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Pipih Sopiyan
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Kampus Universitas Majalengka Jl. KH. Abdul Halim No. 103 Majalengka 45418
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INDONESIA
Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan
Published by Universitas Majalengka
ISSN : 27231941     EISSN : 27762483     DOI : https://doi.org/10.31949
Entrepreuneur : Jurnal Bisnis Manajemen dan Kewirausahaan merupakan sarana publikasi hasil riset bagi para akademisi, praktisi, peneliti, mahasiswa, dan pihak lain yang tertarik dengan pengembangan ilmu profesi dan praktek manajemen di Indonesia. Adapun Focus dan Scope yang menjadi prioritas diantaranya ; Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi.
Articles 235 Documents
Pengaruh Model Komunikasi Terapeutik dan Kompetensi Tenaga Kesehatan Terhadap Kenyamanan Pasien di Klinik Pratama St. Martin De Porres Ende Agueda Da Conceicao; Dasrun Hidayat; Yani Restiani Widjaja
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.14346

Abstract

This study aims to analyze the influence of therapeutic communication and health worker competence on patient comfort at the St. Martin de Porres Primary Clinic. Patient comfort is seen as an indicator of the quality of primary health care services that include physical, emotional, social, and psychological dimensions. Method The type of mixed method research used in this study is the Explanatory Sequential Design, starting with quantitative research used through a survey of 100 respondents with complementary qualitative data from interviews with eight informants. The results of the partial regression test showed that therapeutic communication had a significant effect on patient comfort, while health worker competence did not show a significant effect. However, simultaneously both variables had a significant effect with a contribution of 9%. Qualitative findings support the importance of empathetic communication and professionalism in creating comfort. This study recommends the development of more valid instruments and exploration of intermediary variables such as trust and perception of facilities, with a mixed-method approach or Structural Equation Modeling (SEM) for more comprehensive analysis in the future.
Pengaruh CAR Dan NPL Terhadap ROA Pada BPR Perbarindo Cirebon Tarjono; Gilang Bhirawa Noraga; Ujang Permana; Wawan Supriyanto
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.14558

Abstract

This research aims to analyse the influence of the Capital Adequacy Ratio (CAR) and Non-Performing Loans (NPL) on Return on Assets (ROA) within People's Credit Banks (BPR) affiliated with Perbarindo in the Cirebon region for the period 2023–2024. The study employs a quantitative approach, utilising multiple linear regression analysis on secondary data obtained from the annual financial reports of the BPR. The findings indicate that CAR has a positive and significant impact on ROA, whereas NPL has a negative and significant effect on ROA. Collectively, CAR and NPL exert a significant influence on ROA, with a coefficient of determination of 66.9%. This research provides implications for BPR management to strengthen capital and enhance credit quality.
Pengaruh Profitabilitas Dan Struktur Modal Terhadap Nilai Perusahaan Pada Pt. Astra Internasional Tbk. Galih Purnama Siddik; Asyfiah Asri; Tarmin
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.14814

Abstract

Data in this study comes from the year-end financial statements of PT. Astra Internasional Tbk for 6 years period 2017-2022. This study used quantitative methods.The independent variables of this study are profitability calculated using Return On Equity (ROE) and Capital Structure calculated using Debt to Equity Ratio (DER). Company value is calculated using Price Book Value (PBV) to be the dependent variable. Based on the results of the t test, the effect of Profitability (ROE) on Company Value (PBV) obtained a calculated t value < t table (-0.425 < 2.132), then H10 is accepted and H1a is rejected meaning that Profitability (ROE) has no effect on Company Value (PBV). The results of the t test of the effect of Capital Structure (DER) on Company Value (PBV) obtained the value of t calculated > t table (3.193 > 2.132), then H20 is rejected and H2a is accepted meaning that Capital Structure (DER) affects Company Value ( PBV). Based on the results of the F test of the effect of Profitability (ROE) and Capital Structure (DER) on Company Value (PBV), the F value is calculated > F table (5.667 > 5.46), then Ha is accepted and Ho is rejected meaning that Profitability (ROE) and Capital Structure (DER) simultaneously affect Company Value (PBV).
Pengaruh Rasio Keungan Terhadap Kinerja Keungan pada PT Bank Syariah Indonesia TBK Munti Metralia; Sindi Aprilia; Dira Oktarini; Dola Andini
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.14898

Abstract

This study is intended as an effort to evaluate the extent to which financial ratios affect the performance of PT Bank Syariah Indonesia Tbk (BSI) during the period 2021 to 2024. The focus of the study covers four main ratios, namely Financing to Deposit Ratio (FDR), Non-Performing Financing (NPF), Capital Adequacy Ratio (CAR), and the ratio of Operating Costs to Operating Income (BOPO). Financial performance is measured using two indicators, including Return on Assets (ROA) and Return on Equity (ROE). The approach used is quantitative descriptive by applying multiple linear regression analysis and F-tests and t-tests in order to determine the simultaneous and partial effects. Findings from the analysis results show that the four ratios collectively have a real impact on ROA and ROE. Individually, FDR has a positive and significant impact on ROA, while NPF and BOPO have a negative impact on financial performance. Meanwhile, CAR has a positive impact on ROA, although the level of significance is inconsistent. This finding emphasizes the importance of effective management of financial ratios to improve BSI's profitability and efficiency. This also supports the achievement of the Bank's strategic objectives as a competitive Islamic financial institution at the global level.
Deni Pengaruh Pemanfaatan Sosial Media, Motivasi Dan Pengetahuan Bisnis Terhadap Minat Berwirausaha (Studi Pada Mahasiswa Fakultas Ekonomika dan Bisnis Universitas Majalengka) Nining Kurniasih; Deni Istiono; Pupung Pamungkas
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.14999

Abstract

The role of entrepreneurship can have an influence on the economic improvement of a country, one of which is MSMEs. The better MSMEs in a country, the better the economic growth in that country. Against the background of low interest in entrepreneurship among students. This study aims to find out how the influence of Social Media Utilization, Motivation and Business Knowledge on Interest in Entrepreneurship in Students of the Faculty of Economics and Business, University of Majalengka. The method used is survey method with a verification descriptive approach. The population in this study were 6th and 8th semester students of the Faculty of Economics and Business, Majalengka University who had studied entrepreneurship courses, with a sample of 100 people. The instrument test used in this study is the validity and reliability test. The analytical tools used in this study are the classical assumption test, multiple linear regression analysis, analysis of the coefficient of determination and hypothesis testing for partial tests using the t test and simultaneous tests using the f test. The results showed that social media utilization was in the very high category, motivation was in the high category and business knowledge was in the very high category. The results of hypothesis testing show partially and simultaneously that social media utilization, motivation and business knowledge have a significant effect on entrepreneurial interest.
Peran Kepuasan Kerja Dan Komitmen Organisasi Dalam Memediasi Pengaruh Employee Engagement Terhadap Intention To Stay Guru Gen Z SD/MI di Kecamatan Srono Ahmad Fauzi; Yuniorita Indah Handayani; Lia Rachmawati
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.15064

Abstract

Generation Z was often known as a dynamic generation that easily switched jobs. However, a different phenomenon was observed among Gen Z teachers in SD/MI in the Srono District, who showed a strong desire to remain in their profession. This study explored the factors that encouraged such loyalty, focusing on the role of employee engagement and how job satisfaction and organizational commitment served as bridges that strengthened their intention to stay. A quantitative approach was employed through questionnaire distribution and data analysis using the Structural Equation Modelling (SEM-PLS) technique. The results indicated that teachers’ involvement in their work (employee engagement) had a positive and significant influence on their intention to stay, both directly and indirectly through organizational commitment. Meanwhile, the indirect effect through job satisfaction was found to be insignificant. These findings conveyed an important message: when teachers felt valued, involved, and supported by their work environment, they developed into educators who not only stayed but also committed themselves to continuously serve and grow with their institutions.
Pengaruh Ulasan Online, Rating dan Tagline terhadap Pembelian dengan Kepercayaan Konsumen Aini Nursafaah; Muhamad Wildan Khaerudin
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.15189

Abstract

The development of internet technology has significantly shifted consumer behavior from conventional to online purchasing, including through e-commerce platforms such as Tokopedia. Factors such as online customer reviews, customer ratings, and taglines play an important role in influencing purchase decisions, especially among Generation Z, the dominant users of digital platforms. However, consumer trust is a key intervening variable that can strengthen the influence of these three factors on purchasing decisions. This study aims to analyze the effect of online customer reviews, customer ratings, and taglines on consumer purchase decisions on Tokopedia, with trust as an intervening variable. The research method used is descriptive quantitative, with regression analysis and Sobel test employed to examine both direct and indirect effects among variables. The population in this study consists of Generation Z individuals residing in Kuningan Regency. The results show that online customer reviews, customer ratings, and taglines have a positive effect on trust, and each also has a positive impact on purchasing decisions. Furthermore, trust is proven to mediate the relationship between the independent variables and the purchase decision. Thus, the more effective the use of reviews, ratings, and taglines, the higher the consumer trust and purchasing decisions on the Tokopedia marketplace. These findings suggest that e-commerce businesses should pay close attention to these three factors as strategic elements in enhancing customer trust and encouraging purchase decisions in the future.
Hubungan EMS dan GSCM pada UMKM Batik sebagai Pilar Sustainable Green Management System Siti Nurhayati; Wenti Ayu Sunarjo; Teresa Frietas Belo; Arum Ardianingsih
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 6 No. 2 (2025): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v6i2.15320

Abstract

The purpose of this research is to explore the relationship between environmental management system and green supply chain management as a complement to the sustainable green management system empirically and practically in the Kusuma batik community of Pekalongan City. The type of research is a quantitative research with a survey method using a questionnaire with saturated sampling techniques. The population is 32 batik MSMEs who are members of the Kusuma batik village association and have carried out environmentally friendly practices. The results of the study were obtained that there is a positive and significant influence between the environmental management system on sustainability, there is a positive and significant influence between green supply chain management on sustainability, and the exploration of the relationship between environmental management system and green supply chain management in batik MSMEs can be a complement to the sustainable green management system/green supply chain management both empirically and practically in the Kusuma batik community The city of Pekalongan will have an impact on sustainability in three aspects, namely economic, environmental and social. EMS is able to improve the performance of the organization's environment, so that it needs to be adopted, in addition to EMS also needs to facilitate the implementation of green supply chain management and institutional pressure because both are sustainable green management practices.
Pengaruh Struktur Modal dan Profitabilitas terhadap Nilai Perusahaan yang Dimoderasi Ukuran Perusahaan Meliza Meliza; Sifa Urrohman; Aria Mulyapradana
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 7 No. 2 (2026): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v7i2.16051

Abstract

This study aims to explore the influence of capital structure and profitability on firm value, considering firm size as a moderating variable. Capital structure and profitability are considered important components in assessing financial performance and investment attractiveness. Firm size is assumed to have the potential to strengthen or weaken the relationship between these two main variables on firm value. This study used a sample of 25 companies from the consumer goods sector listed on the Indonesia Stock Exchange (IDX) from 2019 to 2023. The analysis was conducted using a multiple regression method using a fixed-effects (FE) approach to test the direct influence and moderating role of firm size. The results show that capital structure and profitability have a positive and significant influence on firm value. However, firm size was not proven to moderate the relationship between capital structure and profitability on firm value
Pengaruh Literasi Keuangan dan Inklusi Keuangan Terhadap Kinerja UMKM Di Kecamatan Kadipaten R. Neny Kusumadewi; Haris Fauzi; Alan Rusdiana; Muhammad Mahfudin Fasha
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 7 No. 2 (2026): JULI
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v7i2.18132

Abstract

Understanding and knowledge about how to manage finances in a business is very important for all business actors, currently many MSMEs in Kadipeten District are still hampered in their development due to various things, one of which is the understanding of financial literacy and financial inclusion in maximizing the performance of their MSMEs is still not optimal. So this study has the aim to calculate the Effect of Financial Literacy and Financial Inclusion on MSME Performance (Case Study on MSMEs in Kadipaten District). The method in this research is a quantitative method using descriptive and verification analysis. Then 100 respondents who are MSME actors in Kadipaten District are the population in this study. The sampling technique uses Nonprobability sampling with Incidental sampling. The data collection technique is a questionnaire using a Likert scale. Data analysis uses classical assumption tests, multiple linear regression analysis, coefficient of determination, model feasibility tests and partial hypothesis tests. The results of the study indicate that Financial Literacy has a positive and significant effect on MSME Performance and Financial Inclusion has a positive and significant effect on MSME Performance.