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Contact Name
Ellen Rusliati
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+6281394411226
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INDONESIA
Jurnal Riset Bisnis dan Manajemen
Published by Universitas Pasundan
ISSN : 19790600     EISSN : 25809539     DOI : -
Core Subject : Economy,
The journal’s aim is to foster greater understanding of advancements in all areas of business and management by providing a platform to the scholars for disseminating their research works. The journal’s welcomes empirical and theoretical research papers and literature reviews from academicians, practicing managers, and research scholars on issues of current interest in all sub-areas of business and management.
Articles 15 Documents
Search results for , issue "Vol. 17 No. 2 (2024): August Edition" : 15 Documents clear
PREFERENCE AND LITERACY: FISHERMEN AND MARINE FARMERS IN SMALL ISLANDS REGION TO USE FINTECH Ngangun, Tati Atia; Pentury, Frischilla; Teniwut, Roberto Mario Kabi; Hamid, Syahibul Kahfi; Rahantoknam, Meyske Angel; Hasyim, Cawalinya Livsanthi; Teniwut, Wellem Anselmus
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.7751

Abstract

   The aimed of the study was to explore knowledge as proxy to literacy to the preference to use fintech by fishermen and marine farmers in Kei Islands, Maluku Indonesia. Data collected used purposive sampling with total 318 samples used by questionnaires, we then use smartPLS to analysis data using path analysis. The result showed that knowledge has positive direct and significant effect on the preference to use fintech, moreover, the more familiar fishermen and marine farmer to ICT, higher preference to use fintech, also more options available to fintech can increase the intention to get finance by MSMEs. This important to have empirical information on MSMEs in small islands region on their view to use fintech as a baseline to plan further effective plans to help MSMEs to develop their business.
APAKAH DANA PIHAK KETIGA DAN RISIKO BANK MEMPENGARUHI PROFITABILITAS BANK DIGITAL?: BUKTI INDONESIA Parlindungan, Salomon; Dewi, Vera; Widyarini, Maria; Soei, Catharina; Candradiningrat, Ica Rika
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.10475

Abstract

This study was conducted on five digital banks in Indonesia, examining the effects of third-party funds (TPF) and bank risks, including credit, market, and operational risks, on profitability. This research employs a quantitative-explanatory approach and uses 96 observational data from five Indonesian digital banks' websites using quarterly financial data from 2019-2023. This study presents novel empirical evidence that the CAR has a positive effect on digital banks' profitability (ROA), and operational risk (OCOI) has a negative effect on profitability (ROA). Using panel data regression, this study finds that TPF and market risks do not significantly affect profitability. The study underscores the crucial role of digital banks' operational and credit risks in profitability while also revealing that TPF and market risk are not among the main drivers of digital banks' profitability.
EXTERNAL AND INTERNAL BANKING FACTORS ON THE INTERMEDIATION FUNCTION OF STATE-OWNED BANKS Jahidah, Nurul; Sofyan, Mohammad; Suteja, Jaja
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.10615

Abstract

This research aims to analyze external and internal factors on the intermediation function of state-owned banks. The method used is Autoregressive Distributed Lag with time series data for 2008 - 2022 for two research models, namely Third-Party Fund Growth and Credit Growth. The research results show that external and internal factors influence the growth of third-party funds, namely that in the long-term inflation has a significant negative effect, BI rate and Economic Growth have a significant positive effect. In the short term, inflation and economic growth have an insignificant positive effect, BI-rate has an insignificant negative effect. In the model of external and internal factors that influence credit growth, it is known that in the long term, the growth of third-party funds, BI-Rate, and Economic Growth have a significant positive effect, CAR, NPL, and Inflation have a significant negative effect. In the short term, the growth of third-party funds, CAR, NPL, BI-rate, and Economic Growth have an insignificant negative effect, while inflation has a significant positive effect.
ECOPRENEURSHIP FOR SUSTAINABILITY BUSINESS IN MILLENNIAL GENERATION Christina, Lenny; Young, Felina; Siswanti, Indra
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.10908

Abstract

   This study aims to analyze the influence Ecopreneurship implications on Competitive Advantage and sustainability business SMEs millennia generation in Indonesia and Philippine. This research done with Quantitative Method using Structural Equation Modelling (SEM) analysis with software Partial Least Square (PLS). The population in this study was a sample of 100 people and the sampling technique is random sampling. This study proves the effect of ecopreneurship on competitive advantage and business sustainability except that eco-opportunity does not affect business sustainability. It is also proven that competitive advantage does not mediate Eco-commitment to Business Sustainability in the millennial generation. The novelty in this research is the Sustainability Business model for the millennial generation through ecopreneurship.
THE IMPACT OF TARGET MARKETS, UNIQUE RESOURCES & MARKET ATTRACTION ON DIGITAL MARKETING: THEIR SIGNIFICANCE FOR SELECTING POSTSECONDARY EDUCATION Erpurini, Wala; Juju, Undang
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.12093

Abstract

Due to competition, universities in the Bandung Raya metropolitan area have integrated digital marketing into their curricula. This unique study investigates variables not previously explored in private universities. It aims to guide educational institutions in enhancing digital marketing strategies to attract prospective students. Digital marketing effectiveness is evaluated based on market attractiveness, target market, and resource uniqueness. SEM analysis reveals that Market Attractiveness directly influences by 11.88% and indirectly by 6.54% through Target Market and 6.67% through Resource Uniqueness. Resource Uniqueness also impacts indirectly by 6.67% via Market Attractiveness and 5.85% via Target Market, and directly by 12.95%. The Target Market shows a direct effect of 11.36%, with indirect effects of 5.85% through market attractiveness and 6.54% through resource uniqueness. This study innovatively links and refines these five concepts.
DISCLOSURE OF SUSTAINABILITY REPORTS: (Survey of BUMN & BUMD Banks Listed on the Indonesian Stock Exchange) Ikram, Syafrizal; Fadjar, Achmad; Rachman, Andry
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.12112

Abstract

The bank does not focus on profits but pays attention to the environment and social issues that lead to sustainable development. The Financial Services Authority (OJK) issued regulations regarding Technical Guidelines for Preparing Sustainability Reports. This research aims to determine the level of disclosure of sustainability reports in 2022 at state-owned banks and state-owned companies on the Indonesian Stock Exchange. The research method uses descriptive analysis, which describes the research object based on facts and then analyzes and interprets it. The research results on the level of disclosure of sustainability reports are very good, and show management's commitment to fulfilling disclosure obligations regarding environmental sustainability in economic, environmental, and social aspects. Companies need to improve and optimize programs such as environmentally friendly products, involvement of local parties with sustainable financial business processes, conservation, and biodiversity conversion efforts.
THE MEDIATING ROLE OF AFFECTIVE COMMITMENT AND POLICY IMPLEMENTATION IN IMPROVING THE PERFORMANCE OF BUMDES Suhardiman, Suhardiman; Juniarti, Atty; Indra Setia, Bayu
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.12658

Abstract

This research aims to examine how leadership influences the performance of BUMDes Directors, mediated by Affective Commitment and Policy Implementation. BUMDes is a strategic business entity for the economic development and welfare of village communities.The study surveyed 253 advanced-category BUMDes directors in Riau Province, using SEM-PLS analysis. The findings indicate that leadership has a significant positive influence on Affective Commitment and Policy Implementation by the directors. Effective leadership shapes directors' affective commitment and encourages active participation in policy implementation and goal achievement. Leadership also directly influences BUMDes director performance, mediated by Affective Commitment and Policy Implementation. These findings highlight the vital role of leadership in enhancing BUMDes director performance through affective commitment and policy implementation. The research implications can guide decision-making and policy improvement related to BUMDes, as well as contribute to literature on the role of BUMDes in sustainable village development.
CONCEPTUALIZING WORK ENGAGEMENT AND KNOWLEDGE SHARING TO INCREASE ORGANIZATIONAL CITIZENSHIP BEHAVIOR Yuliantini, Tine; Ramli, Yanto; Kuswibowo, Christian; Zulfikar, Renno Reymond Okto; Soelton, Mochamad
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.12745

Abstract

   This research aims to analyze and test the influence of Work Engagement and Knowledge Sharing on Organizational Citizenship Behavior which is mediated by job satisfaction. Quantitative research using questionnaire collection techniques and SEM Smart-PLS, with a saturated sample of 190 employees. Finding, Work Engagement has a positive and significant effect on Organizational Citizenship Behavior. Knowledge Sharing does not affect Organizational Citizenship Behavior. Work Engagement and Knowledge Sharing has a positive and significant effect on Job Satisfaction. Job Satisfaction has a positive and significant effect on Organizational Citizenship Behavior. Job Satisfaction can mediate the influence of Work Engagement on Organizational Citizenship Behavior. Job Satisfaction is unable to mediate the influence of Knowledge Sharing on Organizational Citizenship Behavior. Anomalous findings, employees' high application of work procedures, and having experience appropriate to their current job, encourage employees to respect each other among co-workers even though they are not doing work outside their scope.
THE ROLE OF DOMESTIC INVESTMENT IN POVERTY REDUCTION IN 11 PROVINCES IN JAVA, BALI, NTT, NTB AND MALUKU Soegoto, Dedi; Wiganepdo, Surjatno; Surdiatno, Herman
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.12985

Abstract

This study aims to investigates the role of domestic investment in reducing poverty in 11 provinces in Indonesia, specifically Java, Bali, East Nusa Tenggara, West Nusa Tenggara, and Maluku. This study employs a quantitative framework, utilizing panel data analysis to investigate trends across selected regions. The findings support region-specific economic strategies that boost growth and reduce poverty by encouraging local investment to reduce poverty and improve living standards. The research highlights the importance of domestic investment in promoting inclusive growth and improving social welfare in Indonesia. This research represents a novel inquiry, as the study of the panel data pool model across 11 provinces provides a wider perspective by emphasizing the importance of domestic investment in promoting inclusive growth and improving social welfare in Indonesia.
THE MARKETING EFFECTIVENESS IN START-UP BUSINESS: A SYSTEMATIC LITERATURE REVIEW FROM 1973-2023 Hodijah, Cucu; Hendrayani, Eka; Tarigan , Miska; Suprianto, Ghalib; Suryathi, Wayan
Jurnal Riset Bisnis dan Manajemen Vol. 17 No. 2 (2024): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v17i2.13865

Abstract

In today's rapidly evolving business environment, understanding dynamic marketing effectiveness is essential for startups. This study explores how flexible marketing strategies can adapt to technological advancements, shifting consumer behaviors, and global market changes. A systematic literature review of 740 scholarly articles identified 35 relevant studies. These articles address various facets of marketing effectiveness, including technology integration, strategic learning, social media use, and internationalization. The findings provide startups with practical guidance on enhancing marketing effectiveness by adopting innovative technologies and aligning with market trends. This study serves as a valuable resource for entrepreneurs and marketers, offering actionable insights into successful marketing strategies in a dynamic business landscape.

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