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International Journal Of Science, Technology & Management (IJSTM)
Published by CV. Inara
ISSN : -     EISSN : 27224015     DOI : doi.org/10.46729
Core Subject : Science, Education, Agriculture, Engineering,
Aerospace Engineering Agriculture, Biological Sciences & Forestry Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Mechanical Engineering Transportation
International Journal of Science, Technology & Management (IJSTM) is an international scholarly refereed research journal which aims to promote the theory and practice of science, technology, innovation, engineering and management.
Arjuna Subject : Teknik (semua kategori) - Teknik (Lain-Lain)
Articles 23 Documents
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Search results for , issue "Vol. 4 No. 3 (2023): May 2023" : 23 Documents clear
The Influence Of Brand Image, Online Service Quality , And Of Use On Purchase Decisions On With Trust As A Mediation Variable Rahayu, Suharni; Limakrisna, Nandan; Horas V. Purba, Jan
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.801

Abstract

This research is to determine the effect of Brand Image, Online Service Quality, and Ease of Use on purchasing decisions with Trust as a mediating variable. The population in this study are consumers who have purchased products on the Shopee e-commerce application in South Tangerang. The sample used in this study were 225 respondents. The sampling technique used was purposive sampling. By using a quantitative descriptive approach. Data analysis used statistical analysis with SEM-PLS. The results of this study indicate that Brand Image has a positive and significant effect on Trust. Online Service Quality has a positive and significant effect on Trust. Ease of Use has a significant positive effect on Trust. Brand Image has a negative and insignificant effect on Purchasing Decisions. Online Service Quality has a positive and significant effect on Purchasing Decisions. Ease of Use has a positive and significant effect on Purchasing Decisions. Trust has a positive and significant effect on purchasing decisions.
The Effect Of Social Media Marketing Grab Medan On Brand Equity With E-Satisfaction And E-Loyalty As Intervening Variables Shubita Devi Harahap, Dharma; Wahyuningtyas, Ratri; Firli, Anisah
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.802

Abstract

The purpose of this study was to find out how much influence social media marketing carried out by Grab Medan has on brand equity through e-satisfaction and e-loyalty. This research is included in quantitative research with data collection methods in the form of questionnaires. The data analysis technique used is the Structural Equation Model (SEM) using the SmartPLS program. The statistical test results show that Grab Medan's social media marketing has a positive and significant effect on Grab's brand equity. This means that marketing carried out by Grab Medan online on its Instagram account can influence or increase brand equity at Grab Medan. The better the marketing done by Grab Medan on its Instagram account, the brand equity of Grab Medan will increase or get better. However, the increase in brand equity is also influenced by e-satisfaction and e-loyalty. E-Loyalty has the greatest influence in increasing brand equity, satisfaction and convenience for consumers in obtaining information and good service from Grab can form high e-loyalty from its users. The effect of e-satisfaction can be seen from the ease of accessing information, a good experience when accessing information, and consumer interest in the content provided by Grab Medan which can increase the e-satisfaction of its users.
The Design Of Customer Knowledge Reporting System Intervention To Improve The Performance Of Medical Representative At Pt. X Buf Rusvita, Lidia; Mansoer , Wilman D.
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.803

Abstract

The change in government policy of product listing cycle of two years created the power of buyers/customers to make decisions to buy products based on price competitiveness. PT. X BUF products is premium and facing the treats on price. However, opportunities lie in its excellent quality and benefit. It is imperative to transfer product knowledge to the customer and gain customer’s knowledge and experience on product. The flow of knowledge to the to the customer on product is crucial to influence the customer in decision making using the product. The knowledge and experience from customers on a product are crucial to the organization on understanding product adoption. This knowledge sharing takes place with the right message to the right customer generate Demand. This research is aimed at designing an intervention on customer knowledge reporting system to improve the work performance of Medical Representative, frontline sales person, at PT. X BUF. The research applied quantitative methodology by collecting data from a set of questionnaires. The finding of the study shows that work process as well as manager role and function have significant impact on willingness of Medical Representative in sharing their customer’s knowledge which eventually impact their work performance in particular and company performance in general.
Service level And Logistic Performance: An Implementation Of Sustainable Quality Assessment Annas, Mohammad; Humairoh, Humairoh
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.804

Abstract

The study aimed to uncover the impact of quality assessment with the instruments of ISO 9001at major hub of logistics companies in Indonesia which divided into three major regions, western region, middle region and northern region of Indonesia. The implementation of ISO used three different variables as components and parameters of assessment which consist of continuous improvement, satisfaction of users and prevention of nonconformities. The methods were used by interviewing and deployment of structured questionnaires to related parties which directly engaged on quality assessment process in daily assignments. The result showed that the implementation of quality instruments such ISO 9001 affecting significantly the quality delivered to users and customers as well as the performance of overall operation held by the logistics companies. The result also showed that the quality of service was not only could be undertaken by two variables but also could be done with more variables that have not been explored. The opportunity of improvement had been implemented by logistics companies through giving optimum services to users and customers.
Assessment System of Halal Product Assurance Implementation in Indonesian Companies Using ID3 and Forward Chaining Algorithm Adline Twice Tobing, Fenina; Kusnadi, Adhi; Harjono, Marco Keegan Shandry; Tjoang, Stephen
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.805

Abstract

The majority of the population in Indonesia practices Islam, making halal products important and necessary to meet the rights and needs of Muslim consumers in Indonesia. Therefore, a halal assurance system is required, not only for obtaining halal certification, but also for maintaining continuity in halal production. The existing halal assurance system has been manual, hence the need for an automated computer-based information system that can assess the halal assurance system implemented by companies. This can make it easier and faster for novice users to assess the implementation of halal practices in a company. The ID3 algorithm is used to create decision trees, and the forward chaining algorithm is used for comparison. The web-based system is developed using PHP language and MySQL for data storage. Testing the system by comparing the final results with the manual calculations, as well as using the ID3 and forward chaining algorithms, yields the same results, indicating the successful development of assessment system of halal product assurance. In addition, user satisfaction testing resulted in a score of 87.34%, indicating that users are highly satisfied with the JaminHalal information system.
Citizens' Satisfaction With Non-Cash Food Assistance Ayu Pramestidewi, Chandra; Ismartaya, Ismartaya; Yulianingsih, Yulianingsih; Prio Utomo, Yoyok; Palahudin, Palahudin
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.810

Abstract

This observation will analyze the level of community satisfaction with non-cash food assistance for social services in the Cibinong District area, Bogor Regency, West Java. Since the March 2020 Pandemic, the government through the Social Service has collaborated with banks (Association of State Banks) to distribute non-cash food assistance (BPNT). Assistance is channeled by distributing electronic cards such as red and white special ATMs to prosperous families from the bank to underprivileged residents who have been registered in the Bogor Regency Social Service data. Then the card is exchanged for necessities (nine staples), namely: 10 kg of rice, 1 kg of eggs, 1 chicken meat, 0.5 kg of vegetables/fruit, and 250 grams of green beans, exchanged for e-Warung which has been provided by the Social Service Bogor Regency. Data collection through questionnaires and observation of e-Warung 40 respondents was taken based on a purposive random sampling technique. The data was analyzed through validity and reliability tests, as well as a hypothesis test in measuring the level of satisfaction of residents with BPNT through e-Warung in Cibinong. The results of the study provide clues that several dimensions of the level of satisfaction that affect the distribution of current BPNT in the Cibinong sub-district, namely: Accuracy in implementation, there are 6 precise aspects: Target, quantity, price, time, quality, and administration. There are two kinds of measurements of Family Welfare Nationally, namely, Measurements by the Central Bureau of Statistics and Measurements carried out by the National Family Planning Coordinating Board, with concerning e-Warung, measurements based on population, health, consumption patterns, and employment. The conclusion is that the level of citizen satisfaction with BPNT has a very positive effect. The results of the study stated that citizen satisfaction increased by 24% on the accuracy of providing assistance and satisfaction increased by 27% on e-Warung performance.
Study of Social Return of Investment (SROI) and Reclamation of CSR Program of Coal Mining Company in South Kalimantan Province Indonesia Husinsyah, Husinsyah; Mahyudi, Fitri; Hasiani, Yarna
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.811

Abstract

This research was conducted at coal companies in South Kalimantan Province with the sampling method Stratified Random Sampling using secondary data on corporate CSR data and primary data on CSR recipients/perpetrators in the fostered areas of each coal company that distributes and CSR both donations in the form of charity as well as community empowerment. The time of the study was March 2023. Calculation of carbon stocks by multiplying the total number of living endemic plants with the world carbon price in the same year % C organics obtained a carbon content percentage of 0.38. The carbon stock yield was 1.022 tons. Meanwhile, bamboo carbon stocks were calculated using the allometric model and the carbon stock results were 0.621 tons. The CSR program is a community empowerment program that is carried out in a structured manner to deal with both problems or opportunities and potentials owned by the community so that an understanding is built in the community that this is a shared affair. So from the social investment of a coal mining company in South Kalimantan, an SROI ratio of 2.2917 or returns on social, economic, and environmental impacts is 2.29 times the investment value.
Family Member Communication For Spastic Cerebral Palsy Parenting Literatur Review Tambunan, Resman Muharul; Lubis, Djuara P.; Muljono, Pudji; Puspitawati , Herien
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.812

Abstract

One of the problems with families of children with cerebral palsy is that they still need a lot of information systematically and scientifically through counseling to build the psychological function of the families of children with cerebral palsy. So that all family members can fully function to provide resilience in parenting children with cerebral palsy who help their children who have limitations. The method used in this study is a descriptive method, which is a study that aims to describe and explain something as it is, while the materials and methods used in this study use a literature review. From the results of several studies regarding the study of parenting Cerebral Palsy children, there was no explanation of the form of intervention for parents who cared for children with Cerebral Palsy. Interventions currently being carried out from psychological studies are positive parenting programs and special commitment therapy for parents of children with cerebral palsy. Positive parenting programs and special commitment therapy for parents of Cerebral Palsy from health communication studies with an emphasis on Parenting Resilience of Cerebral Palsy children with emotional intelligence interventions and social support through family members, community, therapy due to the demands of the role of caregiving. the scarcity of parenting resources for children compared to parenting by the closest family members of Cerebral Palsy children.
The Influence of Incentives and Work Discipline in Increasing Work Motivation of PT. Berastagi Riesmiyantiningtias, Ninuk; Amalia, Rizky; Eko Purwanto, Oby; Chandra, Ati; Puspita, Ratna; Givan, Bryan
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.813

Abstract

This study aims to determine the effect of work discipline on employee performance at PT. Berastagi Rantauprapat. To determine the effect of giving incentives to employee performance at PT. Berastagi Rantauprapat . To determine the effect of work discipline and intensive giving effect on employee performance at PT. Berastagi Rantauprapat. This type of research is associative research. Data collection in this study was carried out through a survey approach with a quantitative descriptive research type by distributing questionnaires to 35 respondents while the population used in this study was employees of PT. Berastagi Rantauprapat. Data collection techniques were carried out by interviews, questionnaires and documentation studies. The data analysis technique used in this research is descriptive analysis, multiple linear regression analysis, hypothesis testing using simultaneous significant test (F test), partial significant test (t test), and testing the coefficient of determination (R2). The results of this study indicate that partially the incentive variable has no positive and significant effect on employee motivation, partially that the work discipline variable has a positive and significant effect on employee motivation and simultaneously that the incentive and work discipline variable has a positive and significant effect on employee motivation.
Comparative Analysis Of On-Page And Off-Page White Hat Search Engine Optimization (SEO) Techniques On Website Popularity Aryani, Diah; Shine Pintor Siolemba Patiro; Setiawan, Aji; Tjahjono, Budi
International Journal of Science, Technology & Management Vol. 4 No. 3 (2023): May 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i3.815

Abstract

Currently, the use of Search Engine Optimization (SEO) has become a necessity to achieve better ranking results from Search Engines known as Search Engine Optimization, which is a collection of techniques for positioning a site so that it can be indexed by search engines and get a position in search engine results—result Pages (SERPs). Based on Globalstatistics data, there has been an increase in internet users in Indonesia who search for products through the search engine market, which has reached 97.38%. This study aims to increase the visibility of a website or multi-umah web page in search results to get a higher ranking on the SERPs in the search results. search results using white hat SEO by comparing on-page techniques and off-page techniques through descriptive qualitative methods, then analyzed using Google Search Console and Google Analytics tools to understand keyword performance, behavior, and customer interests on the umahmulti.biz.id website

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