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All Journal Jurnal Studi Komunikasi Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal ASPIKOM IKRA-ITH Humaniora : Jurnal Sosial dan Humaniora Jurnal Sinergitas PkM & CSR Wacana: Jurnal Ilmiah Ilmu Komunikasi COMMED: Jurnal Komunikasi dan Media Semiotika: Jurnal Komunikasi IKRA-ITH EKONOMIKA Jurnal Ilmiah LISKI (Lingkar Studi Komunikasi) Bricolage : Jurnal Magister Ilmu Komunikasi Jurnal Komunikasi Pendidikan Warta Ikatan Sarjana Komunikasi Indonesia Journal of Management and Bussines (JOMB) Jurnal Abdimas Ilmiah Citra Bakti (JAICB) COMMENTATE: Journal of Communication Management ABDIMAS Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian dan Kewirausahaan Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) IKON Jurnal Pengabdian Kepada Masyarakat Jurnal Netnografi Komunikasi Toplama Journal of Dialogos Jurnal Karya untuk Masyarakat (JKuM)
Girsang, Lasmery Rosentauly Meissalinya
Universitas Bunda Mulia
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Pengelolaan Community Development Program pada UMKM “Kampung Kuliner Pujasera Energi” Girsang, Lasmery RM; Limarandani, Ni Putu
Jurnal Sinergitas PKM & CSR Vol. 7 No. 2 (2023): OCTOBER
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/jspc.v7i2.6613

Abstract

Program pengembangan komunitas (community development program) merupakan salah satu agenda kegiatan yang wajib dimiliki perusahaan besar, juga BUMN, termasuk Pertamina. Pada artikel ini, tim pelaksana kegiatan pengabdian kepada masyarakat bersinergi dengan pihak industri guna memberi sumbangsih keilmuan secara nyata di tengah kelompok masyarakat. Adalah UMKM ”˜Kampung Kuliner Pujasera Energi’ berlokasi di Kelurahan Tambakharjo (Semarang) menjadi tempat sasaran abdimas. Dalam pelaksanaannya, UMKM yang dibentuk sejak 2019 silam, kini telah menjadi sarana aktualisasi dan pengembangan industri rumah tangga (yakni usaha kuliner) yang telah menunjukkan peningkatan ekonomi bagi pelaku UMKM. Mengusung kerjasama dengan berbagai stakeholder, UMKM terus mengalami perkembangan usaha di bidang kuliner sejalan dengan peningkatan capacity building bagi pelaku aktif UMKM
Pengaruh Kualitas Produk Kopi Starbuck Dan Kualitas Layanan Terhadap Loyalitas Konsumen Girsang, Lasmery RM; Situmeang, Ilona V.O,
IKRAITH-EKONOMIKA Vol. 8 No. 1 (2025): IKRAITH-EKONOMIKA Vol 8 No 1 Maret 2025
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Peneliti tertarik mengamati persaingan ketat yang dijalani para pebisnis kopi dengan semakin menjamurnya kafe atau coffee shop di Jakarta. Salah satu merek yang sudah ternama di bisnis kopi yakni Starbucks, kedai kopi asal Amerika Serikat. Keberhasilan perusahaan dalam memenangkan persaingan ketat dengan para kompetitornya membuat perusahaan tersebut semakin kuat. Mengusung pendekatan kuantitatif, penulis mengangkat tiga variabel yakni Kualitas Produk (X1); Kualitas Layanan (X2) serta Loyalitas Konsumen (Y) yang dianalisis melalui Teori Konsistensi Afektif Kognitif dengan asumsi bahwa komponen afeksi senantiasa berhubungan dengan komponen kognisi dan hubungan tersebut dalam keadaan konsisten. Dengan mengandalkan metode purposive sampling, penyebaran kuesioner dibagikan kepada 100 followers (dari total 1.700.000 followers per 20 Agustus 2024) @starbuckindonesia yang berada di Jakarta. Sebagai hasil penelitian, ditemukan Terdapat hubungan yang kuat dan pengaruh positif serta pengaruh yang signifikan secara simultan diantara keseluruhan variabel. Kata Kunci: Produk, layanan, loyalitas konsumen, starbucks, Teori Konsistensi Afektif- Kognitif
Meneropong aktivisme digital akun @rahasiagadis melalui kajian komunikasi bermediasi komputer Lasmery RM Girsang; Roseline
Jurnal Studi Komunikasi Vol. 8 No. 3 (2024)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v8i3.9147

Abstract

The digital era has made social media a powerful platform for social activism. One issue that is increasingly getting attention is the issue of sexual violence against women. The issue of sexual violence is one of the many issues that is of public concern because the number of acts of sexual violence is increasing along with. There were 4280 cases of sexual violence that occurred in Indonesia throughout 2023 (data collected by the Indonesia Ministry of Women's Empowerment and Child Protection). To understand this phenomenon, researchers targeted Instagram which actively highlights the issue of sexual violence that occurs in the realm of digital activism on social media. The Instagram account @rahasiagadis uses their social media platform to carry out digital activism, specifically focusing on highlighting the issue of sexual violence against women. By virtual ethnography (netnography), data collection was carried out through interviews with seven informants from @rahasiagadis and online observations (from May to August 2023) to observe the content uploaded, responses from followers, and comments that describe the involvement and views of the community on the issue of sexual violence and after that the interview data was documented verbatim. Meanwhile, data analysis relies on triangulation. By integrating a gender perspective by paying special attention to women's ways, the results of the study (which will be implications for future gender studies and digital activism) show that @rahasiagadis has succeeded in creating an active virtual community and building CMC usage goals that encourage meaningful participation and meet the psychosocial needs of followers.
Mengulik Peran Pelaku UMKM Perempuan Dalam Adopsi Inovasi Digital Parlyna, Afiane; Girsang, Lasmery RM
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 23, No. 2 December 2024
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v23i2.4038

Abstract

MSME entrepreneurs play an important role in efforts to improve the local economy. In particular, women often become MSME leaders. Digital innovation is key to expanding reach, increasing efficiency, and creating new opportunities. This study aims to explore the process of adopting digital innovation by female Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. This study uses a qualitative approach and a post-positivism paradigm to understand the factors that influence decisions to adopt digital technology, as well as the social and economic impacts of such adoption. Data were collected through interviews with three female MSME informants from Jakarta and Bekasi using the Technology Acceptance Model (TAM) theory, Miles Huberman data analysis techniques and data validity testing using the triangulation method. The results of the study indicate that factors such as education, technological skills, government support, and access to resources play an important role in influencing the adoption of digital technology. In addition, the adoption of digital technology has been shown to increase operational efficiency, expand access to markets, and empower female MSMEs economically and socially.
Peningkatan Kemampuan Komunikasi pada Komunitas Kelompok Sadar Wisata "Puja Berhias" Kepulauan Seribu Girsang, Lasmery RM; Situmeang, Ilona VO; Ramadaniar, Putri; Nataleo, Sally
Warta Ikatan Sarjana Komunikasi Indonesia Vol 8, No 1 (2025): Warta Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/wartaiski.v8i1.378

Abstract

Kegiatan pengabdian ini mengkaji potensi wisata alam di Kepulauan Seribu dikelola secara maksimal sejalan dengan peningkatan kemampuan sumber daya manusianya. Dalam abdimas ini, penulis menaruh perhatian pada belum seluruh wilayah mengalami kemajuan optimal di bidang pariwisata. Salah satunya adalah Pulau Untung Jawa yang memiliki potensi wisata alam berupa pantai pasir putih. Pada kenyataannya, masih dibutuhkan upaya menggerakkan sumber daya manusia dengan peningkatan keahlian berkomunikasi untuk menarik minat pengunjung agar tinggal lebih lama di pulau. Tampil di garda terdepan di sektor pariwisata, penduduk lokal yang berperan selaku tour guide seyogyanya dibekali dengan kemampuan komunikasi yang handal. Berlatar belakang situasi tersebut, pada Selasa 17 Desember 2024, tim pelaksana kegiatan abdimas memfasilitasi para anggota Kelompok Sadar Wisata (pokdarwis) “Puja Berhias” dengan pelatihan komunikasi efektif.  Oleh karenanya, tujuan kegiatan abdimas berfokus pada peningkatan kapasitas sumber daya manusia dalam hal  menunjang kemampuan mempromosikan destinasi wisata yang ada di pulau. Berbekal materi dan praktik komunikasi efektif, narasumber membekali keterampilan komunikasi dasar dimana hal ini sebagai implementasi teori dan konsep dari komunikasi efektif. Hasil kegiatan menunjukkan seluruh peserta dapat memanfaatkan materi dan pelatihan guna melengkapi kemampuan komunikasi yang lebih profesional.
Dynamics of Communication from Perspective of Creativity in Group Theory Girsang, Lasmery; Razali, Geofakta
COMMENTATE: Journal of Communication Management Vol. 4 No. 1 (2023): COMMENTATE: Journal of Communication Management
Publisher : Institut Komunikasi dan Bisnis LSPR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37535/103004120231

Abstract

This research is a theory review of communications namely Creativity in Group Theory. This theory examines how the processes that appear in ideas, responses, processes or products, are new and relevant. To conduct this research, the authors apply a qualitative-descriptive method to dig detailed information from three informants as participants in Nata Academy’s training program. As the leader/owner of Micro, Small and Medium Enterprises (MSMEs), the informants run their business based on digital marketing. By running the observation and depth interview, authors analyze assumptions/concepts relating to creativity in groups done by the informants while joining a five months course. As the results, the authors find that all informants succeed in implementing creativity in forming, shaping, communicating and promoting the products through digital platforms. The creativity process emerges from brainstorming among the groups. Nevertheless, there are also constraints such as rigor and time pressure that can obstruct emerging creativity. Therefore, in conclusion, good group dynamics through digital marketing can support innovation and creativity. Besides that, through digital marketing, MSME as an aspect of growth in the economy must also be able to increase competitiveness by innovating and being creative.
Love For Sale: Virtual Lovers Rental Services in Indonesia Louwbry, Anastasya; Girsang, Lasmery RM
Lingkar Studi Komunikasi (LISKI) Vol 10 No 2 (2024): SEPTEMBER 2024
Publisher : Universitas Telkom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/liski.v10i2.7605

Abstract

The way interpersonal relationships, particularly romantic ones, are formed has gradually transitioned to the virtual realm. Digital communication media now serve as platforms where users can meet and establish relationships without the constraints of physical distance and face-to-face interactions. The phenomenon of Virtual Lovers, originating in China, explains how individuals offer services as virtual partners to accompany clients. This relationship can be understood through the concept of Mediated Relationship, where romantic relationships flourish without contextual limitations, using digital communication as the primary medium. This study aims to explore the virtual communication process and interpersonal relationships of a Virtual Lover in their profession. Using a constructivist paradigm and a qualitative approach, this study aims to examine the experiences and values of Virtual Lovers in situational romantic interactions with their clients. It was found that a Virtual Lover communicates with their client in a situational romantic relationship, engaging in conversations or sharing stories about life’s problems. Virtual Lovers create a self-profile reflecting how they wish to be perceived through virtual communication. This exchange of information builds familiarity and trust as their knowledge of each other deepens. Despite not meeting face-to-face, Virtual Lovers feel their persona as a talent is distinct from their real-life self, where talent must listen attentively and adapt to the needs of their clients. Agencies acting as intermediaries between clients and talents enforce various regulations to protect the privacy and security of all parties involved.
Peningkatan Kapasitas Media Digital kepada Pelaku UMKM Setu Babakan Situmeang, Ilona V.O.; Isnaini, Muhamad; Ramadhaniar, Putri; Marvindo, Albert; Girsang, Lasmery
ABDIMAS Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 1 (2024): ABDIMAS JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Research and Community Service INSTITUT TEKNOLOGI DAN BISNIS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/abdimas.v5i1.3294

Abstract

Kegiatan pengabdian kepada masyarakat ini dilatarbelakangi dari kondisi para pedagang kuliner khas Betawi di kawasan Setu Babakan yang belum seluruhnya ‘melek’ media digital. Sebagai pelaku usaha yakni penjual makanan lokal, para mitra berhadapan dengan tantangan dimana pemasaran konvensional tidak sepenuhnya dapat diandalkan mengingat banyak pesaing telah memaksimalkan media digital dalam usaha keseharian. Untuk itu, tim pelaksana PkM mengadakan upaya literasi akan kegunaan media digital untuk mengubah cara pandang dan perilaku mitra guna beradaptasi dengan teknologi. Alhasil dengan mengandalkan sosialisasi sebagai metode utama, tim pelaksana PkM berhasil menarik minat para mitra untuk beralih dan mengimplementasikan kecanggihan teknologi demi membantu meningkatkan pemasaran produk kuliner pedagang di kawasan tersebut.
Communicative Actions of the Online Community Persaudaraan Setia Hati Terate (PSHT) on Instagram Wiyono, Agus Edi; Muhamad Isnaini; RM Girsang, Lasmery
Lingkar Studi Komunikasi (LISKI) Vol 11 No 2 (2025): SEPTEMBER 2025
Publisher : Universitas Telkom

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/liski.v11i2.8973

Abstract

In the rapidly evolving digital era, traditional communities such as Persaudaraan Setia Hati Terate (PSHT) have demonstrated remarkable adaptability by strengthening their collective identity through social media platforms like Instagram. This study aims to analyze communication patterns and identity negotiation within the PSHT community on the Instagram account @pshterateindonesia. Using a netnographic approach—an adaptation of ethnography for online research—data were collected through participatory observation of 18,000 posts, comments, and symbols from 2020 to 2024. The findings reveal how community members build solidarity through online interactions, collective narratives, cultural symbols, and communicative practices that reflect traditional PSHT values. The results indicate that the PSHT community successfully strengthens its collective identity in the digital space through educational content, social activities, and the use of distinctive symbols such as black-and-white uniforms and martial arts techniques. Values of brotherhood, discipline, and service to society form the core of the narratives shared on this platform. However, the study also highlights a paradox between the idealism of brotherhood promoted online and incidents of violence involving PSHT members in real life. These findings provide insights into the adaptation of traditional culture to digital spaces, the role of social media in fostering community solidarity, and the challenges of maintaining value consistency across both realms. This research is relevant for understanding online community phenomena in Indonesia and offers recommendations for community managers on leveraging digital platforms to strengthen organizations and promote positive values.Keywords: identity negotiation; communicative action; PSHT community; Instagram social media; Online Solidarity
DIALOGICAL COMMUNICATION STRATEGY ANALYSIS IN IMPROVING TEACHERS' CRITICAL AWARENESS WITH PAULO FREIRE'S APPROACH (Case Study of Strada Daan Mogot Vocational School, Tangerang City) Laurantius Anggita Yudha Harnoko; Fabianus Fensi; Lasmery RM Girsang
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 2 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i2.3704

Abstract

This study aims to explore the role of dialogic communication in increasing teachers' critical awareness through Paulo Freire's critical pedagogy approach. The background of this study is based on the reality of traditional education that still applies the banking education model, where teachers are the only source of knowledge and students are only passive recipients. This model closes the space for dialogue, reflection, and critical thinking. In contrast, Freire's approach emphasizes the importance of equal dialogue between teachers and students as a path to liberation and critical awareness. This study uses a qualitative method with a sociocultural approach and a constructivist paradigm. Data were collected through structured interviews with three teachers from vocational high schools who have different backgrounds, experiences, and involvement in reflective communities. The results of the study indicate that dialogic communication is understood as a process of open exchange of ideas. However, its implementation is still limited by structural obstacles such as time, a dense curriculum, and the hierarchical culture of schools. Teachers who are active in dialogic forums tend to have a higher critical awareness of educational issues. This study confirms that dialogic communication not only increases student participation but is also an effective strategy for forming reflective and transformative teachers. Systemic support is needed so that dialogic communication can develop sustainably in the educational environment.
Co-Authors AA Ketut Patera Albert Marvindo Althur, William Christian, Michael Daniel Susilo Desvira Jufanny Donna Alvita Ellora Fensi, Fabianus Geofakta Razali Hasugian, Tesalonika Herly Hutahaean Ignatius Ricky Loyola Ilona V.O Situmeang Ilona V.O Situmeang Ilona Vicenovie Oisina Situmeang Ilona Vicenovie Oisina Situmeang Ilona Vicenovie Oisina Situmeang Ilona VO Situmeang Ilona VO Situmeang Indah Hapsari Laurantius Anggita Yudha Harnoko Linna Friska Linna Friska Marbun Louwbry, Anastasya Marvindo, Albert Milanita Puspita Pertiwi Miletresia Miletresia Muhamad Isnaini Nababan, Fanny Agustina Nataleo, Sally Ni Putu Limarandani Parlyna, Afiane Pasaribu, Sara Debora Uli Putri Ramadaniar Putri Ramadaniar ramadaniar, putri Ramadhaniar, Putri Ricky Wirianto Roseline Sally Nataleo Situmeang, Ilona Oisina Situmeang, Ilona V.O Situmeang, Ilona V.O, Situmeang, Ilona V.O. Situmeang, Ilona VO Sumiati Sumiati Sumiati Sumiati Sumiati Sumiati Thomas Bambang Pamungkas William Althur Wiyono, Agus Edi