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Contact Name
Ani Mekaniwati
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+62251-8337733
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jurnal.ibik@gmail.com
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Kampus Institut Bisnis dan Informatika Kesatuan Jalan Ranggagading No. 1 Bogor 16123
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Kota bogor,
Jawa barat
INDONESIA
Jurnal Ilmiah Manajemen Kesatuan
ISSN : 23377860     EISSN : 2721169X     DOI : https://doi.org/10.37641/
Core Subject : Economy, Social,
Jurnal Ilmiah Manajemen Kesatuan (JIMKES) dikelola dan diterbitkan oleh Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Institut Bisnis dan Informatika Kesatuan bekerjasama dengan Fakultas Bisnis dan Fakultas Vokasional IBI Kesatuan.
Articles 1,619 Documents
ARCH/GARCH Analysis: Estimating Beef Price Volatility in Indonesia Mubarok, Atikah Fajriyah; Komalawati, Komalawati; Setiadi, Agus
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i2.2455

Abstract

This study analyses the volatility of beef prices in Indonesia, a strategic commodity that significantly impacts the welfare of producers and consumers. The sustained and erratic price fluctuations pose an economic risk to producers and threaten farmers' economic stability. ARCH / GARCH models were used to analyze daily beef price data from 10 July 2017 to 31 December 2023, obtained from the National Strategic Food Price Information Centre of Bank Indonesia. The GARCH (2,2) model is the most suitable for estimating the volatility of beef prices in Indonesia, with low and sustainable volatility in the long run. Factors that affect this volatility include feeder cattle and beef imports, exchange rates, livestock diseases, the COVID-19 pandemic, and government policies such as PPKM and PSBB during the new normal era. Important events such as Ramadan, Eid al-Fitr, Christmas, and New Year also influence price volatility of beef. This research aims to assist the government to design more effective market stabilization policies in the short, medium, and long term period. Keywords: beef, ARCH/GARCH, price volatility, fluctuation
Analysis of Factors that Affect the Understanding of MSME Players in Preparing Financial Reports Astriwati, Astriwati; Arifin, Arifin; Tambunan, Rince; Nur, Muh
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i2.2461

Abstract

This study aims to examine and analyze the effect of education level, educational background, business size, as well as the provision of information and socialization on the understanding of Micro, Small and Medium Enterprises (MSMEs) actors in preparing financial statements in accordance with the Financial Accounting Standards for Micro, Small and Medium Entities (SAK EMKM) in Kendari City. The population of this study includes all small businesses registered at the Office of Trade, Cooperatives, and MSMEs in Abeli District and West Kendari District. The sample was determined using the Slovin's formula, resulting in a total sample of 76 MSMEs. This research uses a quantitative approach, with primary and secondary data as the data source. Data analysis was conducted through classical assumption tests and multiple linear regressions. The coefficient of determination, F test, and T test were used to test the research hypothesis. The results showed that the level of education, educational background, and business size have a positive and significant influence on the understanding of MSME actors in preparing financial reports based on SAK EMKM. Meanwhile, the provision of information and socialization does not have a significant influence on the understanding of MSME actors in the same regard.
Application of Google My Business to Increase the Number of Customers Riki, Riki; Nurlenawatii, Netti; Angela, Flora Patricia
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i2.2462

Abstract

The aim of this research is to find out the level of use of Google My Business in increasing the number of customers at the RJK Motor Karawang car repair shop. Based on research results, it shows that the level of use of Google My Business in increasing the number of sales customers before the Covid 19 pandemic was said to be very good. Promotion is also an element that needs to be considered. The success of a promotional activity carried out by a company is greatly influenced by promotional mix variables. Selection of appropriate, efficient and effective promotional mix variables is the main key to a company's promotional activities. The promotional mix carried out at the RJK Motor Karawang car repair shop is personal selling. Meanwhile, personal selling involves seeking orders from government and private agencies. So there is a positive relationship between promotional activities carried out and the value of sales of services obtained. The higher the value used, the higher the sales value obtained. Because there is a strong relationship between promotional costs and sales value, the RJK Motor Karawang car repair shop should create attractive promotional activities and increase its promotional activities. The research results show that the use of Google My Business in increasing the number of consumers has a high willingness to create increased promotions also makes the company better.
Implementation of Islamic Boarding School Cooperative Management in Forming the Entrepreneurial Spirit of Santri Izzetillah, Iqvina; Ghafur, Abd; Arifin, Moh. Samsul
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i2.2463

Abstract

Islamic boarding schools have various functional units, apart from the existing Islamic boarding school education, there are business units called cooperation. The success of management in cooperation cannot be separated from the skills of the management elements in managing the cooperation. One aspect that needs to be considered is the formation of the entrepreneurial spirit of the students. This research aims to find out how the management of the Ainul Hasan Islamic boarding school cooperation (Koperasi Pondok Pesantren/Kopontren) is implemented, and to find out the role of the Ainul Hasan Islamic boarding school Cooperation (Kopontren) in forming the entrepreneurial spirit of students. The research method used is a qualitative method with a case study approach. Data were collected through interviews, observation and documentation with Islamic boarding school caregivers, Kopontren administrators, alumni and several students of the Ainul Hasan Islamic boarding school. The research results showed that the management of the Ainul Hasan Islamic boarding school cooperation (Kopontren) is quite good in implementing its management system because it is seen from the management function which really supports management activities so that the desired goals can be achieved well. The implementation of Ainul Hasan's Islamic boarding school cooperation management (Kopontren) in forming the entrepreneurial spirit of students is by holding entrepreneurship training for students to make brooches from flannel which is held once a week. By implementing good Islamic boarding school cooperation management and entrepreneurship training, students can form the entrepreneurial spirit and help students become successful entrepreneurs in the future.
The Effect of Web Design Quality and E-Trust on Repurchase Intention of Shopee Users Budi, Wahyu Setiyoning; Isyanto, Puji; Romli, Asep Darojatul
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i2.2467

Abstract

This study aims to examine the effect of web design quality and e-trust on repurchase intention. The design of this study uses a quantitative method of population of shopee users at Buana Perjuangan University, with 172 students of Management study program in the period April to August 2023. Data collection through the google form questionnaire. Data processing in this study used Partial Least Square (PLS) based Structural Equation Model (SEM) analysis. The web design Quality variable has a value greater than 0.05. Both are below the significance level of 1.987. This shows that the main speculation which states that there is an impact of web design quality on repurchase intention is not proven. The e-trust variable has a p-value of 0.000 below 0.05. This shows that the second hypothesis that e-trust has an effect on repurchase is proven.
Analysis of Marketing Management Strategies in Facing Dynamic Consumer Behavior in the Digital Era Erislan, Erislan
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Consumer behavior in the ever-evolving digital era has become a primary focus for organizations seeking to remain relevant and competitive. This study analyzes effective marketing management strategies in addressing the dynamics of consumer behavior in the digital era. Based on related research and literature, it is found that easy access to information, trust in recommendations from fellow consumers, and the use of mobile devices have become key factors influencing current consumer behavior. To address these challenges, organizations must adopt a consumer-centric approach and leverage information technology to understand consumer preferences and needs. Effective marketing strategies include personalized messaging and content, content marketing, influencer marketing, and user experience optimization. However, the implementation of adaptive marketing strategies also faces challenges, such as a lack of expertise in data analysis and uncertainty in data privacy regulations. Therefore, organizations need to take strategic steps, such as investing in the development of data analysis skills and monitoring the development of data privacy regulations. By implementing adaptive marketing strategies, organizations can enhance consumer engagement, strengthen brand loyalty, and achieve success in an ever-changing business environment.
Tourism Development Strategies in Menganti Beach, Kebumen Octanisa, Dheanita Sekarini; Palestho, Andrea Basworo; Pratiwi, Yunisti
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 1 (2024): JIMKES Edisi Januari 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i1.2480

Abstract

The tourism industry is one of the largest industries globally in the world both in terms of the number of actors and the money circulating in it. It was recorded that around 1.50 billion world tourists traveled in 2019. This research aims to know the tourism development strategies in Menganti Beach based on the level of tourist satisfaction. his research is based on descriptive quantitative method. The data used in this study are qualitative and quantitative data that obtained through literature study, observation, interviews and questionnaires to 100 respondents who had experienced on visiting Menganti Beach. Data were analyzed using Importance Performance Analysis (IPA) and supported by descriptive analysis methods. The results showed that the development strategy is formulated by improving the performance of quadrant I elements that are also the weaknesses of the destination, maintaining the elements of quadrant II which are also the strengths of the destination, and paying attention to the opportunities and threats that the destination has. The development strategy is broadly emphasized on the aspects of strengthening, developing and packaging tourist attractions, maintaining infrastructure performance, improving the quality and quantity of tourism supporting facilities, increasing marketing (promotion), improving the quality of human resources in the field of tourism services, improving organizational and governance systems and developing partnership relation.
Quantitative Analysis of Marketing Strategy Effective Marketing Management Approach Erislan, Erislan
Jurnal Ilmiah Manajemen Kesatuan Vol. 11 No. 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In managing marketing strategies, a deep understanding of consumer behavior, market trends and competitive advantages is the main key to achieving success. The importance of effective marketing management is further strengthened by a quantitative approach. This research explores the significance of using a quantitative approach in marketing management and investigates its impact on effectiveness and the challenges it faces. This research uses quantitative methods to evaluate the contribution of statistical approaches and quantitative data analysis in improving the effectiveness of marketing management. Quantitative methods include regression analysis to assess the relationship between the use of a quantitative approach in marketing decision making and company sales growth, as well as ANOVA and correlation analysis to compare the success of marketing strategies. Research findings reveal that quantitative analysis provides valuable insights for designing more effective marketing campaigns and making informed decisions. However, some challenges such as data complexity and resistance to change were observed. Nevertheless, investments in information technology and employee training are proposed as solutions to overcome these obstacles. This research highlights the important role of quantitative approaches in improving marketing management practices.
Analysis of Consumer Buying Interest, which is Influenced by Online Customer Reviews and Price Consciousness Hakim, Lukman Abdul Azizul
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i2.2482

Abstract

This study aims to determine the effect of online customer reviews or Online Customer Review (X1) and Price Consciousness (X2) on Buying Interest (Y) studies conducted on consumers who have bought pastry products online on various online sales platforms. The survey was conducted using questionnaires to pastry consumers who had transacted through online sales platforms. After that, the data is processed using SPSS. This study used the following data analysis: coefficient of determination, t test, multiple regression test, and data quality test. Based on the results of this study, the t-count value was 4,843 sig values. 0.000 less than 0.05 indicates that online customer reviews have an impact on buying interest as well as Price Consciousness has an influence on buying interest, which is indicated by the calculation results with a calculated t value of 3.651, and a sig value. 0.001 less than 0.05.
Internal Control System Analysis of the Production Cycle Saputra, Galih; Kusuma, Indra; Hambani, Susy
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The production cycle is the core activity of a manufacturing company. Effective internal control and accounting information systems and efficiency in the production cycle are one of the strategies that can be used by the Company to stay ahead in competing with its competitors. This research aims to determine the accounting information system and internal control system implemented by the manufacturing company PT. Polyprima Cpta Superior. This research method uses descriptive research methods with qualitative research methods. The location chosen by the author is PT. Polyprima Cipta Unggul Bogor Regency is a manufacturing company engaged in plastic manufacturing and mold making. The research results found that the company's accounting information system and internal control system were very well designed, but external factors were still found that prevented the company's procedures from running well. In production planning activities, a fast reaction application is used which enters data and processes the data more quickly and the resulting information is more detailed from all parts.

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