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All Journal Conference on Innovation and Application of Science and Technology (CIASTECH) Jurnal Manajemen dan Bisnis Kreatif Ekobis: Jurnal Ilmu Manajemen dan Akuntansi Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi (JEMBA) Bulletin of Management and Business Journal of Management Research and Studies
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Journal : Bulletin of Management and Business

 1 
The Influence Of Work-Family Conflict And Work Exhaustion On Turnover Intention: The Mediating Role Of Work Stress Nur Hasanah, Afifah; Survival; Alfiana
Bulletin of Management and Business Vol. 5 No. 1 (2024): March 2024
Publisher : Universitas Widyagama Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31328/bmb.v5i1.312

Abstract

The aim of this research is to determine the effect of work-family conflict and work exhaustion on turnover intention mediated by work stress in employees of PT Firad Mandiri in Sorowako, East Luwu Regency, South Sulawesi Province. This research approach uses quantitative-explanatory. Data collection methods are in the form of questionnaires, interviews and documentation, with the types of data namely primary data from the results of filling out questionnaires distributed to all data providers from respondents and secondary data obtained from the Human Resources Development section of PT Firad Mandiri with predetermined criteria. The results of the study show that work-family conflict and work exhaustion have a significant effect on turnover intention, work-family conflict and work exhaustion have a significant effect on work stress, work stress has no significant effect on turnover intention, work stress has no effect in mediating the relationship between work-family conflict on turnover intention, and work stress have no effect in mediating the relationship between work exhaustion and turnover intention.
The Influence of Digital Experience and E-Wom on Purchase Decisions and Customer Satisfaction: a Case Study of Grand Taman Safari Indonesia, Pasuruan Ratnasari, Maya; Survival; Wulandari, Wahju
Bulletin of Management and Business Vol. 6 No. 1 (2025): March 2025
Publisher : Universitas Widyagama Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31328/bmb.v6i1.357

Abstract

This study investigates the role of digital experience and electronic word of mouth (E-WOM) on purchase decisions and their implications for customer satisfaction among visitors to The Grand Taman Safari Indonesia, Prigen, Pasuruan. An explanatory quantitative approach was employed, with data collected from 99 respondents and analyzed using SmartPLS. The findings indicate that digital experience has a positive but insignificant effect on both purchase decisions and customer satisfaction. Similarly, E-WOM shows a positive but insignificant effect on customer satisfaction, while it significantly influences purchase decisions. Furthermore, purchase decisions have a significant and positive impact on customer satisfaction. Mediation analysis reveals that purchase decisions do not significantly mediate the relationship between digital experience and customer satisfaction, but they do significantly mediate the effect of E-WOM on customer satisfaction. These results highlight the importance of optimizing E-WOM strategies to enhance customer engagement and satisfaction in the tourism sector. This research contributes to the growing body of knowledge on digital marketing in tourism by emphasizing the mediating role of purchase decisions and providing practical insights for managing digital customer experiences.
Enhancing Repurchase Intention Through Customer Satisfaction: the Role of Brand Image and After-Sales Service Jannah, Nurul; Muryati; Survival
Bulletin of Management and Business Vol. 5 No. 2 (2024): October 2024
Publisher : Universitas Widyagama Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31328/bmb.v5i2.382

Abstract

The skincare industry in Indonesia has experienced rapid growth, marked by increased competition among local and global brands. This study investigates the influence of brand image and after-sales service on repurchase intention, with customer satisfaction as a mediating variable. Using a quantitative explanatory approach, data were collected through questionnaires from 220 consumers of DDBeauty skincare products by PT. Kiara BeautyMed. The analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) via SmartPLS 3.0. The results indicate that both brand image and after-sales service significantly influence customer satisfaction but do not directly impact repurchase intention. Customer satisfaction, however, has a strong and significant effect on repurchase intention and fully mediates the relationships between brand image and repurchase intention, as well as between after-sales service and repurchase intention. The coefficient of determination (R²) reveals that the model explains 93.5% of the variance in customer satisfaction and 89.2% in repurchase intention. These findings highlight the critical role of satisfaction as a psychological bridge connecting brand perception and service quality with actual buying behavior. The study contributes to marketing theory by validating the mediating effect of satisfaction and offers practical insights for skincare companies to strengthen branding and service strategies to foster consumer loyalty.
Co-Authors Adisetyo Yoga Perdana Ahmad Fairuzabadi Alfiadi Alfiana Aloysius Ray Julian Kusdiantoro Ana Sopanah Supriyadi Andra Alif Wastito Angel Luky Permatasari Choirul Anam Devi Kurniawati Dharmayanti Pri Handini Erlina Ari Jayanti Fadilah, Mega Fianita Fina Nur Kholisah Hanif Rani Iswari Muchlis Mas'ud Mulyono Muryati Nasharuddin Mas Nur Hasanah, Afifah Nurlis Ermawati Nurul Jannah Nyimas Fitri Yulianingrum Pawestri, Hartini Prasetyaning Purnomowati, Wiwin Rahayu Puji Suci Rahmalia Purnamasari, Irma Ratnasari, Maya Ricki Adi Sanja Rizkha Hayunda Putri Ferenika Rizky Dwi Amilovea Shinta Dewi Suprayitno Soedjono Thasya Namira Wahju Wulandari Wahyudi, Untung Wijaya, Irsyad Maulana Yohana Jesika Lujunai Yohana Riyantisa ZAINUL ARIFIN