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ANALYSIS OF SHOPEEFOOD SERVICES IN INCREASING SALES IN KULINER IN KUDUS CITY Triana Hasty Kusuma
Jurnal Scientia Vol. 11 No. 01 (2022): Education, Sosial science and Planning technique, August
Publisher : Sean Institute

One of the most popular e-commerce sites in Indonesia, Shopee, has launched a food-delivery service called ShopeeFood which can be accessed via smartphone applica- tion, making it easier for Indonesians to order food from abroad. As a newcomer to the food delivery industry, ShopeeFood's prices are higher than its competitors. The purpose of this research is to study and analyze the contents of the ShopeeFood platform to help the local food market in Kudus City grow faster than it already is. This research used a probability sampling technique with a total of 50 participants. The ShopeeFood service in Kudus was used as a test case for this Iitian. This research shows that ShopeeFood services have a significant effect on increasing culinary sales in Kudus.

IMPLEMENTATION A WEB-BASED ONLINE LETTER APPLICATION AT MANTINGAN VILLAGE APPARATUS Purwati; Indra Lina Putra; Muhammad Ali Subkhan; Sofia Ulfah; Triana Hasty Kusuma
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 4 No. 1 (2023): Jurnal Indonesia : Manajemen Informatika dan Komunikasi (JIMIK)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) AMIK Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v4i1.108

Technology that is increasingly developing in the modern era gives rise to various innovations provided by students, society and scientists with the aim of facilitating human life. The innovations that are present are expected to help human life in carrying out their daily lives. But unfortunately, innovations that facilitate human work are currently not so massive, especially in the field of population data. Manual data processing has been causing problems due to human error. Humans make a lot of mistakes in various circumstances. Data related to population administration, which is the process of submitting letters concerning population data in several areas, especially in Mantingan Village, is still carried out manually. In addition, when data is entered into the mail archive, the time required becomes longer and sometimes even lost and damaged during natural disasters such as landslides, earthquakes and floods. Residential document files that are manual in nature can be damaged and take a long time to re-register. The given problem initiated the author to propose a technology-based residence letter system. In this web-based online letter-making application, it is useful in supporting the making of residence documents with the main functionality, namely processing population administration applications more efficiently. The making of this web-based online mail program is the result of a collaboration between the Balekambang Jepara Polytechnic and the Mantingan Village Government, Tahunan District, District. Then this program became the theme proposed to participate in the Matching Fund program through the Kedaireka platform, namely the collaboration between the Balekambang Jepara Polytechnic and Dudi (Industrial World) namely Mitra, CV. Umbrella Corporation which batch 3 Matching Fund program in 2022.

MARKETING CONTENT ANALYSIS ON THE TIKTOK APPLICATION PLATFORM (CASE STUDY OF THE TIKTOK ACCOUNT @SOLOCARIFOOD) Triana Hasty Kusuma; Mar'atus Sholikah
Jurnal Scientia Vol. 12 No. 03 (2023): Education, Sosial science and Planning technique, 2023 (June-August)
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Analysis of marketing content on the TikTok @Solocarifood account will provide insight into the types of content that are most effective in attracting the attention of a very diverse number of TikTok users. In addition, we will analyze the account's style and approach in conveying their marketing messages, including the use of music, visual effects and interesting narratives. Qualitative research methods are used to understand the marketing content of the TikTok @SolocariFood account and its impact on users. The steps in this study include sample selection, data collection through interviews, observation, and content analysis, data analysis using a thematic or narrative approach, interpretation of results, and preparation of reports. several important discussions that provide in-depth insight into the success of their marketing strategy on the TikTok platform. First, the author's analysis shows that the content marketing account @SolocariFood has succeeded in achieving their marketing goals. In conclusion, content marketing data analysis for the @SolocariFood account on TikTok provides valuable insights for marketers in developing effective and relevant content marketing strategies. The success of content marketing can be seen from the response, interaction, user involvement, and its influence on consumer decisions.

Analisis Penerapan Akuntansi Zakat Pada Lembaga Amil Zakat Berdasarkan PSAK No 109 Safitri, Anni; Sari, Fangela Myas; Dewi, Siska; Sholikah, Mar’atus; Kusuma, Triana Hasty
Jurnal Iqtisaduna Vol.10 No.1 (2024)
Publisher : Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/iqtisaduna.v10i1.46665

This research aims to analyze the implementation of zakat accounting in zakat amil institutions based on PSAK No. 109. The type of research used is descriptive qualitative research. Data collection techniques were obtained through observation, interviews, and documentation at the Amil Zakat Al Ihsan Institute of Central Java (Laziz Jateng) Pekalongan. The data obtained is secondary data in financial position reports, changes in managed assets, cash flow reports (receivables), and primary data obtained through measurement, recognition, distribution, and presentation interviews. Based on the research analysis results, it can be concluded that the process of measuring, recognizing, distributing, and presenting the Amil Zakat Al Ihsan Institution is in accordance with PSAK No. 109. However, the financial report of the Al Ihsan Amil Zakat Institution needs to be fully up to what is implemented by PSAK No. 109.

Writing Assistance Through Education and Training of Paper-Writing for Students of the Faculty of Islamic Economics and Business IAIN Palangka Raya Hasty Kusuma, Triana; Sabatino Zamzami, Ahmad
Amala Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 2 (2022): October 2022
Publisher : Faculty of Economics and Islamic Business State Islamic University of Palangka Raya

The purpose of implementing community service (PKM) in the form of socialization and training is to provide understanding to students of the Islamic Economics and Business Faculty IAIN Palangka Raya about the systematics of writing scientific papers, especially making good and correct papers that are useful for later. This activity is also to increase student motivation to carry out quality scientific writing activities. The method of implementing this Community Service (PKM) activity uses the lecture and discussion method. This activity is carried out in 3 stages, namely the preparation stage, the serving stage, and the reflection stage. In the first stage, the Team collects information about errors that are often found in writing papers, designs and formulates the format of the guidelines and makes guidelines for writing papers and then coordinates with related parties (Leadership Leaders and Colleagues). The second stage, the service, is that the team conducts socialization activities on paper-making guidelines and conducts paper-making training to students at the Islamic Economics and Business Faculty, IAIN Palangka Raya. Furthermore, in the third stage, the author carried out an evaluation of the socialization and training of making papers for students of the Islamic Economics and Business Faculty, IAIN Palangka Raya. The results of this activity indicate that the socialization and training activities went well and smoothly. This certainly fosters enthusiasm for the participants, seen by the good response from the participants to the implementation of the socialization and training, seen from the many participants who were enthusiastic in asking the resource persons during the activity.

IMPLEMENTATION A WEB-BASED ONLINE LETTER APPLICATION AT MANTINGAN VILLAGE APPARATUS Purwati; Putra, Indra Lina; Subkhan, Muhammad Ali; Ulfah, Sofia; Kusuma, Triana Hasty
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 4 No. 1 (2023): Januari
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v4i1.108

Technology that is increasingly developing in the modern era gives rise to various innovations provided by students, society and scientists with the aim of facilitating human life. The innovations that are present are expected to help human life in carrying out their daily lives. But unfortunately, innovations that facilitate human work are currently not so massive, especially in the field of population data. Manual data processing has been causing problems due to human error. Humans make a lot of mistakes in various circumstances. Data related to population administration, which is the process of submitting letters concerning population data in several areas, especially in Mantingan Village, is still carried out manually. In addition, when data is entered into the mail archive, the time required becomes longer and sometimes even lost and damaged during natural disasters such as landslides, earthquakes and floods. Residential document files that are manual in nature can be damaged and take a long time to re-register. The given problem initiated the author to propose a technology-based residence letter system. In this web-based online letter-making application, it is useful in supporting the making of residence documents with the main functionality, namely processing population administration applications more efficiently. The making of this web-based online mail program is the result of a collaboration between the Balekambang Jepara Polytechnic and the Mantingan Village Government, Tahunan District, District. Then this program became the theme proposed to participate in the Matching Fund program through the Kedaireka platform, namely the collaboration between the Balekambang Jepara Polytechnic and Dudi (Industrial World) namely Mitra, CV. Umbrella Corporation which batch 3 Matching Fund program in 2022.

FLUKTUASI KINERJA KEUANGAN PERBANKAN SYARIAH: ANALISIS PADA IMPLEMENTASI PROFIT LOSS SHARING DAN MANAJEMEN RISIKO Fajar, Maulana; Kusuma, Triana Hasty; Yuliana, Novita; Ratnawati, Dwi Puji
Jurnal Studi Manajemen Bisnis Vol 3, No 2 (2023): Jurnal Studi Manajemen Bisnis
Publisher : Universitas Muria Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24176/jsmb.v3i2.12118

Profit Loss Sharing (PLS) plays a crucial role in determining the potential value of profits in Islamic banking. The PLS profit-sharing system indicates the success or failure in the financing investments undertaken by the banks. To generate profits from the financing investments, it is essential to have a reliable and sustainable risk management. In this study, the risk management variable will be comprehensively examined in relation to its impact on supporting the implementation of PLS systems (mudharabah and musyarakah) on financial performance. The analytical method employed is quantitative analysis with the support of the E-Views application program. The research sample includes 11 Islamic commercial banks in Indonesia, with an observation period from 2017 to 2022. The research analysis results demonstrate that mudharabah financing and musyarakah financing have a positive influence on financial performance. Risk management weakens the influence of mudharabah financing and musyarakah financing on financial performance. In terms of direct influence, risk management exerts the strongest impact compared to mudharabah financing and musyarakah financing. Mudharabah financing has the smallest impact on the value of financial performance.

ANALISIS PERSEPSI KONSUMEN TERHADAP JASA BELANJA ONLINE SHOPEE Kusuma, Triana Hasty; Safitri, Anni
Journal of Information Systems Management and Digital Business Vol. 1 No. 2 (2024): Januari
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59407/jismdb.v1i2.489

Persepsi konsumen dalam melakukan pembelian secara online pada suatu produk atau jasa dengan merk tertentu pasti tidak terlepas dari adanya suatu faktor. Penelitian ini bertujuan untuk mengetahui faktor-faktor apa saja yang dapat mempengaruhi persepsi masyarakat (konsumen) selama berbelanja di shopee dan bagaimana kepuasan pembeli di Teknologi Internet era sekarang ini. Yang menjadi fokus penelitian yaitu faktor harga, kualitas produk dan kualitas pelayanan terhadap jasa belanja online Shopee. Jenis penelitian ini menggunakan penelitian kualitatif dengan metode pengumpulan data melalui wawancara. Metode pengambilan sampel dalam penelitian ini menggunakan metode accidental random sampling, yaitu pengambilan sampel dari anggota populasi acak, populasi yang dapat ditemui dengan mudah yang dengan senang hati memberikannya. Berdasarkan hasil penelitian bahwa persepsi konsumen dalam hal pertama harga, konsumen merasa puas dan tidak merasa terbebani dengan harga yang ada di Shopee, walapun dua informan ada yang mengatakan harga di Shopee lebih mahal daripada di pasaran. Kedua, faktor Kualitas produk, yang dibutuhkan 10% informan tidak puas karena kualitas produk cacat, 30% informan kurang puas karena kualitas barang yang dipesan tidak sesuai dengan yang mereka lihat di Shopee dan 60% informan puas akan kualitas produk yang dibutuhkan. Ketiga, faktor Kualitas Pelayanan, 60% responden puas dalam pelayanan karyawan juga puas dalam pengiriman barang karena barang sampai tepat waktu dan diterima dalam keadaan baik, 30% responden kurang puas karena sikap dan cara penyampaian yang kurang mudah dimengerti serta 10% responden tidak puas terhadap pelayanan karena barang lama sampai dan penjual shopee lambat respon.

Analisis Keputusan Manajerial Sistem Profit Loss Sharing Terhadap Tingkat NPF Bank Umum Syariah di Indonesia Fajar, Maulana; Yuliana, Novita; Ratnawati, Dwi Puji; Kusuma, Triana Hasty
Borobudur Management Review Vol 4 No 2 (2024): Vol 4 No: 2 (2024)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/bmar.v4i2.11851

This research was conducted with the aim of analyzing the relevance between the PLS (Profit and Loss Sharing) financing system, which includes mudharabah and musyarakah, and the value of non-performing financing (NPF). The analytical method applied is quantitative analysis using panel data and the Eviews 12 application program. The research data is secondary data sourced from the annual reports of Islamic banks in Indonesia, published from 2012 to 2023. The results of the analysis conclude that mudharabah financing has a significant negative impact on NPF, while musyarakah financing has a significant positive impact on NPF. The analysis also shows that the amount of mudharabah financing is much smaller compared to musyarakah financing, indicating that the potential risk of musyarakah financing is much higher than that of mudharabah financing.

Praktik Pemasaran Pada Perusahaan Farmasi Multinasional Di Indonesia Dalam Bingkai Virtue Ethics Mendorong Terciptanya Keunggulan Kompetitif Wijayanti, Sari; Kusuma, Triana Hasty; Poluan, Stevi Jimry; Nisa, Rizka Fatkhin; Putra, Yanuar Surya
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 2 (2025): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v13i2.561

The marketing strategies employed by multinational pharmaceutical corporations in Indonesia are closely related to the ethical dimensions and their capacity to enhance competitiveness within the marketplace. The objective of this research is to formulate a mini-theory concerning the development of propositions derived from emerging theoretical frameworks. The methodology adopted in this investigation was a qualitative approach, utilizing secondary data sourced from way back machine, corporate search engines and online resources. The focal subjects of this inquiry comprise three multinational pharmaceutical entities operating in Indonesia, specifically Eisai Indonesia and Roche Indonesia. The findings of this study culminate in the assertion that marketing practices at multinational pharmaceutical firms, bolstered by ethical considerations, significantly impact competitive advantage.

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