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Agus Yuniawan Isyanto
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Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Published by Universitas Galuh
ISSN : 24604321     EISSN : 25798340     DOI : 10.25157/ma
Core Subject : Agriculture,
Agriculture, Biological Sciences & Forestry
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis adalah jurnal ilmiah yang menerbitkan hasil-hasil penelitian sosial ekonomi pertanian. Jurnal ini bertujuan untuk memperluas dan menciptakan inovasi dalam konsep, teori, paradigma, perspektif dan metodologi dalam ilmu sosial ekonomi pertanian. Ruang lingkup Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis meliputi: Ekonomi Pertanian Sosiologi pertanian Kebijakan pertanian Pembangunan pertanian Penyuluhan pertanian Komunikasi pertanian Kelembagaan pertanian Usahatani dan pascapanen Agroindustri Perdagangan internasional Ketahanan pangan Manajemen agribisnis Manajemen produksi Manajemen operasi Manajemen pemasaran Pembiayaan agribisnis Rantai pasok Perencanaan wilayah pertanian Ekonomi sumberdaya alam.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,668 Documents
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POTENSI, TANTANGAN, DAN STRATEGI PEMASARAN KOPI (Studi Kasus Usaha Pengelolaan Kopi Kelompok Wanita Tani Suka Makmur I di Dusun Ngaglik, Desa Pledokan, Kabupaten Semarang) Maurinus Junedi Laka Senda; Tinjung Mary Prihtanti
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5533

Abstract

This research aims to: Analyze the potential, challenges, and marketing strategies of coffee products produced by group I of Suka Makmur woman farmers. The source of information obtained from this research came from the key informants of the marketing department and the head of the group I of Suka Makmur women farmer as an informant. The initial data collected by using the interview method, then using a questionnaire to collect more research data. The data analysis technique in this research is used IFE, EFE, IE, SWOT, and QPSM matrices. The results of this study are the group I of Suka Makmur women farmers have 12 strength factors, 5 weaknesses factors, 8 opportunities, and 2 threats factors faced by the company, and 10 alternative marketing strategies are recommended for group I of Suka Makmur women farmers.
STRATEGI PENGEMBANGAN BUSINESS MODEL CANVAS PADA PROGRAM SAPI KERBAU KOMODITAS ANDALAN NEGERI (SIKOMANDAN) Iman Trisman; Puradireja Rino Hadiwijaya; Firman Achmad; Herlina Linda
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 2 (2021): Juli 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i2.5453

Abstract

The purpose of this study is to evaluate the government program for the Sapi Kerbau Komoditas Andalan Negeri (SIKOMANDAN) Government flagship program 2020. This research was conducted by survey method, data collection was collected through literature study from various sources related to the research. The data analysis method uses Business Model Canvas analysis (BMC) and SWOT analysis. The results of the study indicate that there are nine strategies that must be carried out, namely; (1) using estrus synchronization technology on extensive rearing land; (2) Value proposition by involving local governments both in terms of budgeting and supporting activities; (3) Channels by issuing regulations that can facilitate the central government to obtain data and information related to the SIKOMANDAN program; (4) Relations by utilizing social media to communicate from the central government to local governments, as well as breeders; (5) Value Stream-Returns by creating a system that can synergize the reporting of four business processes; (6) Key resources by utilizing resources in each province/district/city. (7) Key Activities by integrating all existing business processes; (8) Key Partnership by participating in the preparation of government regulations; (9) Value Stream-Outlay and Costs by making programs. It is hoped that in the future this strategy will be able to be implemented and recorded in the guidelines for the Outline of the Work Program if there are structural changes.
DINAMIKA PENGELOLAAN HUTAN BERSAMA MASYARAKAT (Studi Kasus Lmdh Tani Mukti Giri Jaya, Desa Mekarmanik, Kecamatan Cimenyan, Kabupaten Bandung) Fadil Bagaskara; Ahmad Choibar Tridakusumah
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 7, No 1 (2021): Januari 2021
Publisher : Universitas Galuh Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v7i1.4823

Abstract

Natural resource management plays an important role in supporting people's welfare. There is a joint forest management with the community through a government program that involves Perum Perhutani and the community through forest village community institutions. Based on the results of observations, LMDH Tani Mukti Giri Jaya has gone through various institutional conditions that are not working properly to internal reform of the management of the institution. The purpose of this study was to determine the dynamics of community forest management at LMDH Tani Mukti Giri Jaya at the time the institution was founded, at this time, and the institution's future plans. This research uses qualitative methods with case study techniques. The results of this study indicate that the institutional problems that occurred during the previous management have started to be addressed and are taking steps for the long-term plans of the institution. From the aspect of forest utilization, there are three main points, namely as a driving factor, impact, and constraint. The driving factor has extensive natural resources, the impact of the establishment of this institution is that forest village communities have access to use land in the Perum Perhutani area, and the obstacles of this program are often miss internal communication between institutions and farmer groups. The institutional aspect shows that LMDH coordinates with the village office and Perum Perhutani to manage the forest together with the community.
SISTEM PEMASARAN JERUK SIAM GUNUANG OMEH DENGAN PENDEKATAN STRUCTURE, CONDUCT, PERFORMANCE (SCP) DI KABUPATEN LIMA PULUH KOTA Rahma Dini; Mega Amelia Putri; John Nefri
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6862

Abstract

The Gunuang Ameh Siam orange (JESIGO) marketing system has complex problems, both in terms of price and non-price. The condition of the relatively high price of oranges (69.23%) compared to other types of oranges has resulted in uncompetitive orange market conditions. On the other hand, farmers as producers are not able to determine the selling price, the role of other marketing institutions is relatively more dominant. This study aims to analyze the marketing of JESIGO with a Structure, Conduct and Performance (SCP) approach. The research was carried out in Kenagarian Koto Tinggi during August 2019 to January 2020. The data used were primary and secondary data. Farmers were selected through purposive sampling (n=20) and snowball sampling for traders (n=11). The data were processed using qualitative and quantitative descriptive analysis. Based on the analysis of market structure, JESIGO marketing tends to lead to an oligopsony market structure. Judging from market behavior, there are 4 marketing channels and marketing functions performed by marketing institutions, namely the exchange function, physical function and facility function. Meanwhile, market performance analysis shows that the share of prices received by farmers (farmer's share) is quite high (>40%). The largest marketing margin is enjoyed by retailers in channel 3. The results of the analysis of the structure, behavior and market performance of the JESIGO orange illustrate that the market is in an efficient condition.
IMPLEMENTATION OF CORPORATE SOCIAL RESPONSIBILITY (CSR) PROGRAM AT PT ANUGERAH LANGKAT MAKMUR Chiquitita Qinthar Azura; Iwan Setiawan
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.5833

Abstract

Corporate social responsibility (CSR) is a form of management defined by an ethical and transparent relationship between the company and all stakeholders (relevant parties) in the form of community development, environmental and cultural preservation for future generations, diversity and the promotion of reducing social problems. As a matter of fact, the community feel cared for through PT Anugerah Langkat Makmur's (PT ALAM) CSR activities, whereas the company only produces semi-finished products or has no direct relationship with end consumers. Qualitative designed research using case study methods aims to determine the types and implementation of CSR programs at PT ALAM. Primary data collection was collected with in-depth observation and interview techniques, while secondary data was collected through desk study from Public Relation of PT ALAM. The collected data was analyzed descriptionally. The results show that PT ALAM has implemented corporate social marketing, corporate philanthropy, and socially responsible business practice program. CSR is implemented every year and has been internalized in its business structure. PT ALAM has implemented CSR programs in the form of education, construction of facilities and infrastructure, as well as socio-cultural and religious.
PERAN PERTANIAN KELUARGA (FAMILY FARMING) DI MASA PANDEMI COVID-19 Ivan Sayid Nurahman; Rian Kurnia; Saepul Aziz
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6780

Abstract

FAO as an international institution that focuses on food and agriculture issues in the world has ordered since the end of 2019 regarding the potential for the global food crisis that occurs in the Covid-19 pandemic. This is a major concern for Indonesia, which has been relying on imports to meet food needs. Again with distribution problems caused by the PSBB policy, because food is added to the basic needs that must be met by every community. Family farming is an alternative to survive (food security) in the midst of a pandemic. In the global context, family farming has now been seen as an approach to food security from food security, improved nutrition as well as increased family welfare. This study aims to see the role of family farming applications in family food security in Binangun Village, Pataruman, Banjar City. Responses were chosen purposively as many as 33 female farmers who are members of the Puncaksari Women Farmers Group. The data used include primary and secondary data during 2020 using in-depth interview techniques, focused discussions and literature studies. The data collected was collected descriptively using the interactive model of Miles and Huberman. The results showed that family farming was able to play a role as a positive and productive activity during the pandemic, providing family food, increasing income, avoiding erratic food commodity price fluctuations, and maintaining the health of the environment and family.
PERTANIAN BERORIENTASI KEWIRAUSAHAAN: FAKTOR PEMICU GENERASI MUDA MEMULAI BISNIS PERTANIAN Gema Wibawa Mukti; Dini Rochdiani; Iwan Setiawan
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6592

Abstract

Entrepreneurship is an important issue in Indonesia because it is considered to be able to overcome various development problems, such as creating new jobs and supporting the realization of economic growth. The purpose of this study is to determine the factors that encourage farmers to start new business activities, both farming and non-agricultural businesses that can be a source of income for them. The study uses several approaches/perspectives to explore the factors that trigger young farmers to start new business activities, namely 1) rural sociology perspective in agricultural entrepreneurship, 2) opportunity perspective in agricultural entrepreneurship and 3) resource perspective in agricultural entrepreneurship. Entrepreneurial farmers who are always looking for new business ideas, see and capture new opportunities and are able to utilize the resources they have are indispensable for agricultural development in rural areas. Farmers who have entrepreneurial characteristics are actors who can be expected to develop the economy of rural communities. In essence, all types of farmers described in this study can contribute to the development of the agricultural sector, create new jobs, new economic activities, discover unique resources and maintain the existence of agriculture in Indonesia as an agricultural country.
PENGEMBANGAN POTENSI USAHA HASIL TERNAK BERBASIS POPULASI DAN KELEMBAGAAN DI PROVINSI JAWA BARAT Iman Trisman; M. Munandar Sulaeman; Marina Sulistyati
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6935

Abstract

The research was aimed to investigate business of development of livestock product based on animal population and institutional business. The research was conducted using Mix method namely quantitave and qualitative method. Quantitative method was used to determine the basic commodity based on population and institutional variables, then qualitative method was used to analyze the potential development of livestock products. The result showed there were seven regencies that have  potential to develop beef cattle commodity businesses, namely  Indramayu Regency, Kuningan Regency, Pangandaran Regency, Subang Regency, Tasikmalaya Regency, Sumedang Regency, and Majalengka Regency. Meanwhile, dairy cattle have the potential to be developed in six regencies, namely West Bandung regency, Cimahi Regency, Bandung Regency, Bogor Regency, Kuningan Regency, and Subang Regency. Toward, It is hoped that  the business development of beef cattle and dairy cattle can be developed in these areas by empowering livestock groups and utilizing local resources.
ANALISIS TINGKAT KEPENTINGAN DAN KINERJA PELAYANAN KEDAI KOPI KETJE DAN LOKAL COFFEE DI KOTA METRO Agus Hudoyo; Tri Tarsita Aprilyano
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6011

Abstract

The increased number of coffee shops has led to increasingly fierce competition. A coffee shop needs to provide the best service so customers are satisfied if the performance of service attributes are considered important according to customer expectations. This study aimed to identify service attributes of coffee shops based on their importance and performance and analyze service attributes need to be maintained and improved their performance. There were two coffee shops studied, Kopi Ketje (KK) and Local Coffee (LC) were located in Metro City, Lampung Province. Data collection was carried out in August-September 2020. The number of samples for each shop was 35 respondents with total sample was 70 respondents. The sampling technique was carried out in stages. The day and time of interview was set intentionally. A sample was selected randomly based on table numbers. Attributes of importance and performance were measured on a likert scale using questionnaire. The questionnaire with 25 Attribute of importance and satisfaction has been valid and reliable. Data were analyzed using Importance Performance Analysis (IPA) method. The results showed there were 15 attributes in KK and 13 attributes in LC which considered important by respondents. The results of this study indicated 9 attributes in KK and 7 attributes in LC which are considered satisfactory. Attributes that need to be maintained were 9 attributes in KK and 7 attributes in LC. Performance attributes that need to be improved were 6 attributes in each shop.
PENGARUH ASPEK KERENTANAN USAHA PETERNAKAN DOMBA TERHADAP PEMBANGUNAN PETERNAKAN BERKELANJUTAN Mochammad Husnul Yaqin; Amam Amam; Supardi Rusdiana; Agus Sholehul Huda
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 8, No 1 (2022): Januari 2022
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v8i1.6829

Abstract

Indonesian society has a dependence on the livestock sector, because livestock can meet the needs of animal protein needed by humans as a food source, therefore the livestock sector is very important for human survival. The novelty of the research is to find aspects of the vulnerability of sheep farming business partnerships to sustainable livestock development. The research was conducted at Gumukmas Multi Farm (GMF) Jember District. The research method is descriptive and causal. The research variables consisted of the vulnerability aspects of the sheep  farming partnership business (X) and 5 (five) dimensions of sustainable livestock development consisting of the ecological dimension (Y1), the economical dimension (Y2), the social and cultural dimension (Y3), the institutional dimension (Y4), and the technological dimension (Y5). The results showed that the vulnerability aspect of the sheep farming partnership business had a negative and significant effect on the ecological, economical, social and cultural dimensions, and technological. The conclusion of the study shows that the vulnerability aspect of the sheep farming partnership business should be a concern for farmers and GMF because it has a bad impact on sustainable livestock development.

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