Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences
Budapest International Research and Critics Institute (BIRCI-Journal) : Humanities and Social Sciences is a peer-reviewed journal published in February, May, August and November by Budapest International Research and Critics University Journal (BIRCU-Journal). BIRCI welcomes research papers in Humanities: Language and Linguistics, History, Literature, Performing Art, Philosophy, Religion, Visual Arts. Social Sciences: Economics, Anthropology, Sociology, Psychology, Geography, Culture and Ethics Studies, Gender and Sexuality Studies, Area Studies, Archaeology, and other related areas and it is published in both online and printed versions.
Articles
5,356 Documents
Strategy of Tourist Events Museum De Javasche Bank Surabaya
Citra Anggraini Tresyanto;
Deograsias Joseph
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i3.2411
Surabaya is one of the cities in Indonesia which has quite a lot of museum rows with various types of museums. One type of scientific museum is the De Javasche Bank Museum. The collection of historical objects and the historical value of the building is very interesting in fact unable to attract visitors to come and learn. De Javasche Bank Museum is also one of the museums in Surabaya whose existence is not widely known by the public. It is necessary for an integrated marketing communication strategy to solve this problem. One of the integrated marketing communication tools from Sales Promotion is Event Marketing. This research uses qualitative research methods with a descriptive analysis approach. Data collection techniques in this research are field studies and literature studies. Primary data in this study is data that is directly obtained from museum managers, visitors, and the community through observations and interviews, while secondary data comes from literature.
The Influence of Social Responsibility and Leverage on Company Value with Profitability as Mediator
Kurniawati, Yunita;
Hermanto, Suwardi B.;
Suryono, Bambang
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i3.2259
This study aims to analyze the effect of social responsibility (CSR) and Leverage on firm value with profitability as a mediating variable in mining companies listed on the BEI for the period 2014-2019. The sample in this study was selected using purposive sampling technique, with the number of samples obtained as many as 13 companies and a total sample of 78 companies for 6 years. This study uses multiple linear regression analysis to test the direct effect and technical analysis of simple mediation (simple mediation) with the causal step. The results of this study indicate that: 1) CSR disclosure has an effect on profitability. 2) Leverage affects profitability. 3) CSR disclosure has no effect on firm value. 4) Leverage has a negative effect on firm value. 5) Profitability has a negative effect on firm value. 6) Profitability is able to mediate the influence of social responsibility on company value. 7) Profitability is able to mediate the effect of Leverage on firm value.
The Effect of Service Quality and Facilities on Purchasing Decisions at UD. Bintang Petani Jaya in Pematangsiantar
Risma Munthe;
Adat Muli Peranginangin
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 2 (2021): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i2.1951
This research is based on a casual relationship that is causal in nature, there are independent variables (variables that influence), dependent variables (variables that are affected) and mediating variables (variables that affect the relationship between the independent variable and the independent variable. Based on the results, it can be seen that the coefficient of determination (adjusted R2) is 0.403. This value means that the effect of the independent variable (service quality and facilities) on the dependent variable (purchase decision) is 40.3% while the remaining 59.7% is influenced by the other purchasing decision factors that are not examined. Based on the results of the F test, it is known that the significant level value obtained is 0,000 and it is smaller than the significant standard at the level of trust 5% or 0.05 and the comparison between F count and F table, where F counts are 15,507 is greater than F table which is 2,922, so it can be It is concluded that Ha is accepted or the quality of services and facilities has a significant effect on purchasing decisions.
The Influence of Mind Mapping Strategy and Achievement Motivation on Learning Outcomes of Sacrificial Materials in MIS Raudlatul Uluum
Ritonga, Asnil Aidah;
Abdillah, Abdillah;
Ilba, Hafridah
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 3, No 4 (2020): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v3i4.1409
The objectives of this study were: (1) to determine the effect of learning strategies on learning outcomes (2) to determine the effect of achievement motivation on learning outcomes, (3) to determine differences in learning outcomes, (4) to determine differences in learning outcomes between students and students. High achievement motivation with low motivation, and (5) to determine the interaction of learning strategies and achievement motivation on student Jurisprudence learning outcomes. The research method used is quantitative methods with a quasi-experimental approach. The study population consisted of four classes, namely V-1, V-2 and V-3 and V-4. Through the cluster random sampling technique, 1 class was selected as the experimental class which was taught using mind mapping strategies and 1 control class which was taught using the expository strategy. The data collection instruments were questionnaires and tests and data analysis techniques used two-way analysis of variance. The findings of the study show: (1) there is an effect of learning strategies on students' Jurisprudence learning outcomes, (2) there is an effect of achievement motivation on the results of "Jurisprudence learning of students with high achievement motivation is higher than the average Jurisprudence learning outcomes of students with low achievement motivation, (3) there are differences in the learning outcomes of students who are taught Jurisprudence with mind mapping strategies and expository strategies for both students who have high achievement motivation and low achievement motivation.
Analysis of Factors That Affect Community Participation on City without Slums Program (KOTAKU) in Percut Sei Tuan District Deli Serdang Regency
Nenny Rosalinda Siburian;
Erika Revida;
Suwardi Lubis
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i3.2146
The City without Slums (KOTAKU) program is one of the government's strategic efforts to accelerate the handling of slums in Indonesia and support the "100-0-100 Movement", which is 100 percent universal access to drinking water, 0 percent slums, and 100 percent access to proper sanitation. Efforts to handle slums by the government of Deli Serdang Regency began with the identification of the location of slums and the determination of the location of slums through the Decree of the Regent of Deli Serdang No: 413.23/2347 Year 2015 slum area of 461 ha spread across 56 locations of villages, in 19 districts in Deli Serdang. The problem of community participation shows that the involvement of community participation in the KOTAKU Program is still low, this can be seen from the documentation of the list of attending KOTAKU activities in 2019. This study aims to analyze the factors that affect community participation in the KOTAKU Program in Percut Sei Tuan District. The analysis method used in this study is to use a descriptive quantitative approach. The data source used consists of 2 types of data, namely primary data and secondary data. The number of respondents to the study as many as 80 people. The results of this study showed that the factors that influence community participation in the KOTAKU Program in Percut Sei Tuan subdistrict are factors of upper middle age, high school graduation education level, length of work in a week, and understanding positive and significant influence while the factors of long stay and income have a positive and insignificant effect on community participation in the KOTAKU Program.
On the Structure of Specialized Norms of Contemporary Russian Law
Vladimir Valentinovich Kozhevnikov
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 1 (2021): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i1.1780
This article examines theoretical issues related to specialized norms of modern Russian law. The author determines their status, types, provides a reasoned author's position on the issue of their structure, which is closest to the structure of regulatory norms of law, but has specific features. Among the specialized norms of law, conflict norms, consisting of a hypothesis and a disposition, stand out.
The Role of Mediator in Industrial Relationship Dispute Settlement Process during Covid-19 Pendemic at Labor Offices Department North Sumatra Province
Humaizi Humaizi;
Munir Tanjung;
Lia Lestari
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i3.2298
This study aims to determine The Role of Mediator in Industrial Relationship Dispute Settlement Process during Covid-19 Pendemic at Labor Offices Department North Sumatra Province. This research is descriptive research method. The role of the Mediator in the process of resolving industrial relations disputes during the COVID-19 pandemic is the difference of opinion between employees and the company. Can be saidThe role of the Mediator of the Manpower Office is very active in providing guidance on industrial relations, carrying out industrial relations development in the company. This development is technical guidance to entrepreneur workers where the mediator acts as a resource person and is a third person and does not take sides with any of the disputing parties and asks the disputing parties to negotiate before the mediation process is carried out, leads and regulates the course of the mediation session, assists the parties make a collective agreement if an agreement is reached, make written recommendations, and prepare minutes of settlement of industrial relations disputes in accordance with the provisions of Law Number 2 of 2004 concerning Settlement of Industrial Relations Disputes.
The Relationship between Self Efficacies to Academic Cheating in Madrasah Aliyah Islamiyah Sunggal
Mustika, Mustika;
Hasmayni, Babby;
Sani, Zulqarnain Nur
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 2 (2021): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i2.1989
This study aims to find out The Relationship between Self Efficacies to Academic Cheating in Madrasah Aliyah Islamiyah Sunggal. Based on the results of the calculation of Product Moment Correlation, it is known that there is a negative relationship between self-efficacy and academic cheating, where Rxy = -0.624 with a significant p = 0.000 <0.05. This means that the lower the self-efficacy, the higher the academic cheating. Conversely, the higher the self-efficacy, the higher the academic cheating. The effective contribution of the self efficacy variable to academic cheating in Madrasah Aliyah Islamiyah Sunggal is 38.9%. While the remaining 61.1% is due to other factors such as moral and religious developments. In general, the results of the research on students of Madrasah Aliyah Islamiyah Sunggal had moderate self-efficacy, because the empirical average value was 89,372 which was smaller than the hypothetical average score of 93.00, while academic fraud was moderate, because the empirical average value was 204,117 which was higher greater than its hypothetical mean of 188.
Effects of Social Media Marketing and Brand Love-Jealousy on Willingness to Pay Premium
Farrastia Rana Ramadianti;
Sarah Afifah Risani Hidayatullah;
Shania Karla
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i3.2332
In previous marketing academics, there is a recent increase found in adjusting and applying concepts of psychology and interpersonal theories to the brand management concept, such as brand love and jealousy, and its effect on customers’ willingness to pay a premium price. Social media marketing has also received a growing interest regarding its influence on customer-brand relationship. However, the number of related studies focusing on the dynamic Indonesian market is still very limited. The direct influence of SMM activity on brand love in the context of premium brands is also still underexplored. Our purpose in this research is to study the effect of Indonesian young adults’ self-esteem and brands’ social media marketing activities on creating individual’s brand jealousy. A quantitative approach based on questionnaire is used to test the conceptual model that describes the relationships between social media marketing, brand love, self-esteem, brand jealousy, and willingness to pay premium. The findings of this research show that social media marketing positively influences brand love, brand love also positively affects brand jealousy, and brand jealousy has a positive impact to willingness to pay premium. However, self-esteem does not seem to have a significant positive correlation with brand jealousy. The results also provide strategic insights for premium brand managers marketers to motivate customers to pay premium prices’s by focusing on innovative social media strategies and creative content development that appeals to customers' feelings and drive purchase decisions.
Measuring Image through House Design Approach and Resident Satisfaction of Puri Al-Fatih Residential Covid-19 Pandemic Time
Suri Nurmawan Sipahutar;
Pristiyono Pristiyono;
Eva Fitria;
Mulkan Ritonga
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University
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DOI: 10.33258/birci.v4i3.2178
The purpose of this study is to measure the marketing concept applied by the management of Puri Al-Fatih Housing through the house design approach and occupant satisfaction and accommodation to the image of Puri Al-Fatih Housing. The sample used is 70 people who are residents who live in Puri Al-Fatih Housing. Measurement of the instrument was carried out thoroughly with validity and reliability tests. The data analysis technique used path analysis (SPSS and Amos). The results of the study found that the house design variable had a significant effect on the occupant satisfaction variable with a coefficient of 0.540> 0.05. The home design variable has a significant effect on the image variable with a path coefficient between 0.460 > 0.05. Finally, the occupant satisfaction variable has a significant effect on the image variable with a path coefficient of 0.277> 0.05. The implication of this research shows that the house design variable has a coefficient value compared to other tested variables so that the home design variables can be shown which can be the right variables in measuring occupant satisfaction and image.