Garuda - Garba Rujukan Digital

Moderasi Peluang Pertumbuhan Dan Pengaruhnya Pada Nilai Perusahaan Manufaktur Di Bursa Efek Indonesia Uray, Andrey Indra Maulana; Ariffin, Muchammad; Hidayat, Nur; Gusti, Girang Permata
Jurnal Ekonomi STIEP Vol. 9 No. 1 (2024): JES (Jurnal Ekonomi STIEP)
Publisher : Lembaga Penelitian Dan Pengabdian Masyarakat (LPPM) IBE Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54526/jes.v9i1.192

This study intends to identify the factors that influence the value of manufacturing companies listed on the Indonesia Stock Exchange, including dividend policy, profitability, firm size, and capital structure tempered by growth potential. This study is a quantitative research project, and the financial statements of 48 manufacturing businesses listed on the IDX were the source of the data used in this study. In order to do moderated regression analysis (MRA), this data is used. Eviews is the analytical tool employed. The findings demonstrated that business value is positively and significantly influenced by capital structure, profitability, and firm size. The impact of dividend policy on business value is both favorable and negligible. Growth potential acts as a moderator, reducing the link between capital structure and business value.

Penerapan Digital Marketing Pada Usaha Tani Hidroponik di Kelompok Tani Hidroponik RB Farm Group Bancin, Hardi Dominikus; Maulana, Uray Andrey Indra; Ariffin, Muchammad; Sugiardi, Sigit; Hidayat, Nur
SWARNA: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 4 (2024): SWARNA: Jurnal Pengabdian Kepada Masyarakat, April 2024
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/swarna.v3i4.1283

Sektor pertanian merupakan peranan penting dalam mendukung kebutuhan pangan masyarakat. Kemajuan teknologi memiliki peranan inovasi dalam dunia pertanian, salah satunya yaitu hidroponik. Hidroponik dapat dijadikan alternatif budidaya pertanian dengan kondisi lahan yang sempit atau tidak memadai. RB Farm Group merupakan bisnis fokus pada usaha hidroponik, namun memiliki permasalahan dalam mengurangi sisa produksi karena penyerapan konsumen yang kurang. Hal ini disebabkan belum adanya penerapan digital marketing untuk mendukung bisnisnya. Solusi yang ditawarkan, salah satunya adalah membuat platform sosial media Instagram yang digunakan untuk menyelesaikan permasalahan mitra. Hasil evaluasi dari kegiatan ini ditemukan bahwa penerapan sosial media Instagram membantu RB Farm Group dalam meningkatkan pangsa pasarnya sekaligus mengurangi sisa produksi yang tidak terserap oleh konsumen hingga 3% per bulan produksi. Kesimpulannya adalah bahwa penerapan digital marketing di zaman sekarang merupakan sarana yang wajib dilakukan oleh pelaku usaha untuk meningkatkan daya saing usahanya.

The Role Of Financial Literacy And Digital Innovation In Improving Business Performance And Sustainability Of Business Actors In Kampong Melayu Tourism Village Pontianak City Pratiwi, Windi; Aisyah, Aisyah; Ariffin, Muchammad
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 3 (2025): Dinasti International Journal of Education Management and Social Science (Febru
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i3.4075

The purpose of this study is to determine how financial literacy and digital innovation contribute to business performance and sustainability. The number of samples taken using purposive sampling method using probability, and quota samples were used to divide 170 respondents into various businesses. SEM-PLS (Partial Least Square) analysis technique was used to analyze the data, which consists of flow analysis and descriptive analysis. The results show that financial literacy and digital innovation play an important role in improving business performance and business sustainability. Financial literacy has a positive impact on business performance (24.8%) and business sustainability (11.3%), while digital innovation has a greater impact, affecting business performance by 50.4% and business sustainability by 22%. In addition, financial literacy and digital innovation indirectly influence business sustainability

The Role of Financial Literacy and Financial Technology on the Decision to Use Pay Later Moderated by Hedonism Lifestyle Pratiwi, Windi; Ariffin, Muchammad
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 2 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i2.6974

Fintech is rapidly growing in various sectors such as payment start-ups, lending, financial planning, retail investment, financing, remittances, and financial research. Many start-up apps use pay-later payment services, so it is important to consider the consequences without a good financial understanding. Fintech plays an important role in effective payment transactions and has become part of the hedonistic lifestyle, increasing people's consumptive behavior. Financial literacy and fintech play a role in the decision to use PayLater services in Pontianak City, with financial literacy contributing positively at 27.8% and fintech at 53.1%. Although a hedonic lifestyle does not moderate the relationship between financial literacy and PayLater usage, it still has a positive effect of 22.2%. Overall, financial literacy, fintech, and lifestyle have a significant role in the decision to use PayLater in Pontianak City.

Penerapan Teknologi Asap Cair Dan Enriched Biochar Untuk Peningkatan Produksi Cabai Rawit Di Desa Limbung Kabupaten Kubu Raya Suci, Ida Ayu; Ariffin, Muchammad; Apindiati, Rita Kurnia
JAPI (Jurnal Akses Pengabdian Indonesia) Vol 10, No 1 (2025)
Publisher : Universitas Tribhuwana Tunggadewi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/japi.v10i1.6319

Kabupaten Kubu Raya yang terletak di Provinsi Kalimantan Barat merupakan daerah kawasan sentra produksi cabai rawit. Kelompok Tani Trisno Subur sebagai mitra kegiatan Pengabdian Kepada Masyarakat (PKM) memiliki pertanaman cabai rawit seluas 1,5 Ha. Namun, pada Tahun 2023 mengalami gagal panen cabai rawit akibat serangan organisme pengganggu tanaman, serta kondisi perubahan cuaca yang ekstrem. Hasil observasi di lapangan, petani mitra mengalami gagal panen sekitar 60% sampai dengan 100%. Pada lingkungan kelompok Tani Trisno Subur, sekam padi merupakan limbah pertanian yang melimpah dan belum termanfaatkan secara optimal. Program PKM ini bertujuan untuk meningkatkan produksi cabai rawit kelompok tani melalui teknologi asap cair sekam padi dan biochar berbasis limbah sekam padi yang diperkaya Trichoderma sp. Metodologi PKM meliputi observasi lapangan, sosialisasi dan koordinasi kepada mitra sasaran, pelaksanaan program PKM (pelatihan pembuatan asap cair sekam padi dan biochar menggunakan teknologi pirolisis, pelatihan biochar diperkaya Trichoderma sp. dan aplikasinya di pertanaman cabai rawit), penerapan hasil kegiatan, dan evaluasi program kegiatan. Program PKM memberikan dampak positif yang signifikan bagi kelompok tani dalam aspek teknologi dan produksi. Terjadi peningkatan pengetahuan mitra rata-rata diatas 80% kategori tinggi (efektif) dan peningkatan keterampilan dalam teknologi pirolisis dan biochar yang Trichoderma sp. Hasil panen cabai rawit meningkat, baik dari segi kuantitas maupun kualitas, sekaligus mendukung pengelolaan lahan secara berkelanjutan. Hasil angket kepuasan terhadap pelaksanaan PKM menunjukkan sangat antusias dan diharapkan adanya program lanjutan untuk peningkatan keterampilan kepada kelompok tani.

Strategi Pengembangan Desa Wisata Kampong Melayu Kota Pontianak (Development Strategy of Kampong Melayu Tourism Village in Pontianak City) Ariffin, Muchammad; Pratiwi, Windi
Akutansi Bisnis & Manajemen ( ABM ) Vol 32 No 02 (2025): Oktober
Publisher : STIE Malangkucecwara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35606/jabm.v32i02.1704

This study formulates a sustainable development strategy for Kampong Melayu Tourism Village, Sea Malay Continent, Pontianak, through SWOT analysis. This village has a distinctive cultural and natural tourism potential, but is constrained by minimal promotion and lack of a modern management system. The use of mixed methods in this study was by collecting data through observation, interviews, and questionnaire dissemination. The results showed the position of quadrant I (stable growth) with an internal score of 4.22 and external 4.28. The suggested strategies include the use of cultural and tourist attraction (SO) strengths, improving digital information and promotion systems (WO), strengthening branding and cooperation networks (ST), and developing creative marketing plans (WT). This finding is expected to be a reference for policymakers in designing competitive tourism village development

The Effect of Workload and Internal Communication on Employee Performance of BPS Kubu Raya Regency with Work Motivation as Mediation: PENGARUH BEBAN KERJA DAN KOMUNIKASI INTERNAL TERHADAP KINERJA PEGAWAI BPS KABUPATEN KUBU RAYA DENGAN MOTIVASI KERJA SEBAGAI MEDIASI Priyatama, Andika; Pratiwi, Windi; Ariffin, Muchammad; Aisyah, Aisyah
Jurnal Ecoment Global Vol. 10 No. 2 (2025): Volume 10 No.2 Edisi Agustus 2025
Publisher : Universitas Indo Global Mandiri Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36982/jeg.v10i2.5925

This study aims to examine and analyze the effect of workload and internal communication on the performance of employees at the Central Bureau of Statistics (BPS) of Kubu Raya Regency, with work motivation as a mediating variable. The research employed a quantitative approach with an associative-causal design, involving all 30 employees as the sample using a saturated sampling technique. Data were collected through questionnaires, interviews, and literature reviews, and analyzed using multiple regression and the Sobel test with SPSS 31. The findings reveal that workload and internal communication significantly and positively influence work motivation, while workload and internal communication both have a significant negative effect on performance. Furthermore, work motivation does not mediate the relationship between workload and performance but significantly mediates the effect of internal communication on performance. This study contributes to the literature by highlighting the mediating role of work motivation and provides practical implications for improving performance through proportional workload management, enhancing the quality of internal communication, and strengthening work motivation.

Strategi Pengembangan Desa Wisata Kampong Melayu Kota Pontianak (Development Strategy of Kampong Melayu Tourism Village in Pontianak City) Ariffin, Muchammad; Pratiwi, Windi -
Akutansi Bisnis & Manajemen ( ABM ) Vol 32 No 2 (2025): Oktober
Publisher : STIE Malangkucecwara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35606/jabm.v32i2.1563

This study formulates a sustainable development strategy for Kampong Melayu Tourism Village, Sea Malay Continent, Pontianak, through SWOT analysis. This village has a distinctive cultural and natural tourism potential, but is constrained by minimal promotion and lack of a modern management system. The use of mixed methods in this study was by collecting data through observation, interviews, and questionnaire dissemination. The results showed the position of quadrant I (stable growth) with an internal score of 4.22 and external 4.28. The suggested strategies include the use of cultural and tourist attraction (SO) strengths, improving digital information and promotion systems (WO), strengthening branding and cooperation networks (ST), and developing creative marketing plans (WT). This finding is expected to be a reference for policymakers in designing competitive tourism village development.

The Influence of Attractiveness, E-Wom, and Social Factors on Interest in Visiting Tugu Khatulistiwa, Pontianak City Arweni, Arweni; Octaviani, Dina; Ariffin, Muchammad; Rawa, Ricola Dewi; Kelvin , Kelvin
Poltanesa Vol 25 No 2 (2024): December 2024
Publisher : P3KM Politeknik Pertanian Negeri Samarinda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51967/tanesa.v25i2.3203

This study discusses the influence of attractiveness, Electronic Word of Mouth (E-WOM) and social factors on the interest in visiting Tugu Khatulistiwa of Pontianak City in the tourism sector. This research is focused on the people of Pontianak City who have an interest in visiting Tugu Khatulistiwa. In this research, the type and data to be used is quantitative research with a survey method approach to achieve research objectives, namely identifying the role of e-wom appeal and social factors on visiting interest at the Tugu Khatulistiwa, Pontianak City. Using purposive sampling method involving 150 respondents. Hypothesis testing of this study was carried out with Structural Equation Modeling (SEM-PLS) with the Warp-PLS version 8.0 analysis tool. The results of this study reveal the important role of Attractiveness, E-WOM and Social Factors in influencing tourist interest in visiting a tourist destination. From the calculation of the coefficient value and significance value, there is a positive influence between Attractiveness and E-Wom on the interest in visiting the Pontianak Tugu Khatulistiwa, while the coefficient value and significance value of Social Factors do not have a positive influence on the interest in visiting the Pontianak Tugu Khatulistiwa. These findings provide valuable insights for the tourism industry in developing more effective and attractive marketing strategies. The practical implications of this research can help related parties in increasing attractiveness, promotion and factors that can shape a person's interest in visiting Tugu Khatulistiwa

Training Importance of Financial Literacy for Perpetrators of UMKM Kampong Malay Tourism Village (BML) Pontianak City: Pelatihan Pentingnya Literasi Keuangan Bagi Pelaku UMKM Desa Wisata Kampong Melayu (BML) Kota Pontianak Ariffin, Muchammad; Aisyah, Aisyah; Pratiwi, Windi; Febrianawati, Febrianawati; Naiyun Untung Utama
Dinamisia : Jurnal Pengabdian Kepada Masyarakat Vol. 9 No. 1 (2025): Dinamisia: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Lancang Kuning

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31849/dinamisia.v9i1.19979

UMKM plays an important role in the Indonesian economy as it contributes significantly, in the formation of gross domestic product and labour absorption. In Pontianak City there is a tourist village of Kampong Melayu BML located in the Pontiak South Prefecture, Pontian City, West Kalimantan. Right next to the Kapuas River, Kampong Melayu BML not only offers a beautiful panorama of nature, but also a history of many cultures with different tribal backgrounds (Kemenparekraf, 2022). Kampong Melayu Tourism Village BML has become one of the important bases in developing small and medium-sized enterprises that have the potential to generate quality economic growth. The purpose of this PKM activity is to have an understanding of the basic concepts and the importance of financial literacy in business as well as an understanding about the planning and management of financial good and correct. With the existence of training in financial literature for UMKM participants in the Village Tourism of Malay Village Pontianak, it is expected to create a stronger and more sustainable business environment. From the knowledge and skills acquired, they will become more independent entrepreneurs and able to face challenges in the world of tourism business.

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