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Devy, Happy Sista
UIN K.H. Abdurrahman Wahid Pekalongan
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Journal : Journal of Islamic economics Perspectives (JIEP)

 1 
Decisions on Purchasing Halal-Certified Products among "Pantura Muslims" Happy Sista Devy; Ismanto, Kuat
Journal of Islamic Economics Perspectives Vol. 5 No. 1 (2023): February (2023) Journal of Islamic Economics Perspectives
Publisher : Faculty of Islamic Economics and Business, State Islamic University of  Kiai Haji Achmad Siddiq Jember, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35719/jiep.v5i1.107

Abstract

The halal industry is becoming a business trend in various countries worldwide, both in Muslim and non-Muslim countries. Indonesia is a country that actively participates in its development, even though developments in society have yet to be maximized. This article aims to explore the perceptions of the people of Pekalongan who have a religious character towards the decision to purchase halal-certified products. The research was conducted within a quantitative framework, and the data was collected through a questionnaire with a purposive sampling strategy obtained from 92 respondents. The collected data were analysed with the E-Views analysis tool. The decision to buy halal products is influenced by religiosity, halal knowledge, halal behaviours, and halal awareness by 48.5% simultaneously. Halal awareness and religiosity positively and significantly affect the decision to purchase halal products. The opposite condition is shown by the halal behaviours and knowledge variables, which have a positive but insignificant effect. This research implies that people with Islamic religious characteristics, awareness, and religiosity, which are internal, greatly influence purchasing decisions. The weakness of this research is that the respondents need to be expanded and added so they can produce more comprehensive conclusions.
Co-Authors Abdul Karim Abueid, Raed Ade Dedi Rohayana Adinugroho, Hendri Hermawan Agus Arwani Ali Muhtarom Annisa Qurrota A'yun Ardiani Ika Sulistyawati Arifin, Fathul Ariqotul'ula, Nada Nuzulul Arsyad Hukmi Aulia, Fira Aurell Achza Rayne Effendi Ayada Ulufal Qolbi Bahrain Pasha Irawan Cahya Amalia Rizkulillah Drajat Stiawan Dwi Wijayanti Dwi, Novia Elsa Nisaha Rani Fadillah Syaufii, Farah Fakir, Fatima Zahra Fathul Arifin Fatima Zahra Fatmawati, Novia Dwi Fira Aulia Ganang Meidi Putrandito Hendri Hermawan Adinugraha Hendri Hermawan Adinugraha Hendri Hermawan Adinugraha Hendri Hermawan Adinugraha Hermawan Adinugraha, Hendri Hukmi, Arsyad Husni Awali Irawan, Bahrain Pasha Kartikasari, Yanda Khoirul Anam Kuat Ismanto M. Sultan Mubarok Marotina, Nia Meidi Putrandito, Ganang Mohammad Adi Windiarko Mohammed Sultan Saif, Gehad Muhammad Andi Septiadi Muhammad Aris Safi'i Muhammad Aris Safii Muhammad Aris Safii Muhammad Aris Safi’i Muhammad Syukron Nadzifah, Intan Nafisah Nursafanah Ningrum, Dwi Tia Ningtyas, Jilma Dewi Ayu Norma Alias Novia Dwi Fatmawati Prasetyo, Abdillah Dwi Pratomo Cahyo Kurniawan Pratomo Cahyo Kurniawan Putri Aprilliani Rahmawati, Nor Fatmah Ririn Anggraeni Rita Hadiyati Rita Rahmawati Rizky Amalia Rizqi Toyibah Rosanty, Putri Camelia Shinta Dewi Rismawati Sholihah, Ria Anisatus Silva, Nazhifah Meydyna Siti Fitriyah Solly Aryza Suryo, Ibnu Syamsuddin Syamsuddin Syamsuddin Syamsuddin Syamsuddin Syifa Rohmah Syifa Rohmah Syukron, Muhammad Tamamudin Thoha, Silvia Milady Azkiya Versiandika Yudha Pratama Wibowo, Salsabila Natasya Yusuf Agung Saputra Zainon, Saunah