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The Effectiveness of Community Organizations (Ormas) in Maintaining Cultural Diversity in the Community of Gorontalo Village, Komodo District, West Manggarai Regency Noor, Moch; Sugiantiningsih, Anak Agung Putu; Suyasa, I Made; Wirantini, Ni Ayu Kadek
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 8, No 1 (2024): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Januari)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v8i1.6514

Abstract

Wibowo & Harefa (2015), the form of implementation of everyone's right to gather, express opinions and associate is the formation of community organizations (Ormas). This was further realized with Law Number 16 of 2017 concerning amendments to Law Number 17 of 2013 concerning Community Organizations. Community Organizations, hereinafter referred to as Ormas, are associations created by the community and formed based on the same aspirations, goals and ideals based on voluntary aspects to participate in development as a form of support in achieving state goals based on Pancasila and the 1945 Constitution. Community Organizations have a function as intermediaries to provide aspirations and participation of the community in government, as a forum that provides protection to the community itself, functions to maintain customs and culture as well as religious values, preserve and maintain existing norms in society, both moral and ethical. , and culture that lives in society, and other functions stated in the applicable laws and regulations. The existence of mass organizations is expected to act as a mouthpiece for the people of the area who have united them. Culture is viewed in a completely aesthetic way. What Kleden explains, if it is related to the context of caci, mbata, sanda, danding, etc., seems to be challenged in the midst of today's cultural modernization. Therefore, such cultural heritage should be interpreted as a whole (totality) as a characteristic of Manggarai culture. In the context of caci, it is actually a strategic event in terms of promoting regional tourism. The dance of mutual whipping between adult men (caci) should have a legal basis in the form of regional regulations. This is the task of the regional parliament (DPRD) to make regional regulations. The method used in this research is a descriptive qualitative method which aims to describe the forms, uniqueness and variety of culture of the Manggarai people. The main instrument in this research is own research. The types of data used in this research are primary and secondary data, primary data is data obtained from interviews or observations. Meanwhile, secondary data is data obtained from the results of reviewing reference books or documentation. Community perception of the cultural diversity of Manggarai, especially Gorontalo Village, Komodo District, West Manggarai Regency, East Nusa Tenggara Province. The Gorontalo Village community is very enthusiastic about the cultural diversity of Manggarai by continuing to regenerate this cultural diversity in the younger generations so that cultural diversity continues to exist in the Manggarai community in general and in the Gorontalo Village community in particular.
Peranan Cerita Rakyat Dalam Mempromosikan Daya Tarik Wisata Melalui Storytelling Suyasa, I Made; Anggratyas, Putu Arya Reksa
Samvada : Jurnal Riset Komunikasi, Media, dan Public Relations Vol 4 No 2 (2025): Vol 4 No 2 (2025): Samvada November 2025
Publisher : IAHN Gde Pudja Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53977/jsv.v4i2.3305

Abstract

This study aims to analyze the strategic role of folklore as an instrument in promoting tourism destinations through storytelling approaches within the framework of Cultural Tourism Communication. Tourism destinations are increasingly selling not merely natural beauty or infrastructure, but also profound "experiences" and "meanings," where folklore serves as the soul of a place. This research employs a qualitative method with a literature review approach, collecting data from secondary sources including books, journal articles, and scholarly publications related to cultural tourism, folklore, and communication. The analysis applies Cultural Tourism Communication theory, which emphasizes the exchange of meanings and cultural values between tourists and local communities. This theoretical framework is reinforced by the concept of storytelling as an effective communication medium for transmitting values. Folklore is not viewed as a passive narrative, but as a "living culture" revitalized through performances by tour guides or digital media, thereby creating emotional connections and profound experiential tourism for visitors. Findings indicate that integrating folklore through storytelling plays a crucial role in: (1) destination differentiation, distinguishing destinations through unique cultural narratives; (2) cultural preservation, reviving nearly extinct oral traditions; (3) enhancing tourism experiences by adding layers of meaning and context to tourist attractions; and (4) destination branding, shaping authentic and distinctive perceptions. This study concludes that folklore-based storytelling constitutes a powerful cultural tourism communication strategy. It functions not only as a promotional tool, but also as a bridge connecting the past with the present, tourists with local communities, while preserving intangible cultural heritage for sustainable tourism development.