cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
LPPM Eka Prasetya
Contact Email
lppm@eka-prasetya.ac.id
Phone
+6261-4571198
Journal Mail Official
mbep@eka-prasetya.ac.id
Editorial Address
Jalan Merapi No.8 Medan
Location
Kota medan,
Sumatera utara
INDONESIA
Jurnal Manajemen Bisnis Eka Prasetya
Published by Sekolah Tinggi Ilmu Ekonomi Eka Prasetya
ISSN : 24776718     EISSN : 27163393     DOI : https://doi.org/10.47663/jmbep.v8i1.225
Core Subject : Economy, Humanities,
Humanities Economics, Econometrics & Finance
This Management Journal accepts writing about the results of studies in the fields of marketing management, financial management, human resource management, and entrepreneurial management, including (but not limited to) the following topics: Human Resource Management Financial management Marketing Management Strategic Management Organizational behavior Operation management Entrepreneurship E-Business Capital market
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Perilaku Organisasi dan Menejemen Sumber Daya Manusia
Articles 234 Documents
 20   21   22   23   24 
THE EFFECTIVENESS OF CAPITAL ON COOPERATIVE SUSTAINABILITY: A PRISMA-BASED LITERATURE REVIEW Apriliani, Winda; Nayla, Siti Najwa; Tarigan, Syahra Arihta Saodes; Nuriansyah, Fazar
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.631

Abstract

Cooperatives play a significant role in improving the economic well-being of their members. However, limited access to capital often hinders their growth and sustainability. This study aims to identify an optimal capital model for ensuring cooperative sustainability. The research employs a Systematic Literature Review (SLR) using the PRISMA approach to identify, review, and evaluate studies related to cooperative capital. Data were collected from indexed scientific articles published in the last five years. The findings indicate that various capital sources—such as internal capital, working capital, equity capital, loans from financial institutions, and external partnerships—are crucial for cooperative sustainability. Furthermore, effective capital management and supportive policies can enhance efficiency and long-term viability. This study concludes that cooperatives must adopt innovative and flexible capital strategies to sustain their operations. The recommendations provided can serve as guidelines for cooperative managers and policymakers in formulating strategies that support cooperative growth in the future.
The THE INFLUENCE OF DESTINATION IMAGE, TOURIST SATISFACTION AND TOURIST EXPERIENCE ON REVISIT INTENTION TO SERIBU NGALAU VILLAGE (NAGARI SISAWAH Sulkaisi, Neffi; Nisha Selvia; Anita Citra Yeni; Citra Dwi Putri
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.634

Abstract

This study aims to examine the influence of destination image, tourist satisfaction, and tourist experience on revisit intention to Seribu Ngalau Village (Nagari Sisawah), a growing ecotourism destination in Sijunjung Regency. Despite its natural attractions, the village faces challenges in retaining tourist interest and repeat visits. Using a quantitative approach, this research involved 150 respondents who had previously visited Seribu Ngalau Village. Data were collected through questionnaires and analyzed using Structural Equation Modeling (SEM) with AMOS software. The results revealed that destination image positively and significantly affects both tourist satisfaction and tourist experience. Furthermore, tourist satisfaction and tourist experience have a direct and significant impact on revisit intention. These findings emphasize the importance of developing a positive destination image, enhancing tourist experiences, and fulfilling visitor expectations to build loyalty and encourage return visits. This study provides practical implications for destination managers and local government to design more sustainable and visitor-centered tourism strategies.
THE INFLUENCE OF DIGITAL MARKETING, BRAND IMAGE, AND INFLUENCER MARKETING ON PURCHASE DECISION Maharani, Desti Ayu; Mawar Anggita Dewi; Vita Pradita Fadila; Saddam Rizky Addiansyah; Nadiya Fikriyatuz Zakiyah
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.636

Abstract

Tujuan dari penelitian ini adalah untuk menganalisis pengaruh Digital Marketing, Brand Image, dan Influencer Marketing terhadap Keputusan Pembelian. Jenis penelitian ini menggunakan survei yang dilakukan kepada konsumen Jiniso yang berbelanja di TikTok Shop. Sumber data terdiri dari data primer dan data sekunder. Populasi dalam penelitian ini meliputi seluruh konsumen Jiniso yang melakukan pembelian melalui TikTok Shop. Metode pengambilan sampel yang digunakan dalam penelitian ini adalah random sampling dengan melibatkan 35 responden. Metode analisis data yang diterapkan adalah analisis regresi linier berganda, uji-t, dan pengujian koefisien determinasi (R2). Hasil uji-t menunjukkan bahwa digital marketing memiliki pengaruh positif dan signifikan terhadap keputusan pembelian produk Jiniso di TikTok Shop, dengan nilai signifikansi sebesar 0,008 yang lebih kecil dari 0,05. Sementara itu, influencer marketing memiliki pengaruh positif namun tidak signifikan terhadap keputusan pembelian produk Jiniso di TikTok Shop, dengan nilai signifikansi sebesar 0,813 yang lebih besar dari 0,05. Koefisien determinasi yang diperoleh sebesar 53,5%, sedangkan sisanya (100% - 53,5%) = 46,5% dipengaruhi oleh faktor lain di luar variabel yang diteliti .
THE RELATIONSHIP BETWEEN FINANCIAL RATIOS AND COMPANY PERFORMANCE: AN EMPIRICAL STUDY ON THE COAL SUB-SECTOR OF THE IDX 2020–2023 Indah Mursalini, Wahyu; Nirwana, Ida; Dewi Fortuna, Agita
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.648

Abstract

Abstract. This study aims to investigate the correlation between financial ratios and corporate performance, focusing on coal sub-sector companies listed on the Indonesia Stock Exchange (IDX) during the period from 2020 to 2023. Employing a quantitative approach, the study utilizes regression analysis to assess how liquidity and profitability ratios influence financial performance. The findings reveal that the liquidity ratio has a statistically significant impact on financial performance, evidenced by a p-value of 0.000, which is below the 0.05 threshold. Conversely, the profitability ratio does not exhibit a significant influence, as indicated by a p-value of 0.440, which exceeds the 0.05 benchmark. These findings suggest that investors should assess a company's financial health before making business decisions. The liquidity ratio plays a crucial role in determining the financial performance of coal sub-sector companies.
THE EFFECT OF WORK LIFE BALANCE, JOB SATISFACTION, AND WORK FATIGUE ON THE PERFORMANCE OF GENERATION Z EMPLOYEES IN THE FOOD AND BEVERAGE SECTOR IN CIREBON CITY Zainab, Siti; Listianty, Diva; Ardiansyah, Andhika; Brilyanto, Angga Prayogi
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.699

Abstract

This study explores how work-life balance, job satisfaction, and work fatigue influence the performance of Generation Z employees in Cirebon City's food and beverage industry. Known for valuing flexibility, mental health, and personal fulfillment, Generation Z tends to be highly responsive to organizational factors that impact their work outcomes. Using a quantitative method, data were gathered through online questionnaires and analyzed with the Structural Equation Modeling approach based on Partial Least Squares (SEM-PLS). The findings reveal that both work-life balance and job satisfaction have been proven to make a significant and strong contribution to shaping employee performance, while work fatigue exerts a significant negative influence. These results underscore the importance of organizational support in creating a balanced and satisfying work environment, as well as in minimizing fatigue, which is crucial for companies seeking to improve productivity, reduce turnover, and attract younger talent to demanding sectors like food and beverage.
Pengaruh Food Vlogger dan Online Customer Review Terhadap Minat Beli Ulang Pada Bakso Urat Juara Tembung Putri, Serly; Sri Rezeki
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.610

Abstract

Bakso Urat Juara Tembung is one of the Meatball shops that has a large number of consumers in Tembung. Apart from having several branches, Bakso Urat Juara Tembung also has social media with quite a lot of followers, making it easier to attract consumer interest with their products. However, it turns out that there are still problems regarding the Interest in Rebuying of Bakso Urat Juara Tembung. The purpose of this study is to find out and analyze the influence of food vloggers on the interest in rebuying Bakso Urat Juara Tembung. The research method used in this study is a quantitative method. The type of data used is primary data. The number of samples in the study was 96 respondents of Bakso Urat Juara Tembung. Based on the results of the study, it was obtained that partially the variable of food vloggers had a positive and significant effect on repurchase interest with a t-count value > t-table, namely 9,359 > 1,984. Partially, the online customer review variable had a positive and significant effect on repurchase interest with a t-count value > t-table, which was 13,002 > 1,984. Then simultaneously, the variables of food vlogger and online customer reviews had a positive and significant effect on repurchase interest with the result of F count 140,580, > 3.09 and the determination coefficient explaining the repurchase interest with an Adjusted R Square value of 73.8% so that the hypothesis was accepted.
Managing Agency Costs in the face of Challenges and Strategies for Successful Cooperatives A Literature Review Qonnita, Shaffira; Silfa Mauludina; Siti Fauziah Durotunnisa; Fazar Nuriansyah
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.611

Abstract

Agency costs are a major challenge in cooperative management, especially in terms of financial efficiency. This study aims to explore the influence of agency costs on the efficiency of cooperative financial management, as well as to identify effective strategies for managing agency costs. The research method used is Systematic Literature Review (SLR) with the PRISMA approach, analyzing 25 selected articles from Google Scholar published in the period 2015-2024. The results of the study show that high agency costs can reduce the efficiency of cooperative financial management, especially due to the lack of transparency and member participation. Some effective strategies that can be implemented include increasing transparency, using technology, restructuring cost efficiency, and education and training for cooperative managers and members. This research provides an important contribution to the development of cooperatives in Indonesia, especially in facing challenges in the Industrial Revolution 4.0 era. However, this study has limitations because it is literature-based and does not involve empirical data. Therefore, further research is recommended to conduct empirical studies to provide a more accurate and contextual picture.
Pengaruh NPM, DER dan TATO Terhadap Harga Saham Pada Subsektor Kosmetik dan Barang Keperluan Rummah Tangga Puspayani; Riyanti
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.705

Abstract

This study aims to analyze and empirically test the influence of several key financial indicators, namely Net Profit Margin (NPM), Current Ratio (CR), Debt to Equity Ratio (DER), and Total Asset Turnover (TATO), on stock prices in companies engaged in the cosmetics and household goods sub-sectors listed on the Indonesia Stock Exchange. The population in this study includes 7 companies, with 6 companies selected as samples using the purposive sampling method based on certain criteria, during the observation period from 2016 to 2023. This study uses secondary data obtained from the annual financial reports of each company as the main source of information. Data analysis was conducted through a quantitative approach by applying multiple linear regression methods, which were processed using SPSS statistical software version 27. The results of the analysis showed that simultaneously the four independent variables (NPM, CR, DER, and TATO) had a significant effect on the company's stock price. However, based on partial tests, only the Debt to Equity Ratio (DER) and Total Asset Turnover (TATO) variables showed a significant effect on stock prices, while the Net Profit Margin (NPM) and Current Ratio (CR) variables did not provide a significant effect.
PENGARUH GAYA KEPEMIMPINAN TRANSFORMASIONAL DAN MOTIVASI INTRINSIK TERHADAP KINERJA KARYAWAN PT BINA ANUGERAH INTI KIMIA DI KABUPATEN PASURUAN ALIM, MIFDOLIN ALIM; Bambang Sutikno; Hari Wahyuni
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.736

Abstract

Penelitian ini bertujuan untuk menguji sejauh mana gaya kepemimpinan transformasional dan motivasi intrinsik memengaruhi kinerja karyawan di PT Bina Anugerah Inti Kimia. Pendekatan kuantitatif digunakan dengan analisis regresi linier berganda sebagai metode utama pengolahan data. Populasi penelitian mencakup seluruh karyawan perusahaan, dengan ukuran sampel 40 responden. Temuan penelitian menunjukkan bahwa kedua variabel independen secara bersama-sama memiliki pengaruh yang signifikan terhadap variabel dependen, yaitu kinerja karyawan. Lebih lanjut, ketika dianalisis secara terpisah, baik kepemimpinan transformasional maupun motivasi intrinsik secara individual menunjukkan pengaruh yang positif dan signifikan secara statistik terhadap kinerja karyawan.
STUDI KASUS MENGENAI KEPUASAN NASABAH MOBILE BANKING LIVIN BY MANDIRI Ervina, Mareta; Aqmala, Diana; Eko, Dwi; Damar, Haunan
Jurnal Manajemen Bisnis Eka Prasetya Vol 11 No 2 (2025): Edisi September 2025
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v11i2.748

Abstract

This research investigates how users of Semarang’s Livin by Mandiri app perceive and evaluate their mobile banking experience. In today’s fast‑evolving digital landscape, customers increasingly demand seamless, on‑the‑go financial solutions, making it vital to uncover the drivers of their contentment. Adopting a quantitative design, we surveyed 253 active app users and examined three key factors usability, security provisions, and perceived trust and their collective impact on overall customer contentment. The statistical analysis demonstrates that an intuitive interface, strong protective measures, and high levels of confidence in the platform each contribute meaningfully to positive user experience. These outcomes underscore the necessity for banks to invest in user‑centric design and transparent security practices if they wish to deepen loyalty and forge lasting bonds with their clientele.

Page 23 of 24 | Total Record : 234

 20   21   22   23   24 

Filter by Year

2019 2025


Reset
Filter By Issues
All Issue Vol 11 No 2 (2025): Edisi September 2025 Vol 11 No 1 (2025): Edisi Maret 2025 Vol 10 No 2 (2024): Edisi September Vol 10 No 1: Edisi Maret 2024 Vol 9 No 2 (2023): : Edisi September Vol 9 No 1 (2023): Edisi Maret Vol 8 No 2 (2022): Edisi September Vol 8 No 1 (2022): Edisi Maret Vol 7 No 2 (2021): Edisi September Vol 7 No 1 (2021): Edisi Maret Vol 6 No 2 (2020): Edisi September Vol 6 No 1 (2020): Edisi Maret Vol 5 No 2 (2019): Edisi September Vol 5 No 1 (2019): Edisi Maret More Issue