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Contact Name
Radja Erland Hamzah
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Kota adm. jakarta pusat,
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INDONESIA
JURNAL PUSTAKA KOMUNIKASI
ISSN : 26148153     EISSN : 26148498     DOI : -
Core Subject : Education, Social,
Jurnal Pustaka Komunikasi is a scientific journal that publishes scientific articles specifically for the study of communication sciences. Jurnal Pustaka Komunikasi contains articles on Communication Science, communication management, advertising, journalism, public relations, broadcasting and media studies.
Arjuna Subject : -
Articles 309 Documents
Relasi Interpersonal dan Motivasi Diri dalam Pembentukan Kemandirian Santri Tunanetra Shidqi, Muhammad; Nuraeni, Yeni
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.4675

Abstract

This study aims to analyze the relationship between interpersonal communication and self-motivation in supporting the independence of blind students at the Bina Insan Mulia Cianjur (BIMCI) Islamic Boarding School. This research focuses on how communication interactions between teachers, administrators, and students can help students with blind disabilities develop independence in everyday life. Using a descriptive qualitative approach, data were collected through in-depth interviews, direct observation, and documentation. The results showed that harmonious interpersonal relationships, based on the Fundamental Interpersonal Relations Orientation (FIRO) theory, which includes dimensions of inclusion, control, and compassion, are able to create empowering interactions. Self-motivation analyzed through Maslow's Hierarchy of Needs is also a key element in encouraging students to achieve self-actualization, which is supported by the fulfillment of basic needs such as security and acceptance. Open communication patterns, attention to individual needs, and the presence of teachers as companions make a significant contribution in increasing the confidence and independence of blind students. This research provides important implications for the need for inclusion-based communication training for teachers as well as the development of pesantren policies that support the sustainability of santri independence. The results of this study can enrich the study of communication science by presenting a new perspective on the application of FIRO theory and Maslow's Hierarchy of Needs in the context of inclusive community-based education.
Analisis Cyber Public Relations Dinas Pertamanan dan Hutan Kota DKI Jakarta @tamahutandki Firdaus, Rivan; Meliala, Robbikal Muntaha; Susanto, Teguh Tri
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.6007

Abstract

The development of communication technology has driven a transformation in government public relations strategies through the use of social media. The Jakarta Parks and Urban Forest Service (Distamhut DKI Jakarta) utilizes Instagram @tamanhutandki to deliver public information, including the “Gerakan Rabu Menoping” (Wednesday Pruning Movement) as a flagship program for tree-fall mitigation. This study aims to analyze the practice of Cyber Public Relations by Distamhut DKI Jakarta in managing this content. The research employed a qualitative method with data collected through in-depth interviews, observation, documentation, and literature review. Using Rulli Nasrullah’s Cyber Media Analysis (AMS), findings reveal that @tamanhutandki serves as an institutional representation space, with media documents presented through repetitive visual narratives, informative captions, and consistent hashtags. Media objects indicate predominantly passive audience engagement, while public experience is shaped through repeated exposure, fostering awareness of tree-fall risks. The results highlight that Instagram functions as a tool for public transparency, visual communication, and digital relationship-building between government and society. However, content distribution requires further optimization to expand outreach and engagement.
Komunikasi Partisipatif Masyarakat Kota Depok dalam Penyebaran Informasi Program Bank Minyak Jelantah Kosasi, Meillano Dimas; Riyantini, Rini; Damayanti, Damayanti
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.5210

Abstract

Used cooking oil is the result of the cooking process of fried food. If this used cooking oil is used more than once for frying, the oil will oxidize and produce compounds that are harmful to the human body. The Used Cooking Oil Bank program initiated by the Depok City Government is an environmental initiative that aims to educate and invite the public to manage used cooking oil waste wisely and sustainably. To support the success of this program, a participatory communication approach is the main strategy in disseminating information and inviting active community involvement. In Depok City, the implementation of participatory communication in the Used Cooking Oil Bank program is carried out through various stages designed to create a sense of ownership of the program. Researchers used a qualitative approach in this study with a case study method. Data collection methods include observation and interviews. The results of the study showed that the success of information dissemination by the community was also supported by the existence of an incentive and reward system, both in the form of material and social recognition. Several communities provide rewards or appreciation to residents who actively deposit used cooking oil regularly.
Pengaruh Penggunaan Media Sosial Terhadap Kecemasan Sosial Pada Generasi Z di Kota Denpasar Dewi, Anak Agung Ayu Meisya; Nugrahani, Rah Utami
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.4084

Abstract

This study was conducted to determine the effect of social media use on social anxiety in generation Z. According to the Central Statistics Agency (BPS), internet usage in Bali in 2022 reached 70.59% and Denpasar City became the highest area in internet usage in Bali (Including Facebook, Twitter, Youtube, Instagram, Whatsapp) reaching 84.51%. This research uses quantitative research methods. The sampling technique used in this research is non probability sampling with purposive sampling technique. The questionnaire was distributed online with the help of Google Form which was then distributed to 383 respondents who are social media users and are generation Z with an age range of 15-24 years who live in Denpasar City. The results of the data obtained were processed using SPSS version 25.0. This study uses data analysis, namely descriptive analysis, normality test, heteroscedasticity test, simple linear regression test, correlation coefficient, coefficient of determination and hypothesis testing (T test). The results showed that the use of social media has an influence on social anxiety in generation Z in Denpasar City.
Pengaruh Beauty Influencer dan Instagram Marketing Terhadap Brand Awareness Mother of Pearl Azhari, Reny; Amali, Muhammad Thoyib
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.4295

Abstract

Beauty has become an essential aspect of human life along with shifting social trends and the rapid growth of the cosmetics industry. Today, beauty products not only serve to enhance appearance but also act as a profound means of self-expression. The rise of social media has further transformed the landscape of the cosmetics industry, creating new opportunities for marketing strategies and brand communication. Based on this phenomenon, this study aims to examine the influence of Tasya Farasya as a beauty influencer on Mother of Pearl’s brand awareness, the influence of Instagram marketing as a promotional medium on Mother of Pearl’s brand awareness, as well as the combined influence of beauty influencer and Instagram marketing on Mother of Pearl’s brand awareness. This research adopts a quantitative approach by surveying 100 beauty enthusiasts who follow Tasya Farasya or Mother of Pearl on Instagram. The collected data were analyzed using multiple linear regression with hypothesis testing conducted both partially and simultaneously. The findings indicate that Tasya Farasya, as a beauty influencer, has a positive and significant effect on Mother of Pearl’s brand awareness. In contrast, Instagram marketing alone does not significantly affect brand awareness. However, when combined, beauty influencer and Instagram marketing positively and significantly influence Mother of Pearl’s brand awareness.
Mempertahankan Eksistensi dan Peluang Melalui Komunitas Indonesian Social Blogpreneur Berta, Ani; Mahardika, Prada Hafiz
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.4928

Abstract

Currently, the popularity of blogs is starting to decline but they still hold potential for use by online communities, including the blogger community. This study analyzed and examined the Blogger Community, specifically the Indonesian Social Blogpreneur Community, better known as the ISB Community. The purpose of this study was to explore the various opportunities for earning income in the digital realm, particularly through blogging opened opportunities for related professions such as content writing for websites, social media management, and content creation on other platforms. The study used a qualitative with case study method with Community of Practice concept. The research data were obtained from interviews with four bloggers who were members of the ISB Community and had received various opportunities from their blogging activities. The results show that the community plays a significant role in helping its members explore their potential and seize opportunities. Consistent participation in community activities has positively impacted bloggers, allowing them to develop their skills. The implications of this study suggest that continuous capacity building through various programs designed to foster a growth mindset is an effective way to empower community members.
Peran “Voice of SWCU” dalam Brand Awareness dan Peningkatan Intake Pujani, Chenanjah Refa; Wijaya, Lina Sinatra
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.5390

Abstract

Brand awareness is essential for higher education institutions to build a positive image and attract prospective students. This study aims to analyze the role of public relations through Voice of SWCU as an internal medium of Satya Wacana Christian University (UKSW) in developing brand awareness and its contribution to increasing student intake. This research employs a mixed-method approach with data collected through online questionnaires, observations, interviews, FGDs, and documentation. The findings reveal three primary roles of the Voice of SWCU. First, as a communication facilitator, the Voice Publication and Documentation Team and UKSW Promotion Division build interactive communication through social media. Second, as a problem solver, the management of Voice resolves internal issues that affect the external image. Third, as a communication technician, the Voice PDD Team and UKSW Promotion Division create creative content that enhances visibility. The levels of brand awareness show relatively balanced results with Top of Mind (37%), Brand Recall (35%), Brand Recognition (28%), and Unaware of Brand (0%). These findings emphasize that internal media, such as a high-achieving student activity unit, can be an effective public relations strategy to build brand awareness while supporting intake growth. This study contributes to developing public relations theory in higher education and provides practical alternatives for university promotion strategies.
Perbedaan Peran Komunikasi Keluarga dalam Penanaman Pesan Gizi Seimbang Aurellya, Shafa; Ramadhana, Maulana Rezi
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.4158

Abstract

The high number of toddlers experiencing stunting in Babakan Ciparay District has led the area to become a red zone for stunting cases in Bandung City. This is due to children's instant food consumption patterns, which overlook natural foods that tend to contain balanced nutrition. The role of family communication is needed to address stunting by conveying balanced nutrition messages. This study aims to understand the role of family communication, the application of socialization and education functions, and the differences in the role of family communication in conveying balanced nutrition messages between families with stunted children and families with normal-nourished children. The research method used is descriptive qualitative with a phenomenological approach and thematic analysis using ATLAS.ti software. The results of this study show that the role of family communication with stunted children is conceptualized based on high conversation and low conformity. The values of socialization and education functions applied by families with stunted children include self-confidence, creativity, responsibility, and cooperation. Furthermore, there are differences in the role of family communication in conveying balanced nutrition messages between families with stunted children and families with normal-nourished children in the application of socialization and education functions.
Dinamika Komunikasi Santri Senior dan Junior Berkebutuhan Khusus di Pondok Pesantren Aisyah, Dian Asmita; Kautsar, Kevin; Rangkuti, Achmad Harisman; Sari, Yunita
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.6003

Abstract

The phenomenon of seniority in Islamic boarding schools affects social dynamics so that there is a communication gap between senior and junior students which ends in bullying and persecution. The purpose of this study is to find out and analyze the interpersonal communication process between senior students and junior students at the Tahfiz Difabel K.H Ahmad Lutfi Fathullah Islamic Boarding School, South Jakarta. This research method is phenomenology. The theory used in this study is the Theory of Symbolic Interactionism. The results of the study show that the two dominant subjects use non-verbal communication, namely sign language and writing, although in the preparation of sentences there are often deviations in subjects, predicates, objects, and descriptions that are not in accordance with the rules of the Indonesian language. The communication barrier between the two subjects is the difference in skill levels in the use of sign language, so that often the recipient of the message does not understand the content of the message conveyed. Conflicts that occur between the two subjects, the resolution can be done quickly and efficiently.
Perbedaan Pola Komunikasi Generasi X dan Generasi Y Dalam Hubungan Pernikahan Aryanti, Nathania Trixie; Chairil, Augustin Mustika
Jurnal Pustaka Komunikasi Vol 8, No 2 (2025): Accredited by Kemendikbud Dikti SK No. 79/E/KPT/2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/pustakom.v8i2.4561

Abstract

Generation X and Generation Y couples have different ways of communicating, influenced by generational differences caused by technological developments. The pattern of communication in couples of Generation X and Generation Y is formed due to the gradual openness. Good communication in relationships will create harmony. This study uses qualitative methods, which aim to understand, analyze, and interpret phenomena in depth through the description of words. The Data in this study were collected by purposive sampling technique, where the data were taken based on the criteria of informants in accordance with the objectives of the study. In Generation X couples, social media is not used as a means in their marriage relationship, in contrast to Generation Y couples who more often face conflicts due to misunderstandings through social media. However, both generations still prioritize face-to-face communication directly in their marriages. Harmony in relationships is created by mutual understanding and mutual commitment between partners. Overall, this study emphasizes the importance of understanding the different ways of communication between Generation X and Generation Y to improve relationships and reduce conflicts that may arise from different ways of communicating.