Jurnal Komunikasi Profesional
Jurnal Komunikasi Profesional adalah Jurnal Daring (Online) yang mengeksplorasi pertanyaan kritis dan pertanyaan yang konstruktif dalam berbagai bidang studi Ilmu Komunikasi. Secara khusus pada bidang Kajian Profesional dalam Ilmu Komunikasi. Kajian - kajian Komunikasi Profesional dapat dikaji secara luas namun tidak terbatas pada bidang - bidang Komunikasi Negosiasi, Budaya Korporat, Public Relations, Marketing Communications, Branding, Periklanan, Pengembangan Kepribadian, dan Komunikasi Antar Personal. Jurnal ini juga memiliki Rubrikasi publikasi Pengabdian Masyarakat yang berkaitan dengan Ilmu Komunikasi, Sosio-Humaniora, dan Pengembangan Masyarakat
Articles
356 Documents
<![CDATA[Pemanfaatan kekuatan media dalam pengelolaan event: studi kasus pengelolaan event borobudur marathon ]]>
<![CDATA[Tarrence Karmelia Kontessa]]>;
<![CDATA[Asep Sutresna]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 3 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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<![CDATA[Abstract The development of digital media has been a significant issue for media companies, particularly for those transformed from conventional media. Kompas daily, as one of the conventional media, should make some adjustments to this situation. As one of the responses to this issue, Kompas daily use event management as other source of revenue besides advertising. Borobudur Marathon is one of the events managed by this newspaper. It is an international event that started in 2017 and has been awaited by runners as well as Central Java people who host the event. This research uses qualitative approach, presenting data descriptively to reveal the strategy for the event management. The data were collected through in-depth interview to seven sources who had deep knowledge about Borobudur Marathon. The data were then analyzed and resulted in some findings. It was known that the media have the power to form opinion. This power was then beneficial for the event organizers to reach the goal of marketing communication, which later monetize this into one of the media revenue streams. Media Company and event organizers could use the finding of this research to reach the goals of effective and efficient marketing communication. Keywords: Event Management; Borobudur Marathon; Media Power; Opinion Formation; Marketing Communication]]>
<![CDATA[Negosiasi dan kerja tripartit dalam penanganan krisis komunikasi perusahaan: tinjauan pada kinerja csr ]]>
<![CDATA[Rihfenti Ernayani]]>;
<![CDATA[Rustandi Rustandi]]>;
<![CDATA[Pandji Santosa]]>;
<![CDATA[Thomas Bustomi]]>;
<![CDATA[Tati Sarihati]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 3 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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<![CDATA[An unexpected event that has the potential to cause turmoil and changes in an environment is referred to as a crisis. The emergence of a crisis in the organization can damage the image and reputation of the company. If a crisis arises in a company and is publicized, it can lead to a bad perception of the company, organization or individual. So that it is necessary to have a public relations role to formulate communication program planning procedures in solving crises. However, if a settlement between the worker and the company cannot be resolved, then a mediator is needed or called the Tripartite model. The purpose of this study was to determine the tripartite model in handling corporate communication crises in terms of the performance of Corporate Social Responsibility. The method used in this research is phenomenology, where the informant in this study is the company's public relations officer. The conclusion of this study shows that the involvement of third parties (tripartite model) is not carried out by companies that have done to the environment and the community through introduction to the environment so that they can determine the Corporate Social Responsibility program appropriately and handle crisis communication well.]]>
<![CDATA[Persepsi dan opini publik atas tayangan sinetron bernuansa pedofilia di indosiar ]]>
<![CDATA[Henny Damaryanti]]>;
<![CDATA[Klara Dawi Dawi]]>;
<![CDATA[Yenny Aman Serah]]>;
<![CDATA[Siswadi Siswadi]]>;
<![CDATA[Temmy Hastian]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 3 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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<![CDATA[Zahra-related issues have received a lot of attention in early June 2021, with over 20,000 tweets. “Suara Hati Istri: Zahra” as one of Indonesia's leading soap operas that put Zahra as the main character has been criticized for promoting pedophilia. “Suara Hati Istri: Zahra” is also seen as a soap opera that encourages polygamy, pedophilia, and child marriage. Responding to the soap opera “Suara Hati Istri: Zahra” which aired on Indosiar, protests ensued. As a trigger, one of the actors Lea Chiarachel who is still 14 years old can play the third wife in the soap opera. They were punished not only because of their marital status, but also for showing scenes like husband and wife in soap operas. The purpose of this study is to find out how public opinion is on Indosiar pedophile soap operas. This study uses a quantitative approach with content analysis method in viewing tweets with the hashtag # Suarahatiistrizahra. The results of this study indicate that public opinion on the Indosiar pedophile soap opera with the hashtag # Suarahatiistrizahra is dominated by negative message content.]]>
<![CDATA[Penggunaan teknologi komunikasi sebagai upaya penyelamatan ibu dan bayi baru lahir di kabupaten karawang ]]>
<![CDATA[Siti Nursanti]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 3 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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<![CDATA[Because the health of maternal and neonatal is a shared responsibility, every region in Indonesia, including Karawang District, makes efforts to rescue mothers and babies. The purpose of this study is to determine the extent of the Karawang District Government's ability to save mothers and babies via the use of a networked communication system known as SijariEMAS. This research utilizes a case study methodology, which is a qualitative research method that attempts to integrate phenomena and further investigate a case in order to construct a narrative capable of answering the why and how questions. The findings of this study include the existence of SiJariEMAS, a communication and information technology system that connects all health facilities in Karawang Regency and is capable of connecting health workers who will refer mothers who are facing an emergency, exchange information simultaneously, and take the best action to save the mother and baby. New communication technology, like an internet-based communication and information system, adds another dimension to the traditional health sector and makes it easier for health professionals to help try to save mothers and babies.]]>
<![CDATA[Pendidikan literasi komunikasi kesehatan dalam pencegahan babyblues syndrome dan postpartum depression ]]>
<![CDATA[Wahyu Utamidewi]]>;
<![CDATA[Yanti Tayo]]>;
<![CDATA[Pamungkas Satya Putra]]>;
<![CDATA[Mohamad Febrianto]]>;
<![CDATA[Achmad Naufal Hafidz]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 3 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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<![CDATA[Mood issues are often seen during childbirth. These mood disorders may vary in severity from moderate to severe, such as the baby blues syndrome and postpartum depression. Postpartum depression is a more severe kind of mood illness than the baby blues syndrome and may impair mothers' ability to perform their duties and care for their infants. Postpartum moms' lack of understanding regarding baby blues syndrome and postpartum depression, or at the very least the lack of information owned by mothers, may have an effect on factors affecting postpartum mental health. This circumstance makes it more difficult for new moms to get more information, particularly concerning the baby blues and postpartum depression. The program, which is provided by a team of academics and students, aims to provide counseling on health communication literacy in order to avoid baby blues and postpartum depression. This community service team is made up of three leactures and numerous students from Singaperbangsa Karawang University's Department of Communication Studies. This therapy is designed to boost postpartum moms' understanding and awareness of the critical nature of mental health. The team conducted a pretest before to therapy and a posttest after counseling to see how much the mother's knowledge on preventing baby blues syndrome and postpartum depression improved. Following outreach initiatives, it can be stated that pregnant women now have a greater understanding of how to avoid baby blues syndrome and postpartum depression]]>
<![CDATA[Strategi pembelajaran yang komunikatif berbasis media siniar ]]>
<![CDATA[Teti Setiawati]]>;
<![CDATA[Musyarrafah Sulaiman Kurdi]]>;
<![CDATA[Muqarramah Sulaiman Kurdi]]>;
<![CDATA[Anda Prasetyo Ery]]>;
<![CDATA[Matius Tinna Sarira]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 5 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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DOI: 10.25139/jkp.v6i5.4795
<![CDATA[Schools use online student learning techniques in an effort to stop the Covid-19 pandemic. This government initiative aims to break the chain of the spread of Covid-19. Due to the lack of mastery of technology, many teachers in schools are still confused about how to use the online learning system and only give assignments without explaining the contents. As a result, online learning loses its effectiveness, which has an impact on student learning outcomes. This study aims to determine the Podcast media-based learning strategy. The method used in this study is a literature review. The unit of analysis in this study is journal articles that have been collected by researchers through Google Scholar during the period of 2022. The conclusion of this study shows that the learning strategy using Podcast media must involve consideration and introduction from the teacher first. Teachers need to know the age and level of education of students. In addition, to understand the material presented is theoretical or practical.]]>
<![CDATA[Komunikasi terapetik konselor dalam pendampingan korban kekerasan seksual pada anak laki-laki ]]>
<![CDATA[sri wahyuningsih]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 5 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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DOI: 10.25139/jkp.v6i5.4801
<![CDATA[Pada tahun 2020 terdapat kasus kekerasan seksual yang dilakukan pada 25 anak laki-laki di sebuah pesantren di Sidoarjo yang dilakukan oleh Ustaz di pesantren tersebut sejak tahun 2016. UPTD PPA Sidoarjo sebagai badan yang dibentuk Pemerintah Kabupaten Sidoarjo yang bertugas dalam pendampingan perempuan dan anak korban kekerasan seksual di Kabupaten Sidoarjo memiliki peranan besar dalam pendampingan pemulihan trauma yang dialami korban. Salah satu upaya yang digunakan konselor UPTD PPA Sidoarjo dalam proses pendampingan korban adalah komunikasi terapeutik, yang berperan penting dalam penyembuhan korban. Penelitian ini bertujuan untuk mengetahui tahapan, teknik dan hambatan komunikasi terapeutik yang dilakukan oleh koselor dalam proses pendampingan anak laki-laki korban kekerasan seksual. Jenis penelitian menggunakan penelitian kualitatif dengan pendekatan studi kasus. Menggunakan teori interaksi simbolik dan teori self disclosure. Metode pengumpulan data menggunakan observasi, wawancara dan dokumentasi. Informan dipilih dengan menggunakan metode purposive sampling. Teknik analisis data menggunakan teknik analisis data studi kasus Creswell. Teknik keabsahan data menggunakan triangulasi sumber, teori, dan metode. Hasil penelitian menunjukkan terdapat empat tahapan dalam proses komunikasi terapeutik konselor yakni tahap persiapan, perkenalan, pendampingan, dan akhir pendampingan. Teknik komunikasi terapeutik yang dilakukan oleh konselor terdiri dari teknik verbal, teknik nonverbal, dan teknik hiburan atau relaksasi. Pada proses pendampingan, hambatan yang sering ditemui oleh konselor adalah hambatan usia dan pemahaman, hambatan keluarga dan hubungan antara klien dengan pelaku.]]>
<![CDATA[Perkembangan aplikasi teori pelanggaran harapan dalam berbagai konteks komunikasi: tinjauan pustaka sistematis ]]>
<![CDATA[Firdha Yuni Gustia]]>;
<![CDATA[Irwansyah Irwansyah]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 5 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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DOI: 10.25139/jkp.v6i5.4897
<![CDATA[Departing from interpersonal relationships that focus on nonverbal communication, it is interesting to see the use of expectancy violation theory (EVT) to analyze the wider context of communication in today's conditions, especially with the presence of new media and sophisticated technology. This study uses a systematic literature review method to explain the development of expectancy violation theory usage in the communication context over the last five years. After screening the articles, there were 31 articles using expectancy violation theory as one of the main theories. Based on the analysis of journal articles, most of the expectancy violation theory research was conducted in 2018 in the United States and discusses the concept of expectancy violation in general. In its development, until now, EVT is still relevant for various contexts, although the results are diverse because there are studies that reject the assumption of EVT. However, on the other hand, there is still a lot of research in EVT whose conceptual results vary but still support the theory.]]>
<![CDATA[Revisiting pro-3r attitude mediating effect of green packaging on consumer purchase intention ]]>
<![CDATA[Elisabet Anisa Gita P]]>;
<![CDATA[Angga Ariestya]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 4 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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DOI: 10.25139/jkp.v6i4.4915
<![CDATA[The company has currently started to develop eco-friendly innovation products. This is driven by one of the emerging environmental issues in Indonesia, specifically plastic waste. Theory Planned Behavior was used as a theoretical framework in this research and has been widely used in several previous researches to measure the attitude in influencing consumer purchase intention and the concept of MPR. This research was intended to evaluate the effect of green packaging on purchase intention in Aqua LIFE’s products mediated by pro-3R attitudes. The object of this research was the green packaging of Aqua Life products which is referred to as Danone Aqua’s Marketing Public Relations program innovation. This research was conducted in the metropolitan area of DKI Jakarta. The sample in this research was determined by utilizing the non-probability sampling method by means of a purposive sampling technique. Data were collected using an online questionnaire with a Likert scale (with a point scale: (1) strongly disagree to (5) strongly agree). The number of respondents in this research was amounted to 347 respondents. The data in this research were then analyzed using path analysis by means of structural equation modeling (SEM). The results showed that: (1) Green packaging had a significant effect on the pro-3R attitude of Aqua LIFE’s consumers; (2) Green packaging had a significant effect on the purchase intention of Aqua LIFE’s products; (3) The pro-3R attitude did not successfully mediate the effect of green packaging on purchase intention of Aqua LIFE’s products in DKI Jakarta City. Consequently, further research is highly recommended to raise the pro-3R attitude variable as a moderator variable, not as a mediator variable. Keywords: Marketing Public Relations, Green Packaging, Theory Planned Behavior, Purchase Intention, and Pro-3R Attitude Introduction]]>
<![CDATA[Jaringan dan komentar sebagai identifikasi potensi krisis pada video Youtube ]]>
<![CDATA[Bondan Kartiko Kurniawan]]>;
<![CDATA[Ilya Revianti Sunarwinadi]]>;
<![CDATA[Agustinus Rusdianto Berto]]>
<![CDATA[ Jurnal Komunikasi Profesional Vol. 6 No. 5 (2022) ]]>
Publisher : <![CDATA[Fakultas Ilmu Komunikasi Universitas dr. Soetomo ]]>
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DOI: 10.25139/jkp.v6i5.4944
<![CDATA[Crisis can jeopardize the reputation and performance of the company. Crisis occurs when the results of the company's operational activities do not meet the expectations of stakeholders. In a crisis, social media has a role both in disseminating information and as a means of expressing opinions and discussing. Video entitled RRI MENJADI MEDIA PROPAGANDA PKS DAN FPI? I Shelter CSW is a video on the YouTube social media platform that contains criticism of RRI performance which was uploaded on the Cokro TV channel on 19 May 2021. This video was motivated by the resignation of the President Director (Director) of Radio Republik Indonesia (RRI) in May 2021 after being requested by the Council Supervisors (Dewas) because they are considered to have committed a number of serious violations by not controlling the reporting of RRI. Even though the President Director has resigned, the fatal error is still a public discussion. Reports also appear on online sites and social media. This research was conducted using the method of social network analysis (SNA) to analyze the structure of networks, groups, and actors. This study succeeded in finding the network structure in the video comments column, which commented on the neutrality of RRI. Most of the comments made by the actors gave a negative assessment of RRI with the words RRI and Kadrun dominating the comments.]]>
