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All Journal Jurnal Bisnis dan Manajemen Jurnal Manajemen dan Kewirausahaan (JMDK) JMM (Jurnal Masyarakat Mandiri) Reswara: Jurnal Pengabdian Kepada Masyarakat JMK Jurnal Manajemen dan Kewirausahaan Journal of Accounting and Finance Management (JAFM) E-JRM JIMEB: Jurnal Ilmiah Manajemen, Ekonomi dan Bisnis Nusantara Economics and Entrepreneurships Journals
Sulton Sholehuddin, Sulton
Universitas Islam Malang
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Iklan Sosial Media, Influencer Marketing, dan Electronic Word-of-Mouth terhadap Keputusan Pembelian Produk Kecantikan Avoskin (Studi pada Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Islam Malang) Tsania Mutamassikah Biddin Nasir; Achmad Agus Priyono; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The rapid development of industry and technology, as well as the emergence of various creative and innovative technology-based business ideas. Avoskin Beauty is one of the creative and innovative business ideas in the field of beauty and care. This study aims to analyze the influence of social media advertising, influencer marketing, and electronic word-of-mouth (e-WOM) on purchasing decisions for Avoskin beauty products. This research is a quantitative research. The sampling technique uses the methodpurposive sampling, from active students of Class 2019 and 2020 in the Management Study Program, Faculty of Economics and Business, UNISMA users of Avoskin Beauty  who are 17 years and over. The number of samples was determined by the Malhotra formula so that 80 respondents were obtained. The results of the study show that partially social media advertising,influencer marketing, andelectronic word-of-mouth (e-WOM), positive and significant effect on purchasing decisions of Avoskin beauty products. Simultaneous social media advertising, influencer marketing, and electronic word-of-mouth (e-WOM) has a significant positive effect on the decision to purchase Avoskin beauty products. Keywords: Social Media Advertising, Influencer Marketing, Electronic Word-Of-Mouth (e-WOM), Purchase Decisions.
Pengaruh Gaya Kepemimpinan, Lingkungan Kerja, Dan Loyalitas Terhadap Kinerja Pegawai (Studi Kasus Pada Pegawai Kantor Sekretariat DPRD Kota Pasuruan) Djuariyah Djuariyah; Achmad Agus Priyono; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine and describe the relationship between leadership style, work environment, and loyalty to employee performance. This research method uses quantitative methods. This type of research is explanatory research.The sample in this study were employees of the Pasuruan City DPRD Secretariat Office using purposive sampling with the slovin formula and the results obtained were 41 respondents. Methods of data collection using a questionnaire. The analytical method used in this study is instrument test (validity test and reliability test), normality test, classic assumption test (multicollerity test and heteroscedasticity test), hypothesis test (F test and t test), test the coefficient of determination of data processing using SPSS software 14.0.In the final results of the evaluation of the Government Agency Performance Report (LKJIP) agencies in Pasuruan City will try to improve again in order to achieve even better performance in order to improve the performance of employees in completing tasks in accordance with the allotted time. Especially the Pasuruan City DPRD Secretariat Office will make every effort to create a conducive work environment and provide work facilities needed and used according to their functions.The results of this study indicate that leadership style, work environment, and loyalty simultaneously influence employee performance. Leadership style partially has a significant effect on employee performance, work environment partially has no significant effect on employee performance, and loyalty partially has no significant effect on employee performance. Keywords: Leadership Style, Work Environment, Loyalty, and Employee Performance.
Analisis Strategi Wisata Tirta Agung Dalam Upaya Pengembangan Pariwisata Di Kabupaten Bondowoso Nahdiyah Farohidal Hidayati; Mohammad Rizal; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract Tirta Agung Tourism is a tourist destination located in Sokleh Timur Hamlet, Sukosari Kidul Village, Sumber Wringin District, Bondowoso Regency. One of the tourist destinations that needs to be developed so that it continues to operate and innovate. In developing Tirta Agung tourism requires a strategy in determining the direction of its destination. The purpose of this research is to analyze Tirta Agung's tourism development strategy. As well as being able to identify potential resources for the development of Tirta Agung tourism.The type of research used in this research is qualitative with data collection methods using observation, documentation, interviews. For the method of analysis researchers use SWOT analysis. The results of this study indicate that the internal factor (IFAS) is greater than the external factor (EFAS) for Tirta Agung tourism, which means that the strategic position of Wista Tirta Agung is at the SO (Strenght-Opportunity) coordinate point. Then the strategy that can be applied in developing Tirta Agung Tourism is an aggressive growth strategy or growth strategy. Keywords: Tirta Agung Tourism, Tourism Development, Strategy Analysis
Pengaruh Produk, Harga, Tempat, Promosi Terhadap Keputusan Pembelian Hijab Pada Konsumen Varisya Collection Novarisya Putri Ramadhani; Afi Rachmat Slamet; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The goal of this research is to determine how elements such as product, price, location, and promotion affect consumers' decisions to buy. Using a quantitative approach, the research was conducted. The Consumers of the Products are the population in this study Varisya Collection Tumpang. Although this study's sample was calculated using the Slovin formula so there are 112 samples. Using a questionnaire, we collected primary data. The data analysis technique used includes the instrument test for validity and reliability, the traditional assumption test for Hypothesis testing for partial test, stealth test, and coefficient of determination, as well as normality, multicollinearity, and heteroscedasticity. According to the research's partial findings, product has a major impact on buying decisions, price has a negative impact on buying decisions but still has a considerable impact, location has no significant impact on buying decisions, and promotion has a significant impact on buying decisions. Keyword : Product, Price, Place, Promotion on Purchasing Decisions
Pengaruh Online Customer Review, Keamanan Bertransaksi, Dan Harga Terhadap Keputusan Pembelian Produk Kecantikan Skintific Pada E-Commerce Shopee (Studi Kasus Pada Mahasiswa FEB Angkatan 2020-2022 Universitas Islam Malang) Syaidatul Khasanah; Nurhidayah Nurhidayah; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine and analyse the influence of online customer reviews, transaction security, and prices on purchasing decisions for Skintific beauty products on Shopee e-commerce conducted on FEB students Batch 2020-2022 Islamic University of Malang. The type of research used is quantitative. The research sample was taken using proportioned stratified random sampling technique or proportional stratified random sampling using the Slovin formula, a total sample of 100 respondents. The data analysis method used in this study is multiple linear regression analysis. Using (F test) for simultaneous hypothesis testing and (t test) for partial testing. The results of this study indicaite thait simultaineously online customer reviews, trainsaiction security, aind prices haive ai significaint effect on purchaising decisions for Skintific beaiuty products on Shopee e-commerce. Meainwhile, pairtiailly online customer reviews haive no significaint effect on purchaising decisions, trainsaiction security pairtiailly hais ai significaint effect on purchaising decisions, aind prices haive ai significaint effect on purchaising decisions for Skintific beaiuty products on Shopee e-commerce. Keywords: Online Customer Reviews, Transaction Security, Prices, and Purchasing Decisions
Pengaruh Kualitas Pelayanan,Kualitas Produk Dan Harga Terhadap Loyalitas Konsumen Melalui Kepuasan Konsumen Sebagai Variabel Intervening (Studi Kasus Pada Pelanggan Toekuperabot Malang) Khoirun Nisa’ Sri Agustin; Achmad Agus Priyono; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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This study aims to determine the quality of service, product quality and price to consumer loyalty through consumer satisfaction as an intervening variable. The sample in the study was 115 respondents. The data used are primary data using the distribution of questionnaires. The data analysis methods used are instrument tests: validity tests and reliability tests, normality tests, classical assumption tests: multicolonierity tests and heteroskedasticity tests, path analysis, hypothesis tests: partial tests and sobel tests.From the results of the study, the results were obtained that the quality of service to customer satisfaction had a significant effect. Product quality to consumer satisfaction has a significant effect. Price to consumer satisfaction has a significant effect. The quality of service to customer loyalty has a significant effect. Product quality to consumer loyalty has a significant effect. The price of consumer loyalty has no significant effect. Consumer satisfaction has a significant effect on consumer loyalty. Customer satisfaction mediates the quality of service to consumer loyalty. Consumer satisfaction mediates product quality against consumer loyalty. Consumer satisfaction mediates price to consumer loyalty. Keywords: Service Quality, Product Quality, Price, Customer Satisfaction, Consumer Loyalty, Intervening Variables. 
Pengaruh Brand Satisfaction, Brand Trust, Dan Brand Experience Terhadap Brand Loyalty Merek Eiger (Studi Pada Mahasiswa Fakultas Ekonomi Dan Bisnis Universitas Islam Malang) Mochamad Firli Ardiansyah; Nurhidayah Nurhidayah; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine the influence of brand satisfaction, brand trust and brand experience on Eiger brand loyalty. The independent variables used are brand satisfaction, brand trust and brand experience, while the dependent variable is brand loyalty. The sample used in this study was 90 respondents who were students of Islamic University of Malang who were customers of Eiger brand products. Data collection method using questionnaires. The data analysis used in this study used validity and reliability tests, normality tests, analysis multiple linear regression, multicollinearity test, heteroscedasticity test, t test and R2 coefficient of determination. The results of this study show that brand satisfaction has a positive and significant effect on Eiger brand loyalty, brand trust has a positive effect and significant to the brand loyalty of the Eiger brand, and brand experience has a positive and significant effect on the brand loyalty of the Eiger brand.  Keywords: Brand Satisfaction, Brand Trust, Brand Experience, Brand Loyalty, Eiger Brand.
Pengaruh Gaya Kepemimpinan, Lingkungan Kerja Non Fisik, dan Disiplin Kerja Terhadap Kinerja Pegawai Satuan Polisi Pamong Praja Kabupaten Malang (Studi Kasus Pada Pegawai Satpol PP Kabupaten Malang Bidang Trantribum Seksi Pengamanan) Putri Ayu Maghfiro; Pardiman Pardiman; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this study was to determine the effect of leadership style, non-physical work environment and work discipline on the performance of Civil Service Police Unit employees in Malang Regency. This type of research is quantitative. The approach used in this study is an associative approach, using a saturated sample. Data collection techniques in this study using a questionnaire technique. Data analysis techniques in this study used the Classical Assumption Test, Multiple Regression, Hypothesis Test (t test and F test), and the Coefficient of Determination. Data processing in this study used the software program SPSS (Statistics Package for the Social Sciences) version 25. The results showed that it was partially known that leadership style had a positive and significant influence on the performance of Civil Service Police Unit employees in Malang Regency. Partially it is known that the non-physical work environment has a positive and significant influence on the performance of civil service police unit employees in Malang Regency. Partially it is known that work discipline has a positive and significant influence on the performance of Civil Service Police Unit employees in Malang Regency. Simultaneously it is known that leadership style, non-physical work environment, and work discipline have a significant positive influence on the performance of civil service police unit employees in Malang Regency. Keywords: Leadership Style, Non-Work Work Environment, Work Discipline, Employee Performance 
Pengaruh Lokasi Kenyamanan Tempat, Dan Kualitas Produk Terhadap Keputusan Pembelian Di Warkop Puntadewa Pakis Kabupaten Malang (Studi Kasus Konsumen Warkop Puntadewa Pakis Kabupaten Malang) Moh. Afifuddin; Budi Wahono; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine the effect of location, convenience of place, and product quality on purchasing decisions at warkop Puntadewa Pakis Malang district. The data method in this study used a questionnaire with a total sample of 65 respondents. The analytical method used in this study is multiple linear analysis by testing the hypothesis using the F test and t test. Based on the results of data analysis, it is explained that the independent variables consist of location, convenience of place, product quality, while the dependent variable is the purchase decision. From the results of the research above it can be seen that location, convenience of place, and product quality simultaneously influence purchasing decisions. Keywords: Location, Place Convenience, Product Quality, and Purchase Decision
Pengaruh Product Quality, Brand Image, Dan Brand Trust Terhadap Keputusan Pembelian Iphone (Studi Kasus Mahasiswa Universitas Islam Malang) Yuzky Maulana Irbad; Budi Wahono; Sulton Sholehuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine "the effect of shopping Product Quality, Brand Image, and Brand Trust on Iphone Purchase Decisions" (on Iphone users at the Islamic University of Malang)". The type of research used in this research is quantitative research. The data processed in this study is the result of distributing questionnaires to students who have used the iPhone at least once, totaling 99 respondents. The sampling method is purposive sampling. The analysis technique used in this study is multiple linear regression. The results showed that the results of the t (partial) test on Product Quality had an effect on Purchasing Decisions indicated by a t value of 4.278, Brand Image had no effect on Purchase Decisions indicated by a t value of 0.535, and Brand Trust had no effect on Purchase Decisions indicated by a t value of 0.332. This means that Product Quality affects purchasing decisions while Brand Image and Brand Trust do not affect Purchase Decisions on Iphone at UNIVERSITAS ISLAM MALANG. Based on the calculation of the coefficient of determination, it shows that the Adjusted R Square is 20.4% and the remaining 79.6% can be explained by other variables that are not in this study Keywords: Product Quality, Brand Image, Brand Trust and Purchase Decision
Co-Authors Achmad Agus Priyono Afi Rachmat Slamet Agus Hermawan Aisyah, Diana Sari Anggun Rizki Syafila Putri Arsiyanto, Tody Artanti, Leni Aulia, Nadhira Saffana Azizy, Ailsa Rania Bastomi, Mohamad Berliana, Alvi Sinta Budi Wahono Dinda Intan Pratiwi Djuariyah Djuariyah Dwiyani Sudaryanti Fahrurrozi Rahman Farida, Eka Haidar S, M Hisam Hovi, Farisa Mina Indriani, Ferlia Ismail, Niccolas Akbar Jeni Susyanti Khafili, Moch Farid Khafizd Khalikussabir, Khalikussabir Khoirun Nisa’ Sri Agustin Lukman, Moh. Mardhiyyah, Nafisatul Itsna Masruhan, Helmy Naufal Mochamad Firli Ardiansyah Moh. Afifuddin Mohammad Rizal Mohammad Rizal, Mohammad Mulyani, Dwi Indah Munawaroh, Salsabilatul Murini, Ira Nahdiyah Farohidal Hidayati Nirza, Achmad Hudzaifah Abiyyu Novarisya Putri Ramadhani Noviana, Nining Nurhidayah Nurhidayah Nurhidayah Nurhidayah Nuriana, Farikha Pardiman Pardiman Pardiman Pardiman Putri Ayu Maghfiro Putri, Ambar Rizkiana Putri, Cici Amelia Rachma, N Rachma, N. Raisya A Yasmin Rohma, Hindun Miftakhur Rois Arifin Ronny Malavia Mardani Saputra, Rizky Maulana Sholikhin, Ahmad Siti Mutmainnah Sofianti, Widya Lisa Sudarmiatin Syah, Hubbal Ikmal Syaidatul Khasanah SYAIFUL BAHRI Syamsiar, Syamsiar Tsania Mutamassikah Biddin Nasir Umi Aimmatun Nadziroh Yeritama, Risma Yuzky Maulana Irbad Zaenal Abidin Zahro, Handini Nur Chameli Atuz Zainurrokhim, Zainurrokhim