Article Per Year (5 Year)
p-Index From 2020 - 2025
5.303
P-Index
This Author published in this journals
All Journal Kinerja: Jurnal Ekonomi dan Manajemen Jurnal Riset Ekonomi dan Bisnis JURNAL PENDIDIKAN TAMBUSAI Referensi : Jurnal Ilmu Manajemen dan Akuntansi JIA (Jurnal Ilmiah Akuntansi) Jurnal Ilmu Manajemen dan Akuntansi Terapan Jurnal Vokasi Jurnal Riset Akuntansi Politala Jurnal Ekonomi Jurnal Bisnis Mahasiswa Jurnal Riset Manajemen dan Akuntansi (JURIMA) Al Dzahab Jurnal Ilmu Akuntansi Mulawarman (JIAM) Indonesian Research Journal on Education JURNAL EKONOMI BISNIS DAN MANAJEMEN JURNAL PENGABDIAN MASYARAKAT AKADEMISI RENATA Jurnal Pengabdian Masyarakat Kita Semua AMMA : Jurnal Pengabdian Masyarakat PANDITA: Interdisciplinary Journal of Public Affairs Jurnal Ekonomi Bisnis dan Manajemen Jurnal Ilmiah Ekonomi dan Manajemen Jurnal Akademik Pengabdian Masyarakat JURNAL RUMPUN MANAJEMEN DAN EKONOMI Jurnal Dinamika Akuntansi Jurnal Akuntansi WINDRADI: Jurnal Pengabdian Masyarakat FORUM EKONOMI: Jurnal Ekonomi, Manajemen dan Akuntansi Atestasi : Jurnal Ilmiah Akuntansi Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Anisa Kusumawardani
Sekolah Tinggi Ilmu Ekonomi Totalwin
Religion Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Nursing Physics Public Health Social Sciences Other

Published : 43 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 43 Documents
Search

 1   2   3   4   5 
Analisis Media Monitoring terhadap Branding Fore Coffee dan Kopi Kenangan melalui Media Sosial Menggunakan Tools Brand24 Kusumawardani, Anisa
PANDITA: Interdisciplinary Journal of Public Affairs Vol. 8 No. 2 (2025): Juli - Desember
Publisher : Fakultas Ilmu Administrasi Universitas Krisnadwipayana Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61332/ijpa.v8i2.349

Abstract

Indonesia's coffee industry has grown a lot because more people are using the internet and there is a lot of competition among local brands that use social media to promote their products. Brand24 is a media monitoring tool that will be used in this study to look at how well two top coffee brands, Fore Coffee and Kopi Kenangan, are doing on social media. The study looks at seven important factors from May to June 2025: engagement rate, reach, sentiment analysis, content strategy, hashtag performance, influencer involvement, and brand mentions. It uses a mixed-method methodology. Kopi Kenangan has the most brand mentions (1,667) and social media reach (4.1 million), whereas Fore Coffee has the most positive sentiment (53% vs. 36%) and non-social media coverage. Kopi Kenangan has a volume-driven strategy that focuses on community participation, while Fore Coffee uses episodic marketing to build emotional connections and a high-end brand image. There isn't a clear market leader because both brands have about the same amount of voice. The study says that Kopi Kenangan could work on making its advertising more positive, and Fore Coffee should use its high brand equity to reach more people. The research recommends Kopi Kenangan improve content quality to enhance sentiment, while Fore Coffee should leverage its strong brand equity for more aggressive market expansion. Some problems with this study are that it only looked at two brands and only for a short time. This suggests that further studies should be done in the future.
Sharia Enterprise Theory sebagai Basis Optimalisasi Produksi dan Pendapatan Petani Padi: Sharia Enterprise Theory as a Basis for Optimizing Production and Farmers’ Income in Rice Cultivation Wahono, Didik; Kusumawardani, Anisa
Al Dzahab Vol. 6 No. 2 (2025): Al Dzahab: Journal of Economics, Management, Business and Accounting
Publisher : Institut Agama Islam Negeri Kerinci

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32939/dhb.v6i2.5852

Abstract

Purpose: The aim of this study is to determine the extent to which optimization of capital, technology and labor affects the level of farmer income through the role of Islamic economic principles. Design/methodology/approach: This study used a quantitative data collection method, namely purposive random sampling with the Solvin formula approach. The population used was rice farmers in Jati District, Blora Regency, Central Java, using primary data of 11,625. From the total population, 387 samples were taken. Findings: Optimizing capital and labor has a significant positive impact on rice farmers' income levels. However, technology has no effect on rice farmers' income levels. Research implications: From the results of this research, it is necessary for rice farmers to take action to improve technology because by keeping up with the times, the agricultural system will also develop by utilizing developments in digital science.
The Impact of Islamic Economic Law on Financial Regulation: Evidence from the Indonesian Dual Financial System: Dampak Implementasi Hukum Ekonomi Islam terhadap Regulasi Keuangan: Kajian Sistem Keuangan Ganda Indonesia Suyatno, Maulana Ihsan Yusufi; Kusumawardani, Anisa; Praptitorini, Mirna Dyah; Suyatno, Primadhani Dyah Larasati
Al Dzahab Vol. 6 No. 2 (2025): Al Dzahab: Journal of Economics, Management, Business and Accounting
Publisher : Institut Agama Islam Negeri Kerinci

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32939/dhb.v6i2.5863

Abstract

Purpose: This study examines the impact of Islamic Economic Law on financial regulation within the context of Indonesia’s dual financial system, while addressing the research gap that rarely explores regulatory challenges arising from the integration of conventional and Islamic frameworks. Design/Methodology/Approach: Employing a mixed-methods approach, this research combines qualitative data from 15 stakeholders—including regulators, academics, and practitioners—with secondary data drawn from institutional reports and reputable journals (2018–2024). Findings: The results reveal that Islamic Economic Law enhances regulatory ethics and transparency. The integration of Islamic finance fosters financial inclusion. Although the dual financial system offers potential synergies, its implementation remains hindered by regulatory fragmentation and low public literacy. Research Implications: This study contributes both theoretically—by linking Maqasid al-Shariah to an inclusive regulatory framework—and practically, by providing recommendations for regulatory harmonization between OJK and DSN-MUI, improving financial literacy, and fostering product innovation. The findings affirm Indonesia’s position as a potential global reference for the integration of ethical finance.
Co-Authors Abdurrahman Maulana Yusuf Adi Candra, Vebry Agus Irawan Ahmad Fatoni Alan Smith Purba Alfiah Rezkiyanti, Nur Aniari Aniari Aniqotunnafiah Aniqotunnafiah April Laksana Aprilia, Misye Rahma Ardiyansah, Ardiyansah Arnita, Tika Astohar Astohar Aurel Ariandrani Aziza, Pretty Failasufa Cornelius Rantelangi Dapit Harjono Denardo, Denardo Dhian Andanarini Minar Savitri DHIAN ANDANARINI MINAR SAVITRI Dwi Jayanti, Rizka Dwi Risma Deviyanti Eka Yuliyanti Elies Herawati Elmi Rakhma Aalin Emayanti Christina Hutabarat Etik , Ela Fernando, Iqbal Fibriyani Nur Khairin Fibriyani Nur Khairin Fitri Harseno, Diah Fitri Wulandari Harsiti Harsiti, Harsiti Hilman, Mohamad Ida Ayu Indah Sabrina, Aji Shafa Indri Yani, Indri Kase, Ratna Kenedi, Kenedi Kiswoyo Krahara, Yuwan Ditra Lewi Malisan Lewi Malisan Lintin, Maylinda Mirna Dyah Praptitorini Mohammad Hafidz Widyatama Muhammad Taufiq Dimas Pratama Munawaroh Munawaroh Noor Salim Nur Rahman, Aisyha Pramitasari, Anisa Pramono, Abdul Chatim Praptitorini, Mirna Dyah Prasetya, Aditya Yoga Putri, Winitriwidia Jaya Rabiatul Adawiyah Rahayuanti, Surya Rahma Sudirman , Sitti Rahmania Mustahida Rahmania Mustahidda Raudhah, Thalitha Ridani, Irfan Rozikin, Imam Rudianto Rudianto Sale, Febi Saputri, Indri Widya Sari Ningsih Sari Rahmadhani Sari, Aurelia Kristina Set Asmapane Setyawati, Kiki Sibuea, Bunga Tika Ansari Sri Mintarti Sri Mintarti Suyatno, Primadhani Dyah Larasati Turmudhi, Anis Wahono, Didik Wardhana, Syamsu Yoremia Lestari Ginting Zati Fadilla