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INDONESIA
Jurnal EMT KITA
Published by Lembaga Komunitas Informasi Teknologi Aceh
ISSN : 25797972     EISSN : 25496204     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
The Jurnal Ekonomi Manajemen Teknologi (EMT) KITA is one of the scientific publications published by the KITA Institute. The purpose of this Journal is to support the theory and practice of development management in the dissemination of research findings in the field. This journal covers fields such as People's Knowledge and Management, Operations and Performance Management, Business Risk, Finance and Accounting, Entrepreneurship, Strategic Business and Strategic Marketing and Decision Making and Negotiation.
Arjuna Subject : -
Articles 713 Documents
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Pengaruh Faktor-Faktor Kualitas, Nilai, dan Preferensi Merek terhadap Loyalitas Konsumen pada Produk Bromen Sudi, Didih Muhamad; Purwadi, Anto; Firmansyah, Alfian
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2163

Abstract

This research investigates the influence of perceived quality, perceived value, brand preference, and consumer satisfaction on consumer loyalty for Bromen products. The research method involves multiple regression analysis using multiple linear regression measuring instruments. The results of the validity and reliability tests show that all research variables are reliable and valid. Regression analysis reveals that perceived value and brand preference significantly influence consumer loyalty, with contributions of 18.8% and 25.3%. Even though perceived quality and consumer satisfaction make a positive contribution, both are not statistically significant. The coefficient of determination of 18.8% shows that variations in consumer loyalty can be explained by these four factors. The implications of this research underline the importance of companies increasing brand preference through intensive marketing strategies and adding added value to products to strengthen perceived value, while still paying attention to perceived quality and consumer satisfaction to strengthen consumer loyalty.
Pengaruh Inflasi, Tingkat Suku Bunga, dan Kinerja Keuangan Terhadap Return Saham (Studi Empiris pada Perusahaan Consumer non-cyclicalss Yang Terdaftar di Bursa Efek Indonesia Periode 2017–2022) Wijayanti, Siska; Aisyah Margie, Lyandra
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2164

Abstract

This research aims to determine and empirically prove the influence of inflation, interest rates, and financial performance on stock returns (empirical study of non-cyclical consumer companies listed on the Indonesian Stock Exchange for the 2017 - 2022 period). The data used is secondary data, and the method used is panel data regression analysis with the help of e-views. The sample selected based on purposive sampling criteria was 21 companies. The results of this study show that inflation, interest rates, and financial performance simultaneously influence stock returns. Partially, inflation and financial performance influence stock returns. However, interest rates do not affect stock returns.
Evaluasi Efektivitas Iklan Aero Street di Media Sosial dengan Consumer Decision Model (CDM) Mardiani, Eri; Rasyad, Rizky Zakariyya; Hasian, Irene
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2165

Abstract

Social media advertising plays a crucial role in marketing. This research evaluates the influence of advertising messages and Brand recognition on consumer Attitudes on social media, using the Consumer Decision Model (CDM) on Aero Street advertising. A total of 100 respondents were selected through purposive sampling. Data was collected through questionnaires and analyzed using multiple linear regression. The results show that the advertising message variables (I, Information) and Brand recognition (B, Brand recognition) have a positive effect on consumer Attitudes (A, Attitude), such as A = 2.172 + 0.229F + 0.258B. The calculated F statistical test is 19.005, exceeding the F table of 3.090, indicating a significant joint influence. The advertising message and Brand recognition variables simultaneously and partially have a significant effect on consumer Attitudes, showing the effectiveness of Aero Street advertising on social media with CDM.
The Impact of Workplace Discipline, Placement, and Environmental Conditions on Employee Performance at the East Medan Pratama Tax Services Office Lubis, M.Tareh Khaifis; Veriana; Putra, Hendardi Gama; Pasaribu, Arie Febiansyah; Safrida; Yusrita
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2169

Abstract

This exploration plans to determine the impact of work discipline, arrangement, and workplace to some extent and, at the same time, representative execution at the East Medan Pratama Duty Administration Office. The exploration was led at the Medan Timur Pratama Expense Administration Office, Jalan Sukamulia Number 17A, Medan City, North Sumatra Region, postal code 20193, with a population of 95 individuals and an examination test of 93 individuals. Information assortment was completed through meetings, polls, and documentation. Using version 24 of the IMB Statistics for Product and Service Solution (SPSS) computer program, multiple regression analysis was used to analyze the data. Given the consequences of the examination, it was found that work discipline significantly affected the presentation of the representatives of the East Medan Pratama Expense Administration Office. This was upheld by the consequences of the examination of t count > t-table (5.984 > 1.987) at n = 93 at an importance level of 95%. The situation meaningfully affects the exhibition of the workers of the East Medan Pratama Duty Administration Office; this is upheld by the investigation of t count > t-table (3.092 > 1.987) at n = 93 at an importance level of 95%. The workplace affects the presentation of the representatives of the East Medan Pratama Expense Administration Office; this is upheld by the determined t < t-table examination (0.569 < 1.987) at n = 93 with an importance level of 95%. The worth of F-count > F table (26.165 > 2.71) expresses that together (different) there is a positive and huge impact of work discipline, situation, and workplace on the presentation of representatives of the East Medan Pratama Expense Administration Office.
The Influence of Human Resource Quality, Organizational Commitment, and Work Motivation on Employee Performance at Two Medan Madya Tax Services Offices Hasibuan, Nurul Febriyana Luhty; Bangun, Mira Srinina; Martunis; Mirza, Teuku; Pane, Sri Gustina; Rahayu, Sri
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2170

Abstract

This study aims to assess the impact of human resource quality, organizational commitment, and work motivation individually and collectively on employee performance at the Medan Moderate Tax Service Office. The research was conducted at the Medan Transitional Tax Service Office, located at Jalan Sukamulia No. 17A, Medan, with a population of 117 and a research sample of 54 individuals. Data collection involved interviews, surveys, and documentation. The IBM Statistics for Product and Service Solution (SPSS) version 24 was utilized for data analysis, employing multiple regression analysis. The findings of the study reveal that the quality of human resources significantly influences the performance of employees at the Medan Dua Intermediate Tax Service Office. This is supported by the results of the t-test analysis (3.894 > 2.009) at n = 54 with a 95% level of significance. Organizational commitment also impacts the performance of employees at the Medan Two Intermediate Tax Service Office, as indicated by t-test > t-table analysis (2.861 > 2.009) at n = 54 with a 95% level of significance. Similarly, work motivation affects the performance of employees at the Medan Two Moderate Tax Service Office, with t-test > t-table results (5.751 > 2.009) at n = 54 and a 95% level of significance. Furthermore, the F-test results (F-count > F-table) indicate that collectively, there is a positive and significant influence of human resource quality, organizational commitment, and work motivation on the performance of employees at the Medan Intermediate Tax Service Office (31.463 > 2.79).
The Influence of Workload, Work Motivation, and Job Satisfaction on Employee Performance at the Lubuk Pakam Pratama Tax Services Office Novia, Astri; Rahmadhayanti, Asita; Simatupang, Ahmad Ramadhan; Ahmadi; Helmi, Tengku Ahmad; Suprayitno, Eddi
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2172

Abstract

This study aims to assess the influence of responsibility, work motivation, and job satisfaction individually and collectively on employee performance at the Lubuk Pakam Pratama Tax Services Office. The research was conducted at the Lubuk Pakam Pratama Tax Services Office, located at Jalan P. Diponegoro Number 30A, Medan, North Sumatra Region, postal code 20152, with a population of 122 individuals and a sample size of 55 individuals. Data collection involved interviews, surveys, and documentation. The data were analyzed using version 24 of the IBM Statistics for Product and Service Solution (SPSS) software, employing multiple regression analysis. Based on the findings of the study, it was observed that responsibility had a negative impact on the performance of employees at the Lubuk Pakam Pratama Tax Services Office. This was supported by the results of the t-test analysis (-3.528 < 2.008) at n = 55 with a significance level of 95%. Work motivation influenced the performance of employees at the Lubuk Pakam Pratama Tax Services Office, as evidenced by the t-test analysis (8.587 > 2.008) at n = 55 with a significance level of 95%. Job satisfaction also affected the performance of employees at the Lubuk Pakam Pratama Tax Services Office, as indicated by the t-test analysis (2.065 > 2.008) at n = 55 with a significance level of 95%. The F-test value (F-count > F table) of 36.178 > 2.79 indicates that collectively, there is a positive and significant impact of responsibility, work motivation, and job satisfaction on the performance of employees at the Lubuk Pakam Pratama Tax Services Office.
The Influence of Organizational Culture, Job Rotation, and Work Motivation on Employee Performance at the Lubuk Pakam Pratama Tax Services Office Syah, Amirul; Nasution, Iqbal Halim Ramadhan; Yusri, Iswandi; Harahap, Nurhalijah; Simatupang, Paisal Amir; Supriadi
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2173

Abstract

This study aims to determine the influence of organizational culture, job rotation, and work motivation simultaneously on employee performance at the Lubuk Pakam Pratama Tax Services Office. The research was conducted at the Lubuk Pakam Pratama Tax Services Office on Jalan P Diponegoro Number 30-A, Medan, with a population of 122 individuals and a research sample of 55 individuals. Data collection was carried out through interviews, questionnaires, and documentation. The data analysis method used was multiple regression analysis using the IBM SPSS Statistics software version 25. The findings of the analysis reveal that the performance of employees at the Lubuk Pakam Pratama Tax Services Office is positively influenced by organizational culture, as evidenced by the results of the t-table analysis (3.603 > 2.008) at n = 55 and a 95% significance level. Job rotation does not significantly affect the performance of Lubuk Pakam Pratama Tax Services Office employees, supported by the t-value < t-table analysis (0.444 < 2.008) at n = 55 at a 95% significance level. On the other hand, work motivation has a significant impact on the performance of employees at the Lubuk Pakam Pratama Tax Services Office, as supported by the t-value > t-table (3.613 > 2.008) at n = 55 with a 95% significance level. The calculated F-value > F-table (21.926 > 2.79) indicates that collectively, there is a positive and significant influence of organizational culture, job rotation, and work motivation on the performance of Lubuk Pakam Pratama Tax Services Office employees.
Analisis Pengaruh Ketersediaan, Kualitas Produk, Promosi, dan Harga terhadap Kepuasan Konsumen Pengguna MacBook di Jakarta Selatan Wadu, Ruth Mariana Bunga; Wirawan, Rio
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2176

Abstract

This research aims to analyze the influence of product availability, product quality, promotion, and price on consumer satisfaction with Macbook laptop users in South Jakarta. Through a multiple linear regression analysis approach, this research uses primary data processed using SPSS tools. The results of the validity test show that the research variables are recognized as valid, and the reliability test shows a good level of reliability. VIF analysis confirmed the absence of multicollinearity problems. By using a regression equation, the research results show that product availability, product quality, promotion, and price together influence consumer satisfaction. The individual t-test on these variables produces significant values. Therefore, the hypothesis proposed in this study is accepted. These findings support the importance of promotional strategies in increasing consumer satisfaction and strengthening product positions in the market. The practical implications of this research guide for companies to design more effective marketing strategies, improve product quality, optimize promotions, and design more effective pricing policies to achieve higher consumer satisfaction.
Peran Motivasi, Disiplin, dan Kompensasi dalam Meningkatkan Kinerja Pegawai PT PLN Bali Asril, Akmil
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2183

Abstract

This research aims to examine the influence of motivation, work discipline and compensation on the performance of PT PLN employees in Bali Province. By focusing on the dynamics of the number of electricity customers, company organizational structure, and human resource performance, this research integrates these variables in a comprehensive thinking framework. The data analysis method uses multiple linear regression and hypothesis testing, with performance measurement involving aspects of quality, quantity, cooperation, initiative and reliability. The research results show that simultaneously motivation, work discipline, and compensation have a significant influence on employee performance. Partially, motivation and work discipline have a positive and significant influence on performance, while compensation is not significant. The coefficient of determination (R2) indicates that these factors can explain variations in employee performance of 68.1%. A partial analysis of compensation implies that the system may be based on employee skills and performance outcomes, while the assumption of employee well-being suggests that the level of compensation may not significantly influence performance. The research results show that there are factors that influence the performance of human resources in the electricity industry. The implications include improving human resource management policies, creating a more productive work environment, and improving the quality of employee performance to achieve company goals. These findings can be the basis for developing more effective management strategies at PT PLN in Bali Province.
Analisis Faktor-faktor yang Mempengaruhi Perilaku Pembelian Kompulsif di Pusat Perbelanjaan: Studi Kasus pada Indomaret dan Alfamart di Kabupaten Bantul Utami, Yuli
Jurnal EMT KITA Vol 8 No 1 (2024): JANUARY 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET) - Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/emt.v8i1.2187

Abstract

This study aims to investigate the impact of income, age, gender, and education level on compulsive buying behavior in shopping centers in Bantul Regency, Yogyakarta Special Region Province, with a focus on Indomaret and Alfamart stores. A total of 200 consumer respondents who met the criteria, namely having made purchases 3 times, were selected using convenience sampling. Data collection was carried out through questionnaires, and data analysis used statistical equipment. The research results show that of the four variables tested as determinants of compulsive buying behavior, only sex (gender) has a significant influence on this behavior. In contrast, income, age, and education level could not be identified as differentiating factors for compulsive buying behavior. It is known that only age has a significant effect on compulsive buying behavior, while income, gender, and education level do not have a significant impact on compulsive buying behavior at Indomaret and Alfamart shopping centers.

Page 44 of 72 | Total Record : 713

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