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All Journal Jurnal Sosio Ekonomika Bisnis Equator Journal of Management and Entrepreneurship Journal of Economic, Bussines and Accounting (COSTING) Jurnal Ilmiah Tata Sejuta STIA Mataram MANDAR: Management Development and Applied Research Journal JURNAL PERSPEKTIF ADMINISTRASI DAN BISNIS SWARNA Eduvest - Journal of Universal Studies Irajagaddhita : Jurnal Pengabdian dan Pemberdayaan Masyarakat SWARNA: Jurnal Pengabdian Kepada Masyarakat International Journal of Social and Education (INJOSEDU) E-Amal: Jurnal Pengabdian Kepada Masyarakat
Magdalena Depriyani
Politeknik Negeri Pontianak
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Neuroscience Social Sciences

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The Factors Causing Discrimination Against Indonesian Women in the Workplace, Mapping of Problems from 2012 to 2022 Arief, Verdico; Depriyani, Magdalena; Hidayati , Asri
Eduvest - Journal of Universal Studies Vol. 5 No. 12 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i12.51899

Abstract

Indonesia, one of the world's most populous nations with a significant female population, continues to face workplace gender discrimination despite legislative frameworks and improving gender equality rankings. Although Indonesia rose to 92nd globally in 2022 (from 99th in 2021), gaps between policy and practice remain, especially regarding women’s participation and advancement in employment. This study fills a critical research gap by systematically mapping factors behind workplace discrimination against Indonesian women. A search across four major databases (ScienceDirect, Emerald Insight, Sage, and Taylor & Francis) for "discrimination against Indonesian women in the workplace" yielded 5,605 results. After filtering, 38 peer-reviewed empirical studies from 2012 to 2022 focused on this issue were included. The research identified multiple discrimination factors: cultural beliefs, inability to do heavy or fieldwork, sexual harassment, religion, low education levels, domestic conflict, mistrust, fear of competition, bureaucracy, withholding worker documents, disability, sexism, neoliberalism, virginity stigma, marital status, racial and ethnic differences, LGBT issues, egocentrism, feminism, workforce age, communication, lookism, and lack of community support. Culture was the leading factor (22% of studies), followed by perceptions of physical capability (10%), sexual harassment (8%), and educational barriers (8%). These findings show how Indonesian workplace discrimination results from the complex interplay of traditional gender norms, institutional structures, and economic pressures.
THE EFFECTIVENESS OF SOCIAL MEDIA MARKETING IN INCREASING SALES OF LOCAL PRODUCTS Depriyani, Magdalena; Al-Amin, Al-Amin
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 4 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/t0v5qz56

Abstract

This study aims to determine the Effectiveness of Social Media Marketing in Increasing Local Product Sales. The research method in this study uses a descriptive qualitative approach. The research subject: 10 MSME actors engaged in the food, handicrafts, and fashion sectors. Data collection techniques: in-depth interviews, observation of the use of social media accounts (Instagram, TikTok, Facebook), and documentation of posts or advertisements. The results of this study show that social media marketing has proven to be effective in increasing sales of local products through increasing engagement, sales conversion, and expanding consumer reach. Social media provides an excellent opportunity for MSMEs to promote products cost-effectively but with a broad impact.
Co-Authors Adiyath Randy Yudi Mamase Al-Amin Al-Amin, Al-Amin Aryani, Vera Asri Hidayati Asri Hidayati, Asri Lubis, Laila Nurfitrah Meisari, Winda Chelsea Prestoroika, Era RR. Ella Evrita Hestiandari Sari, Eka Mustika Sari, Ika Lusiana Siallagan, Debbie Yuari Sulaiman Sulistiani, Indah Trimawarni, Andjani Verdico Arief Yudimamase, Adiyath Randi