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Bambang Hengky Rainanto
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Jurnal Ilmiah Pariwisata Kesatuan
Published by Institut Bisnis dan Informatika Kesatuan
ISSN : 27457524     EISSN : 27457524     DOI : https://doi.org/10.37641/jipkes
Core Subject :
Jurnal Ilmiah Pariwisata Kesatuan adalah media ilmiah yang independen bagi para Dosen dan Peneliti di bidang ilmu Pariwisata dan Hospitality. Dikelola oleh Program Studi Pariwisata dan LPPM IBI Kesatuan. Terbit dua kali dalam setahun, pada bulan Juni dan Desember. Mempublikasikan hasil-hasil penelitian terapan bidang Pariwisata dan Hospitality dalam arti luas.
Arjuna Subject : -
Articles 76 Documents
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Tinjauan Atas Prosedur Pemeriksaan Pendapatan Harian Food And Beverage Pada Aston Bogor Hotel & Resort Salsabil, Nafizhan; Amrulloh, Amrulloh
Jurnal Ilmiah Pariwisata Kesatuan Vol. 4 No. 1 (2023): JIPKES Edisi Januari 2023
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v4i1.2067

Abstract

Food and Beverage sales as one of the largest income generators do not rule out the possibility of human error or fraud which could result in the truth or authenticity of the revenue being generated not being known. So the role of Income Audit as an examiner of daily food and beverage income is really needed. The purpose of writing this final assignment is to find out the procedure for checking daily food and beverage income by Income Audit, to find out what the procedure is for monitoring the use of Restaurant Bills and Captain Order Slips, and to find out how Income Audit handles human error regarding minus postings by the cashier food section. and beverage at Aston Bogor Hotel & Resort. The results of the review show that the procedure for checking daily food and beverage income by Income Audit at Aston Bogor Hotel & Resort has gone very well, because it complies with the regulations set by the management. As well as departments and sections related to checking daily food and beverage income by Income Audit at Aston Hotel Bogor & Resort have also carried out their duties in accordance with procedures. Keywords: Income Audit, Food and Beverage Daily Income Check.
Tinjauan Atas Layanan Prima Pada Hotel Onih Bogor Fadillah, Muhammad Faiz; Purnama, Denta
Jurnal Ilmiah Pariwisata Kesatuan Vol. 4 No. 1 (2023): JIPKES Edisi Januari 2023
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v4i1.2068

Abstract

ABSTRACTDevelopment in all sectors is the goal and target of society, in line with development in all sectors, especially the hotel industry, one of which has the potential to receive serious treatment is the hotel industry sector. The hotel industry is very competitive and hotels must strive to improve excellent service to retain and increase the number of hotel customers. Companies need to have an understanding of excellent service as one of the steps in increasing customer satisfaction, building a positive reputation, and increasing the level of customer satisfaction and loyalty.The purpose of this review is to gain an understanding of: 1) How excellent service is implemented at the Onih Bogor Hotel; 2) What are the obstacles to excellent service at the Onih Bogor Hotel; 3) How to overcome problems with excellent service at the Onih Bogor Hotel.The results of this review are: 1) Hotel Onih Bogor has implemented the elements of excellent service at Hotel Onih Bogor; 2) Obstacles that occur include: a) The high number of customers who need to be served simultaneously at the front office, b) Special requests that are difficult to fulfill due to limited goods, especially iron, c) Disturbances in providing good wifi or internet facilities; 3) Efforts to overcome the obstacles that occur include: a) Front office staff arranging customers to wait on the sofa in the hotel lobby, b) Arranging ironing loan schedules and suggesting the use of laundry services as an alternative to fulfill customer requests regarding irons, c) Hotel staff helping customers looking for better quality wifi networks, such as using wifi in meeting rooms. Keyword : Excellent Service
Tinjauan Atas Strategi E-Marketing Pada Kinasih Resort & Conference Bogor Noor, Tubagus Dicky Faldy Syahid; Nurvenda, Siti Suryani
Jurnal Ilmiah Pariwisata Kesatuan Vol. 4 No. 2 (2023): JIPKES Edisi Juli 2023
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v4i2.2069

Abstract

E-Marketing is an effort to market products and services using online platforms via the internet. The use of E-Marketing can reach a wider audience than traditional media and is more cost effective in marketing. E-Marketing opens up new opportunities to improve marketing strategies to achieve better results. With the help of E-marketing, companies can implement more practical strategies because potential customers can easily get information about products and services and do business via the Internet. The purpose of this review is to find out: 1) To find out what forms of E-Marketing are implemented at the Kinasih Resort & Conference Bogor; 2) To find out what E-Marketing strategies are implemented at Kinasih Resort & Conference Bogor; 3) What are the obstacles and how to overcome obstacles in implementing the EMarketing strategy at Kinasih Resort & Conference.The results of this review are: 1) Kinasih Resort & Conference Bogor has implemented four types of E-marketing; 2) Kinasih Resort & Conference Bogor has implemented seven E-marketing strategies; 3) In its implementation, there are several obstacles experienced by Kinasih Resort & Conference Bogor, including a lack of human resources in the digital marketing division, a lack of interesting and aesthetic content, and less responsive sales. The efforts made by Kinasih Resort & Conference Bogor to overcome obstacles include making additions and improvements in the field of human resources (HR) for the Digital Marketing division, and increasing the number of variations of interesting and aesthetic content on social media. Keywords: E-Marketing, Kinasih Resort & Conference Bogor
Tinjauan Atas Prosedur Kas Masuk Dan Kas Keluar Pada Agria Hotel Bogor Maharani, Biyas Cahaya; Nurjanah, Yayuk
Jurnal Ilmiah Pariwisata Kesatuan Vol. 4 No. 2 (2023): JIPKES Edisi Juli 2023
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v4i2.2070

Abstract

ABSTRACTA procedure is writing that contains steps or stages in doing something. These steps include a sequence of processes for making something from the beginning to the end with the aim of achieving or creating a goal. An organization has important procedures to ensure that there is no miscommunication at the organizational stage. Because in the end procedures will become guidelines for an organization to carry out activities within it, one of which is cash. Cash is an asset that requires special handling, especially in receiving and disbursing cash. Therefore, it is necessary to have a cash in and cash out procedure. The purpose of this research is to find out how the cash in and cash out procedures implemented at the Agria Hotel Bogor are in accordance with existing standard operational procedures or not. From the results of the review, it shows that the cash in and cash out procedures at the Agria Bogor Hotel are good. The existing procedures at the Agria Hotel are quite good, but there are still some procedures that are not in accordance with standard operational procedures. Because in the procedure there is a lack of adequate human resources. Therefore, existing procedures need to be improved in the future. Keywords: Procedures, Cash In, Cash Out
Tinjauan Atas Prosedur Pengelolaan Persediaan Pada Hotel Pesona Alam Resort & Spa Amanda, Dina; Sudradjat, Sudradjat; Suryanti, Cecilia Valentina Sri Hadi
Jurnal Ilmiah Pariwisata Kesatuan Vol. 4 No. 2 (2023): JIPKES Edisi Juli 2023
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v4i2.2071

Abstract

ABSTRACT Inventory is a fairly large current asset and has an important role in every company. Inventory is used to support the company's operational activities. Inventory management activities need to be carried out with correct procedures so that inventory security can be maintained. Security needs to be maintained starting from the purchasing process, storage to the inventory dispensing process. The purpose of this review is to understand how inventory management procedures are implemented at the Pesona Alam Resort & Spa Hotel in order to meet the needs of the company's operational activities. Apart from that, to find out the documents used and related parts in inventory management procedures at the Pesona Alam Resort & Spa Hotel. The results of the review show that inventory management procedures comply with the SOP determined by the company and are also implemented well. There is a separation of duties between related sections and the completeness of the documents is quite good. Keywords: Inventory Management
Tinjauan Atas Pengadaan Pembelian Barang Di Bagian Purcashing Pada The Alana Hotel Sentul Putra, Fawwaz; Supriadi, Yoyon; Srihandoko, Wimpi
Jurnal Ilmiah Pariwisata Kesatuan Vol. 4 No. 2 (2023): JIPKES Edisi Juli 2023
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v4i2.2072

Abstract

The Finance and Accounting Department consists of several parts that are interconnected in the goods procurement process, one of which is the Purchasing Department. The role of the Purchasing Department in a hotel is to be responsible for the process of sourcing and procuring goods or services to assist production functions in hotel operational activities with applicable Standard Operating Procedures (SOP). Procurement activities are one of the basic functions of a company or hotel. This procurement function is said to be basic because a company will not be able to operate properly without this function. The next conclusion is that the department concerned with requesting goods has carried out a Purchase Request in accordance with the Standard Operating Procedures that apply at The Alana Hotel Sentul and attached supporting documents, however it is still necessary to pay attention to specifications such as type of goods, brand and quantity for ordering. to suppliers. Keywords: Purchasing, Procurement, Procedure.
Pengaruh Kualitas Layanan Dan Promosi Penjualan Terhadap Keputusan Pembelian Konsumen Kromosom 78 Cafe Rusliana, Selvia Naca; Mashadi, Mashadi
Jurnal Ilmiah Pariwisata Kesatuan Vol. 3 No. 1 (2022): JIPKES Edisi Januari 2022
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v3i1.869

Abstract

The coffee shop business that is growing very rapidly lately has also made competition to continue to increase. So that requires every coffee shop owner to pay attention and balance every need and desire of consumers in order to create satisfaction and trust. Service quality and sales promotion is one of the factors that can influence purchasing decisions. The purpose of this study was to determine the effect of each indicator (1) Service Quality on Purchasing Decisions (Study at Kromosom 78 Cafe in Bogor City). (2) Sales Promotion on Purchasing Decisions (Study at Kromosom 78 Cafe in Bogor City). (3) to determine how the Effect of Service Quality and Sales Promotion together on Purchasing Decisions (Study at Kromosom 78 Cafe in Bogor City). This study uses quantitative methods and data collection is carried out by distributing online questionnaires to visitors to the Kromosom cafe, with a total sample of 150 people. With the analysis technique using multiple regression analysis processed with the Statistical Package for the Social Sciences (SPPS 23) program. The results obtained from this study are as follows: (1) Service quality has a positive and significant effect on Purchasing Decisions at Kromosom 78 Cafe with a regression coefficient value of 0.028 and a significant value of 0.000. (2) Sales Promotion has a positive and significant effect on Purchasing Decisions at Kromosom 78 Cafe with a regression coefficient value of 0.845 and has a significance value of 0.000. (3) Service Quality and Sales Promotion have a positive and significant effect on Purchasing Decisions at Kromosom 78 Cafe with an F value of 165.165 and greater than the F table value of 3.06 with a significance value of 0.000.
Tinjauan atas Segmenting, targeting, dan positioning pada PT Cimory Dairyland Puncak Farhan, Maulana; Nurendah, Yulia
Jurnal Ilmiah Pariwisata Kesatuan Vol. 3 No. 2 (2022): JIPKES Edisi Juli 2022
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v3i2.1820

Abstract

Culinary is an activity related to cooking and is interpreted as processed products in the form of food or drinks. Culinary terms have spread widely in Indonesia so that currently culinary terms are often mentioned, heard, and read through print and audio-visual media. The purpose of this writing is to find out: 1). To find out the application of segmentation, targeting and product positioning at PT. Cimory Diary Land Puncak. 2). To find out the obstacles that occur 3). To find out how to deal with problems with PT. Cimory Diary Land Puncak products. The results of this scientific work show that: 1. Geographically, PT Cimory Dairyland Puncak divides its marketing area into several areas, especially on Jalan Puncak Bogor. Targeting is carried out to reach the target market based on the selected target size. The positioning carried out by PT Cimory Dairyland Puncak is positioning based on attributes, benefits, use or application, category and price with quality. 2. The obstacle for PT Cimory Dairyland Puncak is that it still uses outdated transaction tools and has poor SOPs. 3. In overcoming obstacles, time alignment is carried out. As well as carrying out maintenance related to the system being applied. Keywords: Application of Segmenting, Targeting and Positioning at PT Cimory Dairyland Puncak.
Pengaruh Citra Merek Dan Kestrategisan Lokasi Terhadap Minat Beli Keanggotaan Pada Rancamaya Golf And Country Club Maryana, Hesti; Fadillah, Adil
Jurnal Ilmiah Pariwisata Kesatuan Vol. 3 No. 2 (2022): JIPKES Edisi Juli 2022
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v3i2.2468

Abstract

Very high business competition at this time occurs between companies encouraging companies to be able to compete with each other in activities for the development of the target market. In a service company, a marketing strategy is very necessary, because it includes the entire plan in its business unit to make changes from potential buyers to buyers who can feel the benefits of their products. In service products, especially in the provision of sports facilities, which are usually the determining factors for consumers in making their choices are the brand image and strategy of their business location. The purpose of this study is to determine (1) the influence of brand image on the buying interest of membership at Rancamaya Golf and Country Club, (2) the effect of the strategicity of location on membership buying interest in Rancamaya Golf and Country Club, (3) the influence of brand image and location strategy on membership buying interest in Rancamaya Golf and Country Club. The author conducted research at Rancamaya Golf and Country Club, which is located on Jalan Rancamaya Utama, Ciawi – Bogor. The method used in this study is a survey and verifiable method. Respondents numbered 94 using the Slovin Technique taken from members at Rancamaya Golf and Country Club. The research data was processed using SPSS Version 25. Based on the results of the study, it is known that (1) Brand image has a positive and significant effect on the interest in buying membership at Rancamaya Golf and Country Club, which means that the test results support the H1 research hypothesis, so that the H1 hypothesis is accepted (2) the strategicity of the location has a positive and significant effect on the interest in buying membership at Rancamaya Golf and Country Club, which means that the test results support the H1 research hypothesis, so that the H1 hypothesis is accepted. (3) The results of the F-test study showed that the F-value or prob value (0.000) < alpha 5% was rejected, so it was rejected by H0, it means that the Brand Image (X1) and The Strategicity of The Location (X2) affected the Buying Interest (Y). Thus, the test results support the H1researchhypothesis:β1,β2≠0(thereisarelationshipbetweenXandY),it meansthattheBrandImageand The Strategicity of The Locationvariables haveasimultaneousinfluenceonBuyingInterest. Keywords: Brand Image, Location Strategy, Buying Interest
Faktor-Faktor Yang Mempengaruhi Pelanggan Dalam Pemesanan Kamar Hotel Grand Savero Hotel Bogor Secara Online Ziidani, Virginia; Sulistiono, Sulistiono; Pambudi, Arde
Jurnal Ilmiah Pariwisata Kesatuan Vol. 3 No. 1 (2022): JIPKES Edisi Januari 2022
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v3i1.2472

Abstract

Tourists' desire to visit Indonesia needs to be accompanied by ease of accessibility, facilities offered and availability of accommodation facilities. Hotels are a form of accommodation that supports tourism activities, where the availability of hotels becomes a supporting facility for tourists visiting a country. And along with the growth of the world of Indonesian tourism, the history of hotels in Indonesia also plays a role in its success. The existence of hotels in Indonesia is of course very much needed in the tourism industry, considering that without adequate accommodation, it is impossible for tourists to want to visit. Increasing tourist visits is a promising business prospect for investors to set up hotels. This increasing hotel construction is due to an increase in demand for occupancy rates every year. The increase in hotel occupancy rates in all provinces across Indonesia is accompanied by the rapid development of the hotel industry. Apart from that, nowadays society is made easier by increasingly sophisticated technology, this means that tourists who want to travel or travel can do it easily using gadgets. Starting from ordering transportation tickets, accommodation, restaurants and so on. This research was conducted to find out what factors encourage customers to make reservations at the Grand Savero Hotel online. The technique used in this research is the method of filling out a questionnaire. The research results show that there are four factors that encourage customers to make hotel reservations online, namely discounts, convenience, seeing other customer reviews, not being able to come directly to the hotel, Keywords: Hotel room reservations, customer decisions, online travel agent

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