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INDONESIA
Inovator : Jurnal Manajemen
Published by Universitas Ibn Khaldun Bogor
ISSN : 19786387     EISSN : 26147785     DOI : 10.32832/inovator
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal INOVATOR , Jurnal ini memberikan inovasi pada perkembangan teknologi dan ilmu manajemen dengan memberikan informasi praktis hasil pemikiran dan penelitian para pakar manajemen dengan scope : Manajemen Sumber Daya Manusia; Manajemen Keuangan; Manajemen Pemasaran; Manajemen Operasional dan Kewirausahaan. Jurnal ini terbit dua kalai dalam satu tahun yaitu pada bulan Maret dan September.
Arjuna Subject : -
Articles 13 Documents
 1   2 
Search results for , issue "Vol 13 No 1 (2024): MARET" : 13 Documents clear
Enhancing Islamic Job Satisfaction in the Midst of Pandemic Era: The Role of Leadership Firmansah, Yayan; Rusli, Lathiefa; Pamujo, Bagas Bambang
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17652

Abstract

Job satisfaction has been the foundation for the effectiveness of an organization since it can affect the quality of work of employees. Satisfied employees are the evidence that the organization has appreciated their works. Given this fact, however, little research has been done on employee Islamic job satisfaction. Thereby, this study aims to examine and analyze the Islamic job satisfaction of employees and the factors that influence it, which is leadership. The method used in this research is quantitative. Data were collected from 80 respondents. The results of the analysis show that transformational leadership has an effect on Islamic job satisfaction, while transactional leadership is in on the contrary.
Analyze the Factors Influencing Purchase Intention at PT MPI Cikarang Indonesia Kuswibowo, Christian; Afifah, R. Dinda Azhar
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17653

Abstract

This study aims to identify the factors that influence the purchase decision of car components at PT Multi Pratama Interbuana Cikarang, West Java. The factors used in this study were built from the dimensions of the marketing mix, namely Product, Price, Place and Promotion. This research is a quantitative study with factor analysis and descriptive analysis through the help of the PASW Statistics 18 statistical program. This research method used the entire population because only 42 respondents at PT Multi Pratama Interbuana Cikarang, Bekasi, West Java who met the requirements of the population and sample. Sources of data used in this study is primary data. As the results of the research, it was found that the factors those shape purchase decisions at PT Multi Pratama Interbuana Cikarang, West Java are the Price Conformity factor, the Easy Access factor, and the Prod- uct Quality factor.
Analysis of the Health Level of Bank (BPRS) Amanah Ummah Bogor Before and During the Covid-19 Pandemic (2019-2020 Period) Sukarsih, Cicih; Nurhayati, Immas
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17654

Abstract

The 2019 Coronavirus Disease (COVID-19) pandemic that hit the territory of Indonesia had a significant impact on the real sector including micro, small and medium enterprises, which greatly affected the performance of banks, including Islamic people's financing banks. The performance of the BPRS has slowed down a bit along with the Covid-19 pandemic. Referring to the regulation (OJK) Number 20/PJOK.03/2019, the purpose of this study is to determine the soundness of the Amanah Ummah Sharia People's Financing bank, in terms of aspects of capital, asset quality, profitability and liquidity. This type of comparative descriptive research. The data source is obtained primarily, from the financial statements for the 2019-2020 period. The results of the 2019 assessment: CAR of 25.47%, NPF of 2.62%, ROE of 27.87%. ROA is 3.31%, and CR is 20.82%. The results of the 2020 assessment: CAR of 18.40%, NPF of 3.74%, ROE of 24.10%, ROA of 2.99 and CR 21, 11%. There was an insignificant decrease in 2020 in the capital ratio and profitability ratio but still ranked 1. Conclusion BPRS Amanah Ummah before the pandemic and during the covid-19 pandemic the criteria for assessing the bank's soundness level was ranked 1, VERY HEALTHY statement.
The Influence of Brand Image, Positive Word Of Mouth, and Social Media Promotion on Dessert Box Purchase Decisions Harmadi, Desya Natalia; Rizal, Alimuddin
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17655

Abstract

The purpose of this study was to discover the impact of brand image, positive word of mouth, and social media promotion on dessert box purchasing decisions. This study was conducted on consumers of Kamei Kitchen Semarang. This study uses a purposive sampling method with the criteria of people who have bought and consumed the Kamei Kitchen Semarang dessert box. The number of respond- ents who were determined for this study were 95 people. With the help of the SPSS statistical program version 25.0, it can be seen the relationship between variables using multiple linear regression analysis.The results obtained from this study indicate that, firstly, although the brand image variable has a positive regression coefficient value but this variable does not significantly affect purchasing decisions, the second positive word of mouth variable has a positive and significant effect on purchasing decisions, the three variables of social media promotion have a positive and significant effect on purchasing decisions.
Analysis of the Implementation of Islamic Values and Islamic Marketing Mix Case Study at Lor Internasional Hotel Syariah Solo Kurniawan, Dhika Amalia; Ramadhan, Rizqa Nuzul; Zarkasy, Muhammad Ridlo
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17656

Abstract

This study aims to determine whether Lor Internasional sharia hotel solo applies Islamic values and Islamic marketing mix. The application of Islamic values and the Islamic marketing mix is starting to be widely applied by Muslim business people, because Muslims are starting to realize the importance of sharia-based hotels to avoid unwanted things such as murder, drugs, illicit transactions and adultery. The approach in this research uses descriptive qualitative, data collection by observation in Islamic hotels in Solo, and conducts interviews with employees, consumers, and documentation. The results showed that Lor internation- al hotel syariah solo has implemented Islamic values in the form of tauhid values, khilafah, worship, and ihsan that have been implemented. And has fulfilled the Islamic marketing mix which includes products, prices, promotions, places, people, processes and physical evidence that have been implemented, but it has not fulfilled the requirements for the application of the Islamic marketing mix at Islamic prices (prices) and Islamic promotions (promotions), because of the application of Islamic prices in Islamic hotels in Solo there are still prices that are not transparent and the implementation of Islamic promotions at Islamic hotels in Solo is still misleading. Therefore, Lor international hotel sharia solo must maintain the Islamic values that have been implemented, and improve the Islamic marketing mix that has not been implemented properly in order to survive in the long term and continue to develop.
Analysis of Factors Affecting Online Shopping Activities for MSME Products During the COVID-19 Pandemic Himawan, Erry Nugroho; Pasaribu, Popy Novita
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17657

Abstract

The Covid19 pandemic has become a game-changer for human life, including shopping procedures and habits. During this pandemic, there was an increase in online shopping activities, including shopping for MSME products. In this study, an analysis of the factors that influence online shopping activities for MSME products was carried out in the Bogor area and its surroundings. Data was collected through online questionnaires distributed by snowballing. From the results of data processing, 3 variables that significantly influence are Hedonic Motivation, Internal Subject Norm, and Behavioral Intention. For further research, it is recommended to add variable testing of the quality of goods/products, quality of shop/merchant services, satisfaction with services/products, the reputation of merchants, and a sense of security for online transactions in the marketplace.
Instilling the Values of the Five Souls in Realizing Superior Human Resource Management Anggara, Fajar Surya Ari; Harahap, Soritua Ahmad Ramdani; Thoriq, Abdul
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17658

Abstract

This study tries to connect the values in the five spirits that exist in Islamic boarding schools with the progress of their human resources. Seeing the development of problems that occur in our younger generation, ranging from acts of violence, brawls and low morals as well as the role of outside culture greatly affects the growth and development of the younger generation. This needs attention so that the younger generation does not fall into bad things and is able to carry out their duties as a superior generation and have character in accordance with the vision of Indonesia 2045. This research uses descriptive qualitative methods, by taking data from relevant journals and books. The results of this study indicate that the cultivation of the five values of the spirit, namely sincerity, modesty, self-sufficient, Islamic brotherhood and freedom is able to produce a superior and quality generation. This is proven by the implementation of these values for all human resources in it.
The Effect of Promotion Effectiveness on Product Consumer Purchase Intention Erto's Beauty Care Skincare Through Tiktok Social Media Farida, Farida; Anggraeni, Antika
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17659

Abstract

The Government's decision to implement Large-Scale Social Restrictions (PSBB) in April 2020 had a broad impact on the production process, distribution, and other operational activities, thereby changing consumer consumption patterns for online transactions. Erto's Beauty Care utilizes the social media application TikTok in promotional activities to support its business. The purpose of this study was to determine the effect of promotion effectiveness on consumer purchase intentions for Erto's Beauty Care products using the TikTok application. The type of research used is descriptive quantitative. Based on the results of simple linear regression analysis, the results of the regression coefficient are positive numbers, which means the direction of the X and Y variables is positive, i.e. if the effectiveness of promotion in the TikTok application is higher, the consumer's purchase intention is also higher for Erto's Beauty Care products. From the results of the partial test or t test, it can be concluded that the effectiveness of the promotion has an effect on consumers' purchase intentions for Erto's Beauty Care products.
Management of the Management Strategy of the Giwangan Traditional Main Market by the Special Region Government of Yogyakarta Lesmana, Meichio; Fratama, Akbar Zulfia; Rosmitha, Siti Nurma; Suminto, Ahmad
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17660

Abstract

Government management and strategy in managing traditional markets is very necessary, seeing the conditions of traditional markets which if not considered, will have an impact and reduce public interest in conducting transactions in traditional markets due to the influence of modern markets. The purpose of this study was to describe the management strategy of the Giwangan wholesale market by the government of the Special Region of Yogyakarta (DIY). This type of research uses descriptive-qualitative with a SWOT analysis approach. The data used are primary data obtained through observation, interview, observation, Focus Group Discussion (FGD) and documentation. This study also uses a phenomenological approach to case studies. The results showed that the implementation carried out by the government of the Special Region of Yogyakarta in the management of the Giwangan traditional wholesale market was quite effective, namely the implementation of several market management programs in terms of planning, structuring, organizing, field action, as well as monitoring and evaluation. In market management, the DKI government takes a two-way approach. First, an infrastructure approach with infrastructure improvements and additions, a program to rearrange market conditions in 2022, greeting traders once a week, gotong royong with associations, and exercising with market traders. Second, the non-physical approach is the application of regional regulations and mayoral regulations. This has an impact on the welfare of the people of Yogyakarta.
The Influence of Leadership and Conflict on Employee Performance Firdaus, Muhammad Aziz; Rinda, Rachmatulaily Tinakartika; Megawati, Dewi; Rahmawati, Rika
INOVATOR Vol 13 No 1 (2024): MARET
Publisher : prodima@fe.uika-bogor.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/inovator.v13i1.17661

Abstract

This research was conducted at PT Sonoco Indonesia, performance is the result of quality and quantity of work achieved by an employee in carrying out his duties in accordance with the responsibilities given to him. Performance is influenced by factors including leadership and conflict. In this study, what will be discussed is the Influence of Leadership and Conlic on Employee Performance. The population of this study is employees of PT. Sonoco Indonesia, so that the total population in this study is 150 employees. The sampling method used in this study is probability sampling based on stratified random sampling, so that a sample of 57 employees was obtained. Based on the results of the study, it can be concluded that leadership has a positive influence on employee performance, the relationship of leadership strength and conflict on employee satisfaction of PT. Sonoco Indonesia Value r = 0.822 this shows that the relationship between the variables Leadership and (X1) Conflict(X2) and Y (Performance) is very strong and positive with a determination coefficient result of 0.663 or 66.3%. The results of regression analysis Y = 4.546 +0.847 X1 + 0.047 X2 and F test Partial hypothesis with t count = 56.064 > F table = 3.17, then Ho was rejected (Ha was accepted), meaning that there was a significant influence between leadership and conflict on performance Respondents' perception of performance (Y).

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