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Dinasti International Journal of Digital Business Management

DIJDBM
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Published by Dinasti Publisher

ISSN : 2715419X EISSN : 27154203 DOI : 10.31933

Core Subject : Science,

Decision Sciences, Operations Research & Management

Dinasti International Journal of Digital Business Management (DIJDBM) provides widespread coverage of high quality research in a broad range of topics such as digital business management science and technology advancements, and establishing new collaborations in these areas. Original research papers, state-of-the-art reviews are invited for publication in all areas of digital business management science and technology. It is therefore a multidisciplinary journal inspired by diversity and open to methodological plurality. Our main concern is that articles have strong theoretical foundations, meet the highest analytical standards, and provide new insights that contribute to the better understanding of managerial phenomena.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)

Articles 728 Documents

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Disclosure of Corporate Social Responsibility (CSR) Through Factors that Influence it Handari, Henni; Yopi Yulius; Ita Reinita Ita Reinita; Idayanti Idayanti
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2001

Research on Corporate Social Responsibility has often been carried out, but in this study there is a little novelty, namely the disclosure of Corporate Social Responsibility through the influence of variables Board of Commissioners Size, Institutional Ownership, Public Share Ownership, and Profitability. The population studied is manufacturing companies in the consumer goods industry sector listed on the Indonesia Stock Exchange in 2017-2021, using purposive sampling, 15 companies were obtained as samples. Multiple regression analysis method with panel data and secondary data processed with Eviews software version 12.0. Research findings show that the variables of Board of Commissioners size, Institutional Ownership, Public Share Ownership, and Profitability simultaneously affect Corporate Social Responsibility (CSR) disclosure. This research can be used by Issuers to be obliged to publish complete and accurate financial statements in order to provide appropriate information to shareholders, as well as managing profitability in Corporate Social Responsibility disclosure to attract investors.

The Effect of Organizational Culture and Leadership on Employee Performance with Work Motivation as an Intervening Variable at PT PLN Pusdiklat Ragunan Jakarta Pabi, Nurdin; Nur Aktif Budiono
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2002

The main objective of this study is to examine how organizational culture, leadership, and work motivation influence the performance of employees at the Training Center of PLN Ragunan Jakarta. The research population comprised employees of the Training Center at PLN Ragunan Jakarta, with a total sample size of 93 individuals. The data analysis method employed was SEM-PLS. The findings revealed that organizational culture has a positive impact on employees' work motivation, and similarly, leadership also positively affects employees' work motivation. Additionally, both organizational culture and leadership have a positive influence on employee performance. Furthermore, work motivation positively influences employee performance. The study also established that organizational culture indirectly affects employee performance through work motivation, and similarly, leadership indirectly affects employee performance through work motivation.

Development Model of Loyalty and Customer Satisfaction Through Service Quality and Product Quality Ulamm Pantas at PT. Permodalan Nasional Madani Tangerang Branch Office Erikson, Juan; Agus Salim
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2003

This study aims to examine the effect of service quality, ULaMM PANTAS product quality on customer loyalty through customer satisfaction at PT. Permodalan Nasional Madani Tangerang Branch Office. This study uses a quantitative approach with Structural Equation Modeling (SEM) using the AMOS program. The unit of analysis used is all ULaMM Pantas customers of PT. Civil National Capital Branch of Tangerang which has done a minimum of two Top Ups. The sample consists of 300 respondents. Data collection techniques were carried out using online questionnaires. The results of the study prove that service quality and product quality have a positive and significant influence on customer satisfaction and loyalty. Customer satisfaction can mediate the effect of service and product quality on customer loyalty. The conclusion of this study is that the higher the customer satisfaction in mediating the quality of services and products, the higher the loyalty of ULaMM PANTAS customers to PT. Permodalan Nasional Madani Tangerang Branch Office.

Implementation for Improved Supervision and Control Industrial Business of Region Law Enforcement in DKI Jakarta Miftakhirodhiyah, Lusy; Veithzal Rivai Zainal; Azis Hakim
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2004

The rapid development of DKI Jakarta today can be seen from the many infrastructure developments in almost all areas of the capital city. Therapid development of development certainly affects the increase in industrial activities in DKI Jakarta. One of them is the increasing number of industrial business places in the DKI Jakarta area. This is what makes the government of DKI Jakarta Province flowto supervise and control industrial business premises. The phenomenon that occurs in the field is not only a positive impact produced by the business of industri, but the negative impact is no less important. Therefore, there needs to be intensive supervision so that this industrial business can be well organized. The purpose of this study is to see how the monitoring efforts carried out by the DKI Jakarta Provincial Government through the Civil Service Police Unit and faktor-what factors are obstacles in the implementation of the supervision. This research uses qualitative methods with data collection techniques including observation and interviews which are then processed and analyzed. The author uses descriptive analysis tools which are then presented in the form of explanatory descriptions with logical sentences so that they can be understood and understood.Based on the results of the study, the monitoring carried out by the DKI Jakarta Civil Service Police Unit in this case is the Section of Supervision and Control of Industrial Business Premises, namely through conservation, inspection and reporting of implementation well in terms of officers, but in terms of business actors, there are still business actors who alwaysavoid when there are officers who conduct direct inspections to the field. This is because there are obstacles that become obstacles in the implementation of supervision, including human resources, and business actors.

The Model of Employee Performance: An Empirical Study Husainah, Nazifah
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2005

The performance of employees in the telecommunications industry is a direct result of the tasks assigned to them by the company or organization. Compensation, organizational culture and job satisfaction are considered to play a vital role in influencing employee performance and achievement of stated goals. Although the impact of organizational culture on its members may not be significant, higher pay and job satisfaction are positively associated with higher performance. The purpose of this study is to determine the significant effects of compensation, work culture, and job satisfaction on employee performance. To achieve this, we took a sample of 420 respondents and collected data using a statement questionnaire. Regression analysis was performed on the collected data using SPSS 20.0 for Windows program. Regression analysis results show that salary, job satisfaction, and organizational culture have significant positive and direct effects on employee performance in the telecom industry.

The Role of Purchasing Decisions in Mediating the Influence of Personal Selling, Price and Product Quality on Customer Satisfaction Using MICE Services C. Catur Widayati; Fadhila Dhia Malihah; Purnamawati Hellen Widjaja; Yenita Yenita
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2006

This study aims to analyze the effect of Personal Selling Services, Price, and Product Quality on customer satisfaction using MICE services. The object of this research is all customers of PT ABC. The population in this study is PT ABC customers in Jabodetabek, and the respondents' plan will be determined by the number of samples based on the Hair formula. Sampling will be carried out by purposive sampling method, which is a sample selected based on its characteristics. The analysis technique uses Smart PLS (Partial Least Square) 3.0 analysis. Quantitative analysis methods with SEM analysis tools and Smart PLS 3.3 tools. The results of this study show that Personal Selling has a positive and significant effect on Purchasing Decisions, but price shows a significant negative effect on Purchasing Decisions , besides that Product Quality shows a positive and significant effect on Purchasing Decisions. Therefore, considering the existing market share, companies should improve purchasing decisions by paying attention to service quality and product quality through the application of attractive prices. The Technology Readiness Level of this study is Level 3. Analytic and experimental critical functions and/or proofs of concept characteristics. Active research and development begins, this includes analytical studies and empirical studies to physically validate the analytical predictions of separate elements of the technology.

The Effect of Green Marketing on Brand Image and Impact on Purchasing Decision (Case Study on Student of The Faculty of Administrative Sciences, Universitas Brawijaya WHO Purchase Tupperware Products) Ulfiah, Ulfiah; Veithzal Rivai Zainal; Azis Hakim
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2007

This research aims to clarify (1) the influence of green marketing to brand image, (2) the influence of green marketing to the purchase decision (3) the influence of brand image to the purchase decision. This type of research is explanatory with quantitative approach. Variables in this research are green marketing, brand image, and purchase decision. The population in this research are students of Faculty of Administrative Sciences 2012/2013 Brawijaya University, who purchase, use the product and know that Tupperware products are green products. This research uses 100 people as sample whisch are chosen by purposive sampling, and use questionnaire as data collection methods. This research also uses descriptive analysis and path analysis methods to analyze the data. The result of path analysis shows that green marketing has the significant influence to the brand image and purchase decision, and also brand image that influence purchase decision significantly. Based on the results of this study, Tupperware Corporation should provide more detailed and accurate information about the products offered through the media, so it will increase the consumer knowledge about the product, especially about green marketing.

The Influence of Social Media Influencer and Electronic Word of Mouth Mediated By Brand Image on Purchase Intention at Eternamoore Beauty Clinic Makassar Markiones, Sartika Aprilia; Buyung Romadhoni; Andi Mappatompo
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2008

This article investigates the effect between social media influencer and electronic word of mouth mediated by brand image on purchase intention at Eternamoore Beauty Clinic Makassar through descriptive-quantitative research. We test the hypotheses of 117 respondents from Eternamoore’s Instagram followers and used the Structural Equation Modelling with PLS. The result reveal that social media influencer exhibit better for brand image. Electronic word of mouth has significant and positive effect on brand image. Whereas the social media influencer has unsignificant effects on purchase intention, brand image mediates this effect. Electronic word of mouth can enhance purchase intention. Additionally, the moderated mediation analysis result revealed that the indirect effect of electronic word of mouth on purchase intention is positively moderated by brand image. These results provide a better understanding of the influencer and e-WOM and offer important contribution to the social media marketing and add valuable insights for practitioners to advance the use of Influencers and e-WOM.

Cultural Harmony in Motion: Revealing the Communication Prowess of Saung Angklung Udjo Community in Enriching Local Traditions Angelo, Eldorado Aluzio; Mujiono, Mujiono; Alvin, Silvanus
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2010

The research explores Saung Angklung Udjo's strategic communication practices, highlighting their successful preservation and promotion of traditional Indonesian culture in the digital age. Aligned with Machfoedz's communication principles, Saung Angklung Udjo crafts a dynamic strategy merging cultural preservation with modern marketing techniques. The study underscores the significance of Saung Angklung Udjo's strategy, harmonizing content and form to engage diverse audiences. Kang Puji Yanandra's insights reveal a meticulous process emphasizing clear objectives, target markets, and tailored messaging. Saung Angklung Udjo's storytelling coupled with diverse media platforms practically translates theoretical principles. Furthermore, the research underscores Saung Angklung Udjo's adeptness in addressing consumer needs through precise information communication. Merging emotional appeal and factual data, Saung Angklung Udjo effectively conveys cultural significance, creating a meaningful connection between audience and heritage. The creative strategy and media selection exemplify Machfoedz's theories, creatively engaging audiences and countering cultural appropriation. The @InfoWisataBandung Instagram case study showcases the synergy of traditional and digital channels in reinforcing the cultural message. Beyond Saung Angklung Udjo, the study offers a model for cultural communities to safeguard heritage and engage wider audiences. By merging traditional and contemporary communication, Saung Angklung Udjo demonstrates the power of strategic communication in preserving cultural identity. Amid evolving digital landscapes, their success illustrates effective communication's potential in celebrating and sustaining cultural heritage.

Analysis of Collateral Risk Mitigation Without Collateral Rights at PT. Permodalan Nasional Madani Branch Office Jakarta Cahya Putra, Mohamad Hendry; Agus Salim
Dinasti International Journal of Digital Business Management Vol. 4 No. 5 (2023): Dinasti International Journal of Digital Business Management (August - Septembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v4i5.2016

This study aims to analyze the implementation of strategic risk management activities for non-mortgage guarantees, analyze risk management that occurs if a guarantee is not installed with mortgage rights in it and analyze the executor's efforts if there is bad or problematic financing at PT. Permodalan Nasional Madani Branch Office Jakarta. Researchers used a type of field research (field research), with a qualitative approach, using data obtained directly from employees PT. Permodalan Nasional Madani Branch Office Jakarta. Data was collected by means of interviews, observation and documentation. Data validity analysis used source triangulation, data analysis used data reduction, data presentation and conclusion. Identification and measurement of non-mortgage credit risk is carried out by PNM before extending credit to prospective customers. PNM conducts assessments, surveys of customer backgrounds, businesses and guarantees provided by customers. Monitoring and controlling credit risk is carried out when credit has been given to customers. Steps taken include persuasive billing and visits to troubled customers.

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Editorial Address Case Amira Prive Jl. H. Risin No. 64D Pondok Jagung Timur, Serpong Utara, Tangerang Selatan, Indonesia

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Contact Name
Ebit Bimas Saputra

Contact Email
dinasti.info@gmail.com

Phone
+6282287504359

Journal Mail Official
dinasti.info@gmail.com

Editorial Address
Case Amira Prive Jl. H. Risin No. 64D Pondok Jagung Timur, Serpong Utara, Tangerang Selatan, Indonesia

Location
Kota tangerang selatan,

Banten

INDONESIA