cover
Contact Name
Bambang Hengky Rainanto
Contact Email
redaksi.jipkes@gmail.com
Phone
+6285777231129
Journal Mail Official
redaksi.jipkes@gmail.com
Editorial Address
LPPM IBI Kesatuan Jalan Ranggagading No. 1 Bogor 16123 Telp. 0251 8337733
Location
Kota bogor,
Jawa barat
INDONESIA
Jurnal Ilmiah Pariwisata Kesatuan
ISSN : 27457524     EISSN : 27457524     DOI : https://doi.org/10.37641/jipkes
Core Subject :
Jurnal Ilmiah Pariwisata Kesatuan adalah media ilmiah yang independen bagi para Dosen dan Peneliti di bidang ilmu Pariwisata dan Hospitality. Dikelola oleh Program Studi Pariwisata dan LPPM IBI Kesatuan. Terbit dua kali dalam setahun, pada bulan Juni dan Desember. Mempublikasikan hasil-hasil penelitian terapan bidang Pariwisata dan Hospitality dalam arti luas.
Arjuna Subject : -
Articles 80 Documents
Pengaruh Daya Tarik Wisata Dan Electronic Word Of Mouth Pada Media Sosial Instagram Terhadap Keputusan Wisatawan Berkunjung Di The Jungle Waterpark Bogor Utami, Tiara Ayu; Yuwantiningrum, Sri Endah; Rainanto, Bambang Hengky
Jurnal Ilmiah Pariwisata Kesatuan Vol. 5 No. 2 (2024): JIPKES Edisi Juli 2024
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v5i2.2756

Abstract

Kota Bogor ialah salah satu kota yang memiliki banyak potensi pariwisata, salah satunya wisata buatan yang ada di The Jungle Waterpark Bogor. Untuk menciptakan suatu destinasi wisata, diperlukan faktor penentu keberhasilan seperti daya tarik wisata agar wisatawan menjadi tertarik untuk berkunjung. Di tengah ketatnya persaingan pada sektor pariwisata, suatu destinasi wisata banyak yang mempromosikan daya tariknya secara meluas dengan memanfaatkan electronic word of mouth pada media sosial instagram untuk dapat mempengaruhi calon wisatawan dalam membuat keputusan berkunjung. Penelitian ini menggunakan metode kuantitatif dengan analisis regresi linier berganda. Teknik pengambilan sampelnya yaitu purposive sampling dengan jumlah sampel sebanyak 107 responden. Teknik analisis data yang dilakukan yaitu uji instrumen data, uji asumsi klasik, dan uji hipotesis menggunakan sotware IBM SPSS Statistics 25. Hasil pada penelitian ini menunjukkan bahwa: 1) Daya Tarik Wisata secara parsial berpengaruh positif dan signifikan terhadap keputusan wisatawan berkunjung di The Jungle Waterpark Bogor. 2) Electronic Word Of Mouth pada media sosial instagram secara parsial berpengaruh positif dan signifikan terhadap keputusan wisatawan berkunjung di The Jungle Waterpark Bogor. 3) Daya Tarik Wisata dan Electronic Word Of Mouth secara simultan berpengaruh positif dan signifikan terhadap keputusan wisatawan berkunjung di The Jungle Waterpark Bogor. Kata kunci: Daya Tarik Wisata, Electronic Word Of Mouth , Keputusan Berkunjung
Pengaruh Daya Tarik Wisata Dan Electronic Word Of Mouth Terhadap Minat Kunjungan Wisatawan Pasca Revitalisasi Di Situ Gede Bogor Rahmavati, Amalia; Pujiastuti, Sri
Jurnal Ilmiah Pariwisata Kesatuan Vol. 6 No. 1 (2025): JIPKES Edisi Januari 2025
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v6i1.3327

Abstract

This study explores the potential and impact of the revitalization of Situ Gede as a tourist destination in Bogor City. Revitalization involves infrastructure development, increased accessibility, and conservation efforts, increasing its attractiveness. However, development has not been optimal. This study aims to assess the influence of tourist attraction and Electronic Word of Mouth on tourist interest after revitalization. This study uses a quantitative approach with a data collection method using a questionnaire to 100 respondents who are selected according to the criteria by the purposive sampling method. The data test method used is SmartPLS version 4. The results of this study show that: 1) Tourism Attraction has a positive and significant effect on Tourist Visiting Interest. 2) Electronic Word of Mouth has a positive and significant effect on Tourist Interest in Visitation. 3) Tourist Attraction and Electronic Word of Mouth simultaneously have a positive effect on Tourist Visitor Interest. The results in this study show that Electronic Word of Mouth has a greater influence on the interest of tourist visits. Keyword: Tourist Attraction, Electronic Word of Mouth, Tourist Visit Interest
Pengaruh Harga Dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Di Sudut Temu By Toastea Cafe Bogor Madyaratri, Ardha Nareswari; Suryanti, Cecilia Valentina Srihadi; Rainanto, Bambang Hengky
Jurnal Ilmiah Pariwisata Kesatuan Vol. 6 No. 1 (2025): JIPKES Edisi Januari 2025
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v6i1.3328

Abstract

Tourism is not only an important economic sector for a country, but also has a significant impact on the food and beverage industry. Despite facing the challenges of the Covid-19 pandemic, this industry continues to grow, showing that the need for food and beverages remains high among the community. This high demand drives the growth of businesses in the food and beverage sector, such as restaurants and cafes, creating many food and beverage businesses. In facing this competition, every entrepreneur needs to have a unique strategy to attract customers. The purpose of this study was to identify the effect of price and service quality on customer satisfaction at Sudut Temu By ToasTea Cafe Bogor. This study uses a quantitative approach, with data analyzed using SPSS Statistics 29 Year 2023. The sample of this study consisted of 100 respondents, using the probability sampling method with the Slovin formula. The instrument used was a questionnaire to collect data from respondents. The results of the study showed that price and service quality had a positive and significant effect on customer satisfaction partially. Regression analysis also showed that price and service quality had a positive and significant effect simultaneously on customer satisfaction. The most dominant variable in influencing customer satisfaction in this study was service quality. Keywords: Price, Service Quality, Customer Satisfaction
Pengaruh Daya Tarik Wisata Dan Kualitas Pelayanan Terhadap Minat Kunjung Konsumen Kopi Nako Kebon Jati Bogor Yudhatama, Muhammad Dendy; Manurung, Tarida Marlin Surya
Jurnal Ilmiah Pariwisata Kesatuan Vol. 6 No. 1 (2025): JIPKES Edisi Januari 2025
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v6i1.3329

Abstract

The number of cafes in Bogor City has increased very significantly. The increase in cafes moves along with the rise in tourist visits to Bogor. Many cafes are starting to offer natural beauty and have become one of tourist interest in the city of bogor. Kopi Nako Kebon Jati is a cafe whose natural beauty is widely discussed through F&B cafes on several social media. Kopi Nako Kebonjati is a cafe that introduces the natural beauty of the city of Bogor from a height and natural views and the city of Bogor. This study reach out the knowledge of influence tourist attractions and service quality have give on interest in visiting Kopinako Kebonjati Bogor. Using a primary data that collected by spreading questionnaires to Kopinako Kebonjati visitor as a respondents. The number of respondents determined by using Slovin equation so that there were 118 respondents. The data in this study processed using SPSS statictival software version 26 and used multiple linear regression as a estimation model. The study showed that there is a positive significant effect on interested in visiting caused by tourist attraction, on the other hands there is a similar effect caused by service quality interested in visiting. The test results also found that there was a simultaneous influence exerted by attractiveness and service quality on visiting interest. Key Words: Interested in Visiting Tourist Attraction, Service Quality
The Influence Of Tourist Attraction And Accessibility On Tourists Visiting Decisions At Museum Kepresidenan Republik Indonesia Balai Kirti Sukmawati, Ani; Yuwantiningrum, Sri Endah; Rainanto, Bambang Hengky
Jurnal Ilmiah Pariwisata Kesatuan Vol. 6 No. 1 (2025): JIPKES Edisi Januari 2025
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v6i1.3330

Abstract

When planning a tourist trip, tourists always consider the attractions offered by a destination because each place has its own uniqueness. The decision to visit a tourist destination is influenced by several factors, including tourist attraction and ease of accessibility. If a tourist destination is easily accessible, tourists will be more interested in visiting. This research was conducted to determine the influence of tourist attractions and accessibility on tourists visiting decisions at the Museum Kepresidenan Republik Indonesia Balai Kirti. The type of research used is quantitative research, with data collection techniques through questionnaires with a sample size of 100 respondents. The analytical method used is multiple linear regression analysis using the SPSS 25 software. The results of this study show that 1) Tourist Attraction has a significant effect on the Decision to Visit, 2) Accessibility has a significant effect on the Decision to Visit, 3) Tourist Attraction and Accessibility simultaneously have an effect significant impact on tourists' decision to visit the Museum Kepresidenan Republik Indonesia Balai Kirti. This study shows that the tourist attraction variable has the strongest influence on tourist visiting decisions at Museum Kepresidenan Republik Indonesia Balai Kirti. Keywords: Tourism Attraction, Accessibility, Visiting Decision
Analisis Pengembangan Sarana Dan Prasarana Museum Kepresidenan Republik Indonesia Balai Kirti Dalam Meningkatkan Kualitas Pelayanan Mumin, Alfiana; Saragih, Charles Parnauli; Rainanto, Bambang Hengky
Jurnal Ilmiah Pariwisata Kesatuan Vol. 6 No. 1 (2025): JIPKES Edisi Januari 2025
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v6i1.3331

Abstract

This study is a qualitative research aimed at analyzing the development of facilities and infrastructure of the Presidential Museum of the Republic of Indonesia, Balai Kirti, as a strategy to enhance the quality of service to visitors. The research method employed is SWOT analysis, gathering data through direct observation, interviews, and literature review. The analysis results indicate that the development of facilities and infrastructure is crucial in improving the quality of service at Balai Kirti Museum. Physical infrastructure upgrades, such as building renovations, improved accessibility, and provision of adequate facilities, have enhanced visitor experiences. Additionally, the integration of information technology in information presentation and visitor interaction is also a significant factor in improving service quality. The findings underscore the importance of continuously updating and improving museum facilities and infrastructure to meet visitor expectations and needs. Sustainable development in this regard will help enhance the museum's reputation, increase visitor numbers, and strengthen its contribution to promoting Indonesian culture and history. KeyWords: Tourist Attractions, Facilities and Infrastructure, Service Quality.
English Communication Competence of Nature Tourism Guides in Indonesia: Challenges, Needs, and Development Strategies Morita Morita; Donny Hendry Fahsani; Mumuh Mulyana
Jurnal Ilmiah Pariwisata Kesatuan Vol. 7 No. 2 (2026): JIPKES Edisi Juli 2026
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v7i2.5555

Abstract

Nature tourism is one of Indonesia’s most strategic tourism assets because the country offers diverse landscapes, biodiversity, marine resources, forests, mountains, waterfalls, national parks, geoparks, and rural ecotourism destinations. As international tourist mobility continues to recover and grow, the role of nature tourism guides becomes increasingly important. They are not only responsible for accompanying visitors but also for interpreting natural attractions, explaining ecological and cultural meanings, ensuring safety, mediating intercultural interaction, and representing the quality of Indonesian tourism services. In this context, English communication competence is a central professional requirement. However, many nature tourism guides still experience difficulties in using English effectively, especially when explaining biodiversity, giving safety instructions, responding to spontaneous questions, handling complaints, and communicating with tourists from different cultural backgrounds. This article aims to analyze the English communication competence of nature tourism guides in Indonesia, identify the main challenges they face, map their English training needs, and propose development strategies for strengthening their professional competence. Using a conceptual and literature-based approach, this article integrates perspectives from English for Specific Purposes, communicative competence, intercultural communication, tourism service quality, and sustainable tourism. The analysis suggests that the English competence required by nature tourism guides must go beyond general conversational ability. It should include functional guiding English, environmental interpretation, storytelling, intercultural sensitivity, safety communication, emergency communication, and digital communication. The article proposes an integrated development model consisting of needs-based curriculum design, field simulation, micro-guiding practice, mentoring, certification, digital learning, and collaboration among tourism offices, guide associations, universities, destination managers, and local communities. The study contributes to the discussion on tourism human resource development and offers practical recommendations for improving the competitiveness and sustainability of Indonesian nature tourism. Keywords: English communication competence; nature tourism guides; English for tourism; ecotourism; intercultural communication; Indonesia; sustainable tourism.
Membangun Citra Merek Melalui Promosi Penjualan Dan Penggunaan Media Sosial Instagram Serta Implikasinya Terhadap Loyalitas Pelanggan: Studi Empiris Konsumen Tomoro Coffee Sujana Sujana; Salfa Sa’adatul Rahmaniah; Saefudin Zuhdi; Bambang Hengky Rainanto; Febry Lodwyk Rihe Riwoe
Jurnal Ilmiah Pariwisata Kesatuan Vol. 7 No. 1 (2026): JIPKES Edisi Januari 2026
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v7i1.5556

Abstract

The development of digital technology and changes in consumer lifestyle have encouraged F&B companies to be more proactive in promoting and building their brands, especially through social media platforms such as Instagram. This study aims to: (1) Examine the effect of sales promotion on the brand image of Tomoro Coffee; (2) Examine the effect of Instagram social media usage on the brand image of Tomoro Coffee; (3) Examine the effect of sales promotion on customer loyalty; (4) Examine the effect of Instagram social media usage on customer loyalty; (5) Examine the effect of brand image on customer loyalty. This research adopts a quantitative approach using a survey method by distributing questionnaires to 240 respondents who are Tomoro Coffee consumers in the JABODETABEK area. The sampling technique used is purposive sampling, and the data were analyzed using the Structural Equation Modeling (SEM) method with the assistance of AMOS software. The results show that: (1) Sales promotion has a positive and significant effect on brand image; (2) Instagram social media usage has a positive and significant effect on brand image; (3) Sales promotion has a positive and significant effect on customer loyalty; (4) Instagram social media usage has a positive and significant effect on customer loyalty; and (5) Brand image has a positive and significant effect on customer loyalty. In conclusion, each variable examined contributes positively to the development of brand image and the improvement of customer loyalty toward the Tomoro Coffee brand. Keywords: Sales Promotion, Instagram Social Media, Brand Image, Customer Loyalty
Pengaruh Suasana Kafe Terhadap Niat Kunjungan Ulang Dengan Kepuasan Pelanggan Sebagai Variabel Mediasi: Studi Kasus: Pemutaran Musik Instrumental Di Jco Reserve Jalan Jenderal Sudirman, Kota Bogor Saefudin Zuhdi; Wimpi Srihandoko; Fandy Sanjaya
Jurnal Ilmiah Pariwisata Kesatuan Vol. 7 No. 1 (2026): JIPKES Edisi Januari 2026
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v7i1.5561

Abstract

Using customer satisfaction as a mediating variable, this study was carried out at JCO Reserve to investigate the impact of café atmosphere on revisit intention. The study's foundation is the idea that creating a welcoming and cosy café atmosphere is crucial to boosting patron satisfaction and encouraging repeat business. Customers of JCO Reserve were given questionnaires to complete in order to gather data for this quantitative research project. Purposive sampling was used in the sampling procedure. Additionally, Structural Equation Modelling (SEM) with the Partial Least Square  (PLS) approach was used to process and analyse the data. The results of this study demonstrate that customer happiness is positively and considerably impacted by café atmosphere. Additionally, it was discovered that the intention to return was positively and significantly impacted by customer satisfaction. The findings also show that revisit intention is positively and significantly impacted by café atmosphere. Furthermore, it has been demonstrated that the association between café atmosphere and intention to return is mediated by customer satisfaction. According to the study's findings, enhancing a café's ambience, especially with regard to music, can boost patron satisfaction, which in turn promotes the intention to return
Digital Entrepreneurship in Tourism: A Literature Review on Innovation, Business Model Transformation, and Destination Competitiveness Mumuh Mulyana; Diah Kusumayanti; Zul Azhar
Jurnal Ilmiah Pariwisata Kesatuan Vol. 7 No. 2 (2026): JIPKES Edisi Juli 2026
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v7i2.5589

Abstract

Digital entrepreneurship has become a strategic force in transforming the tourism sector, particularly through the integration of digital platforms, data analytics, social media, artificial intelligence, mobile applications, and smart tourism ecosystems. This article aims to review the literature on digital entrepreneurship in tourism by focusing on three major dimensions: innovation, business model transformation, and destination competitiveness. Using a literature review approach, this article synthesizes previous studies on e-tourism, smart tourism, digital entrepreneurship, tourism innovation, platform-based business models, and destination management. The review indicates that digital entrepreneurship in tourism is not merely related to technology adoption, but also to entrepreneurial capability, opportunity recognition, digital value creation, ecosystem collaboration, and strategic managerial transformation. Digital technologies enable tourism entrepreneurs to redesign products, personalize tourist experiences, expand market access, improve operational efficiency, and strengthen destination branding. From a managerial perspective, the main challenge is not only how tourism firms adopt digital tools, but how managers transform organizational capabilities, business models, human resources, customer relationships, and inter-organizational networks. This article contributes by proposing an integrative managerial framework linking digital entrepreneurial orientation, innovation capability, business model transformation, and destination competitiveness. The article concludes that digital entrepreneurship should be positioned as a strategic capability for tourism firms and destinations, especially in facing dynamic competition, changing tourist behavior, and the demand for sustainable tourism development. Keywords: digital entrepreneurship, tourism, innovation, business model transformation, destination competitiveness, smart tourism, digital platform.