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JEM17: Jurnal Ekonomi Manajemen
Published by Universitas 17 Agustus 1945 Surabaya
ISSN : -     EISSN : 25279947     DOI : https://doi.org/10.30996/jem17.v8i2
Core Subject : Economy,
Economics, Econometrics & Finance
JEM17: Jurnal Ekonomi Manajemen accepts manuscript research results in the fields of marketing management, financial management, operational management, human resource management, and also includes strategic management, but not limited to: 1. Operations Management (Supply Chain, Production System Planning, Production Control, Product Information System) 2. Financial Management (Fiscal Policy, Cost Accounting, Investment Decision, Taxation, Corporate Budgeting) 3. Human Resource Management (Regeneration of Organizational Position, Gender Equality) 4. Marketing Management (Brand Image, Consumer Behavior, e-Commerce, Capital Market) 5. Strategy Management (Business Law, Business Communication, Risk Management)
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 150 Documents
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The Effect of Physical Work Environment, Work Discipline, and Work Experience on Employee Satisfaction at PT Valdo Sumber Daya Mandiri Palembang Indra, Muhammad; Halin, Hamid; Purnamasari, Endah Dewi
JEM17: Jurnal Ekonomi Manajemen Vol. 10 No. 2 (2025)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v10i2.132863

Abstract

This study aims to analyze the influence of physical work environment, work discipline, and work experience on employee job satisfaction at PT Valdo Sumber Daya Mandiri. The background of this research stems from employee complaints regarding inadequate physical work conditions, inconsistent enforcement of discipline, and generally low levels of work experience. This research uses a quantitative method with a descriptive and causal approach. The population consists of all 95 employees of PT Valdo Sumber Daya Mandiri, with a saturated sampling technique. Data was collected through questionnaires and analyzed using multiple linear regression with the assistance of SPSS version 26. The results show that partially, physical work environment, work discipline, and work experience have a positive and significant effect on job satisfaction. Simultaneously, the three variables also significantly affect job satisfaction. This study contributes to the development of human resource management practices, particularly in creating a comfortable work environment, fair disciplinary systems, and effective management of employee experience to enhance job satisfaction Keywords: Physical Work Environment, Work Discipline, Work Experience, Job Satisfaction.
The Effect of Work Environment on Job Satisfaction With Work Motivation as an Intervening Variable at Mulya Jaya Building Store Banyuasin hakim, Malik; Veronica, Meilin; Yeni, Yeni
JEM17: Jurnal Ekonomi Manajemen Vol. 10 No. 2 (2025)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v10i2.132864

Abstract

This study aims to analyze the effect of the work environment on job satisfaction with work motivation as an intervening variable among employees of Toko Bangunan Mulya Jaya Banyuasin. The research problem is driven by the high employee turnover rate, which is influenced by low job satisfaction due to an unconducive work environment. This research applies a quantitative survey method. The population consists of 80 employees, all of whom were taken as samples using the total sampling technique. Data were collected through questionnaires and analyzed using validity and reliability tests, classical assumption tests, simple regression analysis, t-test, R² test, and path analysis with SPSS version 29. The findings reveal that the work environment has a positive and significant effect on work motivation, work motivation has a positive and significant effect on job satisfaction, and the work environment has a positive and significant effect on job satisfaction through work motivation as an intervening variable. These results confirm that work motivation strengthens the relationship between the work environment and job satisfaction. The implication of this study highlights the importance of creating a supportive and comfortable work environment to enhance employee motivation and satisfaction, thereby reducing turnover and improving organizational productivity. Keywords: Job Satisfaction, Work Environment, Work Motivation.
The Influence of Product Features, Customer Testimonials, and Brand Image on Purchase Intention of Smartphones at Erafone Palembang Square Erpin, Erpin; Setiawan, Budi; Veronica, Meilin
JEM17: Jurnal Ekonomi Manajemen Vol. 10 No. 2 (2025)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v10i2.132865

Abstract

This study aims to determine the effect of product features, customer testimonials, and brand image on the purchase intention of smartphones at Erafone Palembang Square, both partially and simultaneously. This research employed a quantitative method with an associative approach. The population consisted of all consumers of Erafone Palembang Square totaling 1,100 people, with a sample of 293 respondents determined using the Slovin formula and purposive sampling technique. Data were collected through questionnaires and analyzed using multiple linear regression with the assistance of SPSS version 26. The partial test (t-test) results showed that all three independent variables product features, customer testimonials, and brand image had a positive and significant effect on purchase intention. The simultaneous test (F-test) also indicated that these variables collectively had a significant influence on purchase intention for smartphones. These findings suggest that improving product features, providing convincing customer testimonials, and strengthening brand image can serve as effective strategies to increase consumer purchase intention Keywords: Product Features, Customer Testimonials, Brand Image, Purchase Intention, Smartphone.
The Influence of Work-Life Balance and Non-Physical Work Environment on Employee Job Satisfaction in a Digital Consulting Company Akbar , Wahyu; Afriyani, Fauziah; Kurniawan DP, Mohammad
JEM17: Jurnal Ekonomi Manajemen Vol. 10 No. 2 (2025)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v10i2.132866

Abstract

This study analyzes the effect of work-life balance and non-physical work environment on employee job satisfaction at PT Brilliant Think Center. The research is motivated by the imbalance between employees’ work and personal lives, as well as a non-physical work environment that has not been fully optimized. This study employs a quantitative approach with descriptive and associative methods. The population consists of 125 employees, and 95 respondents were selected using the Slovin formula. Primary data were collected through questionnaires and analyzed using multiple linear regression, t-test, and F-test. The results show that work-life balance and the non-physical work environment have a positive and significant effect on job satisfaction, with an R Square value of 0.676, indicating that both variables explain 67.6% of the variation in job satisfaction. These findings highlight the practical importance of improving work flexibility, strengthening internal communication, and fostering a supportive workplace atmosphere to enhance employee job satisfaction and retention. Keywords: Work-Life Balance, Non-Physical Work Environment, Job Satisfaction.
The Influence of Customer Relationship Management (CRM) and Customer Satisfaction on Sales Increase Through The Use of Digital Services at PT PLN (Persero) UP3 Ogan Ilir Hayani , Eko Saputra; Wadud, Muhammad
JEM17: Jurnal Ekonomi Manajemen Vol. 10 No. 2 (2025)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v10i2.132890

Abstract

This study aims to analyze the influence of three main variables: Customer Relationship Management (CRM), customer satisfaction, and sales improvement of electricity through the Digital Service PLN at PT PLN (Persero) UP3 Ogan Ilir. A quantitative approach was applied using a survey method, with questionnaires distributed to 100 active users of the PLN Mobile application. Data were analyzed using Structural Equation Modeling (SEM) based on Partial Least Square (PLS). The model includes two independent variables CRM and customer satisfaction and one dependent variable, namely sales improvement. The results show that CRM has a positive and significant effect on customer satisfaction. Furthermore, customer satisfaction significantly affects sales improvement. CRM also has an indirect influence on sales improvement through customer satisfaction as a mediating variable. These findings suggest that effective CRM implementation enhances customer satisfaction, which ultimately contributes to increased electricity sales through digital service channels. The study recommends that PT PLN (Persero) continuously strengthen CRM strategies and prioritize customer satisfaction to support the utilization of PLN Mobile and sales performance. Keywords: Work-Life Balance, Non-Physical Work Environment, Job Satisfaction.
Unpacking the Human Capital Triad: A Qualitative Exploration of Leadership, Remuneration, and Competency in Shaping Employee Performance at a State-Owned Enterprise Charis Trinovianto; Wulandari Harjanti; Fitri Komariyah; Miya Dewi; Amin Sadiqin
JEM17: Jurnal Ekonomi Manajemen Vol. 11 No. 1 (2026)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v11i1.133624

Abstract

Purpose: This study aims to qualitatively explore the interconnected dynamics of leadership style, remuneration systems, and competency development in influencing employee performance within a state-owned enterprise (SOE) in Indonesia. Design/Methodology/Approach: Employing a qualitative case study approach, this research collected data through in-depth observations and semi-structured interviews with employees at PT. Perkebunan Nusantara IV (PTPN IV) in Medan. Thematic analysis was used to identify, analyze, and report patterns within the data. Findings: The findings reveal a critical performance triad. A top-down, non-participative leadership style stifles communication and employee voice, leading to demotivation. Dissatisfaction with remuneration stems from a perceived misalignment between compensation and employee contribution, fostering a sense of inequity. Furthermore, inequitable and non-inclusive competency development programs create skill gaps and hinder uniform performance improvement. These three factors are deeply interwoven, collectively creating a significant barrier to optimal organizational performance.Originality/Value: This study provides a nuanced, context-rich understanding of the human resource management challenges within an Indonesian SOE. By qualitatively unpacking the synergistic negative effects of deficient leadership, remuneration, and competency practices, it offers valuable insights that complement predominant quantitative studies in the field. The research presents a clear framework for practitioners to diagnose and address performance issues holistically.Keywords: Leadership, Remuneration, Competency, Employee Performance, Qualitative Study, State-Owned Enterprise, Human Resource Management.
The Influence of Deepfake Technology and Virtual Influencer on Purchase Intention through Trust (Study on Snack Food Product Marketing in Malang City) Fernandes Fernandes; Yunus Handoko; Ike Kusdyah Rachmawati
JEM17: Jurnal Ekonomi Manajemen Vol. 11 No. 1 (2026)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v11i1.133625

Abstract

The declining sales of snack food products in Malang City indicates a weakening of consumer purchase intention and a diminishing impact of traditional marketing techniques. Rapid advancements in digital technology have prompted businesses to integrate AI-driven innovations, such as deepfake technology and virtual influencers, to recapture consumer interest. Nevertheless, the implementation of these tools has sparked debates regarding the role of consumer trust in determining the success of digital marketing strategies on buying interest.This research aims to evaluate the impact of deepfake technology and virtual personas on purchase intention, both directly and through trust as a mediating variable, specifically within the snack food sector in Malang City. Employing a quantitative approach through survey methods, data was collected from consumers who had been exposed to AI-based marketing content on social media.The data analysis examined the intricate relationships between the research variables. The findings reveal that while both deepfake technology and virtual influencers positively affect consumer trust and purchase intention, trust itself was found to have no direct effect on buying interest. Furthermore, trust failed to act as a mediator between these AI technologies and the final purchase decision. These results suggest that consumer buying interest in Malang City is not primarily driven by deep-seated trust in the technology or digital figures. Instead, it is more heavily influenced by visual appeal, aesthetic elements, and current AI trends. Consequently, businesses should prioritize innovative and visually-oriented marketing strategies to effectively engage digital consumers.Keywords: deepfake technology; virtual influencer; trust; purchase intention; snack food marketing
Ugly Joger? How Can The Creative Industry Utilise Human Resources In Accordance With Local Wisdom Ellen Ananda Elviana; Tony Susilo Wibowo; Nur Arifatus Syarifah; Nadia Nur Elisa Putri; Kaysha Yasmin Putri Ardiansyah
JEM17: Jurnal Ekonomi Manajemen Vol. 11 No. 1 (2026)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v11i1.133626

Abstract

Human resource management is a key factor in ensuring the sustainability of Joger’s unique character and its competitiveness within the highly competitive creative industry. This study aims to analyseJoger’s human resource management strategies and examine the implementation of humanistic-based human resource management at Joger’s “word factory,” a creative company known for its cultural identity, creative wordplay, and distinctive Balinese service. The research method employs a qualitative approach using a literature review design combined with descriptive analysis. Data were collected through non-participatory observation and documentation at Joger’s “Word Factory.” The findings of this study explain how Joger develops a strong work culture, a values-based recruitment process, service-oriented employee training, and efforts to maintain employee loyalty. This study concludes that human resources are central to Joger’s success because the company’s source of creativity is rooted in and stems from the quality of its people. Keywords : creativity;employee loyalty;employee training;leadership;work culture
Analysis of Occupational Safety Risk Management and Workload on Occupational Risks for Mechanics at a Workshop in Kwala Bingai, Stabat District Muhammad Farid Abrar; Waizul Qarni; Nur Ahmadi Bi Rahmani
JEM17: Jurnal Ekonomi Manajemen Vol. 11 No. 1 (2026)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v11i1.133627

Abstract

This research endeavors to investigate the influence of occupational safety protocols and task volume on the inherent hazards encountered by motorcycle mechanics situated in KwalaBingai, within the Stabat District. The study adopted a quantitative survey methodology, engaging a sample of 50 mechanics. Information was systematically gathered through a structured questionnaire and subsequently subjected to a range of statistical analyses. These analyses encompassed tests for validity and reliability, an evaluation of classical assumptions, and the application of multiple linear regression techniques. The findings indicate that workplace safety and workload have a significant influence on the occupational risks faced by mechanics. Good safety practices are associated with lower occupational risks, while higher workloads increase the likelihood of workplace hazards. Furthermore, these two variables jointly influence the level of occupational risk experienced by mechanics. This study concludes that improving workplace safety and maintaining a balanced workload are crucial for reducing occupational risks in motorcycle repair shops. These findings are expected to assist shop owners in creating a safer and more effective work environment. Keywords : Work Safety, Workload, Work Risk.
Work Motivation and Work Environment as Determinants of Job Satisfaction Among Generation Z: Evidence from Greater Bandung Indonesia Kheysifa Fedria; Kiki Sudiana
JEM17: Jurnal Ekonomi Manajemen Vol. 11 No. 1 (2026)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jem17.v11i1.133628

Abstract

This study aims to examine the influence of work motivation and work environment on job satisfaction among Generation Z employees in Greater Bandung. As the fastest-growing cohort in the workforce, Generation Z possesses distinct characteristics and expectations that, when unmet, can lead to job dissatisfaction, reduced work engagement, and elevated turnover intention underscoring the urgency for organizations to understand the determinants of their job satisfaction. This study used quantitative methods with a descriptive and causal approach. Data were obtained through questionnaires distributed to respondents who were Generation Z employees in the Greater Bandung area. The data analysis technique used was multiple linear regression analysis to determine the influence of work motivation and the work environment on job satisfaction. The independent variables in this study were work motivation and the work environment, while the dependent variable was job satisfaction. The results of this study are expected to provide an overview of the conditions of work motivation, the work environment, and the level of job satisfaction among Generation Z in Greater Bandung. Furthermore, this research is expected to demonstrate the influence of work motivation and work environment on job satisfaction, both partially and simultaneously. This research is expected to provide theoretical contributions to the development of human resource management science and provide practical input for organizations in managing the Generation Z workforce more effectively and in accordance with the characteristics of this generation. Keywords : Work Motivation, Work Environment, Job Satisfaction, Generation Z

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