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INDONESIA
Enrichment : Journal of Management
ISSN : 20876327     EISSN : 27217787     DOI : -
Core Subject : Economy,
The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.
Articles 1,382 Documents
Strategy for developing small and medium enterprises based on creative economy in facing industrial era 4.0 (study on SMEs in Kupang regency): (Study on SMEs in Kupang Regency) Manteiro, Maria C. B.; Sahetapy, Stella; Kabu, Enos; Ringa, Maria B.
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1866

Abstract

The problems in the research are lack of creativity and innovation, lack of skilled labor, lack of knowledge in product management and marketing that is still done in a conventional way not through automation and e-commerce systems, limited machines and facilities as well as capital for business development. In facing this problem, an appropriate creative economy development strategy is needed so that it can overcome these problems. With the right strategy in the creative industry, it is hoped that UMKM can compete in the 4.0 era and can increase business and regional income. The objectives of this study are 1) To identify and map the existence of culinary and handicraft business SMEs in Kupang Regency.2).This research uses qualitative descriptive methods and formulates appropriate strategies in the field of culinary and knitting business in Kupang Regency. This study took samples in 4 (four) sub-districts in Kupang district, namely east Kupang, Central Kupang, West Amarasi and south Amarasi Samples are selected based on unique business characteristics and have distinctiveness in cultural aspects (aspect culture). Data collection using in-depth interviews, observation and documentation techniques. The result of this research is the formation of a Technology-Based MSME Development Center and Bundling of Creative Industry products
Uncovering es teh indonesia’s business model: BMC study and recommendations for growth Widiyanti, Wiwik; Susilowati, Isnurrini Hidayat; Rani, Rani; Syahrir, Syahrir
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1867

Abstract

Ice Tea Indonesia belongs to the category of well-known beverages consumers. Like business in general, The Indonesia is facing many challenges. The aim of this study is to give recommendations for the correct strategy of BMC and SWOT analysis. In terms of strength, Ice Tea Indonesia has a varied product, affordable prices, extensive outlet network, and a strong brand image. However, weaknesses include dependence on foreign tea raw materials and a lack of product innovation. Opportunities are high market demand and potential expansion abroad. Threats involve tight competition and changing customer tastes. Strategic recommendations include leveraging internal powers to harness external opportunities,ining market share, and anticipating threats through risk and crisis management
The role of brand awareness, e-WOM, and perceived quality on purchase intention of Viva cosmetics in Medan Jeybi, Jeybi; Alfonsius, Alfonsius
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1868

Abstract

Viva Cosmetics is one of the oldest cosmetic brands known for their affordable prices and formulations that are suitable for tropical environments. As the beauty industry keeps evolving, there has been a noticeable decrease in the purchase intention of Viva Cosmetics’ products which can be predicted through brand awareness, e-WOM, and perceived quality. This research intends to examine the role of these variables on the purchase intention of Viva Cosmetics among consumers in Medan. Descriptive quantitative and causal method are implemented in this research. Sample is determined using non-probability sampling (accidental sampling) with a total of 97 respondents. Multiple linear regression is used to analyze the data in this research. Results show that brand awareness, e-WOM, and perceived quality partially and significantly influence the purchase intention of Viva Cosmetics in Medan. Brand awareness, e-WOM, and perceived quality also influence the purchase intention simultaneously
Unraveling the relationship between work pressure, work environment, and turnover intentions: a study at alfamart Maulana, Yogi; Pariyanti, Eka; Aliyah, Himatul
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1869

Abstract

The aim of this research is to explore the influence of work pressure and work environment on turnover intention of Alfamart employees. The method used is multiple linear regression analysis of survey data from Alfamart employees. The results of the analysis show that both factors, work pressure and work environment, have a significant influence on employee turnover intention. Work pressure is positively related to turnover intention, while the work environment is negatively related. The interaction between work pressure and work environment also influences turnover intention significantly. The implication of these findings is the importance of Alfamart management to pay attention to these two factors in an effort to reduce employee turnover rates. By improving work pressure conditions and improving the quality of the work environment, employee retention and workforce stability at Alfamart can be increased
The influence of liquidity, leverage, and profitability on dividend policy in manufacturing companies listed on the Indonesian stock exchange moderated by good corporate governance Gumelar, Arya; Setijaningsih, Herlin Tundjung; Hendrian, Hendrian
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1870

Abstract

This research aims to determine the moderated influence of liquidity, leverage, and profitability on dividend policy in manufacturing companies listed on the Indonesian Stock Exchange Moderated by Good Corporate Governance. This type of research is quantitative methods. Population in this research involved manufacturing companies listed on the Indonesia Stock Exchange for the 2015-2019 period, totaling 118 companies. Sampling process was taken using the purposive sampling. The data analysis technique used the Eviews version 9 program with multiple linear regression analysis techniques. According to the research findings, it can be concluded that liquidity and leverage influence policy dividend. Meanwhile, Good Corporate Governance and leverage are unable to moderate the influence of liquidity on dividend policy. Profitability is able to moderate the influence of liquidity on dividend policy. Then, GCG can strengthen the correlation between profitability and dividend policy.
How does mountain tourism affect green consumption in mount bromo through the lens of memorable mountain tourism experiences? Salsabil, Achmad; Roostika, R. R. Ratna
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1874

Abstract

The purpose of this research is to investigate the connection between mountain tourism affecting green consumption in Mount Bromo through the lens of memorable mountain tourism experiences. The respondents of this study were the local people of Indonesia who have visited Mountain Bromo with a minimum age of 17th years old. The data information for this study was gathered via an online questionnaire created using Google Forms and completed by 225 participants. The collected data was then analyzed using the Structural Equation Modelling technique via Smart-PLS. According to the study findings, an improved mountain tourism experience can augment the propensity for green consumption in Bromo. Simultaneously, the research highlights the criticality of memorable mountain-based tourism experiences, a profound connectedness with nature, and amplified environmental awareness. These elements are identified to serve as comprehensive mediators in the perpetual association between mountain tourism experience and green consumption. These findings emphasize the potential of mountain tourism as a catalyst for promoting sustainable consumption practices
Accountability of village fund management in north malinau sub-district malinau district north Kalimantan province Ridwan, Ridwan; Rulinawaty, Rulinawaty; Wijaya, Andi
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1875

Abstract

To create accountability to the public, the role or participation of the community is needed to express their aspirations and contributions in the preparation of APBDes planning. The objectives of this research are 1). To analyze the implementation of accountability in village fund management in North Malinau District, Malinau Regency, North Kalimantan Province, 2). To analyze the obstacles in implementing accountability in managing village funds in North Malinau District, Malinau Regency, North Kalimantan Province. This research uses qualitative methods with data collection techniques using observation, interviews and documentation. The results in this study show that 1). Implementation of Village Fund Management Accountability in North Malinau District, Malinau Regency, North Kalimantan Province based on Accountability for Probity and Legality, Process Accountability, Program Accountability, and Policy Accountability is appropriate, 2). Obstacles to the Implementation of Accountability for Village Fund Management in North Malinau District, Malinau Regency, North Kalimantan Province, namely: Insufficient Human Resources and communication between the Village Government and the Community of Malinau Seberang Village and Kelayang Village is still one way.
The effect of profitability ratio on stock prices at registered food and beverage companies on the indonesian stock exchange (BEI) in 2020-2022 Mulianata, Lisa; Fahrianta, Riswan Yudhi; Syahdan, Saifhul Anuar
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1876

Abstract

This research aims to analyze the effect of profitability ratios on stock prices in food and beverage companies listed on the Indonesian Stock Exchange in 2020-2022. Research variables for profitability include Return on Assets (ROA), Return on Equity (ROE), Earning Per Share (EPS) and Net Profit Margin (NPM). The sample consists of 15 companies with 45 observation data selected using the purposive sampling method. Multiple regression analysis with SPSS was used to process the data. Data comes from annual financial reports of food and beverage companies on the IDX. The research results show that ROA and NPM do not have a significant effect on stock prices. ROE and EPS have a significant effect on stock prices
Antecendents of youth's ads avoidance in Facebook Fanggidae, Jappy P.
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1878

Abstract

This study investigates the effects of disruptions, complexity, negative experience and relevance on advertising avoidance by the youth in Facebook. The relationships are mediated by attitude toward ads in Facebook. The data were collected from 154 undergraduate students in Kupang - Indonesia. The data gathered underwent structural equation model analysis, revealing a noteworthy mediation index. This suggests that the connection between the independent variables and advertising avoidance is influenced by one's attitude toward advertising. However, the results show that negative experience was not a predictor for advertising avoidance. The present study offers new insight regarding antecedents of ads avoidance in social media, in particular Facebook among the youth, one of the biggest age group users of Facebook in Indonesia
Catalysts of corporate value: exploring the interplay between capital structure, company traits, and profitability in the indonesian consumer goods industry (BEI, 2021-2023) Sarumpaet, Tetty Lasniroha; Bayunitri, Bunga Indah; Lestari, Irene Sukma
Enrichment : Journal of Management Vol. 14 No. 1 (2024): April
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v14i1.1879

Abstract

This study investigates the interplay between capital structure, company traits, and profitability in the Indonesian Consumer Goods Industry from 2021 to 2023. Through quantitative exploration, 52 companies listed on the Indonesian Stock Exchange were analyzed. The research assesses the impact of capital structure and company characteristics on company value, considering factors like debt usage, profitability, and stock prices. Findings reveal varying influences on company valuation, with implications for financial decision-making and market positioning. The study contributes to understanding the dynamics of corporate value drivers in a specific industry context, offering insights for strategic management and financial planning in the consumer goods sector

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