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Community Empowerment
Published by Universitas Muhammadiyah Magelang
ISSN : 26144964     EISSN : 26214024     DOI : https://doi.org/10.31603/ce
Core Subject : Humanities, Health, Education, Art, Social,
Arts Humanities Education Public Health Social Sciences
Community empowerment is a medium for academicians, government, private companies, and social institutions to communicate community empowerment activities. Each published article is expected to provide new insights and inspire activities elsewhere on related issues.
Arjuna Subject : Umum - Umum
Articles 15 Documents
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Search results for , issue "Vol 10 No 11 (2025)" : 15 Documents clear
Digital branding for Curug Luhur: Empowering community-based tourism through social media and content creation Effendi, Harris; Nurhaida, Dida; Rezandi, Fajar; Winoto, Andre; Wardani, Ardila Puspita Kusuma
Community Empowerment Vol 10 No 11 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.15128

Abstract

Digital literacy gaps among rural tourism managers often hinder the promotion of local potential. This community service program aims to enhance the digital promotion capacity of Curug Luhur natural tourism managers in Sukabumi through social media management and content creation training. The approach integrates digital storytelling and digital branding strategies based on local wisdom. Implementation methods included smartphone-based photography/videography workshops and intensive mentoring on digital business account management. Evaluation results showed significant improvements: consistency in promotional content posts increased by 65%, technical skills in account creation rose by 60%, and understanding of digital performance analytics grew by 55%. Beyond technical aspects, the program successfully fostered a sense of belonging among participants, who now actively serve as community-based content creators and tourism ambassadors. This initiative demonstrates that digital literacy empowerment is an effective catalyst for strengthening the image of sustainable tourism destinations at the local level.
Enhancing the welfare of beginner rabbit farmers through integrated farming systems Arman, Arman; Rosidah, Ainur; Kholidah, Umi
Community Empowerment Vol 10 No 11 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.15161

Abstract

Low productivity and limited technical knowledge are primary obstacles for beginner rabbit farmers in Kalidadi Village, Central Lampung. This community service program, through the POHON OPIUM initiative, aims to enhance farmer capacity through appropriate technology application and institutional strengthening. The methodology employed a community-based empowerment approach involving technical-managerial training, integrated cage installation, and continuous mentoring. Results indicated significant increases in knowledge (83.5%), skills (87.5%), and active participation (62.8%). The economic impact included an average income growth of 59.1% within three months through livestock sales and waste diversification into liquid organic fertilizer and planting media. The program's success was further evidenced by the institutional strengthening of the Kakabit Farm group through a breeder rotation system and collective savings. The integration of technological innovation and circular economy principles proved effective in enhancing farmers' economic independence while establishing an environmentally friendly cultivation system.
Accelerating the competitiveness of organic food MSMEs through appropriate technology innovation in Magelang Orbawati, Eny Boedi; Saleh, Arif Rahman; Puspitasari, Herlina Mega; Fadlurrahman, Fadlurrahman; Mukti, Ari; Ikhtiara, Seiren
Community Empowerment Vol 10 No 11 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.15206

Abstract

Organic rice and processed vegetable products are flagship commodities in Magelang Regency, yet their development is hindered by limited production capacity and conventional marketing management. This community empowerment program aims to strengthen the competitiveness of two MSME partners through technological innovation and management modernization. The methodology employed a community-based empowerment approach involving technology transfer (vacuum machines, food dehydrators, and stainless-steel grinders), quality management training (Good Manufacturing Practices and HACCP), and digital marketing literacy. The results demonstrated a production capacity increase of 100%, work efficiency improvements of 40%, and a turnover growth of approximately 10%. Furthermore, the partners successfully adopted semi-digital management systems and expanded their market reach through digital marketplaces. These achievements prove that the integration of appropriate technology and digital strategies can effectively transform traditional MSMEs into competitive enterprises with global quality standards.
Strengthening the skills of women farmer groups in the production and formulation of lemongrass essential oil Setiana, Mira; Ferawati, Bangkit Ina; Marfuah, Hasti Hasanati; 'Azizah, Alfi Rohmatul; Nugroho, Raihan Alfian
Community Empowerment Vol 10 No 11 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.15253

Abstract

Limited technical knowledge in distillation processes and product formulation has hindered the economic optimization of lemongrass among the Tanjung Asri Women Farmer Group (KWT). This community service program aims to enhance the technical capacity of KWT members through a sciencepreneurship approach, integrating extraction, purification, and product stability processes. The methodology employed participatory training, equipment demonstrations, and hands-on production practice. Results showed a significant increase in participants' technical understanding from 72.5% to 91.3%, with 80% of participants becoming proficient in independent distillation equipment operation. The implemented process innovation successfully increased oil yield by ±20%, producing clearer and more stable essential oil. Overall, the program fostered product downstreaming and business diversification based on lemongrass essential oil as a driver for sustainable local economic development.
Local potential downstreaming and pokdarwis institutional strengthening: Towards a sustainable halal tourism destination Susanti, Dwi; Muliawanti, Lintang; Pambuko, Zulfikar Bagus; Annisa, Nenden Nur; Praditya, Miftakhul Wahyu Ragil; Luhtitisari, Aurelia Rahma Niken; Nafisah, Najmah; Yunita, Arum
Community Empowerment Vol 10 No 11 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.15297

Abstract

Sumberarum Village in Magelang Regency possesses significant tourism potential through the hot springs, yet the development of flagship products and institutional capacity remains underdeveloped. This community service program aims to empower local MSMEs and strengthen the Tourism Awareness Group (Pokdarwis) to support the halal tourism village ecosystem. Utilizing the Participatory Rural Appraisal (PRA) method, the program engaged 20 participants from the Village-Owned Enterprise (BUMDes) and Pokdarwis through food processing training, Cost of Goods Sold (COGS) calculation, and tourism management strengthening. Evaluation results indicated a significant increase in participants' knowledge (from 48% to 69%). Based on hedonic tests, the papaya jelly product achieved the highest preference rate (87%). Furthermore, the initiative successfully established the Pokdarwis organizational structure and enhanced the financial literacy of MSME actors. The synergy between local commodity-based product innovation and institutional strengthening proved effective in accelerating community economic independence within the tourism village area.

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