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Jurnal Entrepreneur dan Entrepreneurship

JEE
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Published by Universitas Ciputra Surabaya

ISSN : 23021802 EISSN : 25809393 DOI : https://doi.org/10.37715/jee

Core Subject : Economy, Humanities, Education, Social,

Humanities Economics, Econometrics & Finance Social Sciences Other

Jurnal Entrepreneur dan Entrepreneurship (e-ISSN: 2580-9393; p-ISSN: 2302-1802) is published twice a year in the months of March and September. It publishes manuscripts within the fields of entrepreneur and entrepreneurship. Jurnal Entrepreneur dan Entrepreneurship (JEE) is published by the Institute of Research & Community Development of Universitas Ciputra.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 157 Documents

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The Effect of Entrepreneurial Passion and Opportunity Awareness toward the Sustainability of Startup Businesses Nawir, Caroline Pratiwi; Christiani, Natalia
Jurnal Entrepreneur dan Entrepreneurship Vol. 8 No. 1 (2019): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

The number of unemployment rate in Indonesia that has been decreasing is caused by the growth of entrepreneurship in Indonesia, which is proven by the number of startup businesses in Indonesia reaching the sixth highest worldwide. Nevertheless, startup businesses have high failure rate, where two of three established startup businesses cannot sustain. With purpose to find out the reason of this phenomenon, this research aims to find out whether entrepreneurial passion and opportunity awareness have significant effects to startup businesses’ sustainability. This research uses the startup businesses of Ciputra University’s 2015 batch students that have been running for minimum 2 years as the sample. These startup businesses are aimed to be able to represent startup businesses since from more than 200 startup businesses established, only 42 startup businesses that sustain. Questionnaires are distributed to the samples using 5-points Likert-scale, and the data collected is then analyzed using Multiple Linear Regression. The result shows that entrepreneurial passion has significant effect toward startup business sustainability, but it does not go the same way with opportunity awareness. Opportunity awareness does not affect significantly toward startup business sustainability since it needs to be converted into opportunity recognition and opportunity exploitation to give significant effects.

Micro Business Development Strategy To Optimize Business Locations Culinary Tourism Area Mawuntu, Priska Shirty Thelma; Aotama, Reynaldo Christian
Jurnal Entrepreneur dan Entrepreneurship Vol. 8 No. 2 (2019): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

This study aims to identify and analyze the factors that influence the appropriate alternative strategies, and priority strategies for the development of micro businesses in the culinary tourism area. This research uses descriptive qualitative method by collecting data through interviews. Data were analyzed using three stages of strategy formulation: input stage, matching stage, and decision stage. This study found that the factors that influence the development of micro businesses in culinary tourism areas are varied products, low managerial ability of business owners, technological and information development, and changes in lifestyle and people’s interest in culinary products. Second, appropriate alternative strategies are to increase production capacity, maintain affordable product prices, provide adequate supporting facilities, take management training for business owners, conduct simple financial records, increase marketing through digital marketing, collaborate with suppliers of raw materials, and improve product quality and innovation. Third, a priority strategy in developing micro businesses in the culinary tourism area is to improve product quality and innovation.

The Influence of Brand Image And Price Perception On Purchase Decisions Umbola, Fitriana; Mawuntu, Priska; Potolau, Michel
Jurnal Entrepreneur dan Entrepreneurship Vol. 8 No. 2 (2019): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

The success of a company is inseparable from the ability of the marketing department to help companies to know the extent to which both the brand and price are well known and perceived by the public. This study aims to examine the influence of brand image and price perception on purchase decisions. The sample size is 87 buyer of motorcycle. Data was analysed by using multiple regression. The result shows that there is an influence of brand image and price perception on the purchase decision.

Ecotourism as A Soft Skill Practice for Millenials Satrya, I Dewa Gde; Kaihatu, Thomas Stefanus; Pranata, Lexi
Jurnal Entrepreneur dan Entrepreneurship Vol. 8 No. 2 (2019): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Traveling not only creates fun for tourists. Tourism activities are believed to also improving human resources ability. It is a significant aspect related to human resource capacity that soft skills ownership which can be trained to modern travellers through ecotourism activities. This descriptive qualitative study describes soft skills trained to tourists from among younger generation in ecotourism destinations. Statement of the problem in this research is what is the relevance between ecotourism and soft skill ownership? This study identifies soft skills trained in ecotourism activities that are interpersonal skills characterized by communication skills, like others, have empathy and concern, warm, forgiving, open, adaptive and self-control abilities. The interpersonal skills that are part of this soft skill are believed to be important and will help younger generation to succeed in living their lives.

Supply Chain Management Model on Start-Up Business Nainggolan, Romauli
Jurnal Entrepreneur dan Entrepreneurship Vol. 8 No. 2 (2019): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Supply chain management is an important part in achieving the efficiency of the company. The supply chain for early-stage businesses is further compared to large and advanced businesses. This research offers a management model for the supply chain of non-F & B start-up businesses established by Universitas Ciputra students and discuss the strategy for planning raw materials from suppliers. The consideration of choosing the non-Food & Beverage businesses was merely because the products have longer physical endurance so they can be stored in warehouses for preparation, so it is assumed to have longer supply chain. The research respondents were 30 non-Food and Beverage start-up businesses operating more than two years. From the results of the study there were two findings. First, there are three kinds of supply chain management models adopted by the student's start-up business. Model 1 consist of Suppliers - Manufacturers - Distributors - Resellers - Consumers. Model 2 consist of Suppliers - Manufacturers - Resellers - Consumers. Model 3 consist of Suppliers - Retailers - Consumers. Second, in order to provide raw materials, 40% non-F & B student's start-up businesses using a small supplier strategy with two suppliers. 7% start businesses using many supplier strategies with four suppliers. Non-Food & Beverage businesses have longer physical endurance so they can be stored in warehouses for inventory

Factors That Determine the Performance Improvement of Small and Medium Enterprises in Jakarta Sudirga, Rudy Santosa
Jurnal Entrepreneur dan Entrepreneurship Vol. 8 No. 2 (2019): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

The research of factors that determine the performance improvement of small and medium enterprises in Jakarta is based on the background of increasing small and medium enterprises sector in Jakarta. The benefits of this study are to find out what factors are most influential on the performance of small and medium enterprises in Jakarta. The authors took a number of 200 samples of small and medium enterprises in Jakarta, and the research data analysis technique is multiple regression with Structural Equation Modelling IBM SPSS Amos version 23. The results of respondents who answered the questions were dominated by respondents with a high school education background 152 people (76%), with ages ranging between 41–50 years 117 people (58.5%), and having income turnover above 90 million rupiah per month 122 people (61%), so it can be categorized that the majority of small and medium business entrepreneurs are educated in high school and are still in the productive age range. The results showed that the Business/Product Innovation, Business Competence, Business Capital, and Population had a significant effect on Business Performance, while variables Environmental Factors have no significant effect on Business Performance.

Does Entrepreneurship Education Have Impact on Opening and Maintaining A Garment Business Strategy? Maula, Farij Ibadil; Wardana, Ludi Wishnu; Wibowo, Agus
Jurnal Entrepreneur dan Entrepreneurship Vol. 8 No. 2 (2019): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

This article aims to analyse the extent of the role of Business Education in upgrading to improve and enhance clothing convection businesses. This article uses descriptive qualitative methods. There were eight sampling participants in the study, including owners and participants of clothing convection businesses. Data analysis was carried out through observation, documentation, and in-depth interviews with participants. The results showed that Business Education did not significantly affect businessmen to open a garment business. The work environment and experience including the educational background of the owners, which varied from elementary school graduate to undergraduate, influenced them to open a garment business Businessmen open garment business because they follow trends, family offspring, continuing friends’ businesses, and their great passion. In the strategy of maintaining a garment business, businessmen need Business Education. It is proven by the fact that these owners often participate in screen printing and sewing seminar workshops, read business books, and get business education through field discussions.

Effects of Entrepreneurship Education as an Entrepreneurial Personality Trait Model under Entrepreneurial Intention for the Future in Surabaya Sienatra, Krismi Budi
Jurnal Entrepreneur dan Entrepreneurship Vol. 9 No. 1 (2020): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Entrepreneurship is an important sector that can sustain a country's economic growth. Entrepreneur can be formed from entrepreneurial personality traits which are supported through formal education that emphasizes entrepreneurship. The purpose of this research is to analyze the effect of entrepreneurial personality traits that consist of self efficacy, proactive personality, and locus of control and entrepreneurship education as moderating variable on entrepreneurial intention. The population in this research is business management active students at Surabaya. Accidental sampling technique that is used produces the total sample of 152 people by distributing questionnaires. The research method that is used in this research is multiple linear regression to find out the effect of the independent variables on the dependent variable and determination coefficient analysis to find out the effect of the moderating variable. The results of the multiple linear regression analysis shows that self efficacy, proactive personality, and locus of control affect significantly on entrepreneurial intention. The results of this research also shows that entrepreneurship education is able to moderate self efficacy on entrepreneurial intention.

Entrepreneurship Orientation as Antecedent of Family Business Performance Kurniawan, Daniel
Jurnal Entrepreneur dan Entrepreneurship Vol. 9 No. 1 (2020): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

Abstract The performance of a family business has become an interesting issue on the family business research. On the other hand, how to achieve that goal is still arguable. Based on literature review, entrepreneurship orientation is one of the key predictors for family business performance. This study took sample of 201 medium family company in Surabaya. Purposive sampling is selected as sample technique. The findings of this study imply entrepreneurship orientation significantly positive correlate to family business performance. Keywords: entrepreneurial orientation, family business performance, family business

The Implementation of Linear Program in Determining Product Combinations to Achieve Optimal Profits in Nganjuk “Syukur” Tile Home Industry Sinollah, Sinollah
Jurnal Entrepreneur dan Entrepreneurship Vol. 9 No. 1 (2020): Jurnal Entrepreneur dan Entrepreneurship
Publisher : Universitas Ciputra Surabaya

The objective achieved through this research is to study the application of linear programming in determining the combination of products that can produce optimal profits in the Nganjuk "thanksgiving" tile home industry. To achieve these objectives, in this study using this research included in descriptive research, the main data collection methods are interviews, field observations and documentation. Analysis of the data used is linear programming analysis with the simplex method. While to determine the agreement of use, a time series analysis can be used which can be used as a basis for forecasting for the future (linear trend with the method of small squares). From the results of the analysis to determine the optimal product combination in linear programming, there is a function as an objective and a function as a limitation. And in this study it was confirmed as follows: Max Z = 216,250 X1 + 156,000 X2 + 1,363,000 X3. As a combination of tile (X1) = 341 per day; Pilang Karang Tile (X2) = 448 per day and Wuwung Tile (X3) = 203 per day, the benefit is Rp. = 418,937,000. For that, the company must pay attention to the combination of products by calculating the right, if the company produces more than one type of product. Likewise with the limiting factors. Keywords: Linear Program, Product Combination, Optimal Profit, Home Industry

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Victoria Cindy

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jee@ciputra.ac.id

Editorial Address
UC Town, Citraland, Surabaya 60219

Location
Kota surabaya,

Jawa timur

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Victoria Cindy

Contact Email victoria.cindy@ciputra.ac.id

Phone -

Journal Mail Official jee@ciputra.ac.id

Editorial Address UC Town, Citraland, Surabaya 60219

Location Kota surabaya, Jawa timur INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
Victoria Cindy

Contact Email
victoria.cindy@ciputra.ac.id

Phone
-

Journal Mail Official
jee@ciputra.ac.id

Editorial Address
UC Town, Citraland, Surabaya 60219

Location
Kota surabaya,

Jawa timur

INDONESIA