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Influence of Digital Technology & Data Analytics on Strategic Decision Making Sutarman, Asep; Aprianto, Ronal; Adyatama, Rendhika; Pokkali, Krishna Chaitanya; Yusup, Muhamad
Startupreneur Business Digital (SABDA Journal) Vol. 4 No. 1 (2025): Startupreneur Business Digital (SABDA)
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/sabda.v4i1.685

Abstract

In an increasingly advanced information age, digital technology and data analytics have become important pillars in effective decision making across a wide range of sectors. This journal aims to explore how digital technologies, including big data, artificial intelligence (AI), and machine learning, can be utilized to improve decision quality. Through a case study approach, we analyze several organizations that have successfully implemented these technologies in their decision making processes. The results show that the use of advanced data analytics enables organizations to unearth previously unreachable insights, improving the accuracy and speed of decision making. However, the research also identified several challenges, including the need for high analytical skills, data privacy concerns, and resistance to change in organizational culture. We found that to maximize the benefits of digital technologies, organizations need to adopt the right training strategies and create an environment that supports innovation. This research makes an important contribution to the understanding of how digital technologies can change the way organizations make decisions, as well as practical recommendations for more effective implementation. The findings are expected to help organizational leaders and decision-makers formulate better strategies to face the challenges and opportunities of the digital age. This study uniquely contributes by examining the synergistic interaction between digital technology and data analytics in strategic decision-making across multiple sectors. This study contributes by identifying key factors that influence the effectiveness of digital technology and data analytics adoption in strategic decision making and offering practical recommendations for companies to enhance the adoption of these technologies.
MEDIATION ROLE OF ORGANIZATIONAL COMMITMENT BETWEEN WORK COMPETENCY AND INCREASED EMPLOYEE PRODUCTIVITY Sutarman, Asep
Jurnal Aplikasi Manajemen Vol. 20 No. 2 (2022)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2022.020.02.09

Abstract

This study analyzes employee competence and organizational commitment to increasing employee productivity as a research sample of 300 respondents. Structural Equation Modeling with AMOS version 20.0 was used to test the hypothesis and the Sobel Test formula to test the mediating role of research. The study results reveal that work competence and organizational commitment partially and significantly affect employee work productivity. The analysis also found that organizational commitment has the greatest influence on increasing employee productivity. Based on the mediation analysis, it was also found that organizational commitment positively mediates the significant effect of work competence on employee productivity. This research can contribute to future research, especially in human resource management and organizational behavior, especially in Indonesia. As a research policy, firm executives are strengthening their commitment to paying attention to employee competency, particularly incompetence and behavior. To strengthen core competencies, the company's leadership must cultivate the firm's core values, and then, in behavioral competence, the company leadership must be able to motivate people so that their work productivity grows.
Examining the Interaction of Economic Business Strategies in the Context of Global Market Dynamics Yusnita, Irma; Kadim, Abdul; Lesmana, Rosa; Sutarman, Asep; Yu, Chen; Millah, Shofiyul
Startupreneur Business Digital (SABDA Journal) Vol. 4 No. 1 (2025): Startupreneur Business Digital (SABDA)
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/sabda.v4i1.734

Abstract

In the era of rapid globalization, businesses must continuously adapt their strategies to sustain economic prosperity, necessitating a deeper understanding of the interplay between evolving business strategies and global market dynamics. This study aims to analyze the impact of strategic adaptations in business on economic growth, emphasizing key determinants such as digital transformation, innovation management, and market diversification that drive competitiveness and financial sustainability. Employing a mixed methods approach, this research integrates quantitative econometric analysis with qualitative case studies from multinational corporations, offering an in depth examination of how firms navigate economic uncertainties, capitalize on emerging opportunities, and mitigate risks in an increasingly interconnected world. The findings reveal a strong correlation between strategic agility, technological integration, and longterm economic resilience, demonstrating that businesses adopting proactive, data driven, and customer centric strategies tend to outperform competitors in volatile market conditions. Moreover, companies leveraging artificial intelligence, blockchain, and predictive analytics enhance decision making efficiency and optimize operational effectiveness, further contributing to economic stability and expansion. Additionally, the study highlights the critical role of government policies, regulatory frameworks, and global trade agreements in shaping business landscapes and influencing macroeconomic trends. These insights underscore the necessity for firms to cultivate dynamic capabilities, embrace adaptive leadership, and align strategic decision making with geopolitical shifts and market transformations, ensuring sustainable growth and competitive advantage amid evolving global challenges.
Assessing the Impact of Corporate Governance and Strategic Leadership on Economic Growth and Market Stability Kadim, Abdul; Yusnita, Irma; Sutarman, Asep; Lesmana, Rosa; Ramahdan, Fikri Arsla
IAIC Transactions on Sustainable Digital Innovation (ITSDI) Vol 6 No 2 (2025): April
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/itsdi.v6i2.696

Abstract

In an increasingly complex and dynamic business environment, Corporate Governance and Strategic Leadership is the main factor in encouraging Economic Growth, Market Stability , and Organizational Performance. This study aims to evaluate the relationship between these variables and identify the role of strategic leadership and corporate governance in creating economic and market stability. This research uses the method Structural Equation Modeling based Partial Least Squares (PLS-SEM) by analyzing data from 100 participants ranging from middle level managers to senior executives. The research results show that Strategic Leadership has a significant positive influence on Economic Growth And Market Stability, whereas Corporate Governance actually shows a negative influence on these two variables. This could indicate underlying issues in the implementation of governance practices, such as lack of transparency, inefficiency in decision-making processes, or failure to address local market dynamics. Besides that, Market Stability has a greater impact on Organizational Performance compared with Economic Growth, which shows that market stability plays an important role in supporting organizational sustainability. Although this model provides strong empirical insight, value R-square A low level indicates that there are still other factors that need to be considered in improving organizational performance. As a future job (future work), this research recommends exploring additional variables such as technological innovation, government policy, as well as organizational culture factors to improve model predictions and expand understanding of the dynamics of economic growth and market stability.
Integrating Artificial Intelligence in E-Learning for Organizational Well-Being through Orange Technology Mapping Simanjuntak, Arthur; Sutarman, Asep; Anjani, Sheila Aulia; Nuche, Asher
IAIC Transactions on Sustainable Digital Innovation (ITSDI) Vol 7 No 1 (2025): October
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/itsdi.v7i1.706

Abstract

This study conducts a bibliometric analysis of Artificial Intelligence (AI) in e-learning, emphasizing its role in organizational well-being and educational transformation. Using Scopus as the primary database and VOSviewer for visualization, 557 articles published between 2020 and 2025 were analyzed across country, organization, source, author, document, and keyword networks. The results reveal that the United States, United Kingdom, and Germany act as central contributors, while India, Saudi Arabia, Singapore, Hong Kong, and Egypt are rapidly growing in influence. Source analysis identifies leading journals that shape the discourse alongside new outlets that diversify the field. Author and document coupling highlight key works that connect immersive learning environments with pedagogy, while keyword analysis identifies three major clusters related to ethics and governance, motivation and technology enhanced learning, and AI tools such as ChatGPT and generative AI. Overall, the findings show that AI in e-learning has evolved from experimental initiatives into a multidimensional, evidence-based domain. The study concludes by emphasizing how Orange Technology and TRAIVIS frameworks can operationalize ethics by design, support adaptive tutoring, and align AI-driven learning ecosystems with sustainable, well-being-centered educational goals.
The Effect of Using Augmented Reality in Science Learning on Middle School Students' Concept Understanding Sutarman, Asep; Chan, Levina; S., Antoni
International Journal of Educational Insights and Innovations Vol. 1 No. 1 (2024): September 2024 - International Journal of Educational Insights and Innovations
Publisher : PT. Technology Laboratories Indonesia (TechnoLabs)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to explore the effect of using Augmented Reality (AR) technology in science learning on secondary school students' concept understanding. AR technology allows the integration of the virtual world with the real world through interactive and dynamic visualization, so it is expected to increase learning interest and understanding of science concepts among students. The method used in this study was a quasi-experiment with a pretest-posttest control group design. The research sample consisted of 120 grade X students in one of the secondary schools who were randomly divided into experimental and control groups. The experimental group used AR application as part of science learning, while the control group used conventional methods. Data were collected through concept understanding tests administered before and after the intervention. The results of the data analysis showed that there was a significant increase in the concept understanding of students using AR compared to the control group. The mean posttest score of the experimental group was statistically higher than that of the control group (p < 0.05). This finding indicates that the use of AR in science learning is effective in improving students' concept understanding. This study suggests that AR technology can be integrated into the science learning curriculum as an innovative and effective tool. In addition, further research is recommended to explore other aspects of using AR in education as well as its impact on students' cognitive and affective skills.
New Strategy for Uhamka Sustainability Post COVID-19 Pandemic Sutarman, Asep; Rahayu, Dewi Pudji; Setiawan, Edi; Marlena, Leni; Ul Albab, Farah Nisa
International Journal of Indonesian Business Review Vol. 2 No. 1 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/ijibr.v2i1.513

Abstract

This study aims to analyze how conditions during the Covid pandemic and new strategic steps affect sustainability. We use the inferential verification technique, which is a strategy used by researchers to assess the validity of the presented hypothesis by collecting actual data from alumni, lecturers, students, partners, parents, leaders and education staff of Universitas Muhammadiyah Prof. DR. HAMKA Jakarta. A total of 222 research samples were deliberately selected as respondents. We used Structural Equation Modeling (SEM) analysis, assisted by Smart PLS software version 3.2. for quantitative analysis to test the hypothesis and for qualitative analysis obtained based on the results of interviews with several parties related to the UHAMKA Jakarta as a material for discussion in the research. Several findings were found: (1) the Covid pandemic condition had a significant positive effect on the new strategy; (2) the new strategy has a significant positive effect on sustainability; and (4) the new strategy has a mediating function in the influence of the Covid-19 pandemic condition on the sustainability of the University of Muhammadiyah Prof. DR. HAMKA Jakarta. The limitation of this research is that the survey only focuses on the University of Muhammadiyah Prof. DR. HAMKA Jakarta only. Practical implications: According to research findings, new strategies are needed to increase sustainability in urgent situations, for example during the Covid-19 pandemic. By implementing and implementing the new strategy, the sustainability of the university as an educational institution will be better maintained. The new strategy variable proved to be a mediating or intervening variable for the Covid-19 pandemic condition in influencing the sustainability of the University of Muhammadiyah Prof. DR. HAMKA Jakarta. University of Muhammadiyah Prof. DR. HAMKA Jakarta must be able to adapt to a new life after a pandemic through a crisis period so that it can maintain its sustainability in the future.