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Jurnal Manajemen
Published by Universitas Sarjanawiyata Tamansiswa
ISSN : 20887698     EISSN : 25414348     DOI : 10.26460
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Manajemen Fokus pada hasil penelitian empiris maupun kajian konseptual dan teoritis dalam bidang: Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasi, dan Kewirausahaan.
Arjuna Subject : -
Articles 269 Documents
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ANALISIS MASALAH DAN TANTANGAN DALAM MENGELOLA HUBUNGAN DENGAN PELANGGAN DI PT. AGUNG SOLUSI TRANS: STRATEGI KOMUNIKASI UNTUK MENINGKATKAN LOYALITAS PELANGGAN Nalibaratawati, Rakhmia; Pratiwi Putri, Kartika; Nur Hamidah, Filah
Jurnal Manajemen Vol. 14 No. 2 (2024): JURNAL MANAJEMEN VOL. 14 NO. 2 DESEMBER 2024
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v14i2.4303

Abstract

The main objective of this research is to identify and analyze the factors influencing service quality and communication at PT. Agung Solusi Trans, focusing on efforts to enhance relationships with customers, effectively resolve arising disputes, and strengthen customer loyalty. The research methodology employed at PT. Agung Solusi Trans utilizes a qualitative approach with a post-positivist stance. This study aims to comprehend the natural conditions within the company and analyze emerging issues. Data collection involves participatory observation and interviews with company employees, which are subsequently analyzed through data reduction, data presentation, and conclusion drawing. This approach allows researchers to gain a deep understanding of the company's services and existing issues from an internal perspective. The findings reveal that the primary challenges faced by PT. Agung Solusi Trans include difficulties in managing relationships with the general public and ineffective communication. Consequently, these challenges lead to decreased customer loyalty and suboptimal satisfaction levels. This indicates the need for the company to improve customer understanding of the services offered, provide comprehensive and accessible information, and enhance communication processes to better meet customer expectations. By addressing these issues, PT. Agung Solusi Trans aims to enhance its reputation, gain customer trust, and achieve sustainable business growth.
ANALISIS PENGGUNAAN PRICE TO EARNINGS RATIO, PRICE TO BOOK VALUE, PRICE TO SALES, PRICE TO CASH FLOW DALAM STRATEGI VALUE INVESTING PADA SAHAM INDEKS LQ45 PERIODE 2018-2023 Sumantika, Ahsan
Jurnal Manajemen Vol. 15 No. 1 (2025): JURNAL MANAJEMEN VOL. 15 NO. 1 JUNI 2025
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v15i1.4420

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh rasio keuangan dalam penerapan strategi Value Investing pada saham-saham yang termasuk dalam indeks LQ45 selama periode 2018–2023. Rasio keuangan yang dianalisis mencakup Price to Earnings Ratio (PER), Price to Book Value (P/B), Price to Sales (PS), dan Price to Cash Flow (P/CF). Data sekunder diperoleh dari laporan keuangan yang dipublikasikan oleh Bursa Efek Indonesia serta platform Yahoo Finance. Dengan teknik purposive sampling, penelitian ini mengumpulkan 144 observasi. Hasil analisis regresi menggunakan Common Effect Model menunjukkan bahwa P/E dan P/B berpengaruh negatif signifikan terhadap imbal hasil saham, sedangkan P/S menunjukkan pengaruh positif signifikan. Sementara itu, P/CF tidak memiliki pengaruh signifikan, namun tetap menunjukkan potensi kontribusi terhadap imbal hasil saham.
Bahasa Inggris Ayuninggar, Lintang; Pramest, Diah; Damayanti, Rosita Mei; Martin, Endang; Rosdaliva, Mehilda
Jurnal Manajemen Vol. 13 No. 2 (2023): JURNAL MANAJEMEN VOL. 13 NO. 2 DESEMBER 2023
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v13i2.4234

Abstract

Micro, small and medium enterprises in Indonesia run and managed mostly in traditional and conventional administration due to the limited digital literation and organizational management knowledge of the MSMEs. However, some of these MSMEs are scaling up by implementing management procedure and digital system. They carry out human resource practice into their operation along with digital system into their routine. The development is driven mainly by the new environment brought by the COVID-19 pandemic which force business entities to be ready for digital operation. This study examines the effect of digital readiness in moderating the relationship of human resource management practice and MSME’s performance. We surveyed 357 MSMEs in various fields, including culinary, clothing, crafts, and services through questionnaire to collect the data. As predicted, digital readiness moderates the relationship between human resource management practice and MSME’s organizational performance. However, the moderation effect is not as expected. Data suggests digital readiness negatively moderates the relationship of human resource management practice and MSME’s organizational performance.
EFEK BUDAYA ORGANISASI, GAYA KEPEMIMPINAN DAN KOMITMEN ORGANISASI TERHADAP KINERJA KARYAWAN MELALUI MOTIVASI KERJA KARYAWAN (STUDI PADA KARYAWAN BANK MANDIRI KCP SURABAYA DARMO PERMAI): Citra Dwi Jatiningrum STIE MAHARDHIKA Kuswandi STIE Mahardhika Sri Rahayu STIE Mahardhika Jatiningrum, Citra Dwi; Kuswandi, Kuswandi; Rahayu, Sri
Jurnal Manajemen Vol. 14 No. 1 (2024): JURNAL MANAJEMEN VOL. 14 NO. 1 JUNI 2024
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v14i1.4101

Abstract

The purpose of this study is to analyze the influence of organizational culture, leadership style and organizational commitment on employee performance through employee work motivation. The research sample consisted of 75 employees of Bank Mandiri KCP Surabaya Darmo Permai. Data analysis was performed by two-path regression analysis and sobel analysis. The results showed that: there is an influence of organizational culture on the work motivation of Bank Mandiri KCP Surabaya Darmo Permai employees, there is an influence of leadership style on the work motivation of Bank Mandiri KCP Surabaya Darmo Permai employees, there is an influence of organizational commitment on the work motivation of Bank Mandiri KCP Surabaya Darmo Permai employees, there is an influence of organizational culture on the performance of Bank Mandiri KCP Surabaya Darmo Permai employees, there is an influence of leadership style on the performance of Bank Mandiri KCP Surabaya Darmo Permai employees, there is an influence of organizational commitment on the performance of Bank Mandiri KCP Surabaya Darmo Permai employees, there is an influence of work motivation on the performance of Bank Mandiri KCP Surabaya Darmo Permai employees, there is an indirect influence of organizational culture on the performance of Bank Mandiri KCP Surabaya Darmo Permai employees through employee work motivation, there is an indirect influence of leadership style on the performance of Bank Mandiri KCP Surabaya Darmo Permai employees through employee work motivation, and there is an indirect influence of organizational commitment on the performance of Bank Mandiri KCP Surabaya Darmo Permai employees through employee motivation. Keywords: Organizational culture, Leadership style, Employee commitment, Work motivation, Employee performance
SERVICE QUALITY, ONLINE REVIEWS, AND BRAND IMAGE: DETERMINANTS OF CONSUMER PURCHASE DECISIONS ON SHOPEE Primandaru, Noormalita; br Sembiring, Abira Rafasia; Nasution, Olivia Barcelona
Jurnal Manajemen Vol. 14 No. 2 (2024): JURNAL MANAJEMEN VOL. 14 NO. 2 DESEMBER 2024
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v14i2.4371

Abstract

The rapid advancement of technology in the digital era has significantly transformed the e-commerce landscape, particularly in Indonesia, where platforms like Shopee have gained immense popularity. This study investigates the impact of e-service quality, online reviews, and brand image on purchasing decisions among consumers in Yogyakarta. A quantitative approach was employed, utilizing questionnaires distributed to Shopee users who have made purchases. The data were analyzed using Partial Least Square (PLS) to assess the relationships between the variables. The findings reveal that e-service quality positively influences purchasing decisions, highlighting its importance in enhancing customer satisfaction and convenience while online shopping. In contrast, online reviews did not have a significant effect on purchasing decisions, suggesting that consumers may be skeptical about the authenticity of reviews or influenced by negative past experiences. Furthermore, brand image emerged as a critical factor, significantly affecting purchasing decisions, as a strong brand reputation fosters consumer trust and loyalty. This research emphasizes the need for e-commerce platforms to focus on improving service quality and maintaining a positive brand image to drive consumer purchasing behavior effectively.
ANALISIS CORPORATE SOCIAL RESPONSIBILITY TERHADAP CUSTOMER LOYALTY: STUDI KASUS PADA AMDK MEREK AQUA Fernanda, Redithya Ega; Kholmi, Masiyah
Jurnal Manajemen Vol. 15 No. 1 (2025): JURNAL MANAJEMEN VOL. 15 NO. 1 JUNI 2025
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v15i1.4369

Abstract

This study examines the effect of Corporate Social Responsibility (CSR) on customer loyalty for the AQUA bottled water brand. CSR has become important in modern business, not only to enhance the company's reputation but also to create a positive impact on society and the environment. Through a qualitative descriptive method, this study analyzes various CSR programs implemented by AQUA, such as the WASH (Water Access, Sanitation, and Hygiene) initiative and the AQUA Lestari program, which focuses on providing access to clean water and environmental preservation. The results show that consumers' participation in CSR programs increases their trust and loyalty to the brand. Consumers feel more emotionally connected to AQUA when the company demonstrates commitment to social and environmental issues. The conclusion of this study confirms that the integration of CSR in business strategy is critical to achieving sustainability and long-term growth, as well as strengthening relationships with customers and communities.
ANALISIS FAKTOR REPURCHASE INTENTION KONSUMEN KOI THE JAKARTA Adveni, Lusia Vreyda; Monica, Yossy Silviani
Jurnal Manajemen Vol. 14 No. 1 (2024): JURNAL MANAJEMEN VOL. 14 NO. 1 JUNI 2024
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v14i1.4176

Abstract

Companies must be able to understand consumer behavior, so that companies can retain consumers to become regular customers. Repurchase is one of the causes of company survival. Companies can spend much less money on advertising and marketing if the company is able to build long-term relationships with customers, it is hoped that customers will continue to look for the products they have consumed and can spread news about these products to other people (Andrew, 2012). What is examined in this research are the factors that cause repurchase intention for contemporary beverage products at KOI Thé as one of the first bubble tea pioneers in Indonesia. This research uses a quantitative approach method. This type of research is factor analysis. In this research, the sampling technique used is. nonprobability sampling with purposive sampling technique with the number of samples in this study being 135 people. In this writing, data collection techniques were used by distributing questionnaires (questionnaires) with a Likert scale. The factors that influence consumers' "repurchase intention" at KOI Thé Jakarta consist of 17 variables which are grouped into 3 factors, namely: the first factor with an eigenvalue of 9,745, the second factor with an eigenvalue of 2,197, the third factor with an eigenvalue of 1,104.
ANALISIS PENGENDALIAN BIAYA PADA PERUSAHAAN KONSTRUKSI DI KABUPATEN GRESIK Khofifah, Annisa Nur; Vilantika, Elok
Jurnal Manajemen Vol. 15 No. 1 (2025): JURNAL MANAJEMEN VOL. 15 NO. 1 JUNI 2025
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v15i1.4519

Abstract

Industri konstruksi di Kabupaten Gresik saat ini tengah mengalami pembangunan infrastruktur yang intensif. Perusahaan konstruksi yang kompeten memegang peranan penting dalam mendukung proyek infrastruktur tersebut. Penelitian ini berfokus pada analisis pengendalian biaya pada perusahaan konstruksi di Kabupaten Gresik. Penelitian ini bertujuan untuk mengetahui faktor-faktor penyebab terjadinya selisih antara Rencana Anggaran Biaya (RAB) dengan biaya aktual, serta dampaknya terhadap kinerja keuangan perusahaan. Fluktuasi harga bahan baku, keterlambatan penyelesaian proyek, perubahan nilai tukar, dan faktor-faktor yang tidak terduga seperti kondisi cuaca buruk turut menyebabkan terjadinya pembengkakan biaya pada proyek. Hasil penelitian menunjukkan adanya selisih yang signifikan antara biaya yang direncanakan dengan biaya aktual, sehingga mengakibatkan menurunnya profitabilitas dan efisiensi operasional. Rekomendasi yang diberikan antara lain diversifikasi sumber bahan baku, perbaikan perencanaan dan pengelolaan proyek, pelaksanaan kontrak pembelian jangka panjang, dan pembentukan dana cadangan untuk mengatasi pembengkakan biaya. Penerapan rekomendasi tersebut sangat penting untuk mengatasi tantangan, meningkatkan efisiensi operasional, dan menjaga stabilitas keuangan dalam lanskap industri konstruksi yang kompetitif.
PERAN EXPERIENTIAL MARKETING, KUALITAS PELAYANAN DAN MOTIVASI BELANJA DALAM MEMPENGARUHI MINAT BELI ULANG Selvi, Selvi; Nuvriasari, Audita
Jurnal Manajemen Vol. 13 No. 1 (2023): JURNAL MANAJEMEN VOL. 13 NO. 1 JUNI 2023
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v13i1.3864

Abstract

This study aims to analyze the role of experiential marketing, service quality and shopping motivation in influencing repurchase intention at X Coffee & Eatery in Yogyakarta. The method used in this research is causal associative using a quantitative approach.Sampling was done by non-probability sampling method using a purposive sampling technique with a total of 100 respondents. The results showed that experiential marketing plays a positive and significant role in influencing repurchase intention, service quality does not play a significant role in influencing repurchase interest, shopping motivation plays a positive and significant role in influencing repurchase intention.
MINAT INVESTASI MELALUI KEPUTUSAN INVESTASI SEBAGAI VARIABEL INTERVENING (Studi pada Nasabah PT. Pegadaian Kota Rembang) Pratiwi, Mita Anggi; Sumastuti, Efriyani; Indriasari, Ika
Jurnal Manajemen Vol. 14 No. 1 (2024): JURNAL MANAJEMEN VOL. 14 NO. 1 JUNI 2024
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v14i1.3992

Abstract

This study aims to determine and analyze Investment Knowledge, Investment Risk, and Demographics on Investment Interest through Investment Decisions as an Intervening Variable study on Customers of PT Pegadaian Kota Rembang. The population in this study were 100 respondents with non-probability sampling technique using saturated sampling where all members of the population were sampled. Data processing techniques using the Smart PLS application. Based on research on customers of PT Pegadaian Kota Rembang, the research results obtained are knowledge has a significant effect on investment decisions. Risk has a negative and significant effect on investment decisions. Demographics have a positive and significant effect on investment decisions. Knowledge has a significant influence on investment interest. There is no effect of risk on investment interest. Demographics have a significant effect on investment interest. The decision to investment interest has a positive effect.

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