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Djawang, Jofret Umbu Soru Peku
Universitas Kristen Artha Wacana
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Membangun Kepercayaan Konsumen di Kota Kupang untuk Berbelanja secara Online Melalui E-Wom dan E-Service Quality Alya Elita Sjioen; Jofret Umbu Soru Peku Djawang
Reslaj: Religion Education Social Laa Roiba Journal Vol. 6 No. 4 (2024): Reslaj: Religion Education Social Laa Roiba Journal
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/reslaj.v6i4.1885

Abstract

Trust has a very important role in having an impact on consumer loyalty in the competitive environment of e-commerce. Lack of consumer trust can give a negative impression to the electronic word of mouth provided and electronic service quality. The population in this research is all Kupang City residents who have shopped online. The sampling technique used a purposive sampling method, namely a sample of 100 Kupang City residents who had shopped online. The data collection tool uses a questionnaire and the measurement scale uses a Likert scale. The data analysis technique uses structural equation modeling (SEM). The results of the research are that e-service quality has a significant and positive influence on the e-WOM of the people of Kupang City who shop online. E-service quality does not have a significant impact on consumer confidence in Kupang City who shop online. E-WOM has a significant impact on consumer confidence in Kupang City who shop online. Indirectly, e-service quality and e-WOM as intervening variables have a significant and positive impact on consumer confidence in Kupang City who shop online. The advice that can be given is for business people, especially MSMEs in the Kupang City Region, to utilize online media as an online shop to market their business products or services with good electronic service quality, then the electronic word of mouth of the people of Kupang City who shop online will be positive and if electronic word of mouth provides positive information, the level of consumer confidence in Kupang City who shop online is higher, which has an impact on sales turnover.
Analisis Pengaruh Kualitas Produk, Biaya Dan Distribusi Terhadap Pendapatan Petani Ubi Porang Di Desa Kuifana Kecamatan Abad Selatan Kabupaten Alor Maruli, Elia; Djawang, Jofet Umbu Soru Peku; Manafe, Henny A.
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 12 (2024): Jurnal Ilmiah Wahana Pendidikan 
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.13312263

Abstract

Pendapatan adalah setiap tambahan kemampuan ekonomis yang diterima oleh petani ubi porang di Desa Kuifana Kecamatan ABAD Selatan Kabupaten Alor. Penelitian ini bertujuan untuk mengetahui seberapa besar pengaruh Kualitas Produk, Biaya, Distribusi terhadap pendapatan petani ubi porang di Desa Desa Kuifana Kecamatan ABAD Selatan Kabupaten Alor. Metode yang digunakan dalam penelitian ini adalah deskriptif kuantitatif dengan menggunakan uji reliabilitas, uji validitas, uji asumsi klasik, dan analisis regresi berganda sedangkan pengujian hipotesis dilakukan dengan menggunakan uji parsial dan uji simultan. Sampel diambil menggunakan metode incidental simple yaitu teknik penentuan sampel berdasarkan kebetulan, yaitu siapa saja yang secara kebetulan bertemu dengan peneliti dapat digunakankan sebagai sampel, bila dipandang orang yang ditemui itu cocok sebagai sumber data. Dengan demikian sampel dalam penelitian ini adalah konsumen yang berkunjung ke Desa Kuifana. Hasil penelitian menujukan bahwa secara parsial variabel yang terdiri dari kualitas produk, biaya dan distribusi berpengaruh signifikan terhadap pendapatan petani ubi porang. Secara simultan variabel yang terdiri kualitas produk, biaya dan distribusi berpengaruh signifikan terhadap pendapatan petani ubi porang di Desa Kuifana Abad Selatan Kabupaten Alor.
REVITALISASI KEARIFAN LOKAL MELALUI PENGOLAHAN RIMPANG SEGAR MENJADI JAMU TRADISIONAL SEBAGAI RINTISAN BISNIS ONLINE Maromon, Eltina Agustina; Rupidara, Anggreini D.N.; Djawang, Jofret U.S Peku
Jurnal Abdi Insani Vol 11 No 1 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i1.1288

Abstract

The revitalization of local wisdom through the processing of various types of rhizomes by housewives in Oelnasi village into traditional herbal medicine/drinks has good potential for development. Housewives and village women do not have knowledge about this. The high level of health problems but the community's minimal purchasing power for chemical medicines from pharmacies due to constraints due to the family's economic incapacity has become an urgency for housewives and village women to be skilled at processing rhizomes into herbal medicines. This activity aims to increase the knowledge of Oelnasi village women regarding the properties of rhizomes, skills in selecting rhizome types, processing management, hygiene of herbal medicine products with the opportunity to become a permanent business so that marketing can be done online. The methods used in implementing training are: (1) consolidation with partners; (2) lecture; (3) mentoring; (4) evaluation through giving questionnaires to training participants regarding the implementation of activities based on LIKERT with the aim of knowing the results of activities that are measured qualitatively. The results of PKM activities show that partners are able to select good quality types of rhizomes, are able to process rhizomes into herbal medicine by implementing hygiene protocols during the production period, and are able to market herbal medicine products via social media (Facebook, TikTok and WhatsApp) using existing devices. The marketing of herbal medicine products processed by partners has been marketed through these three social media, however this has only reached a percentage of 50% because 6 out of 12 partner members are still not digitally literate on social media. Partners produce herbal medicine, market it using digital platforms, but this is not yet optimal due to constraints on human resources, motivation, family and community support.
Co-Authors Alya Elita Sjiooen Anggelina Dasilva Mali Benedict Lopulalan, Johan Daniel Manu, Christian Dedy Raidons Se’u Elita Sjioen, Alya Febriyana Tumewu Febriyani Tumewu Gregorius Rinduh Iriane Hendrik, Ana Yulin Henny Angri Manafe Junita Israhel Dethan Jusuf Aboladaka K. A. Bili, Jessica Maifa, Herodiana Maromi Merlin Mbate Maromon, Eltina Agustina Maruli, Elia Oktavia Meo, Meliana RANE, MELVIN K DJAMI Riyandis Braen Tubulau Rupidara, Anggreini D.N Se'u, Dedy Raidons Theodora Teresa Ina Yudith Febrianty Lerrick