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Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis
Published by Universitas Galuh
ISSN : 24604321     EISSN : 25798340     DOI : 10.25157/ma
Core Subject : Agriculture,
Agriculture, Biological Sciences & Forestry
Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis adalah jurnal ilmiah yang menerbitkan hasil-hasil penelitian sosial ekonomi pertanian. Jurnal ini bertujuan untuk memperluas dan menciptakan inovasi dalam konsep, teori, paradigma, perspektif dan metodologi dalam ilmu sosial ekonomi pertanian. Ruang lingkup Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis meliputi: Ekonomi Pertanian Sosiologi pertanian Kebijakan pertanian Pembangunan pertanian Penyuluhan pertanian Komunikasi pertanian Kelembagaan pertanian Usahatani dan pascapanen Agroindustri Perdagangan internasional Ketahanan pangan Manajemen agribisnis Manajemen produksi Manajemen operasi Manajemen pemasaran Pembiayaan agribisnis Rantai pasok Perencanaan wilayah pertanian Ekonomi sumberdaya alam.
Arjuna Subject : Ilmu Pertanian dan Biologi (Semua) - Ilmu Pertanian dan Biologi (Lain-Lain)
Articles 1,668 Documents
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ANALISIS STRATEGI PENGEMBANGAN USAHA MIKRO KECIL MENENGAH TAHU DALAM UPAYA PENINGKATAN PENDAPATAN DI DESA KARYA MAKMUR KECAMATAN MADANG SUKU III KABUPATEN OKU TIMUR Yanti, Priska Dama; Rosmawati, Henny; Lastinawati, Endang
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.10301

Abstract

The purpose of this study is to analyze the strategy for developing tofu micro, small and medium enterprises in an effort to increase income in Karya Makmur Village, Madang Suku III District, East Oku Regency and to find out the obstacles that affect increased production and the strategies used in efforts to increase income. This research was conducted using descriptive qualitative research methods with Milles and Huberman data analysis models. Data was collected through a series of observations and interviews conducted directly with the parties involved in the research. The results showed that the obstacles faced in the development of tofu SMEs in an effort to increase production were raw materials such as rising soybean prices and obstacles to auxiliary materials, namely cooking oil and wood, besides that marketing was still on a small scale and limited capital. The strategy used for business development carried out by industry players, umkm tofu in Karya Makmur Village, in an effort to increase income is to improve marketing strategies and use production technology to improve product quality.
Nilai Tambah Agroindustri Pengolahan Keripik Dangke di Kabupaten Enrekang Rahman, Syamsul; Syamsinar, Syamsinar; Fana, Devi Nurul
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14626

Abstract

Agroindustry has an important role because it is able to produce added value from fresh agricultural products. The home-based dangke chip processing agroindustry in Anggeraja Regency still receives community support because it is considered to provide added value and benefits to the community. This study aims to analyze how much added value obtained by the agroindustry of processing dangke into dangke chips carried out by dangke chip processing business activities. The analysis method uses the Hayami method which includes cost, revenue, profit and added value analysis. The results of the analysis showed that the added value obtained in the dangke chip processing agroindustry averaged Rp 28,435 / kg or 20.94% with a dangke chip processing profit of Rp 22,945 or 65.67%. Therefore, by processing dangke into dangke chips in addition to increasing added value, it also increases shelf life, produces products that are easy to market, and increases the income and profits of producers.
Faktor-faktor yang Berhubungan dengan Keputusan Pembelian Produk Hortikultura melalui Instagram di KedaiMart Kusumarahman, Kintami; Djuwendah, Endah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.11606

Abstract

Developments in Information and Communication Technology (ICT), the Covid-19 Pandemic and problems with the marketing of agricultural products act as catalysts for the development of E-grocery in Indonesia. KedaiMart is here with the aim of making an impact on farmers by building an ecosystem that supports farmers to act as offtakers of crop products. KedaiMart implements a social media marketing strategy, one of which is using social media Instagram. The constraints and problems faced by KedaiMart raise the question whether using Instagram as social media marketing is related to purchase decisions made by Instagram users, especially KedaiMart followers. In this study, four indicators context, communication, collaboration and connection were used to measure KedaiMart's social media marketing relationships. Meanwhile, perception of consumers is measured using perceived usefullness, perceived ease of use, trust and perceived of price with the decision to purchase horticultural products at KedaiMart. This study uses a quantitative research design using survey methods. The purposive sampling technique was used in the sampling procedure in the study and the number of respondents was set at 140 respondents. Distribution of online questionnaires with a Likert scale of 1 to 5 was used to collect data. Furthermore, the data were analyzed using descriptive analysis tests and Chi-square tests with SPSS 26 software. According to the study's findings that there were eight factors related to the purchasing decisions of horticultural products by KedaiMart Instagram followers namely, context factors, communication, collaboration, connection, perceived usefullness, perceived ease of use, trust and perceived of price. The most highly related factors are context, communication, and collaboration.
Manajemen Risiko Produksi Sayuran Sistem Organik di PT Tanikota Agribudaya Edulestari Suroso, Muhammad Naufal Adiya; Supyandi, Dika
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.13315

Abstract

The production of organic vegetables at PT Tanikota Agribudaya Edulestari (TABEL) is enclave in nature as it is carried out in the midst of urban areas, making it susceptible to risks. This has led to low production yields, and the company has not been able to achieve its targets. This research is a qualitative research with a case study approach. The data analysis method used in this research is the House of Risk (HOR). The aim is to identify risk events and risk sources that exist in the organic vegetable production stage at PT TABEL, and formulate control actions to reduce these risks. Based on the results of the study, there are 18 risk events with 16 risk sources that cause them. There are 6 risk sources that are prioritized, namely pest attacks, erratic weather, disease attacks, weeds, no clear SOPs for employees, low employee competence. To overcome these risk sources, 8 control actions were formulated, sorted by priority, namely providing training and professional certification for garden employees, making effective vegetable pesticide concoctions, routine monitoring of pests and diseases, building simple plant protection roofs, implementing intercropping systems, creating and establishing clear SOPs for employees, thorough use of mulch, more regular recording and scheduling.
STRATEGI PENGELOLAAN PROGRAM PERMODALAN PERTANIAN UNTUK MENINGKATKAN AKSES PERMODALAN PETANI HORTIKULTURA (Kasus Program PT. Elevarm Di Kecamatan Cimaung, Kabupaten Bandung) Azka, Khalish Muhammad; Rosmiati, Mia; Sofiatin, Sofiatin
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.10102

Abstract

The agricultural sector is still one of the biggest pillars of the economy in developing countries, one of which is Indonesia. Even so, the income of rural farmers in Indonesia is still low (an average of 1 million/month), which has an impact on low capital resources for farming so farmers need access to agricultural capital. Farmers' access to institutional sources of agricultural capital in rural areas is still not optimal and faces various obstacles, including Cimaung District, Bandung Regency, West Java. This study aims to determine the socio-economic characteristics of farmers, farmers' access to sources of capital, and loan repayment of PT Elevarm partner farmers with the ultimate goal of determining the management strategy for the agricultural capital program for PT Elevarm as an evaluative step. The method used in this research is a multiple linear regression method to determine the effect of socio-economic characteristic variables on access to farmer capital and repayment of farmer loans and the SWOT-QSPM method to design a management strategy for agricultural capital programs. The results of the analysis show that the socio-economic characteristics of the variables age, gender, and distance to sources of capital have a negative effect and the variable land size has a positive effect on access to sources of capital. The results of the analysis also show that socio-economic characteristics have no significant effect on the repayment of farmer loans. The results of the agricultural program management strategy design indicate the ST (Strength-Threat) strategy that must be prioritized in management. The details of alternative strategies based on priority order from the results of the QSPM analysis are (1) Formation of a membership scheme that is more binding with the contribution system. (2) Organizing large events for corporate branding. (3) Leasing cultivation land to form a cooperation program with farmers.
Analisis Rantai Pasok dan Efisiensi Pemasaran Ternak Domba Penggemukan di Peternakan Raja Domba Indonesia Winarto, Ahmad Aji; Amam, Amam; Jadmiko, Mochammad Wildan; Harsita, Pradiptya Ayu
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14175

Abstract

The supply chain system and marketing efficiency need to be considered in a farm to produce high-quality products, ensure efficient distribution of sheep, and realize a sustainable farming business. The aim of this study is to examine the supply chain in terms of product flow, financial flow, and information flow, and to analyze the marketing efficiency of fattening sheep at Raja Domba Indonesia farm. The research location was intentionally chosen to be at Raja Domba Indonesia in Jember Regency. The research method utilized was descriptive and analytical. The data used included both primary and secondary data sourced from Raja Domba Indonesia farm. The technique for determining informants in this study used purposive sampling. Informants consisted of six people, namely the farm owner, administration, financial division, livestock procurement division, sales division, and buyers. The research findings indicate that there are three networks in the supply chain, and the links involved in the supply chain include breeding farmers, livestock groups, Raja Domba Indonesia farm, community farmers, end consumers, catering services, and butchers. The marketing efficiency values for network 1 are 9.5%, for network 2 are 7.8%, and for network 3 are 7.7%. The supply chain for fattening sheep at Raja Domba Indonesia consists of three flows: product flow, financial flow, and information flow, all of which are well integrated. The Conclussion show that the marketing efficiency at Raja Domba Indonesia farm falls into the efficient category because it is below 33%.
STRATEGI PENGEMBANGAN SISTEM PERTANIAN TERINTEGRASI (Studi Kasus : Kelompok Surya Tani di Desa Langkak, Kecamatan Kuala Pesisir Kabupaten Nagan Raya) Rahmawati, Ulfa; Faizi, Rusdi
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 9, No 2 (2023): Juli 2023
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v9i2.10783

Abstract

An integrated agricultural system is a combined system of several agricultural sub-sectors that form a symbiotic-mutualism chain between one commodity and another that synergizes with each other. The development of an integrated agricultural system needs to be carried out for the independence of farmers who are economically, socially and environmentally sustainable. This study aims to analyze internal and external factors, formulate strategies and determine the best strategy that can be applied to the Surya Tani group in Langkak Village. This research was conducted in Langkak Village, Kuala Pesisir District, Nagan Raya Regency. The selection of farmer groups in this study was carried out purposively because they were farmer groups in the PPK ORMAWA BEM FP UTU village service program. This research was conducted from November to December 2022. The data analysis method used in this research is IFE, EFE, SWOT and QSPM analysis. The results of the analysis of internal factors and external factors show that the business is in a position to grow and develop.Results SWOT diagram, it is in quadrant I and  the SO Strategy is obtained. The strategy that must be carried out is an aggressive growth strategy, namely product development and market expansion by maximizing strengths and opportunities. The results of the QSPM analysis obtain strategic priority with a total TAS of 7.25.
Preferensi Petani terhadap Benih Kentang Industri pada Mitra Perusahaan PT Indo Agro Resources Haoro, Putri Yaohanida; Sitepu, Rasidin Karo Karo
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14921

Abstract

Potatoes are a food crop that has a high economic value that can provide benefits for farmers, traders, and processed food industry entrepreneurs. The demand for potato consumption increases every year, this is an opportunity for farmers to increase their productivity. This study aims to identify the attributes of industrial seed potatoes at PT Indo Agro Resources and analyse farmers' preferences. The analysis method uses descriptive statistics and conjoin analysis. Using primary data collected through interviews for 70 respondents. The results showed that the combination of attributes that fulfil farmers' preferences are seed potatoes that are free from plant disrupting organisms, plant morphology with a short harvest age, tuber size that is in accordance with the standard, have an affordable seed purchase price, and get assistance in the production process. To increase farmers' production, the company should provide seeds with new seed varieties that are free of plant disrupting organisms.
Margin dan Efisiensi Pemasaran Cabe Jamu di Kabupaten Sumenep Hasan, Fuad; Ihsannudin, Ihsannudin; Destiarni, Restri Prastika
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.12556

Abstract

Long pepper have a very large export market potential and high prices, but some farmers in Sumenep intend not to continue their long paepper farming because the income they earn was not much. The size of farmers' income can be influenced by product marketing channels. This research aims to determine the marketing channels, margins and marketing efficiency of long pepper in Madura, starting from farmers to exporters. The research was conducted in Sumenep Regency as the largest long pepper producer in Madura. Research respondents were farmers taken using a purposive sampling technique and marketing institutions (intermediary traders and exporters) taken using a snowball sampling technique. The instrument used to collect primary data is a questionnaire. Marketing channels are analyzed descriptively while marketing margins and efficiency are calculated using formulas adopted from references. Marketing efficiency is measured by indicators of farmer's share, cost and profit ratio, and the Acharya model marketing efficiency index. The research results show that there are three levels of marketing channels, namely 0-level, 1-level model A (the intermediary is the wholesaler and the final destination is the herbal medicine producer), B (the intermediary is the wholesaler and the final destination is the exporter), C (the intermediary is the processor and the final destination is the exporter), and 2-level where the intermediary traders are small and large collectors. The largest marketing margin is in the 1-level model C channel (IDR 33,000), while other channels are IDR 4000. All efficiency indicators show that all marketing channels are efficient.
Tinjauan Literatur Pangan lokal di Indonesia Sadeli, Agriani Hermita; Qanti, Sara Ratna; Syamsiyah, Nur
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.13971

Abstract

Local food plays a role in enhancing economic, social, and environmental sustainability. However, maximizing the utilization of local food faces various challenges. This study aims to identify publication trends and synthesize knowledge in the context of local food in Indonesia.     This study employed the PRISMA diagram for a systematic literature review and Vosviewer for bibliometric analysis. The data used in this research consisted of articles on local food in Indonesia from the Scopus database. Publications on local food in Indonesia have increased from 1994 to the present. The journal with the most scientific articles is the Journal of Biodiversity. Based on bibliometric analysis, words related to local food in Indonesia can be clustered into 5 clusters. Future research in the context of local food in Indonesia can be linked to small and medium enterprises, farmers, nutritional status, health, and traditional food.

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