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INDONESIA
CAPITAL: JURNAL EKONOMI DAN MANAJEMEN
Published by Universitas PGRI Madiun
ISSN : 25989022     EISSN : 25989618     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
CAPITAL: Jurnal Ekonomi dan Manajemen published by Universitas PGRI Madiun with regitered number ISSN: 2598-9022 (Print) and 2598-9618 (Online), which published twice a year on September and March.
Arjuna Subject : -
Articles 144 Documents
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PENGARUH KREDIBILITAS INFLUENCER @DOKTERDETEKTIF DAN CONSUMER TRUST TERHADAP KEPUTUSAN PEMBELIAN HANASUI TIKTOKSHOP SURABAYA Risma Pebri Anjani; Dicky Surya Putra Pradana; Rafli; Achmad Hafiz Choirul Fanani Firdaus
CAPITAL: Jurnal Ekonomi dan Manajemen Vol. 9 No. 1 (2025)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/capital.v9i1.22440

Abstract

The purpose of this study is to determine the effect of the credibility of the influencer @Dokterdetektif and consumer trust on purchasing decisions for the Hanasui Bright Expert Serum product through the TikTokshop platform in Surabaya. This study was conducted by applying quantitative research methods and the sample of this study amounted to 100 respondents. The data collection technique in this study used a questionnaire. While the data analysis technique used the classical assumption test and hypothesis test consisting of the t test and f test. The results of this study indicate that there is a significant influence between the credibility variables of the influencer @Dokterdetektif on purchasing decisions for the Hanasui Bright Expert Serum product through the TikTokshop platform in Surabaya. Likewise with the f test which shows that the credibility variables of the influencer @doterdetektif and consumer trust have a significant effect simultaneously on purchasing decisions for the Hanasui Bright Expert Serum product through the TikTokshop platform in Surabaya.
PENGARUH GAYA KEPEMIMPINAN TRANSFORMASIONAL DAN RETENSI KARYAWAN TERHADAP KINERJA KARYAWAN LUKE ARTISAN BAKERY MALANG Yeny Reza Dwiningsih; Adriani Kala'lembang
CAPITAL: Jurnal Ekonomi dan Manajemen Vol. 9 No. 1 (2025)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/capital.v9i1.22674

Abstract

This study focuses on examining the impact of transformational leadership and employee retention on employee performance at Luke Artisan Bakery Malang, a SMEs in the culinary sector. The data analysis results show that neither transformational leadership nor employee retention has a significant effect on employee performanc. This indicates that leadership effectiveness should not be generalized, but adapted to organizational characteristics such as employee education, work culture, and daily operational dynamics. Moreover, high employee retention does not necessarily lead to optimal performance if not supported by work motivation, employee engagement, and adequate development programs. The findings of this study encourage a recommendation for a more contextual leadership approach and adaptive human resource management strategies within the SMEs environment.
MODEL INTEGRATIF GAYA KEPEMIMPINAN TRANSFORMASIONAL DAN LINGKUNGAN KERJA TERHADAP LOYALITAS KARYAWANGENERASI Z DI INDONESIA: PERAN MEMEDIASI WORKPLACE WELLBEING Dhyah Harjanti; Noerchoidah Noerchoidah; Francis Daniel Juventino; Amanda Rizky Rossitika
CAPITAL: Jurnal Ekonomi dan Manajemen Vol. 9 No. 1 (2025)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/capital.v9i1.22733

Abstract

Loyalty from employees is vital for the long-term success of a business, especially when it comes to Generation Z, who have their own unique traits in the modern workplace. The goal of this study is to look at how transformational leadership style and the work environment affect the loyalty of Generation Z workers in Indonesia. Workplace wellness will be looked at as an intervening variable. This study used a sample of 100 respondents selected through purposive sampling technique. Data analysis was carried out using the Structural Equation Modeling (SEM) method with the help of SmartPLS software. The results of the study showed that the results of the study showed that transformational leadership style and work environment through workplace wellbeing have a significant effect on the loyalty of Generation Z employees in Indonesia.
KINERJA GURU DALAM PERSPEKTIF GENDER: ANALISIS KEPEMIMPINAN, KECERDASAN EMOSI, DAN LINGKUNGAN KERJA Almas Farah Dinna Dewi; Sindy Dwi Lestari; Arnis Budi Susanto
CAPITAL: Jurnal Ekonomi dan Manajemen Vol. 9 No. 1 (2025)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25273/capital.v9i1.22739

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kepemimpinan, kecerdasan emosional, dan lingkungan kerja terhadap kinerja guru, serta menguji perbedaan kinerja berdasarkan gender pada SD Negeri terbaik di Kecamatan Muncar. Metode yang digunakan adalah kuantitatif dengan pendekatan eksplanatori. Pengumpulan data dilakukan melalui kuesioner yang disebarkan kepada 47 guru, dan dianalisis menggunakan regresi linear berganda dan independent sample t-test. Hasil penelitian menunjukkan bahwa ketiga variabel independen—kepemimpinan, kecerdasan emosional, dan lingkungan kerja—berpengaruh positif dan signifikan terhadap kinerja guru. Selain itu, hasil uji t menunjukkan bahwa tidak terdapat perbedaan signifikan antara kinerja guru laki-laki dan perempuan, yang berarti gender bukan faktor pembeda dalam pencapaian kinerja di sekolah yang memiliki lingkungan kerja yang mendukung. Temuan ini mengimplikasikan pentingnya penguatan kapasitas individu dan kondisi kerja tanpa memandang latar belakang gender dalam meningkatkan kinerja guru di sekolah dasar.

Page 15 of 15 | Total Record : 144

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