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All Journal MANAJEMEN HUTAN TROPIKA Journal of Tropical Forest Management MEDIA KONSERVASI Journal of Regional and City Planning Jurnal Pengelolaan Sumberdaya Alam dan Lingkungan (Journal of Natural Resources and Environmental Management) Jurnal Manajemen Perhotelan dan Pariwisata Jurnal Sylva Lestari TRJ (Tourism Research Journal) Jurnal Ilmiah Pariwisata
Adam Rachmatullah
Institut Pariwisata Trisakti, Jakarta, Indonesia
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Materials Science & Nanotechnology Social Sciences Transportation

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Perception and Motivation Study as a Determinants of Ecotourism Development in Tanah Datar Region Adam Rachmatullah; Ricky Avenzora; Tutut Sunarminto
Media Konservasi Vol 22 No 3 (2017): Media Konservasi Vol. 22 No. 3 Desember 2017
Publisher : Department of Forest Resources Conservation and Ecotourism - IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (486.707 KB) | DOI: 10.29244/medkon.22.3.205-212

Abstract

During the last decade, many countries are paying special concern to develop of tourism and ecotourism industry cause able to accelerate development in a region. This research aims to analyze stakeholder perceptions and motivation determinants, a long with to formulate ecotourism development strategy. The research method used in closed ended questionnaire instrument and then data were analyzed by using one score one criteria scoring system. The result of the study showed that a local community and government perceptions have as a conclusion is a good or stil the positive sphere so that it is feasible to be develop as all forms of ecotourism. Afterwards, the result of motivations data showed that stakeholders have a high interest (score 6-7) to be actively involved in any form of ecotourism development. In order to realize the integrated ecotourism development in Tanah Datar Region, then some important things that need to be optimized, among others: 1) regional development perspective; 2) social-culture perspective; 3) capacity building perspective; 4) marketing perspective.  Keywords: ecotourism, motivation, perception, Tanah Datar Region 
Studi Evaluasi Potensi Eco-Nature Tourism & Eco-Culture Tourism di Kawasan Ekowisata Sungsang, Kabupaten Banyuasin Adam Rachmatullah; Oktovianus Oktovianus; Hanni Adriani
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 5 No. 3 (2022)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v5i3.54565

Abstract

One of the efforts in measuring the amount of ecotourism potential is by conducting a series of academic processes in the form of inventory and assessment of ecotourism potential or better known as ecotourism assessment. The Ecotourism Potential Evaluation method used is the theory of Avenzora (2008) to distinguish 7 assessment criteria for each element of ecotourism potential, which is then analyzed using the One Score One Criteria System method. The results of the study show that the Sungsang Ecotourism Area has a relatively high potential for eco-nature tourism and eco-culture tourism; both in terms of the potential for natural phenomena, flora and fauna, as well as material & immaterial heritage.  The results of field studies prove that the various eco-nature tourism owned by the Sungsang Ecotourism Area is classified as relatively high (score 5); while eco-culture tourism is producing a score of 6 or high meaning. There are at least 4 syntheses that can be done in the future: 1) The plan for utilization of ecotourism resources that must be able to avoid the occurrence of over-supply dynamics in the ecotourism supply process; 2) The plan to utilize the diversity of ecotourism resources that should not cause over-exploration or over-exploitation of germplasm or ecosystems; 3) The need for study and application of the carrying capacity of recreation / tourism sites and the carrying capacity of recreation/ tourism destinations; 4) A more comprehensive, systematic and objective study is needed which is mapped and outlined in the Grand Design Document or Ecotourism Master Plan).
Evaluation of the Tourism Management CHSE Protocol during the Covid 19 Pandemic in the Situ Gunung Gede Pangrango National Park Area Ismeth Emier Osman; Nurbaeti; Adam Rachmatullah; Fetty Asmaniaty; Jatna Supriatna; Djoni Wibowo
Jurnal Manajemen Hutan Tropika Vol. 29 No. 1 (2023)
Publisher : Institut Pertanian Bogor (IPB University)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.7226/jtfm.29.1.45

Abstract

This study aimed to evaluate the Tourism Management CHSE Protocol during the Covid 19 Pandemic in the Situ Gunung Gede Pangrango National Park Area. The framework of the approach used in this research was phenomenology, which was then enriched with the data collection techniques of study documentation, observation, and close-ended questionnaire. The analytical method utilized was the One Score One Indicator Scoring System, an analysis model that was used through developing elaboration of questionnaires in collecting data and evaluating various variables that researchers had determined. Then, two critical issues were examined in the polarization analysis to understand the differentiation between actors, namely polarization of direction and rating scale, and then tested statistically using Kruskal Wallis test to know the polarization significance. Overall, based on the assessment of 189 CHSE indicators, the data shows that the implementation of CHSE in Situ Gunung GGPNP results in a reasonable conclusion or score of 6. When viewed based on stakeholder polarization where the data shows there is no polarization of direction between stakeholders on CHSE management at Situ Gunung. Things are different when viewed in terms of average values, where the study results show the polarization of each actor's attitude scale on the CHSE implementation assessment. The aggressive strategy is carried out by optimizing three crucial aspects: 1) Strengthening CHSE Management Policies and Implementation; 2) Optimizing Ecotourism Carrying Capacity.
The Polarization of Orientation Amongst The Local on Cultural Land Utilization for Ecotourism Development in Ranah Minang Sumatera Barat Adam Rachmatullah; Ricky Avenzora; Tutut Sunarminto
Journal of Regional and City Planning Vol. 34 No. 1 (2023)
Publisher : The Directorate for Research and Community Services, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/jpwk.2023.34.1.1

Abstract

The dynamics of problems related to land occupation, ownership of cultural land, and agricultural land in Indonesia, especially in Ranah Minang, West Sumatra, have become so serious they need to be solved first before trying to achieve the ideals of sustainable development. The research methodology used in this study was a phenomenological approach. The data were analyzed through the One Score-One Criterion Scoring System. The mean values obtained for the phenomenon of cultural land-use patterns in the region were very good in many aspects. On the other hand, the dynamics of stakeholder perceptions, motivations, and preferences did not indicate any directional bias or attitudinal scale among actors over the use of cultural land. This would be different if observed in the dynamics of perception and ecotourism motivation by generating inferences of the direction polarization and attitude scale among actors. The strategy for this purpose was to optimize various aspects of land-use patterns for ecotourism development: 1) strengthening the function of cultural lands as precious treasure; 2) creating a communal business field; 3) optimizing the productivity of agricultural commodities as added value for land users; 4) establishing no-building zones in certain strategic areas as well as providing incentives to land users.
The Response Dynamics of Various Bird Species to Recreational Activities and Nature Tourism in Gunung Gede Pangrango National Park Avenzora, Ricky; Munajat, Mafut; Rachmatullah, Adam; Oktovianus; Oktavia, Reno Catelya Dira; Suprajanti, Dina Sri; Musoman, Ansyari
Jurnal Sylva Lestari Vol. 12 No. 3 (2024): September
Publisher : Department of Forestry, Faculty of Agriculture, University of Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jsl.v12i3.983

Abstract

Tourist activities in forest areas can potentially disturb wildlife, including bird species. One of the responses to such disturbances is avoidance. This study aimed to investigate and analyze the tolerance levels of various bird species to recreational disturbances in Gunung Gede Pangrango National Park, West Java, Indonesia. The method used in this research involved “dummy tourist activities” that varied by the distance tourists walked to the birds, the number of tourists, and the noise made by tourists. The results showed that forest birds had a maximum tolerance distance for tourist activities of around 10 m, while attractive birds had a maximum tolerance distance of around 20 m. The closest distance for tourists to observe all bird species was 5 m. It is concluded that all bird species had avoidance responses to various human or tourist disturbances. Raptors and colorful birds had low tolerance responses; songbirds had a medium tolerance, and forest birds had a high tolerance. Information on the response dynamics of various bird species to recreational activities is useful for creating tourism site planning and landscape design based on ecological wildlife carrying capacity. Keywords: avoidance response, birdwatching, disturbance response, ecotourism, Gunung Gede Pangrango National Park
Effectiveness of Implementing CHSE (Cleanliness, Health, Safety, Environment) Protocols in Dunia Fantasi, Jakarta, Indonesia Putra, Ranandyo Muliawan; Rachmatullah, Adam; Ratu Bilqis, Linda Desafitri; Tarigan, Emenina; Ramadhan, Yusuf
Jurnal Penelitian Pariwisata Vol 8 No 1 (2024): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v8i1.239

Abstract

The implementation of the CHSE (Cleanliness, Health, Safety, and Environment) Protocol at Dunia Fantasi Jakarta is a mandatory procedure for the business of tourism destinations in the pandemic-post-pandemic era or the new normal tourism era. The implementation of CHSE is expected to be able to create a safe, healthy, and environmentally friendly environment for all tourists and to be useful in supporting the sustainability of the tourism industry in providing a positive experience for tourists visiting these destinations. The research objective is to analyze everything about effectiveness of implementing the CHSE protocol in Dunia Fantasi Jakarta. The method that used in this study is a quantitative descriptive method, with a total of 68 respondents. The sample was selected by convenience sampling, where the data collection was carried out using a survey. The research of this test used the validity, reliability, and Kruskal Wallis tests to determine the significance level of each actor. In general, it can be concluded that the implementation of CHSE in Dunia Fantasi is classified as good or is at a score of 6. This indicates that the management is serious about implementing the CHSE protocol in every tourism room and public facility space in Dunia Fantasi. Keywords: tourism, CHSE, effectiveness, new normal tourism
Pengaruh Electronic Word of Mouth dan Traditional Word of Mouth Terhadap Keputusan Berkunjung dengan Kepuasan Pengunjung Sebagai variabel Mediasi di Situ Cipondoh, Kota Tangerang, Provinsi Banten Dira Oktavia, Reno Catelya; Rachmatullah, Adam; Oktovianus, Oktovianus; Enggriani, Mimi; Maudiarti, Santi
Jurnal Ilmiah Pariwisata Vol 29 No 3 (2024): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v29i3.1838

Abstract

This research aims to determine the influence of Electronic Word of Mouth and Traditional Word of Mouth on visiting decisions through visitor satisfaction at Situ Cipondoh, Tangerang City. The background of this research is based on the importance of communication from previous visitors in influencing the behavior of new visitors. The method used is a quantitative approach with path analysis, involving 100 respondents selected by accidental sampling. The results of the analysis show that Electronic Word of Mouth and Traditional Word of Mouth have a significant effect on visitor satisfaction and visiting decisions. In addition, visitor satisfaction acts as a mediator that strengthens the relationship between the two types of WOM and the decision to visit. This research concludes that positive experiences shared through E-WOM and traditional WOM can increase satisfaction and encourage repeat visits. Suggestions for tourist destination managers are to actively utilize social media and improve service quality to increase visitor satisfaction. Local governments are also expected to support the development of facilities that enhance the visitor experience. Travelers are encouraged to share their experiences to help other potential visitors make better decisions. Keywords: E-WOM, traditional WOM, customer satisfaction, visiting decisions
Keberadaan Pasar Tradisional di Jakarta Sebagai Destinasi Wisata Sulistiyo, Tri Djoko; Gantina, Devita; Haryono, Joko; Rachmatullah, Adam; Aditya, Michael Khrisna
Jurnal Ilmiah Pariwisata Vol 30 No 1 (2025): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v30i1.1879

Abstract

Traditional markets in Jakarta, such as Tanah Abang Market, Jatinegara Market, and Senen Market, have great potential as sustainable tourist destinations. However, these markets face various challenges related to infrastructure, cleanliness, and suboptimal management. This study aims to analyze the potential of traditional markets as tourist destinations and identify factors that influence their attractiveness and management. The method used is a qualitative approach with in-depth interviews with traders, visitors, and market managers, as well as field observations of the physical and social conditions of the market. The results of the study indicate that the main attraction of traditional markets lies in the authentic local atmosphere, social interaction between traders and buyers, and the diversity of cultural products. However, inadequate infrastructure, poor cleanliness, and an uncoordinated management system reduce visitor comfort. In conclusion, traditional markets have great potential as tourist destinations, but require infrastructure improvements, more professional management, and training for traders to improve services. The suggestion of this study is the need for more inclusive policies and a balanced approach between modernization and preservation of local culture so that traditional markets can develop as sustainable tourist destinations. Keywords: traditional market, tourist destination, infrastructure, cleanliness, cultural preservation
Analisis Persepsi, Motivasi, dan Preferensi Berekreasi di Hutan Kota Ciganjur, Jakarta Selatan Oktovianus, Oktovianus; Anggraini, Tri Hanna Tania; Gantina, Devita; Dira Oktavia, Reno Catelya; Rachmatullah, Adam
Jurnal Ilmiah Pariwisata Vol 30 No 3 (2025): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v30i3.1982

Abstract

This study aims to analyze visitor perceptions, motivations, and preferences at Ciganjur Urban Forest, South Jakarta, as one of the strategic green open spaces. A descriptive quantitative approach was employed involving 100 respondents through structured questionnaires. Data analysis was conducted descriptively to map respondent behavioral patterns. The findings indicate that primary push motivations include the need for relaxation, creativity restoration, and social bond strengthening, while pull motivations are dominated by peaceful atmosphere and clean air quality. Visitor perceptions of urban forest functions are generally positive, particularly regarding cleanliness, comfort, and ecological benefits. In terms of preferences, prioritized facilities include jogging tracks, park benches, prayer rooms, and fish nursery areas, while gazebos, interpretive signage, and disability-friendly facilities are considered less important. This research confirms that urban forest management should be directed toward user-oriented management approaches while maintaining the balance of ecological, recreational, educational, and inclusive functions. These findings align with Push and Pull Motivation theory and Utility Maximization, reinforcing global studies on the role of urban forests as psychosocial restoration spaces and means of enhancing urban community quality of life. Keywords: urban fores, motivation, perception, preference, urban recreation
The Influence of Price and Instagram Social Media Promotion on Purchase Decisions at Rumangsa Coffee and Bakery, Hotel Ra Premiere Jakarta RB, Linda Desafitri; Nurbaeti, Nurbaeti; Asmaniati, Fetty; Rachmatullah, Adam; Atmadja, Valencia Andrea
Jurnal Penelitian Pariwisata Vol 7 No 1 (2023): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v7i1.210

Abstract

This research aims to determine the influence of price and Instagram social media promotion on purchase decisions. The method used in this research is quantitative descriptive with multiple regression analysis using accidental sampling, while data is collected by distributing questionnaires with a Likert scale of 1 to 5. The population is all visitors who come to Rumangsa Coffee and Bakery at Hotel Ra Premiere Jakarta. The sample uses the Slovin formula of 100 respondents. The results of this study show that price and Instagram social media promotion significantly affect purchase decisions. The price variance of coffee in Rumangsa Coffee and Bakery provides a broader option for consumers with different preferences and budgets. It enriches the consumer experience with varying choices of coffee. Rumangsa Coffee and Bakery needs to improve Instagram promotion with exciting content, relevant hashtags, discounts, customer reviews, and promoting events or contests to increase visitors. This research implies that Rumangsa Coffee and Bakery needs to reconsider pricing and improve Instagram promotion to attract more customers and increase sales. This can be achieved by posting engaging content, using relevant hashtags, giving special discounts or promotions, posting customer reviews, and promoting events or contests related to their cafe. Keywords: Price, Instagram Social Media Promotion, Purchase Decision
Co-Authors Adriani, Hanni Amrullah Amrullah Anggraini, Tri Hanna Tania Asy’Ari, Rahmat Atmadja, Valencia Andrea Devita Gantina Djoni Wibowo Emenina Tarigan, Emenina Fetty Asmaniati Fetty Asmaniaty Hanafi Hamzah Haryono, Joko Ismeth Emier Osman Jatna Supriatna Linda Desafitri RB Linda Desafitri RB Maudiarti, Santi Metasari, Defrita Michael Khrisna Aditya Mimi Enggriani Munajat, Mafut Musoman, Ansyari Myrza Rahmanita Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nyoto Santoso Octovianus Oktovianus Oktovianus Oktovianus Oktovianus Oktovianus Oktovianus, Oktovianus Pasaribu Pasaribu Purwanti Dyah Pramanik, Purwanti Dyah Putra, Ranandyo Muliawan Ramadhan, Yusuf Reno Catelya Dira Oktavia Reno Catelya Dira Oktavia Ricky Avenzora Rina Suprina Suprajanti, Dina Sri Tri Djoko Sulistiyo, Tri Djoko Tutut Sunarminto Ulfa, Aulia Valencia Andrea Atmadja