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Admisi dan Bisnis
Published by Politeknik Negeri Semarang
ISSN : 14114321     EISSN : 25273582     DOI : https://doi.org/10.32497/ab
Core Subject : Economy,
Economics, Econometrics & Finance
Admisi dan Bisnis Journal receives articles from research and literature review in social and technology. Focus of Admisi dan Bisnis Journal are : 1. Economics 2. Management 3. Secretarial 4. Business Administration 5. Information System in Business 6. Entrepreneurship
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 274 Documents
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DESAIN MARKETING CAPABILITIES PADA MIGRANT ENTREPRENEUR USAHA JASA “PANGKAS RAMBUT MADURA” Andi - Setiawan; Rustono - Rustono; Sri - Wahyuni; Rif'ah Dwi Astuti
Admisi dan Bisnis Vol 19, No 1 (2018): PEBRUARI 2018
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (752.123 KB) | DOI: 10.32497/ab.v19i1.1257

Abstract

The challenge of the Madura Hair Haircut Entrepreneurs in the barber industry is not small. The problem of competition in urgent Hair Haircut business industry must be investigated is the knowledge and improvement of marketing capability. Marketing capabilities is one model design that offers problem solving for Madura haircut business. Furthermore, this research proposes the problem of research that is How a structural modeling model describes the marketing capabilities of Madura haircutting business in the face of competition in the barber industry. The sampling technique used in this research is accidental sampling method in this case is Madura haircutting business in Central Java, especially Semarang and surrounding areas. As for the number of sample research is 100 samples. This research technique will use two approaches:       1). Confirmatory factor analysis, on Structural Equation Modeling (SEM); and 2). Regression Weight in Structural Equation Modeling (SEM). The model outline in this research can give positive contribution to Madura  haircut business in order to realize competitive advantage, in the form of suggestions of managerial implications and the formulation of the marketing science. The managerial advice is aimed at Madura haircut business in formulating a management policy of competitive advantage in the future.
PENGARUH PEMBERIAN FASILITAS PENUNDAAN DAN TINGKAT PRODUKSI ROKOK TERHADAP PENERIMAAN CUKAI (STUDI PADA PERUSAHAAN ROKOK YANG TERDAFTAR DI KPPBC TMC KUDUS) Dyah - Novitasari; Suryadi - Poerbo; Sri Eka Sadriatwati
Admisi dan Bisnis Vol 19, No 3 (2018): OKTOBER 2018
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (63.219 KB) | DOI: 10.32497/ab.v19i3.1385

Abstract

The aim of this research is to analyze the influence of excise postponement facility and production level on excise revenue in KPPBC TMC Kudus. This research is an explanatory research with quantitative approach. Secondary data used are monthly period data from January 2015- December 2017, obtained from Department of excise, Directorate General Customs and Excise. The analysis uses the multiple of linier regression statistic. The result shows that 25% the variance of independent variables can explain the variation of excise revenue. The excise postponement facility and production level simultaneously have significant influence on excise revenue with significant level at α = 5%. Partially, it showed that postponement facility had positif significantly to excise revenue. Subsequently, the production level influence positif significantly to the excise revenue. The result implication is the importance role to increase amount of postponement facility and intensify supervision and service to support the cigarette companies increase production of a good quality product.
PENGEMBANGAN ASPEK NON VERBAL PERILAKU ASERTIF DENGAN ASSERTIVE TRAINING Rara Ririn Budi Utaminingtyas
Admisi dan Bisnis Vol 20, No 2 (2019): JUNI 2019
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (82.687 KB) | DOI: 10.32497/ab.v20i2.1649

Abstract

This study aim at to know that assertive training effective to develop non verbal aspect from assertive behavior.This Quasi experiment’s  pretest-posttest one control group design, Participants were 45 polytechnic students. The members of the experimentsand the control groups were randomly chosen. The treatment assertive training were given to the experiments group 0f 23 students. The 22 students did not experience the treatments. The data were collected  by questionnaires and doing observation. Different tes (t test) was employed to analise the data. It is found that  no difference non verbal aspect assertive behavior  between experiments and control groups in pretest situation. There is difference significantly between pretest and   posttest for non verbal aspect assertive behavior.There is difference significantly for non verbal aspect assertive behavior between eksperiment and control groups.. The finding imply that assertive training effective to develop non verbal aspects assertive behavior
THE EFFECT OF DISTRIBUTION INTEGRATION AND SUPPORT SERVICE OF EXPORT DOCUMENT ON OVERALL PERCEPTION OF SERVICE EXCELLENCE AT PT MITRA KARGO INDONESIA Natalia Dessy Permatasari; Lusia Maria Silitonga; Andi - Setiawan
Admisi dan Bisnis Vol 17, No 2 (2016): Juni 2016
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (679.994 KB) | DOI: 10.32497/ab.v17i2.877

Abstract

The competition among freight forwarding isstrict. This research analyzes the effect ofDistribution Integration and Support Serviceof Export Document on Overall Perception ofService Excellence at PT Mitra KargoIndonesia, Semarang as freight forwardingcompany. This research used a multiple linearregression. The primary data used in thisresearch is collected from questionnaire. Theamounts of the respondents are 45 who areexporters of PT Mitra Kargo Indonesia. Theresult shows that analysis which is carried outby SPSS 16, from coefficient of adjusted Rsquared(R2) reveals that the independentvariable (Integration of Distribution – X1 andSupport Service of Export Document – X2)affected on dependent variable (Perception ofService Excellence – Y) amount of 63,5%.Whereas other factors are amount of 36,5%which is out of this research.
The Influence of Raw Material Price, Distribution Cost and Exchange Rate on Export Volume of Adidas T-Shirts at PT. Apparel One Indonesia 2 Amanda - Hapsari; Karnowahadi - Karnowahadi; Agus - Suratno
Admisi dan Bisnis Vol 21, No 1 (2020): PEBRUARI 2020
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (86.541 KB) | DOI: 10.32497/ab.v21i1.1795

Abstract

Based on the background of the research, the cause of Adidas's export volume which fluctuates every month from 2016-2019 is unknown yet. Factors that could be the cause of these fluctuations are the raw material price, distribution cost, and exchange rates.The research aims to analyze the effect of Raw Material Price on export volume, the effect of Distribution Cost on export volume, the effect of Exchange Rate on Export Volume, and the effect of Raw Material Price, Distribution Cost, and Exchange Rate on export volume of Adidas at PT. Apparel One Indonesia 2 and to find out how many contributions of all independent variables to dependent variable. This research is an explanatory research with quantative approach. Multiple Linear Regression Analysis method is used in this study equipped with the Descriptive Statistics Test, Classic Assumption Test, Correlation Coefficients, Coefficient of Determination, F-Test and T-Test. Data used in this study are secondary data which are obtained by doing a literature review and observation, and collected from PT Apparel One Indonesia 2 and Bank of Indonesia from January 2016-December 2018. The output from this research shows that three independent variables which are used have a significant effect on the export volume of Adidas at PT. Apparel One Indonesia 2. Partially, it shows that raw material price influence negative and insignificant to the export volume. For distribution cost, the result shows negatively and significantly influence on export volume. The other output explained that exchange rate influence positive and insignificant to the Adidas's export volume. The result shows that only one variable has a significant influence on export volume.
PENGARUH KUALITAS PELAYANAN JASA FREIGHT FORWARDING TERHADAP KEPUASAN, KEPERCAYAAN DAN LOYALITAS EKSPORTIR PT ANDALAN PACIFIC SAMUDRA SEMARANG Erlina DewiKartika Sari; Riyadi - Riyadi; Saptianing - Saptianing
Admisi dan Bisnis Vol 17, No 1 (2016): Pebruari 2016
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (587.566 KB) | DOI: 10.32497/ab.v17i1.914

Abstract

This research was conducted at PT AndalanPacific Samudra Semarang, a companyengaged in the export import freightforwarding services which always tries togive satisfaction. So it is important for thecompany to build service quality andexporters’ satisfaction to obtain trust withloyalty from exporters of PT Andalan PacificSamudra Semarang. The purpose of thisresearch are to find out the influence offreight forwarding service quality onexporters’ satisfaction, the impact of trustwith loyalty and how much that direct andindirect influence and its impact. Theresearch sample were 34 exporters of PTAndalan Pacific Samudra Semarang asrespondents. The method of analysis in thisresearch were validity test, reliability test, ttest, F test, path analysis test and thecoefficient of determination. The method ofcollecting data are questionnaire andliterature studies. The result of the pathanalysis showed that service quality,satisfaction, trust gave positive andsignificant effect on loyalty exporters. Theresults obtained from testing the hypothesissignificant test, t test and F test, so we couldconclude that service quality significant tosatisfaction, trust and expoters’ loyalty Fromthe results showed the value of the coefficientof determination was 0,845, indicating thatthe service quality, satisfaction, trust had theeffect of 84,5% on loyalty exporters and therest is influenced by other factors which werenot examined
PENGARUH PELATIHAN DAN MOTIVASI KARYAWAN TERHADAP KEPUASAN KERJA KARYAWAN PADA PT. PELABUHAN INDONESIA III (PERSERO) CABANG TANJUNG EMAS SEMARANG Zida IIayya Mua'rrifa; Rustono - Rustono; Sri - Wahyuni
Admisi dan Bisnis Vol 16, No 2 (2015): Juni 2015
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (799.587 KB) | DOI: 10.32497/ab.v16i2.931

Abstract

The purpose of this reseach was to identifythe influence of training and workingmotivation to employees satisfaction of PT.Pelabuhan Indonesia III (Pesero) CabangTajung Emas Semarang. Questionnaire,Interview and literature studies are theinstruments used to collect data.Questionnaires were distributed to 60employee as respondents. The dataanalysis used the method of multiple linierregression coefficient analysis. Regressionanalysis was used to determine theinfluence of training and workingmotivation to emlpoyee performance.Data were processed using SPSS v.16.0.The result of this study is that thecalculation of regression coefficientobtained Y= 1,882e + 0,560 X1 + 0,349X2.The training and motivation ofemployees have a significant effect onemployee job satisfaction. for trainingvariables showed a positive and significantinfluence. As for the variable employeesmotivation also showed the same resultsare positive and have significant effect onemployee Job satisfaction
ANALISIS KEBUTUHAN PASAR TENAGA KERJA SUBSEKTOR INDUSTRI PERIKLANAN DALAM KONTEKS INDUSTRI KREATIF DI KOTA SEMARANG Budi - Prasetya; Subandi - Subandi
Admisi dan Bisnis Vol 14, No 1 (2013): Pebruari 2013
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (680.74 KB) | DOI: 10.32497/ab.v14i1.1033

Abstract

The objective of this research are to describe market need toward diploma certificate graduates particularly for  advertisement  sub industry in Semarang Municipality, to describe type of works and field of business to which the graduates of marketing study program may enter, to describe job competence should be possesed by labour force who want to enter into creative industry. The approach used in this research was qualitative research . The informan exploited to be resource person are the people working in creative industry particulary working in advertisement agency in Semarang Municipality.  The informan was selected by purposive randonm sampling technique. Data collection method used in this research was in depth interview and guided interview based on questionaire. Analysis tools exploited was descriptive analysis.
KAJIAN PETA PERSAINGAN PASAR MODERN RETAIL BERBASIS WILAYAH DI LINGKUNGAN PINGGIRAN KOTA/PEDESAAN KOTA SEMARANG Rara Ririn Budi Utaminingtyas; Inayah Inayah; Fatchun Hasyim; Khairul Saleh; M Nahar
Admisi dan Bisnis Vol 18, No 2 (2017): JUNI 2017
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (512.179 KB) | DOI: 10.32497/ab.v18i2.1207

Abstract

The objectives of this research is to find out and see the competition map among retailbusinesses, such as the modern market such as Alfamart franchise minimarket and other retailstores, with traditional markets. It is done because of the rapid development of modern shopsstart from the city center to suburban and even rural areas. The existence of modern stores thatprovide convenience to the public in the shopping needs and comfort while shopping encourageintense competition among modern franchise stores for market share of traditional markets. Towin the competition companies must make the consumers as loyal customers and loyal buyers.The method used in this research is assessing the strengths, weaknesses, opportunities andthreats (SWOT) analysis. Based on the results of SWOT analysis the company is expected to beable to define the strategy (corporate, business, function) to win the competition. The samples ofthis research were selected randomly. 50 Alfamart employees were selected as the internalsamples (the samples from within the company). 100 Alfamarts consumers / customers who haveshopped at lest once (1 times) have been selected as the external samples (samples from outsidethe company). The data data collecting method were questionnaires, interviews, andobservations. The data were analyzed with matrix method IFAS and EFAS. To determine theposition of the company, the coordinates of the customer side is the x-axis and y-axis = 0.14 =0.33 are in quadrant 1 (one) as well as from the employees of the coordinate axes x = 0 , 50 andthe axis y = 0.26 which is also located in quadrant 1 (one). It means that the company is in astrong position and also has strong opportunity. The strategy adopted is an aggressive strategyor growth strategies.
ANALISIS PENGARUH KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP MOTIVASI KERJA KARYAWAN BAGIAN LOGISTIC PT. SEMARANG AUTOCOMP MANUFACTURING INDONESIA Mahardhika, Renditya Leo; Salsiyah, Sri Marheni; Zaenuddin, Achmad -
Admisi dan Bisnis Vol 16, No 2 (2015): Juni 2015
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v16i2.889

Abstract

This study aims to determine: 1) whetherthe compensation and work environment hasa positive and significant impact onemployee motivation in logistic departmentof PT. Semarang Autocomp ManufacturingIndonesia (SAMI) Semarang, and 2) themost significant factors that affectcompensation and work environmenttowards employee motivation in logisticdepartment.In this study the author deploys 55questionnaires to all employees of thelogistic department at PT SAMI. The methodused by the authors is the classicalassumption test, multiple linear regressionanalysis and coefficient determination test.Based on the calculation of data andanalysis used, the regression equation is:Y = 0.881 + 0,315X1 + 0,297X2By using multiple linear regressionanalysis, it can be seen that the variablecompensation (X1) with the calculated valueof 5.579 T is greater than 1,675 tables T,and the significant value of 0.000 using a0.05 significances. 0.000 <0.05. It meansthat the compensation variable havesignificant and positive effect on workmotivation.There is a positive and significantinfluence between work environmentvariables (X2) on work motivation. With thevalue of T calculated = 3.683 (greater thanT table 1.675) and significance value of0.001 (less than 0.05).Based on the double determination test withadjusted R-square value of 0.573, this meansthat the variable compensation (X1) andwork environment (X2) has a 57.3% effecton work motivation.From the above results it is concludedthat the compensation and workenvironment have positive and significanteffect on work motivation variable.Compensation has a greater influence thanthe working environment. It can be seenfrom the t table, where the value ofcompensation = 5.579 which is greater than3,683 working environment.

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