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All Journal International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Pengabdian Masyarakat Indonesia (JPMI) Safari : Jurnal Pengabdian Masyarakat Indonesia Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Masyarakat Mandiri: Jurnal Pengabdian Dan Pembangunan Lokal
Cici Puspaningrum
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Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Sosialisasi Penguatan Ekonomi Masyarakat Melalui Pendidikan Kewirausahaan di Desa Firdaus Yomeini Margareth Sagala; Suci Etri Jayanti; Daniel Collyn; Rapat Piter Sony Hutauruk; Rika Surianto Zalukhu; Yenni Mariani Sinurat; Rodi Syafrizal; Ayu Zurlaini Damanik; Suwadi Suwadi; Bobby Hartanto; Kumala Vera Dewi; Cici Puspaningrum; Murbanto Sinaga
JURNAL PENGABDIAN MASYARAKAT INDONESIA Vol. 3 No. 2 (2024): Juni : Jurnal Pengabdian Masyarakat Indonesia (JPMI)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpmi.v3i2.4136

Abstract

The ratio of entrepreneurs in Firdaus village, Sei Rampah District, Serdang Bedagai Regency, is considered very low. This low ratio is attributed to the community's low interest in entrepreneurship. Most of the community believes that entrepreneurship requires a large amount of capital. Additionally, there are risks that may occur, such as losses and uncertainty regarding income. Therefore, a community service activity in the form of socialization was conducted for the people of Firdaus village. This socialization activity aimed to provide entrepreneurship education to the community in Firdaus village, thus fostering interest in entrepreneurship. The socialization activity was attended by 22 participants. The methods used in this community service activity were lectures and interactive discussions. The stages of the community service activities included the preparation stage and the implementation stage. This activity had a positive impact on increasing the knowledge of the participants regarding the entrepreneurial skills that an entrepreneur must master, as well as the importance of marketing strategies and the use of technology in the success of a business. Several participants expressed interest in entrepreneurship after participating in the community service activity. This indicates that the community service activity has made a positive contribution to the people of Firdaus village.
Sosialisasi Manajemen Keuangan dan Akses Pembiayaan untuk Pelaku UMKM di Desa Sei Rampah, Kecamatan Sei Rampah Suci Etri Jayanti S; Rapat Piter Sony Hutauruk; Rika Surianto Zalukhu; Fitrianingsih Fitrianingsih; Bobby Hartanto; Kumala Vera Dewi; Suwadi Suwadi; Cici Puspaningrum; Murbanto Sinaga; Sri Winda Hardiyanti Damanik; Bayu Arif Prabudi
Masyarakat Mandiri : Jurnal Pengabdian dan Pembangunan Lokal Vol. 2 No. 1 (2025): Masyarakat Mandiri : Jurnal Pengabdian dan Pembangunan Lokal
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/masyarakatmandiri.v2i1.1123

Abstract

The MSME actors in Sei Rampah Village lack adequate understanding of financial management principles. Moreover, they face challenges in accessing business financing sources. This prompted the service team to conduct a community service activity in the village. The activity was organized in the form of a socialization program aimed at improving business owners' understanding of managing business finances and strategies for accessing financing sources. The program was attended by 20 participants. The methods employed in this activity were lectures and interactive discussions. The stages of the community service included the preparation phase and the implementation phase. This activity had a positive impact on the MSME actors in the village. Their knowledge of financial management and access to financing sources increased. The MSME actors stated that they now understand how to manage business finances and strategies to access financing sources. This indicates that the community service activity carried out has made a positive contribution to business owners in Sei Rampah Village..
Sosialisasi Literasi Digital dan Keamanan Data untuk Pelaku Usaha Mikro, Kecil, dan Menengah di Desa Sei Rejo Daniel Collyn; Rapat Piter Sony Hutauruk; Suci Etri Jayanti S; Murbanto Sinaga; Rika Surianto Zalukhu; Suwadi Suwadi; Ayu Zurlaini Damanik; Yenni Mariani Sinurat; Sri Winda Hardiyanti Damanik; Bobby Hartanto; Kumala Vera Dewi; Cici Puspaningrum; Donald Frensius Pasaribu
SAFARI :Jurnal Pengabdian Masyarakat Indonesia Vol. 5 No. 3 (2025): Juli : SAFARI :Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/safari.v5i3.2776

Abstract

MSME actors in Sei Rejo Village face infrastructure limitations, low access to digital training, and a lack of guidance, which result in inadequate levels of digital literacy. These challenges prompted the service team to carry out a community engagement activity for MSMEs in Sei Rejo Village, Sei Rampah Sub-district, Serdang Bedagai Regency, to promote awareness of digital literacy and data security. The activity was conducted in the form of a socialization session aimed at improving entrepreneurs’ understanding of the importance of digital literacy and data protection. The session was attended by 20 participants. This community engagement was implemented using a participatory approach through socialization, training, and mentoring methods. The stages of the activity included preparation, implementation, and assistance. This initiative had a positive impact on MSME actors in Sei Rejo Village. The training not only provided conceptual understanding but also practical skills, such as the use of social media for promotion, utilization of cashier applications and digital wallets, and techniques for personal data protection. It also broadened participants' insights on the importance of building consumer trust through secure and professional information management.
Pengaruh Social Media Marketing Terhadap Keputusan Pembelian dengan Kepuasan Konsumen Sebagai Variabel Intervening pada Rumah Tanda Tangan Afriansyah Dewa, Bagas; Muhammad Sandy Pratama; Willy Cahyadi; Cici Puspaningrum
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 7 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i7.8898

Abstract

This study aims to determine the Influence of Social Media Marketing on Purchasing Decisions with Consumer Satisfaction as an Intervening Variable at Rumah Tandatangan. The analysis method used in this study is using an instrument test, namely validity and reliability tests. Classic assumption tests, namely normality tests, multicollinearity tests, heteroscedasticity tests, multiple linear regression analysis, determination coefficient analysis (R2), hypothesis tests, namely T Test and Path Analysis. The results of the study indicate that Social Media Marketing Affects Consumer Satisfaction at Rumah Tandatangan, Social Media Marketing Affects Purchasing Decisions at Rumah Tandatangan, Consumer Satisfaction Does Not Affect Purchasing Decisions at Rumah Tandatangan, Social Media Marketing Does Not Affect Purchasing Decisions with Consumer Satisfaction as an Intervening Variable at Rumah Tandatangan.
INTEGRATING DEEP LEARNING FRAMEWORKS IN DIGITAL SCHOOL TRANSFORMATION: A QUALITATIVE STUDY ON STRATEGY FOR NURTURING FUTURE INNOVATORS IN INDONESA Cici Puspaningrum; Nada Nabilah
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 8 (2025): JULY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i8.895

Abstract

In the era of rapid technological advancement, integrating deep learning frameworks into schools is increasingly seen as a catalyst for cultivating innovation-driven students. This study explores how deep learning—particularly tools such as TensorFlow and Keras—is being utilized within the Indonesian school transformation agenda to support the development of future innovators. Using a qualitative approach, data were gathered through interviews, focus group discussions, and document analysis involving teachers, school leaders, and education experts from various digital-ready and underserved schools. The study revealed three key themes: pedagogical innovation through AI, implementation challenges, and shifts in innovation culture. Deep learning was found to enhance interdisciplinary, project-based learning and student agency, yet its success depended heavily on infrastructure, teacher competence, and visionary leadership. While urban schools showed promising practices, rural contexts faced persistent barriers. These findings highlight that the true transformative potential of deep learning lies not only in its technical application but in the socio-pedagogical ecosystems that support it. The study calls for balanced investment in both technology and human capital to position schools as innovation incubators for Indonesia’s AI-powered future.
THE INFLUENCE OF VISUAL AND AUDIOVISUAL INTERACTION OF INSTAGRAM CONTENT ON VISITORS' INTEREST IN KUPIE THAMRIN CULINARY CAFE Ayunda Safitri; Fatia Amanda; Willy Cahyadi; Cici Puspaningrum
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 5 No. 4 (2025): August
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v5i4.3629

Abstract

This study aims to analyze the effect of visual and audiovisual interaction of Instagram content on visitor interest in Kuliner Kupie Thamrin Cafe. Using a quantitative approach, data was collected through questionnaires from 96 respondents who had interacted with the cafe's Instagram content. Outer Model Analysis was carried out to analyze the validity and reliability of the instrument and Inner Model Analysis was carried out to analyze the structural model and then hypothesis testing and simultaneous tests were carried out. The results showed that audiovisual interaction significantly influenced visitor interest but there was no significant influence between visual interaction and visitor interest. However, simultaneously visual and audiovisual variables have a significant effect on visitor interest with a calculated F value of 59.042 which is greater than Ftable (3.09) at α = 0.05.
INTEGRATION OF GREEN EDUCATION IN THE LEARNING PROCESS IN FACING NATIONAL AND GLOBAL ISSUES Nada Nabilah; Cici Puspaningrum
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 1 (2024): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i1.636

Abstract

This research explains about Green Education in the learning process in Facing National and Global Issues. The method used in this research is qualitative descriptive analysis at SMA Negeri 1 Tebing Tinggi Kab. Serdang Bedagai. The data collection techniques were carried out by means of field observations and interviews. The results of this research show that globalization has a major impact on life and the environment. The existence of extreme climate change, food crises and ongoing economic difficulties are examples of sustainability issues that must be faced in today's global world. Considering the importance of the environment for human life, it is necessary to take responsibility for the sustainability of the environment for future generations. Schools have access to integrating green education values ​​through the application of Education for Sustainable Development (ESD) development methods such as critical thinking skills and attitude skills in making decisions regarding issues relating to environmental quality both nationally and globally.
ANALYSIS OF FACTORS AFFECTING BANK SINARMAS LOYALTY TO MILLENNIALS AND GENERATION Z Joni; Cindy Synthya Br Tarigan; Didik Gunawan; Cici Puspaningrum
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 6 (2025): MAY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i6.744

Abstract

This study aims to analyze the influence of M-Banking services, customer satisfaction, and location on Bank Sinarmas customer loyalty in the Millennial generation and generation Z. This study uses a quantitative approach to the census method on 172 respondents. This research uses a quantitative approach with a census method of 172 respondents. Data were collected through questionnaires and analyzed using the Structural Equation Modeling method based on Partial Least Squares (SEM-PLS). The results showed that M-Banking services have a significant effect on customer loyalty in both generations. Meanwhile, customer satisfaction does not show a significant influence on loyalty, both in the Millennial generation and the Z generation. The location factor has a significant influence only on generation Z, while in the Millennial generation it is not significant. This indicates that there are differences in preferences between generations on factors that affect loyalty. This research provides important implications for the development of banking service strategies that are oriented towards digital needs and accessibility across generations.
Co-Authors Afriansyah Dewa, Bagas Ayu Zurlaini Damanik Ayunda Safitri Bayu Arif Prabudi Bobby Hartanto Cahyadi, Willy Cindy Synthya Br Tarigan Daniel Collyn Didik Gunawan Donald Frensius Pasaribu Fatia Amanda Fitrianingsih Fitrianingsih Joni Kumala Vera Dewi Muhammad Sandy Pratama Murbanto Sinaga Nada Nabilah Rapat Piter Sony Hutauruk Rika Surianto Zalukhu Rika Surianto Zalukhu Sri Winda Hardiyanti Damanik Suci Etri Jayanti Suci Etri Jayanti S Suwadi Suwadi Syafrizal, Rodi Yenni Mariani Sinurat Yomeini Margareth Sagala