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Drs. I Gusti Ngurah Agung Suprastayasa, M.Ed
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INDONESIA
Jurnal Kepariwisataan
Published by Politeknik Pariwisata Bali
ISSN : 14125498     EISSN : 25811053     DOI : -
Core Subject : Economy, Education, Art, Social,
Arts Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other
Journal of Tourism Studies (Jurnal Kepariwisataan/JPAR) is aimed to spread critical analysis from researchers and academic practitioners on various travel and tourism issues local, national and internationally. The writing is published after undergoing a peer-review process by providing an exclusive analysis on social and political issues from various perspectives. Journal of Tourism Studies provides high quality study outcomes and new thoughts for academic practitioners, researchers and decision makers to break down the complexity and dynamics of contemporary sociopolitical changes. Published two times a year, JPAR provides itself as a medium for – also invites- researcher, academic practitioners and intellectuals to submit their critical writings and to contribute to the development of social and political sciences. Topics of this Journal focuses on tourism specialization areas include: Tourism culture and cultural heritage in a tourism perspective (local culture, history & tourism, cultural heritage environment and so on) Health, Safety and Security Issues for the Tourism Industry Tourism and economic growth Study Travel (Museums and conservation, festivals and events in the tourism industry) New Tourism Trends (special interest tourism, dark tourism, medical tourism, sports tourism and so on) Ecotourism and sustainable tourism Planning tours, new tourist destinations, climate and tourism MICE in tourism (meetings, incentives, conventions and exhibitions, MICE marketing and management) Information and communication technology, data collection on Tourism, trend tourism & forecasting, social media Impact of terrorism on tourism and crisis management
Arjuna Subject : Umum - Umum
Articles 490 Documents
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KARAKTERISTIK DAY SPA DI KECAMATAN KUTA SELATAN, BALI Darmawijaya, I Gede; Sekarti, Ni Ketut
JURNAL KEPARIWISATAAN Vol 10 No 2 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

Spa industry is a fast growing industry in the world as well as in Bali. The annual average growth of numbers of day spas in this area is 40% since 1995. This research was aim at revealing the characteristics of day spa in the Kuta, Bali. Data were collected from 50 day spas. The instrument used is questionnaire fo­cusing on spa business model, spa facilities, spa treatment, spa treatment price and spa human resources. The findings of this research were: spa business model were mostly non-franchise; the annual growth was 40%; average business hours was 13 hours; average area was 1012 m2; average number of treatment room was 8,56 rooms; average number of manicure and pedicure room and other spa facilities were less than one; the most to the least popular massage were Balinese massage, aromatherapy massage, and Shiatsu massage; the cheapest price of treatment per hour was Rp 40.000 and the highest price was Rp 650.000; per­centage of male and female employees were 14% and 86%; employees with com­petencies certificate is 1,2%; educational background of employees were 5% undergraduate, 8% associate degree, 86% senior high school, and 1 % junior high school.
KLASIFIKASI MAK.AN AN TRADISIONAL DI PERHOTELAN Sukana Sabudi, I Nyoman
JURNAL KEPARIWISATAAN Vol 10 No 2 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

The aim of the present study was to classify and to investigate the reasons for the clasification of Balinese traditional foods in hotels and restaurants in Nusa Dua Resorts Area. The study was conducted using data of the number and types of Balinese traditional foods served in hotels and restaurants and guests 'perception towards Balinese food. The study found out that the Balinese food could be classified based on: the types of ingridients, methods of cooking, how the food were served (hot, ';JClrm, cold), and the product or the thikness of the food.
TINGKAT KEPENTINGAN DAN KEPUASAN. KONSUMEN "FREE STANDING OPERATION RESTAURANT" Arcana, I Nyoman
JURNAL KEPARIWISATAAN Vol 10 No 2 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

The aim of this study was to investigate the elements of marketing mix (Morrison, 2002) which comprised of product, price, place/distribution, promotion, people, programming, packaging, and partnership (8Ps) of the free standing restaurants in Ubu, Bali. Data were collected by distributing questionnaires to guests who had their meals in the restaurants in Ubud. A number of 135 completed questionaires analysed using Important-Performance Analysis. The results showed that there were twelve (12) factors considered very important by the customers and the performance of the restaurants was high; thirteen (13) factors were con­sidered not important by the customers and the peformance of the restaurants was low; two (2) factors were considered not important by the customers but the performance of the restaurants was high; and there were no factors considered to be important by the customers but had low performance.
FRONT MATTER VOL. 10 NO 1 2011 Team, Editorial
JURNAL KEPARIWISATAAN Vol 10 No 1 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

EROSI EKOLEKSIKON SUBAK PADAASPEK PALEMAHAN SEBAGAI AKIBAT DAMPAK NEGATIF DARI PERKEMBANGAN PARIWISATA Murdana, I Ketut
JURNAL KEPARIWISATAAN Vol 10 No 1 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

Ecolinguistics studies the interrelationships between language and environment. The environment refers to the relationships between both social and physical environment, as well as the relationships between language and culture. The Ecolinguistics and Dialectical theories view that the environment consists of Three Dimensions of Social Praxis, which are: Ideology, Sociology, and Biology Dimensions. The concept of Three Dimensions of Social Praxis is closely related to the concept of balance and harmony in life which is called Tri Hila Karana. This concept consists of three aspects, namely: Parhyangan Aspects (Spiritual Environment), Pawongan Aspects (Social Environment), and Palemahan Aspects (Natural Environment). The rapid development of tourism brings two major impacts to the environment, namely: positive and negative impacts. The negative impact will effect the existence of Subak as an inseparable part of Palemahan Aspect (natural or physical environment). The availability of ricefield or land is getting less and less as a result of land conversion process into tourism facilities, such as hotel, villa, and the like. Consequently, many ecolexicon of Subak will be eroded. In other words, erosion of Subak ecolexicon cannot be avoided.
FAKTOR PENARIK DAN PENDORONG WISATAWAN JEPANG BERKUNJUNG KE BALI Kusumarini, Indah
JURNAL KEPARIWISATAAN Vol 10 No 1 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

Japanese tourists are one of the most important markets of Balinese tourism, there­fore understanding Japanese tourists is very crucial. This research, therefore, aims to identify Japanese tourists' motivations visiting Bali; their needs and wants/ likes of tourist attractions; and the factors which stumble their visit plans to Bali. Theory of motivation ''push and pull/actor" and "migration theory" are used in analyzing the problems. By using accidental sampling technique, ques­tionnaires are spread out at the international departure o/Ngurah Rai airport to 100 respondents and some respondents are also interviewed. The result shows that "relaxing" is the main motivation/actor of Japanese tourists to visit Bali. The ''physical" is dominant as the travel motivation of Japanese tourists. Mean­while the main/actor of Japanese tourists visiting Bali is the "natural scenery" and the stumbling/actor is "security". It seems that "nature" in Bali has a high attraction; therefore Japanese tourists intend to relax in Bali. However, this con­dition is not supported by external/actors, such as security. It should be consid­ered to balance them. ··ree factors in order to increase the visit of Japanese tour­ists to Bali.
PARIWISATA RELAWAN (VOLUNTEER TOURISM): PERKEMBANGAN, AKTIVITAS DAN MASYARAKAT LOKAL Suprastayasa, I Gusti Ngurah Agung
JURNAL KEPARIWISATAAN Vol 10 No 1 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

One of the forms of tourism that experience significant development in therecent years is volunteer tourism. The development has attracted both-theindustries as well as researchers in tourism sector. Volunteer tourism startedwhen the establishment of Volunteer Services Oversees (VSO) and US PeaceCorp which send volunteers to less developed nations for development. Thevolunteers can be involved in different areas like archeology, biology, construction, teaching, and conser vation. Compared to other forms of tourism, itis considered as an alternative, sustainable, culturally aware and environmentallyfriendly form of tourism which take into consideration and benefit the localcommunity. However researchs in different aspects of volunteer tourism needfurther be conducted.
PERENCANAAN KAWASAN BOROBUDUR SEBAGAI DAERAH TUJUAN WISATA Hadi Sukarno, Teguh
JURNAL KEPARIWISATAAN Vol 10 No 1 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

ideally. there are at least three parties involved in planning a tourism area namely: government, tourism industries, and the local community with their interests. A tourism destination has to meet some criteria to be successful: aspects of organizational and marketing planning, product aspects, the as­pects of quality planning. Tourism development initiated with good planning is expected to give a beneficial impact on the local industry, government, and community. A good tourism planning will take into consideration in the very beginning all the possible impacts, positive or negative so that all measures can be planned in advance to anticipate them. This article overviews the plan­ning of Borobudur as a Tourism Destination.
MOTIVASI WISATAWAN MEMILIH SPA TRADISIONAL BALI Sri Puspaadi, Ida Ayu
JURNAL KEPARIWISATAAN Vol 10 No 1 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

The main aim of this study is to understand motivations of international tour­ists who choose traditional Balinese spa treatments and products. The study was conducted in international hotels at Nusa Dua Tourism Complex. An in­terview and a set of questionnaires were administered to 34 tourists used as the sample in this research. Non-probability and accidental sampling tech­niques were used in determining the 30 tourists who participated in this study. The collected data about tourists motivations were analyzed descriptively. The results of the study shows that the main push factors that motivate tourists to take Balinese traditional Spa treatments and products are to experience re­laxation and health. Prestige is not their main motivation. The main pull moti­vation for tourists to have Balinese traditional spa treatments and products are: that the Balinese traditional spa treatments and products are available in the hotels where they stay and the high quality of Balinese traditional spa treatments and products.
STRATEGI PEMASARAN HOTEL SANUR PARADISE PLAZA UNTUK MENINGKATKAN PENJUALAN KAMAR MELALUI PAKET RESIDENTIAL MEETING ., Santoso; Reja Arjana, I Ketut
JURNAL KEPARIWISATAAN Vol 10 No 1 (2011): Jurnal Kepariwisataan
Publisher : Pusat penelitian & Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

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Abstract

MICE (Meeting, Incentive, Conference and Exhibition) is growing up rapidly in Indonesia, especially in Bali. MICE participants are on a line with other tourists who also need accommodation and recreation. This condition makes Sanur Paradise Plaza Hotel provides Residential Meeting Package to accommodate MICE activities. In order to find out the factors of unreachable Room Selling Volume, research was conducted to I 00 respondents. The data were analyzed by Variance Analysis and Comparative Descriptive Analysis based on the Theory of Marketing Mix. The result shows that the quality of meeting room and its price are not compatible with consumers expectation. Suggestions for the hotel is to make new variation of Residential Meeting Package, such as: adding Spa Service and renovate the Meeting Room physical condition. The price needs to be adjustable with market condition, giving special rate for some certain moments to attract customers. Promotion should be more optimized in order to give information about meeting package by improving partnership with travel agent and event organizer.

Page 12 of 49 | Total Record : 490

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