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JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB)
Published by Yayasan Insani Mandiri Santani
ISSN : -     EISSN : 2723424X     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Lingkup jurnal mencakup: Tata kelola perusahaan, manajemen sumber daya manusia, manajemen SDM strategis, kewirausahaan, pemasaran, e-bisnis, manajemen teknologi informasi, manajemen operasi, manajemen keuangan, kepemimpinan, dan ekonomi manajerial.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 195 Documents
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PENGARUH TRANSFORMATIONAL LEADERSHIP TERHADAP INTRINSIC MOTIVATION PADA KARYAWAN BANK BRI CABANG CURUP Maryani, Septi; Finthariasari, Meilaty
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 2 No. 2 (2021): Desember 2021
Publisher : Yayasan Insani Mandiri Santani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61567/jmmib.v2i2.65

Abstract

Penelitian ini bertujuan untuk mengetahui Pengaruh Transformational Leadership Terhadap Intrinsic Motivation Pada Karyawan BANK BRI Cabang Curup. Faktor yang akan dibahas dalam penelitian ini adalah Transformational Leadership. Obyek dalam penelitian ini adalah Karyawan di BANK BRI Cabang Curup yang berjumlah 78 orang. Penelitain ini dilakukan pada tanggal 19 februari sampai dengan 19 maret 2021. Dalam penenlitian ini penulis menggunakan metode pengumpulan data dengan cara observasi, penyebaran angket atau kuisioner.Ada beberapa teknik analisis data yang digunakan dalam penelitian ini, menggunakan uji instrument, analisis tanggapan responden, analisis regresi linier sederhana, koefisien determinan, dan juga uji hipotesis t. Dari hasil uji regresi linier sederhana didapat persamaan regresinya yaitu sebagai berikut : Y = 0.846 + 0.189 (X). Sementara hasil pengujian dengan uji hipotesis yang telah dilakukan dapat diketahui bahwa Transformational Leadership (X) menunjukkan thitung > ttabel (40.294 > 1.99167) dan (sig <  = 0,000 < 0,050). Sehingga dapat disimpulkan bahwa Transformational Leadership berpengaruh secara positif dan signifikan terhadap Intrinsic Motivation Pada Karyawan BANK BRI Cabang Curup.
PENGARUH FASILITAS WISATA, HARGA DAN KEAMANAN TERHADAP KEPUTUSAN BERKUNJUNG WISATAWAN PADA WISATA SUBAN AIR PANAS CURUP Junensih, Silvi Anggraeni; Ratnawili, Ratnawili
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 2 No. 2 (2021): Desember 2021
Publisher : Yayasan Insani Mandiri Santani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61567/jmmib.v2i2.66

Abstract

This study aims to determine the effect of tourism facilities, price and safety on tourist visiting decision at Hot Spring Tourism of Curup. The population of this study was all tourists who are visiting at  Hot Spring Tourism of Curup. The sample of this study was 70 respondents. The sample was determined by using purposive sampling technique with the criteria of the respondents being visitors who were visiting at Hot Spring Tourism of Curup. The data was analyzed by using quantitative analysis (validity and reliability tests), multiple regressi on analysis, classical assumption test (multicollinearity normality) and heteroscedasticity), the ttest and the coefficient of determination. From the results of multiple regression analysis, it is found that the regression equation Y=13.251+0.251(X1)+0.279(X2)+0.539(X3).This means that the Tourism Facility ,Price and Security variables have appositive effect on visiting decisions. While from the hypothesis, thet value for Tourism Facilities (X1) is 2.480 with a significan celevel of 0.016, for Price (X2)2.249 with a significance of 0.028 and for the security variable (X3)3.783 with a significan celevel of 0.000. t test statessignifican tresults forall variables and the hypothesis accepted.The result of multiple regression analysis also shows the coefficient of determination of 0.589,which means that the variables of Tourism Facilities, Price and Security give effect on visiting decision of tourists by 58.9%,while 41.1% is influenced by other variables which are not observed in this study.
PENGARUH HARGA,ULASAN PRODUK, KEMUDAHAN DAN KEAMANAN TERHADAP LOYALITAS KONSUMEN BELANJA SECARA ONLINE DI LAZADA Onsardi, Onsardi; Putri, Untung Devomila
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 2 No. 2 (2021): Desember 2021
Publisher : Yayasan Insani Mandiri Santani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61567/jmmib.v2i2.67

Abstract

This study aimed to determine the effect of price, product review, convenience and security toward consumers’ loyalty online shopping at Lazada. The population of this study were residents of the panoramic village, which amounted to 100 people. The sample of this study was taken by using the purposive sampling techniques. The data was collected by using questionnaire. The data was analyzed by using a test instrument(test validity and reliability), analysis of classical assumptions (normality, multicollinearity, and heteroscedasticity), multiple linear regression, t test and f test. Based on the results of multiple linear regression, the regression equation form Y = 3.698 -0.568 (X_1) + 0.242 (X2) + 0.724 (X3) + 0.489 (X4). Which means if the variable price (Xl), product reviews (X2), convenience (X3), security (X4) consumers’ loyalty (Y) are equal to zero, then the variable consumer loyalty will remain at 3.698. The results of the analysis of the coefficient of determination obtained a value of 0.582 or 58.2% which means that together the variables of price, product reviews, convenience and security give effect toward consumers’ loyalty, while the remaining 0.418 or 41.8% is influenced by other variables that are not included. in the research model. The results of the t-test for the price variable show the value (X2) t_hit>t_(α/2) (5.227 > 1.984) and (sig = 0.000 < 0.050). It states that the price has a negative effect toward consumers’ loyalty (Y). The review variable product (X2) shows the value of t_hit> t_(α/2) (2.045 > 1.984) and (sig = 0.044 < 0.050). It states that there is an effect of Product Reviews on Consumers’ Loyalty (Y), the convenience variable (X3) shows the value of t_hit>t_(α/2) (7.280 > 1.984) and (sig = 0.000 < 0.050). It states that there is an effect of convenience on consumer loyalty (Y), the security variable (X4) shows the value of t_hit>t_(α /2) (4.228 > 1.984) and (sig = 0.000 < 0.050). It states that there is an influence of convenience on consumer loyalty (Y). So H5 is accepted meaning price (X1), product reviews (X2), convenience (X3) and security (X2) have a positive and significant effect on consumers’ loyalty (Y) online shopping at Lazada. Keywords : Product Review, Convenience, Security, Consumers’ Loyalty.
DAYA TARIK, CITRA DESTINASI, DAN FASILITAS PENGARUHNYA TERHADAP MINAT BERKUNJUNG ULANG PADA OBJEK WISATA WAHANA SURYA BENGKULU TENGAH Ardiansyah, Yozi; Ratnawili, Ratnawili
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 2 No. 2 (2021): Desember 2021
Publisher : Yayasan Insani Mandiri Santani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61567/jmmib.v2i2.68

Abstract

This study aims to determine the effect of attraction, destination image, and facilities on interest in revisiting the Wahana Surya Bengkulu Tengah Tourism Object. The number of samples in this study were 70 respondents as samples. Determination of the sample using purposive sampling method with the criteria of the respondents being visitors who have visited at least two times to Wahana Surya Bengkulu Tengah Tourism Object. Data collection by questionnaire method. The data that has been collected is then processed using multiple linear regression, coefficient of determination (R2), t test and f test. Based on the results of multiple linear regression, the regression equation form Y = 4.784 + 0.811 (X_1) + 0.313 (X2) + 0.294 (X3). Which means if the attractiveness variable (X1), destination image (X2), and facilities (X3) on the interest in revisiting (Y) is equal to zero, then the variable interest in revisiting will remain at 4.784. The results of the analysis of the coefficient of determination (R2) obtained a value of 0.671 or 67.1% which means that together the attractiveness variables, destination image, and facilities contribute to influencing the interest in revisiting, while the remaining 0.329 or 32.9% is influenced by other variables that are not enter into research. The results of the t-test for the attractiveness variable (X1) show the value of t_hit>t_(α/2) (4.446 > 1.996) and (sig = 0.000 < 0.050), this shows that there is a positive and significant effect of attractiveness (X1) on interest in revisiting (Y), the destination image variable (X2) shows the value of t_hit>t_(α/2) (2,348 > 1,996) and (sig = 0.022 < 0.050), this shows that there is a positive and significant influence on the interest of the distention image. visit again (Y), and the facility variable (X3) shows the value of t_hit>t_(α/2) (2.256 > 1.996) and (sig = 0.027 < 0.050), this shows that there is a significant effect of facilities on interest in revisiting (Y ). From the results of the f test showing the value of t_hit> t_(α/2) (44.807 > 3.977) and (sig = 0.000 < 0.050), it can be concluded that H_4 is accepted meaning that simultaneously the attractiveness variable (X_1), image distension ( X2) and Facilities (X3) significantly influence the interest in revisiting (Y) at Wahana Surya Bengkulu Tengah Tourism Object. Keywords: Attractiveness, Destination Image, Facilities, Interest of Revisiting.
PENGARUH CITRA PERUSAHAAN, KUALITAS PRODUK DAN CITA RASA TERHADAP KEPUASAN PELANGGAN Sari, Yunita Rahmah
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 2 No. 2 (2021): Desember 2021
Publisher : Yayasan Insani Mandiri Santani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61567/jmmib.v2i2.70

Abstract

This study is entitled The Influence of Company Image, Product Quality and Taste on Customer Satisfaction in Bengkulu City Syarah Bakery consumers. The problem formulation in this study is whether the company's image, product quality, and taste influence the customer satisfaction of Syarah Bakery. The purpose of this study is to find out the company's image, product quality, and taste influences the customer satisfaction of Syarah Bakery. This research was conducted on Bengkulu City Bakery Syarah Consumers. While the time of this research was carried out in December 2020 until January 2021. There is also a population and this research is Syarah Bakery Kota Bengkulu, while the sample of this study is a consumer Syarah Bakery Kota Bengkulu amounting to 110 people. This means that the sample material uses quantitative methods.With the research test data analysis technique, the research results can be concluded that the respondents' responses about Company Image (X1), Product Quality (X2), and Taste (X3) affect Customer Satisfaction (Y) with multiple linear regression results obtained as follows: Y = 0.414 + 0.280 (X1) + 0.202 (X2) + 0.109 (X3). In addition, from the hypotheses that have been done, it is found that the Company Image variable (X1) shows that t_hit> t_ (α / 2) (3,945> 1.98260) and (sig α = 0.000 <0.050), Product Quality is t_hit> t_ ( α / 2) (4,517> 1.98260) and (sig α = 0.028 <0.050), Taste is t_hit> t_ (α / 2) (2,167> 1.98260) and (sig α = 0.032 <0.050). Then the test result F shows that the values of F_count> F_table are (73,505> 2,699) and (sig α = 0.000 <0.050). So it can be concluded that all variables namely Company Image, Product Quality, and Taste are partially and simultaneously compliant with Bengkulu City Bakery Lecture Customer Satisfaction.Keywords: Company Image, Product Quality, Taste and Customer Satisfaction 
PENGARUH HARGA, KREATIVITAS, DAN INOVASI TERHADAP MINAT BELI PELANGGAN (STUDI KASUS PADA PELANGGAN TOKO SHEREN HIJAB BENGKULU) Gustiarini, Endah; Ekowati, Sri
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 2 No. 2 (2021): Desember 2021
Publisher : Yayasan Insani Mandiri Santani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61567/jmmib.v2i2.77

Abstract

This study aims to determine the effect of price, creativity, and innovation on customer buying interest (a case study of the customer of the Sheren Hijab Bengkulu shop), either partially or simultaneously. There are several factors that will be discussed in this research, including Price, Creativity, and Innovation. The object of this research is the customer of the Sheren Hijab Bengkulu shop, which amounts to 75 people. In this research the authors use the method of data collection by means of observation, distributing questionnaires or questionnaires. Data analysis techniques used in this study, using instrument test, classical assumption test, respondent response analysis, multiple linear regression analysis, determinant coefficient, and hypothesis testing. The results showed that Price has a positive effect on Customer Purchase Intention (Case Study on Customers of the Sheren Hijab Bengkulu Shop). This means that if this is in accordance with the quality of the products provided at the Sheren Hijab Bengkulu Shop, this is felt according to the value of the benefits obtained, of course it is not a problem for customers to decide to make a purchase. Creativity has a positive influence on Customer Purchase Interest (Case Study of the Sheren Hijab Bengkulu Customer Shop). This means that if creativity is further enhanced, customers' buying interest will be even higher for the products offered by the Sheren Hijab Bengkulu Shop. Then the innovation variable shows a positive influence on customer buying interest (Case Study on the customer of the Sheren Hijab Bengkulu Store). This means that if product innovation is further enhanced, customers' buying interest will also increase. So, from the results of the research that has been done, it can be concluded that Price, Creativity, and Innovation have a partial or simultaneous effect on Customers' Purchase Intention (Case Study on Customers of the Sheren Hijab Bengkulu Shop). Keywords: Price, Creativity, Innovation, and Purchase Interest
PENGELOLAAN DAN PEMBAGIAN SISA HASIL USAHA (SHU) KOPERASI JASA BERKAH BERSAMA SYARI’AH MENURUT UNDANG-UNDANG NOMOR 17 TAHUN 2012 Junaidi, Anwar; Setiawan, Dharma; Akbar, Rahmad
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 2 No. 2 (2021): Desember 2021
Publisher : Yayasan Insani Mandiri Santani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61567/jmmib.v2i2.78

Abstract

This study aims to determine the management and distribution of profits as the results of business activities at Jasa Berkah Bersama Syari'ah Cooperative according to the Law Number 17 of 2012. This type of research was as a qualitative approach with the research population were all administrators and members of administrators, 3 employees, 5 members. Based on the results of research, the Management and distribution profits of Jasa Berkah Bersama Syari’ah Cooperative according to Law Number 17 of 2012, can be sum up that this has complied with the provisions of Law Number 17 of 2012 as within the Management of UJKS is separated from other units in the cooperative, the cooperative management appoints the manager, management did not double as law, such as profit points that have not been used to be distributed to members in a balanced manner and managers who still have family relations.Keywords: Management, Distribution of Business Profits, Cooperative
PENGARUH KERJASAMA TIM, SEMANGAT KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA KANTOR BADAN PENGELOLAHAN KEUANGAN DAERAH (BPKD) PROVINSI BENGKULU Dela Utari; Islamuddin Islamuddin
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 3 No. 1 (2022): Juli 2022
Publisher : Yayasan Insani Mandiri Santani

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Abstract

The purpose of this study was to determine the effect of teamwork, work spirit and work discipline on employee performance at the Bengkulu Province Regional Financial Management Agency.This research uses quantitative research methods using a descriptive approach . The population in this study were 46 employees at the Bengkulu Province Regional Financial Management Agency office with a total sample of 46 respondents and sampling using the total sampling method. Data collection techniques used in the form of observation, interviews and questionnaires. The data analysis technique used is in the form of data instrument testing (validity test and reliability test), classical assumption test (normality test, multicollinearity test, and heteroscedasticity test), descriptive analysis, multiple linear regression, correlation coefficient analysis, coefficient of determination, hypothesis testing (test t and F test).Based on the results of multiple linear regression, the regression equation form Y = 2.767 + 0.962 X1 + 0.425 X2 + 0.545 X3. The results of the study and the hypothesis show that teamwork (X1) has a significant effect on employee performance (Y), tcount > ttable (9,027 > 2,016) and (sig <α = 0.000 < 0.050), work morale (X2) has a significant effect on employee performance ( Y), tcount > ttable (3.709 > 2.016) and (sig<α = 0.001 < 0.050)., Work discipline (X3) has a significant effect on employee performance (Y), tcount > ttable (4,713 > 2.016) and (sig<α = 0.000 < 0.050). Simultaneously Teamwork (X1), work spirit (X2) and work discipline (X3) have a significant effect on employee performance at the Bengkulu Province Regional Financial Management Agency Office. This result is evidenced by the f test which shows that among them Fcount > Ftable, namely (61.094 > 4.051 and (sig = 0.000 < 0.050).Keywords: Teamwork, Work Spirit, Work Discipline, Employee Performance.
PENGARUH KUALITAS PELAYANAN DAN KEPERCAYAAN TERHADAP LOYALITAS KONSUMEN DALAM BERBELANJA PADA E-COMMERCE SHOPEE Anggri Widia Rahma; Sri Ekowati
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 3 No. 1 (2022): Juli 2022
Publisher : Yayasan Insani Mandiri Santani

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of service quality and  trust on customer loyalty in doing shopping at Shopee E-commerce by students of Muhammadiyah University of Bengkulu, specifically atmanagement study program. This research is a quantitative descriptive study. The object of this research was student of management study program, University of Muhammadiyah Bengkulu. The sampling method used was the accidental sampling technique. The number of respondent in this study is 113 students. In collecting data, the researcher used a questionnaire. The collected data were analyzed using multiple linear regression analysis test and hypothesis testing, namely t-test and f-test. The results of the conducted study show that simultaneously service quality and trust had a positive and significant effect on consumer loyalty. Partally, the both variables service quality and trust, have an effect on consumer loyalty. The better the services provided, the more consumers trust the company so as to create sustainable consumer loyalty. Keywords: Service Quality, Trust and Consumer Loyalty.
PENGARUH KEPUASAN PELANGGAN DAN KEPERCAYAAN PELANGGAN TERHADAP LOYALITAS PELANGGAN Febrianto Febrianto; Eti Arini
JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Vol. 3 No. 1 (2022): Juli 2022
Publisher : Yayasan Insani Mandiri Santani

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Abstract

Customer loyalty is the loyalty of consumers to a product/service. Several factors that influence customer loyalty are customer satisfaction and customer trust. This study aims to determine the effect of customer satisfaction and customer trust on customer loyalty for drinking water in the KitaRO brand at the Putra Kitaro agent, Manna City, South Bengkulu.            This type of research is quantitative research with a descriptive approach. The population of this study were all customers of KitaRO branded bottled water at the Putra KitaRO agent, Manna City, South Bengkulu. The number of research samples as many as 120 people. Data collection was done by observation and questionnaires. The data analysis technique used multiple linear regression analysis techniques.            The results of data analysis obtained multiple linear regression equations as follows: Y = 2.251 + 0.281 X1 + 0.621 X2. The results of the analysis show that partially customer satisfaction has a positive and significant effect on customer loyalty (tcount = 4.774 and tsig = 0.000) and customer trust has a positive and significant effect on customer loyalty (tcount = 6.793 and tsig = 0.000). Simultaneously there is an effect of customer satisfaction and customer trust on customer loyalty (Fcount = 82,464 and Fsig = 0.000).            It is recommended to Putra KitaRO agents to be able to increase customer loyalty by creating customer satisfaction and high customer trust in drinking water products in the KitaRO brand packaging. Keywords: Loyalty, Satisfaction, Trust

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