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Efek Kompensasi, Gaya Kepemimpinan, dan Motivasi Pada Kepuasan Kerja Karyawan KSPPS di Kulon Progo, Yogyakarta
Burhanudin, Burhanudin;
Nugroho, Wahyudi Agung
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 7, No 2 (2023): Ecodemica: Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : LPPM Universitas BSI
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DOI: 10.31294/eco.v7i2.15682
The purpose of this study was to examine the effect of compensation on job satisfaction, to examine the effect of leadership style on job satisfaction, and to examine the effect of motivation on job satisfaction. Respondents in this study were 105 employees who worked at the Sharia Financing Savings and Loans Cooperative (KSPPS) operating in Kulon Progo district, Special Region of Yogyakarta (DIY). The data collection technique used a questionnaire, while the data analysis technique used multiple linear regression. The results showed that compensation has a positive and significant effect on job satisfaction, leadership style has a positive and significant effect on job satisfaction, and motivation has a positive and significant effect on job satisfaction.Keyword: Compensation, Job satisfaction, Leadership style, Motivation
Examined The Relationship Between Travel Anxiety and Destination Choice: Implications for Tourism Marketing: A Qualitative Study
Juliana, Juliana;
Sihombing, Sabrina Oktaria;
Antonio, Ferdi
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 7, No 2 (2023): Ecodemica: Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : LPPM Universitas BSI
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DOI: 10.31294/eco.v7i2.15934
This qualitative study examined the relationship between travel anxiety and destination choice, specifically focusing on its implications for tourism marketing. Through in-depth interviews with individuals who have experienced travel anxiety, the study explored their past experiences and decision-making processes when selecting destinations. Participants were selected through purposive sampling, ensuring diverse travel anxiety levels and demographic backgrounds. Data analysis followed a thematic approach, using past tense verbs to capture participants' retrospective perspectives on their travel anxiety experiences. The findings revealed that travel anxiety significantly influenced destination choices, with various factors contributing to decision-making processes. Past tense verbs were employed to describe participants' experiences, emotions, and coping mechanisms during their previous travel experiences. These verbs highlighted the nuanced nature of travel anxiety and provided valuable insights into the specific triggers and manifestations of anxiety in different travel contexts. The implications for tourism marketing were identified through the lens of the findings. Strategies were proposed to address and alleviate travel anxiety, targeting specific stages of the decision-making process. Tourism marketers can tailor their marketing efforts to better accommodate and support individuals with travel anxiety, ultimately enhancing their overall travel experiences by comprehending the complex relationship between destination selection and travel anxiety. This study adds to the growing body of research on travel anxiety by shedding light on people's individual experiences and providing tourism marketers with practical implications. The long-term effects of marketing interventions on reducing travel anxiety and increasing destination satisfaction should be the subject of additional research.
Peran Motivasi dalam Hubungan Kompetensi dan Keputusan Karir Gen Z
Umamy, Septy;
Laili, Januariya;
Saibah, Saibah
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 8, No 1 (2024): April 2024
Publisher : LPPM Universitas BSI
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DOI: 10.31294/eco.v8i1.21967
Gen Z tends to have specific preferences regarding the type of work, leaning towards jobs that offer quick income or flexibility in terms of time and location. The significance for IMM is in how student organizations such as IMM can offer comprehension and backing for these career paths, while also providing a forum to exchange insights and experiences linked to the professional world. This investigation seeks to assess the correlation between Gen Z's career choices and abilities, along with the impact of motivation as a mediating factor influencing career decisions. The research adopts an explanatory quantitative approach with a sample of 100 participants, employing the Partial Least Squares (PLS) method for analysis using the statistical tool SmartPLS version 3.0. The findings indicate that competence does not partially influence Gen Z's career decisions, but it does partially influence motivation. Additionally, motivation partially influences Gen Z's career decisions. Furthermore, motivation is capable of mediating the relationship between competence and Gen Z's career decisions.
Analisis Srtrategi Bisnis Dalam Upaya Meningkatkan Profitabilitas UMKM Aspikmas Kabupaten Banyumas
Putri, Puspita Lianti;
Widadi, Budi
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 8, No 2 (2024): September 2024
Publisher : LPPM Universitas Bina Sarana Informatika
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DOI: 10.31294/eco.v8i2.21931
MSMEs are believed to be the main driver of the country's economy. On the other hand, MSMEs also have various limitations and oppose economic globalization due to weak financial resources and competitiveness. Most MSME owners do not have enough knowledge about how to develop a larger business (scale-up). Having a planned business strategy will help MSMEs increase product sales and increase profits. The aim of this research is to formulate, analyze and describe MSME business development strategies by looking at strengths, weaknesses, threats and opportunities and determining appropriate and accurate strategies to increase profitability. The research method used is a qualitative descriptive research method. The data used in this research are primary and secondary data. Data collection techniques through observation, interviews, documentation and distribution of questionnaires to Aspikmas MSMEs. The data analysis used in this research is SWOT analysis (Strength, Weakness, Opportunity and Threat). The results of this research show that an effective strategy based on SWOT Matrix Analysis and the Cartesian SWOT diagram produces an SO (Strength-Opportunity) strategy in quadrant 1, supporting Growth Oriented Strategy.
Faktor-Faktor Leverage Laporan Keuangan Yang Mempengaruhi Financial Distress
Febriyani, Indah;
Rifkhan, Rifkhan
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 8, No 1 (2024): April 2024
Publisher : LPPM Universitas BSI
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DOI: 10.31294/eco.v8i1.21429
This study aims to analyze leverage factors that affect financial distress. This research was conducted by analyzing the financial statements of companies in the Basic Materials sector listed on the Indonesia Stock Exchange (IDX) during the period 2017 to 2022. The samples used in this study were 24 Basic Materials sector companies listed on the Indonesia Stock Exchange during the period 2017 to 2022 using purposive sampling techniques. The data used in this study is secondary data in the form of financial statements from each company that has been used as a research sample. The variables used in this study are Debt to Assetss Ratio (DAR) (X1) as the first free variable, Debt to Equity Ratio (DER) (X2) as the second independent variable, and Long Term Debt to Equity Ratio (LTDER) (X3) as the third independent variable and Financial Distress (Y) as the dependent variable. The panel data regression method was used as a research methodology in this study. Analysis of research results using the help of EViews 12 Student Version Lite software. The results showed that the best model was the Random Effect Model (REM). The results of this study show that Debt to Assetss Ratio (DAR) and Debt to Equity Ratio (DER) partially affect financial distress. While the Long Term Debt to Equity Ratio (LTDER) partially has no effect on financial distress and simultaneously the Debt to Assetss Ratio (DAR), Debt to Equity Ratio (DER) and Long Term Debt to Equity Ratio (LTDER) affect financial distress.
Pengaruh Trend Fashion, Halal Lifestyle, dan Celebrity Endorser Terhadap Minat Beli Hijab Generasi Z di DKI Jakarta
Sholikha, Amaliyah;
Rahmi, Mira
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 8, No 2 (2024): September 2024
Publisher : LPPM Universitas Bina Sarana Informatika
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DOI: 10.31294/eco.v8i2.21762
The rapid growth of the Muslim population in Indonesia has created an increase in the demand for halal fashion products, especially hijabs. This demand is driven by the significant role of the Z generation, who desire to express their creativity through embroidery. This generation has become a major factor in the rapid growth of Indonesia’s hijab fashion world. The aim of this study is to identify the influence of fashion trends, halal lifestyles, and well-known endorsers on the interest in buying hijabs among the Z generation at DKI Jakarta. The study uses a quantitative approach involving respondents from the Z generation who have an interest in and experience shopping for hijabs. The sample consisted of 120 Z-generation Muslim women, who were well-known endorsers and lived in DKI Jakarta. The samples were selected using non-probability sampling techniques with purposive sampling. Data collection was carried out by distributing questionnaires with multiple linear regression data analysis techniques using partial least squares (PLS). The findings show that fashion trend variables, halal lifestyle, and well-known endorsers influence interest in purchasing the Z-generation hijab. This research is expected to contribute to the hijab industry, remain relevant to fashion trends, develop halal lifestyles, and pay attention to the use of authentic renowned endorses in hijabs.
The Effect of Perceived Relative Advantage and E-Commerce Knowledge on The Behavior of Doing Online Business Among Undergraduate Students in Indonesia
Sijabat, Rosdiana
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 8, No 1 (2024): April 2024
Publisher : LPPM Universitas BSI
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DOI: 10.31294/eco.v8i1.21639
Online business endeavors have already become popular due to technological advancements. Many young people engage in online business due to its flexible nature and their technological proficiency. This study investigates the influencing elements in decision-making among young individuals engaging in online business. The results of the study serve as a valuable reference for understanding the crucial factors that drive online business activities among the younger generation. This quantitative study utilizes distributed surveys via Google Forms with 102 respondents. It used the Partial Least Squares Structural Equation Modeling (PLS-SEM) data analysis technique. The results indicate that Perceived Relative Advantage (PRA) significantly influences E-commerce Knowledge (KNOW), which in turn positively influences Actual Action in Doing Online Business (ACTION). Additionally, E-commerce Knowledge (KNOW) mediates the relationship between Perceived Relative Advantage (PRA) and Actual Action in Doing Online Business (ACTION).
Kolaborasi dan Peran Bank Sentral di Tengah Pandemic Covid-19
Fuddin, Muhammad Khoirul;
Soelistyo, Aris;
Setyowati, Ika Yuli;
Capridasari, Denita;
Arista, Linda;
Izzah, Evita Nurul
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 7, No 2 (2023): Ecodemica: Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : LPPM Universitas BSI
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DOI: 10.31294/eco.v7i2.15343
The purpose of this research is to find out what collaborations or collaborations have been carried out by the central bank in dealing with the Covid-19 pandemic that has occurred in recent years, including Bank Indonesia as the central bank in Indonesia. In this regard, we will also look at the role of the central bank in dealing with the Covid-19 pandemic. The research we conducted aims to examine scientific articles about the discussion of "Collaboration and the Role of the Central Bank in the Middle of the Covid-19 Pandemic". The role of the Central Bank when the Covid-19 pandemic surge occurred was to carry out QE policies carried out by the AE and EM Central Banks to maintain the function of the bond market so that it continued to operate properly, maintaining the availability of credit flowing to companies, and sustain monetary accommodation when the interest rate is at the practical lower bound point at the AE Central Bank. Bank Indonesia, as the state central bank of Indonesia, is also making efforts to reduce the risk of Covid-19, namely by implementing a policy mix through the National Economic Recovery (PEN) program, which is used to maintain the stability of the Rupiah exchange rate, the financial system, and to control inflation.
Pengaruh Promosi Dan Harga Terhadap Keputusan Pembelian Konsumen Pada Mini Market Joysmart Sleman
Saputra, Muhammad Fitriyanto
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 8, No 2 (2024): September 2024
Publisher : LPPM Universitas Bina Sarana Informatika
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DOI: 10.31294/eco.v8i2.21656
The sales level of a product can indicate consumer purchasing decisions. Based on data from Joysmart Sleman mini requests and employee interviews, sales of Joysmart Sleman mini requests have decreased in recent years. This research aims to determine the influence of promotions and prices on purchasing decisions. The type of research used is explanatory research using questionnaire data collection techniques. The method used in This research is quantitative. The population used in this research is consumers who shop and the large sample in this research is 100 consumers of the Joysmart Sleman Minimarket using the Axidental slice method. The methods used in this research include validity tests, reliability tests, normality tests, multiple regression analysis techniques, and analysis of the coefficient of determination, t-test, and F test. The research results show that Promotion influences consumer purchasing decisions, Price influences purchasing decisions, and Promotion and price simultaneously influence consumer purchasing decisions. Related sellers can use the results of this research as material for consideration to increase sales by improving consumer purchasing decisions.
Dampak Marketplace Layout Design, Sales Promotion dan Customer Review Terhadap Impulse Buying
Isalman, Isalman;
Putera, Asrip
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 8, No 1 (2024): April 2024
Publisher : LPPM Universitas BSI
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DOI: 10.31294/eco.v8i1.21998
The Shopee marketplace continues to show its existence as the marketplace with the most visitors. The distinctive color combination and well-arranged navigation menu can provide a different feel when visiting the maketplace. Information about various products can be seen very clearly on the main homepage, and shopping promo offers are also clearly visible on the slider screen on the main marketplace screen. The marketplace layout is also supported by the existence of a customer review navigation feature as a window for customer reviews of products and services that have been received. Shopee seems to understand how urgent the role of product information and customer reviews is in minimizing risks and supporting unplanned purchasing decisions. Therefore, this research aims to determine the impact of marketplace layout design, sales promotions and customer reviews to increase impulse buying. Research was conducted among Y generation in Kendari City who shopped at the Shopee marketplace. The total sample is 160 respondents. A questionnaire with a Likert scale was used as a data collection tool. Data were analyzed by multiple linear regression using SPSS software. The results of data analysis show that marketplace layout design does not have a significant influence on impulse buying. Meanwhile, sales promotion and customer reviews have a significant positive influence on impulse buying. These findings provide information to marketplace managers and sellers about the urgency of the role of sales promotion as a short-term strategy in accelerating impulse buying. Apart from that, the existence of a customer review feature on the marketplace website can contribute to impulse buying. So it becomes urgent to provide stimulus, such as giving rewards or incentives to customers who have purchased to be able to provide reviews of the products and services they receive.