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Adi Permadi
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JMM UNRAM (Jurnal Magister Manajemen Universitas Mataram)
Published by Universitas Mataram
ISSN : 26217902     EISSN : 25483919     DOI : DOI: 10.29303/jmm.v6i3.222
Core Subject : Humanities, Education, Social,
Humanities Education Social Sciences Other
- Marketing Management and Consumer Behavior - Financial Management - Human Resources Management - Operational Management
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 336 Documents
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PERSEPSI WISATAWAN MUSLIM TERHADAP SARANA PENUNJANG WISATA HALAL DIKAWASAN DESA SEMBALUN LAWANG LOMBOK TIMUR Sri Wahyulina; Sri Darwini; Weni Retnowati; Sri Oktaryani
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 7 No. 1 (2018): JMM Maret 2018
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (237.382 KB) | DOI: 10.29303/jmm.v7i1.400

Abstract

The purpose of this research was to explore the perception of Muslim Travelers toward Halal Tourism supporting facilities on the Sembalun Lawang village. The research method that used in this research was descriptive method. This research shown the Toilet, Trash and places of worship are becoming the most important means of desired by the tourists who visit the Sembalun regions.The researcher found the condition of the Hotel or other accommodation danTempat Worship is there in halal tourism Sembalun regions, East Lombok Regency is very good compared with the condition of the other supporting facilities. The travelers feel facilities that easy to reach within in the Sembalun Lawang are worship place, the Hotel/accommodation/Lodging, restaurant/dining and two wheeled vehicle parking Area. The results of this research suggest to Government and societies of Sembalun Lawang immediately provide toilets and Trash at every attraction in the Sembalun Lawang. The Government should immediately set up hotels and other akodomasi so that sufficient for the number of tourists coming to the Sembalun Lawang and not to interfere with the natural landscape Sembalun regions as the main attraction of this area. Faslilitas parking for tour buses should be immediately provided. For the banking and Government should cooperate in facilitating ATM for tourists to take the cash.Keywords: Perception, Travellers, Muslims, A Means Of Supporting Tourism, Halal, Sembalun Regions Mace
PENGARUH EXPERIENCE ECONOMY TERHADAP VIVID MEMORY DAN LOYALTY FESTIVAL PARADE BUDAYA DAN PAWAI BUNGA DI SURABAYA Erna Andajani; Lindya Aqmarina Ghaisani; Siti Rahayu
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 8 No. 1 (2019): JMM Maret 2019
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (279.396 KB) | DOI: 10.29303/jmm.v8i1.413

Abstract

 This study aimed to examine the effect of Experience Economy (Education Experience, Entertainment Experience, Escapism Experience, dan Esthetics Experience) on Vivid Memory and Loyalty Festival. This study used sample of 200 respondents. This research used quantitative approach through statistical test. Data analysis Method that used in this research was SEM (Structural Equation Modeling). The results of this study indicated that Experience Economy (Education Experience, Entertainment Experience, Escapism Experience, and Esthetics Experience) proved to have a positif significant effect on Vivid Memory visitors of the Parade Budaya dan Pawai Bunga Surabaya. However loyalty was affected only by the Entertainment Experience and Esthetics Experience. Penelitian ini bertujuan menguji pengaruh Experience Economy (Education Experience, Entertainment Experience, Escapism Experience, dan Esthetics Experience) terhadap Vivid Memory dan Loyalty Festival. Objek yang digunakan dalam penelitian ini adalah Parade Budaya dan Pawai Bunga Surabaya. Penelitian ini menggunakan sampel sebanyak 200 responden. Penelitian ini menggunakan pendekatan kuantitatif melalui pengujian secara statistik. Metode analisis data yang digunakan dalam penelitian ini adalah SEM (Structural Equation Modeling).vHasil penelitian ini menunjukkan bahwa Experience Economy(Education Experience, Entertainment Experience, Escapism Experience, dan Esthetics Experience) secara signifikan berpengaruh positif terhadap Vivid Memory pengunjungParade Budaya dan Pawai Bunga Surabaya, Namun Loyalty hanya dipengaruhi oleh Entertainment Experience dan Estethics Experience.Keywords : Experience Economy, Vivid Memory, Loyalty
INVESTOR ASING DAN RETURN PASAR: APAKAH INVESTOR ASING MENDESTABILIZE BURSA EFEK INDONESIA Ni Ketut Surasni; I Dewa Gede Bisma; hermanto hermanto; H Burhanudin; Iwan Kusuma Negara
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 8 No. 1 (2019): JMM Maret 2019
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (638.883 KB) | DOI: 10.29303/jmm.v8i1.377

Abstract

The purpose of this study is to analyze the impact of the presence of foreign investors on market returns on the Indonesia Stock Exchange. To see the impact of foreign investor trading activities, this study proposes three hypotheses that will be proven. The first hypothesis is that foreign investors will increase portfolio diversification or the so-called base-broadening hypothesis. The second hypothesis is that foreign investors will cause price pressures on stocks or the price pressure hypothesis. The third hypothesis is that foreign investors use certain strategies in their trading, namely the feedback trading strategy. Of the 401 companies selected 32 companies as samples. Furthermore, from the three hypotheses proposed, the only proven hypothesis is the price pressure. Thus, foreign investors can cause destabilize prices on the Indonesia Stock Exchange. The destabilize implication is that investors are possible to use negative feedback trading strategies to make a profit.  Keywords: base-broadening, price pressure, feedback trading
ANALISIS STRATEGI MEMBANGUNBRAND IMAGE HALAL TOURISMKECAMATAN SAMBELIA KABUPATEN LOMBOK TIMUR Muttaqillah Muttaqillah; Zainal Abidin; Lalu Adi Permadi
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 7 No. 1 (2018): JMM Maret 2018
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (200.333 KB) | DOI: 10.29303/jmm.v7i1.403

Abstract

The purpose of this research was to develop marketing communication strategy for building the brand image of halal tourism in Sambelia District of East Lombok Regency. The design used in this research based on qualitative approach. The results of this study indicated that marketing communication strategy already exists in building a brand image of halal tourism in Sambelia District, East Lombok Regency. Marketing communication strategy appropriately in accordance with the internal and external environmentalconditions used to build a brand image of halal tourism in Sambelia District, East Lombok Regency is a Strategy of Development and Communication of Halal Tourism Market and Maintaining Variety of Tourism Attraction in East Lombok, Promotion Strategy with Branding Pesona Halal Lombok Timur and Marketing Communication Strategy with branding of Halal tourism for East Lombok either through internet and tourism exhibition.Keywords:marketing communication strategy, brand image, halal tourism, Sambelia District, East Lombok Regency
PENGAMBILAN KEPUTUSAN HUTANG PADA USAHA KECIL DAN MENENGAH (UKM) DI PULAU LOMBOK: SUATU PERSPEKTIF BEHAVIORAL FINANCE Siti Aisyah Hidayati; Embun Suryani; M Muhdin
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 8 No. 1 (2019): JMM Maret 2019
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (302.345 KB) | DOI: 10.29303/jmm.v8i1.375

Abstract

The purpose of this study is to find out what factors determine decision making of debt and what are the most dominant factors in  decision making of debt for SMEs on the island of Lombok.  This research is an explanatory research with quantitative approach. The population is all SMEs located in Lombok island. The sample is selected by Non probability sampling technique with a judgment sampling method where the SMEs that selected as samples are SMEs in handicraft industry of pottery and already exporting the products. Of the existing population, there are 25 (twenty five) SMEs that can be sampled. Respondents in this study are managers who also the owner of the SMEs. Data was collected using questionnaire. To achieve the research objectives, the data obtained will be processed according to needs using Factor Analysis.The results of this study indicate there are three groups of factors that determine  decision making of debt, namely the First Factor Group consists of: Variable Excessive Optimism, Variable Overconfidence, Variable Confirmation Bias and Variable Aversion to sure loss. This factor is named Factor Overconfidence. The Second Factor Group consisted of Representativeness Variables, Avaibility Variables and Anchoring and Adjustment Variables. This factor is named the Avaibility Factor. The third factor group consists of Affect Variables and Aversion Loss Variables. This factor is named the Factor of Loss Aversion. The most dominant factor in determining debt decision making for SMEs in Lombok Island is the Overconfidence factor group consisting of Variable Excessive Optimism, Variable Overconfidence, Variable Confirmation Bias and Variable Aversion to sure loss .Keyword:Behavioral finance, decision making of debt, SMEs
ANALISIS UJI AKURASI MODEL GROVER, SPRINGATE, DAN ZMIJEWSKI DALAM MEMPREDIKSI KEBANGKRUTAN PERUSAHAAN DELISTED DI BEI Komang Agus Rudi Indra Laksmana; Ayu Darmawati
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 8 No. 1 (2019): JMM Maret 2019
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (920.572 KB) | DOI: 10.29303/jmm.v8i1.355

Abstract

This study aimed at analyzing how the results of the Grover, Springate and Zmijewski models predict the bankruptcy of PT Citra Maharlika Nusantara Corpora Tbk for the period of June 2013 - September 2016. This study also aimed at measuring the accuracy of the bankruptcy prediction model and determined which predictive model of the three models was the most accurate. From the data analysis, it was found that Springate model was the most accurate prediction model with 100% accuracy rate to predict the bankruptcy of PT Citra Maharlika Nusantara Corpora Tbk compared to the Grover model with an accuracy rate of 71.48% and Zmijewski model with the lowest accuracy rate of 21.48%. The limitations of this study was this study only carried out in one company, thus in the future it is expected that the model will be tested in more than one company and type of business sector.Keywords: Financial Distress, Grover, Springate, Zmijewski ModelsPenelitian ini bertujuan untuk menganalisis bagaimana hasil dari model Grover, Springate dan Zmijewski dalam memprediksi kebangkrutan PT Citra Maharlika Nusantara Corpora Tbk periode Juni 2013 – September 2016 serta mengukur tingkat akurasi model prediksi kebangkrutan tersebut dan menentukan model prediksi manakah diantara ketiga model tersebut yang paling akurat. Model Springate menjadi model prediksi paling akurat dengan tingkat akurasi 100% untuk memprediksi kebangkrutan PT Citra Maharlika Nusantara Corpora Tbk dibandingakan dengan model Grover dengan tingkat akurasi 71,48% dan model Zmijewski dengan tingkat akurasi paling rendah sebesar 21,48%.Keterbatasan penelitian ini terletak pada pengujian model pada satu perusahaan di satu unit sektor usaha, kedepan bisa dilakukan pengujian pada berbagai jenis sektor usaha.Kata kunci: Financial Distress, Model Grover, Springate, Zmijewski
STRATEGI PENGEMBANGAN INDUSTRI KREATIF SEKTOR KERAJINAN PERHIASAN MUTIARA DI KOTA MATARAM H M Ilhamuddin; Rusminah Rusminah; Hilmiati Hilmiati; M. Ahyar
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 7 No. 1 (2018): JMM Maret 2018
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (208.93 KB) | DOI: 10.29303/jmm.v7i1.402

Abstract

This study is aimed to find out an alternative strategies of creative industry development of pearl jewelry craft sector in Mataram city. The research uses descriptive research design. The data collected by interview and observation methods which is analyzed by using Internal Factor Analysis (IFE), External Factor Analysis (EFE), and SWOT analysis. The results shows that the internal environment of the industry has a strong position where the strength has a total value of 2.46 compared to the weakness of 0.64. The industry’s position of the outside environment also has strong position where the industry ‘s opportunity has a total value of 1.80 versus threat 1.04. Based on the value of IFE and EFE can be obtained coordinate point in the axis system is 0.91,0.38. The strategy choice is a growth strategy.Keyword: development Strategy, SWOT, creative industry of pearl jewelry
ANALISIS PENGARUH GOOD CORPORATE GOVERNANCE TERHADAP NILAI PERUSAHAAN DENGAN CORPORATE SOCIAL RESPONSIBILITY SEBAGAI VARIABELPEMODERASI (STUDI PADA INDEKS SRI-KEHATIYANG LISTED DI BEI) Iwan Kusuma Negara
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 8 No. 1 (2019): JMM Maret 2019
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1091.781 KB) | DOI: 10.29303/jmm.v8i1.414

Abstract

This study aims to analyze the influence of Good Corporate Governance (GCG) moderated by Corporate Social Responsibility (CSR) toward firm value in the period of 2014-2016 by using Moderated Regression Analysis method. The population in this research consists of 25 firms listed in the SRI-KEHATI Index which is an index on the Indonesia Stock Exchange, formed by the biodiversity foundation (Kehati) by prioritizing the principles of sustainability and social responsibility.There are 11 firms selected as research samples obtained by purposive sampling technique.The data used are secondary data in the form of company annual report during the study period, which published through website www.idx.co.id. Hypotheses testing are conducted by t-test and F-test. The results showed that GCG did not have a significant effect on firm value as measured by Tobin's Q. Meanwhile, as an independent variable, CSR disclosure gave an insignificant negative effect on firm value.As a moderating variable, CSR was able to strengthen the relationship between GCG and firm value.This is because  CSR disclosure is one form of implementation of GCG, which means if the CSR disclosure getting better, it also will make the GCG better. Eventually, it will affect the change on firm value. Penelitian ini bertujuan untuk menganalisis pengaruh Good Corporate Governance (GCG) yang dimoderasi oleh Corporate Social Responsibility (CSR) terhadap nilai perusahaan pada periode 2014-2016 dengan menggunakan metode Moderated Regression Analysis. Populasi dalam penelitian ini terdiri dari 25 perusahaan yang terdaftar dalam Indeks SRI-KEHATI yang merupakan indeks di Bursa Efek Indonesia, yang dibentuk oleh yayasan keanekaragaman hayati (Kehati) dengan memprioritaskan prinsip-prinsip keberlanjutan dan tanggung jawab sosial. Ada 11 perusahaan yang dipilih sebagai sampel penelitian yang diperoleh dengan teknik purposive sampling. Data yang digunakan adalah data sekunder dalam bentuk laporan tahunan perusahaan selama masa studi, yang dipublikasikan melalui situs web www.idx.co.id. Pengujian hipotesis dilakukan dengan uji-t dan uji-F. Hasil penelitian menunjukkan bahwa GCG tidak memiliki pengaruh yang signifikan terhadap nilai perusahaan yang diukur dengan Tobin's Q. Sementara itu, sebagai variabel independen, pengungkapan CSR memberikan pengaruh negatif yang tidak signifikan terhadap nilai perusahaan. Sebagai variabel moderasi, CSR mampu memperkuat hubungan antara GCG dan nilai perusahaan. Hal ini karena pengungkapan CSR adalah salah satu bentuk penerapan GCG, yang berarti jika pengungkapan CSR semakin baik, maka juga akan membuat GCG lebih baik. Akhirnya, itu akan mempengaruhi perubahan pada nilai perusahaan. Keywords: Good Corporate Governance, Corporate Social Responsibility, Firm Value, Tobin's Q, Regression Analysis,SRI-KEHATIIndex. Kata Kunci: Tata Kelola Perusahaan yang Baik, Tanggung Jawab Sosial Perusahaan, Nilai Perusahaan, Tobin Q, Analisis Regresi, Indeks SRI-KEHATI.
PENGARUH TIPE BUDAYA ORGANISASI TERHADAP PERILAKU KNOWLEDGE SHARING: PENDEKATAN KONSEP Hermanto Hermanto
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 7 No. 1 (2018): JMM Maret 2018
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (260.889 KB) | DOI: 10.29303/jmm.v7i1.399

Abstract

Resources are central to the existence of any organisation, and among these resources, knowledge is recognised as one of the most important. Knowledge can be categorised as explicit or tacit. Explicit knowledge can be articulated, stored independently, and easily communicated. Conversely, tacitknowledge is embedded deep in people’s minds and is not easily shared. Attempts to share can be slow, costly, and uncertain. Although it is acknowledged that there are inherent benefits to tacitknowledge,people, generally, are reluctant to share it because of various barriers. According to prior research,organisational culture is one of the main barriers. This paper proposes a conceptual framework that will facilitate the study of the influence of organisational culture types on tacitknowledge-sharing behaviour.Keywords: Organisational Behaviour, Innovation, Knowledge Management
SIKAP KONSUMEN TERHADAP PRODUK UNGGULAN SEKTOR MAKANAN KOTA MATARAM (STUDI PADA PRODUK TAHU ABIAN TUBUH) H M Ilhamuddin; Hj Santi Nururly; Rusminah Rusminah
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 8 No. 1 (2019): JMM Maret 2019
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (620.981 KB) | DOI: 10.29303/jmm.v8i1.353

Abstract

This research is aimed at determining the attitude of consumers towards one of the superior products of Mataram city, that is tahu Abian Tubuh. The research is descriptive which using sample survey method. In order to answer the problem proposed, the analytical tool is Ideal-Point Model. The model measures a difference between what is desired and what is perceived by consumers. The result of this study shows that consumer attitudes are very good. It is indicated by attitude value of 13,764 which is lied at the highest interval in linear numerical scale 0 < Ab < 22,56 (very good). It means that the Tahu Abian Tubuh is in accordance with consumer’s desire. Key words: consumer’s attitude, tahu Abian Tubuh.

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