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The Influence of Hedonic Shopping Motivation and Fashion Involvement to Impulse Buying in E-Commerce SEPTIANI, Widya; KUNTARDINA, Ari; ADIPUTRA, Eka; HIDAYATIN, Dina Alafi; HIDAYAH, Nur
Journal of Tourism Economics and Policy Vol. 4 No. 2 (2024): Journal of Tourism Economics and Policy (April - June 2024)
Publisher : PT Keberlanjutan Strategis Indonesia

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Abstract

Research to understand influence of HSM and FI on IB in e-commerce. Quantitative research with stratified random sampling technique. Data was collected through questionnaires given to 82 students who used e-commerce, with multiple linear regression data analysis. The results show HSM does not affect IB in e-commerce. While FI has a significant effect on IB in e-commerce. HSM and FI simultaneously have a significant effect on IB in e-commerce. E-commerce merchants are expected to continue to adapt to trends, changes in consumer behavior and follow technological developments in an effort to maintain consumer satisfaction. They need to identify consumer needs and preferences, and implement innovative solutions to enhance the shopping experience.
IMPULSE BUYING BEHAVIOR DURING THE COVID-19 PANDEMIC WITH CASH ASSISTANCE FROM THE GOVERNMENT Adiputra, Eka; Hidayati, Dina Alafi
Referensi : Jurnal Ilmu Manajemen dan Akuntansi Vol 12, No 2 (2024)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/ref.v12i2.5965

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The distribution of government cash assistance during the pandemic for people affected by Covid-19 is aimed at easing the economic burden of the community. However, the provision of cash assistance is indicated not to be used to alleviate needs; aid funds are used to meet hedonic needs. This study determines whether the social assistance funds are consistent in meeting the needs of life or only for hedonic desires. A study was conducted on the effect of hedonic shopping and money available on impulse buying. Samples were 213 respondents. This study uses SEM PLS. The results of this research showed that hedonic shopping positively affected impulse buying. However, money available does not affect impulse buying. Positive emotion will further strengthen hedonic shopping and money available in impulse buying. This study concludes that it is not proven that cash transfer funds are used to fulfil impulse buying behaviour. However, if people with hedonic shopping and money available characters receive an in-store stimulus, they are vulnerable to impulse buying. Future research of this study is to compare impulse buying behaviour in people in big cities and small cities.
PERINTISAN WISATA EMBUNG NGRADIN Ari Kuntardina; Eka Adiputra; Latifah Anom; Dina Alafi Hidayatin; Hafidza Nash’ul Amrina; Dewi Rochmayanti
Jurnal Pengabdian Masyarakat : BAKTI KITA Vol. 5 No. 2 (2024): Jurnal Bakti Kita
Publisher : LPPM Universitas Islam Darul 'Ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/baktikita.v5i2.7723

Abstract

ABSTRACT Embung Ngradin has the potential to be a tourist attraction in Ngradin Village, Padangan District, Bojonegoro Regency. However, this potential has not been managed optimally. Some of the problems include the lack of a Tourism Awareness Group as a reservoir manager and adequate facilities and infrastructure. The concern of the community around the Embung Ngradin is considered less than optimal, which results in difficulties in the development of the embankment. The purpose of this community development program is to provide solutions to these problems. The methods used in this program are surveys, offering solutions, preparing for the implementation of activities, implementing activities, monitoring and evaluation, and reporting. One of the programs carried out is to hold a Sharing Session, which is a forum to discuss suggestions that can be used to improve tourism in Embung Ngradin. The sharing session was attended by representatives of the Tourism Office, community leaders and community representatives. The results of the Sharing Session were to clean the environment around Embung Ngradin, place garbage cans, plant trees so that the embung environment becomes comfortable. The outputs of this program include the Embung Ngradin tourist attraction which can be used as an outbound and camping area. One of the suggestions is to form a Tourism Awareness Group or POKDAWIS as the manager of the Embung Ngradin tourist attraction. Keywords: Embung, Tourist Attraction, Ngradin Village. ABSTRAK Embung Ngradin berpotensi sebagai tempat wisata yang terdapat di Desa Ngradin, Kecamatan Padangan, Kabupaten Bojonegoro. Akan tetapi, potensi tersebut belum dikelola secara maksimal. Beberapa permasalahan yang menghambat pengelolaan embong antara lain, belum terbentuknya Kelompok Sadar Wisata sebagai pengelola embung serta sarana dan prasaran yang memadai di tempat wisata. Kepedulian masyarakat sekitar embung dinilai kurang maksimal yang mengakibatkan sulitnya pengembangan embung. Tujuan dari program pengembangan masyarakat ini untuk memberikan solusi terhadap permasalahan tersebut. Metode pelaksanaan yang digunakan dalam program ini adalah survey, menawarkan solusi, persiapan pelaksanaan kegiatan, pelaksanaan kegiatan, monitoring dan evaluasi, dan pelaporan. Salah satu program yang dilaksanakan adalah mengadakan Sharing Session, yaitu forum untuk membahas saran yang dapat dipakai sebagai sarana meningkatkan wisata Embung Ngradin. Sharing session dihadiri oleh perwakilan Dinas pariwisata, pemuka masyarakan dan perwakilan masyarakat. Hasil Sharing Session adalah membersihkan lingkungan disekitar Embung Ngradin, menempatkan tempat sampah, menanam pohon supaya lingkungan embung menjadi nyaman. Luaran dari program ini antara lain tempat wisata Embung Ngradin yang bisa digunakan sebagai wahana outbond dan camping area. Salah satu saran adalah membentuk Kelompok Sadar Wisata atau POKDAWIS sebagai pengelola tempat wisata Embung Ngradin. Kata Kunci: Embung, Tempat wisata, Desa Ngradin.
ANALISIS PELAYANAN BERBASIS DIGITAL CEDAK MAS Anom, Latifah; Kuntardina, Ari; Adiputra, Eka; Hidayatin, Dina Alafi; Rochmayanti, Dewi; Arlina, Ima Yuni
BBM (Buletin Bisnis & Manajemen) Vol 11, No 1 (2025): Vol. 11 No. 1
Publisher : Universitas YPPI Rembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47686/bbm.v11i1.723

Abstract

AbstrakMunculnya pelayanan berbasis Digital Cedak Mas (Cepat Dekat Masyarakat) berawal dari banyaknya keluhan masyarakat tentang pelayanan terpusat di Dukcapil Kabupaten Tuban. Keluhan yang muncul mengenai jarak yang relatif jauh dan biaya transportasi pada saat pengurusan administrasi pada Dukcapil. Penelitian ini penelitian kualitatif, bertujuan mengetahui proses dan dampak dari Pelayanan berbasis digital pada Dukcapil Kabupaten Tuban. Informan dipilih secara purposive sampling. Pengumpulan data dengan observasi, wawancara dan dokumentasi. Alur tahapan analisis data meliputi reduksi data, penyajian data, dan penarikan kesimpulan atau verifikasi. Validitas data akan menggunakan triangulasi sumber data. Hasil analisis menunjukkan pelaksanaan Cedak Mas mendekatkan tempat pelayanan kepada masyarakat. Penerapan proses pelayanan sudah sesuai dengan Standar Operasional Prosedur. Dampaknya, Pelayanan Dukcapil menjadi lebih dekat dengan masyarakat. Pelayanan ini merupakan pelayanan berbasis digital dengan memanfaatkan teknologi yang kedepannya bisa lebih diperhatikan dan ditingkatkan lagi sarana dan pasarana pendukung dari pelayanan berbasis digital Cedak Mas untuk menunjang pelayanan lebih baik. Kata Kunci : Pelayanan Digital; Cedak Mas; Dukcapil. ANALYSIS OF DIGITAL-BASED SERVICES CEDAK MASAbstrackThe emergence of ‘Cedak Mas’ Digital-based services began with many public complaints about centralized services at the Tuban Regency Population and Civil Registration Office (Dukcapil). Complaints that arise regarding the relatively long distance and transportation costs during administrative management at the Dukcapil. This research is qualitative research, aimed at determining the process and impact of digital-based services on the Tuban Regency Population and Civil Registration office. Sample was selected by purposive sampling. Data collection techniques using Observation, Interviews and Documentation. While the Data Analysis Technique uses the flow of stages of data reduction, data presentation, and conclusion. The validity of the data will use triangulation of the data source. The results of the analysis show that the implementation of ‘Cedak Mas’ brings the place of service closer to the community. The service process in application is in accordance with Standard Operating Procedures. As a result, the Dukcapil services becomes closer to the community. This service is a digital-based service by utilizing technology that in the future can be more considered and improved.Keywords : Digital Services; Cedak Mas; Dukcapil
How To Maintain Employee Job Satisfaction Through Organizational Trust, LMX, And Negative Workplace Gossip Kuntardina, Ari; Adiputra, Eka; Rochmayanti, Dewi; Lestariningsih, Marsudi; Safii, Abdul Azis
Image : Jurnal Riset Manajemen Vol 13, No 1 (2025): Image : Jurnal Riset Manajemen
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/image.2025.002

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Employees with high job satisfaction will reduce the desire to leave the organization. Organizations try to retain high-potential employees by paying attention to variables that affect employee job satisfaction. Negative workplace gossip and LMX allegedly affect organizational trust and job satisfaction. Organizational trust may affect job satisfaction. Quantitative research with a total sample of 41 from educational institutions and electrical installation companies. Data analysis used Smart PLS. The results showed that negative workplace gossip had a negative and significant effect on organizational trust, LMX had a positive and significant effect on organizational trust. LMX has a positive and significant effect on Job satisfaction. However, negative workplace gossip and organizational trust have a negative and insignificant effect on job satisfaction. The results show that to retain potential employees, efforts are needed to increase employee job satisfaction. Companies can do this by paying attention to negative workplace gossip and improving LMX to increase organizational trust.
REMINDER IMPULSE BUYING PADA GAME ONLINE “THE ANTS UNDERGROUND KINGDOM” Eka Adiputra; Ari Kuntardina; Waghfirotul Afkar; Nik Amah
CAPITAL: Jurnal Ekonomi dan Manajemen Vol. 8 No. 2 (2025)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/capital.v8i2.21365

Abstract

Impulse buying triggered by reminders can happen to game players. This is influenced by several factors such as hedonic shopping motivation and availability of money. This research aims to determine whether there is an influence between hedonic shopping motivation and availability of money on impulse buying reminders in the online game The Ants Underground Kingdom with research objects in the IDE (Indonesia Eksplore) community. Quantitative research using saturated sampling techniques, namely using all members of the community as samples. Data was collected through a questionnaire given to 70 members of the IDE community. Data analysis using multiple linear regression. The analysis shows that hedonic shopping motivation has a significant effect on impulse buying reminders. Meanwhile, availability of money has an insignificant influence on impulse buying reminders. In conclusion, players who have hedonic shopping tendencies will tend to carry out impulse buying which is triggered by reminders. Whether or not funds are available can trigger impulse buying reminders. This can be caused by the player's level of addiction to the game.
PERILAKU PEMBELIAN TIDAK TERENCANA (IMPULSE BUYING) DI PUSAT PERBENJAAN MODERN DI SURABAYA Adiputra, Eka
An-Nisbah: Jurnal Ekonomi Syariah Vol 1 No 2 (2015)
Publisher : UIN Sayyid Ali Rahmatullah Tulungagung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21274/an.2015.1.2.155-180

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The aim of this research was to analyze the infuence of the fashion involvement and money available toward the impulse buying behaviors through positive emotion. The research was conducted in the biggest shopping center in Surabaya with the samples of 218 samples. The data analyses were by using SEM. The result of the research pointed out that fashion involvement signifcantly be infuenced toward the positive emotion and the impulse buying, the positive emotion was also infuenced signifcantly toward the impulse buying. Money available was infuenced signifcantly toward the positive emotion however was not signifcantly infuenced toward the impulse buying. Summary, purchasing activities were not caused by fashion-oriented impulse buying only, but also caused by planned impulse buying and reminder impulse buying.Key words: involvement, money, emotion, impulse buying
Pengabdian Masyarakat Desa Purworejo UMKM Naik Kelas: Legal, Digital, Gobal, Financial Amah, Nik; Aviyanti, Richo Diana; Sudrajat, M. Agus; Novitasari, Maya; Adiputra, Eka; Permatasani, Arsinta Ayu
Jurnal Pengabdian Masyarakat "Wiryakarya" Vol. 5 No. 01 (2026)
Publisher : Universitas PGRI Madiun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/wjpm.v5i01.24103

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Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in the local economy, but still face various challenges, particularly related to business legality, digitalization, marketing, and financial management. This community service activity aims to increase the capacity of MSMEs in Purworejo Village, Madiun Regency, through assistance related to business legality, financial intelligence, MSME digitalization, and digital marketing strategies. The activity implementation methods included counseling, training, discussions, and mentoring for 11 MSMEs. The results of the activity showed that 55% of participants have implemented simple financial records, 36.4% have begun utilizing digital strategies and social media for product marketing, and 27.3% demonstrated readiness in managing business legality. These findings indicate that the activity was able to increase the understanding and awareness of MSMEs, although the level of practical implementation still requires further mentoring for the results of the activity to be sustainable. This activity is expected to become a model for MSME empowerment based on integrated capacity building to encourage MSMEs to move up a class.
How to Maintain Employee Job Satisfaction through Organizational Trust, LMX, and Negative Workplace Gossip Ari Kuntardina; Eka Adiputra; Dewi Rochmayanti; Marsudi Lestariningsih; Abdul Azis Safii
Image : Jurnal Riset Manajemen Vol. 13 No. 1 (2025): November 2024 - April 2025
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/image.2025.154

Abstract

Employees with high job satisfaction will reduce the desire to leave the organization. Organizations try to retain high-potential employees by paying attention to variables that affect employee job satisfaction. Negative workplace gossip and LMX allegedly affect organizational trust and job satisfaction. Organizational trust may affect job satisfaction. Quantitative research with a total sample of 41 from educational institutions and electrical installation companies. Data analysis used Smart PLS. The results showed that negative workplace gossip had a negative and significant effect on organizational trust, LMX had a positive and significant effect on organizational trust. LMX has a positive and significant effect on Job satisfaction. However, negative workplace gossip and organizational trust have a negative and insignificant effect on job satisfaction. The results show that to retain potential employees, efforts are needed to increase employee job satisfaction. Companies can do this by paying attention to negative workplace gossip and improving LMX to increase organizational trust.
Product Innovation And Marketing Assistance To Eco Greeen Handcraft MSMEs Latifah Anom; Eka Adiputra; Murtini Murtini; Abdul Azis Safii; Hasan Bisri
TGO Journal of Community Development Vol. 1 No. 2 (2023): July - December
Publisher : Trescode Green Organization

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56070/jcd.2023.007

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The condition of the export market, which is very sluggish, has put the MSME economy and the people who produce environmentally friendly handcrafts in Kasiman Village in an alarming condition; exports of handcraft products have stopped entirely as a result of the crisis after the Covid 19 Pandemic and the war that occurred in Europe. This mentoring program aims to help provide solutions for target partners. Handcraft product innovation and digital-based marketing assistance are expected to boost sales of handcraft products to compete in the local market by targeting millennial generation consumers and e-commerce and social media-based sales strategies. The implementation of innovation assistance for the diversification of handcraft products and the implementation of digital marketing has been going well, which has proven to have succeeded in boosting the sales of handcraft products for the people of Kasiman Village through various e-commerce channels, social media, or direct sales at galleries selling home decor and handcraft products made from friendly materials-environment in Kasiman Village.