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East Asian Journal of Multidisciplinary Research (EAJMR)
Published by PT FORMOSA CENDEKIA GLOBAL
ISSN : -     EISSN : 28281519     DOI : https://doi.org/10.55927/eajmr.v1i3
Core Subject : Economy, Science, Education, Engineering,
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering
East Asian Journal of Multidisciplinary Research (EAJMR) is a scientific multidisciplinary research journal published by Yayasan Pendidikan Penelitian Pengabdian Algero. The aim of this journal publication is to disseminate the research results, conceptual thoughts, improved research methodologies and ideas that have been achieved in any area of research. The accepted articles are going to be published in the monthly publication. Any interested authors are required to submit their manuscripts in English. The mission of the East Asian Journal of Multidisciplinary Research (EAJMR) is to promote excellence by providing a venue for academics, students, and practitioners to publish current and significant empirical and conceptual research in the Enginering; health sciences; information technology; computer scince; religion; arts; business; humanities; applied, natural, and social sciences; and other areas that tests, extends, or builds theory. The East Asian Journal of Multidisciplinary Research (EAJMR) is a double-blind, peer reviewed, open access journal.
Arjuna Subject : Umum - Umum
Articles 1,049 Documents
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Life Trajectory of the University of Baguio Teaching Employees: Pre-retirees Anxieties and Preparation and Retirees’ Life Conditions and Satisfaction Julius A. Simon
East Asian Journal of Multidisciplinary Research Vol. 2 No. 8 (2023): August 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i8.5065

Abstract

This research study explored the life trajectory of teaching employees at the University of Baguio, focusing on pre-retiree anxieties and preparations and retirees' life conditions and satisfaction. A quantitative survey questionnaire gathered data from pre-retiring employees aged 50–59 and retired employees. Findings indicated slight anxieties and satisfaction with preparations among pre-retirees. Retired employees faced challenges in living conditions, particularly regarding financial security, health status, and social status, but expressed high satisfaction. The study underscored the importance of institutional programs to address retirement factors, enhance preparations, and improve overall living conditions and satisfaction. Valuable insights were provided for administrators, human resource managers, and policymakers to develop effective strategies and programs. Further research is recommended to explore additional factors impacting post-retirement well-being.
The Influence of Price Perception and Trust on Purchasing Intention of Women’s Care at E-commerce Haryudi Anas; Pratiwi Nilasari; Rini Wijayaningsih; Andrian
East Asian Journal of Multidisciplinary Research Vol. 2 No. 7 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i7.5082

Abstract

English This study aims to determine how much influence the perception of price and trust have on the intention to buy cosmetics at Shopee. This research is quantitative, using the T-test and F-test with a significance level of 5%. The sampling technique uses the Slovin formula to select 169 respondents. According to the results of testing the hypothesis in this study using the T-test, the price perception variable on buying interest has a T-count value of 5.104 greater than the T-table value of 1.974, so it can be said that the price perception variable has a significant influence on buying interest. The T-test variable of trust in buying interest has a t-count value of 14.116, which is greater than the T-table of 1.974, so it can be said that the trust variable has a significant influence on buying interest. Meanwhile, the results of the F-test showed that there was a positive influence of perceived price and trust on purchase intention, with an F-value of 218.139 and an F-table of 3.05. It can be concluded that perceived price and trust simultaneously had an effect on purchase intention.
The Hotel Mirah Bogor's Product-Based Branding Strategy Diyan Putranto; Marhanani Tri Astuti; Adi Sopyan; Anindita Gayatri; Barliani Dewi Setyawati; Albertus Banundoyo
East Asian Journal of Multidisciplinary Research Vol. 2 No. 8 (2023): August 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i8.5083

Abstract

Hotel occupancy rates fell to 12 percent during the height of the COVID pandemic. Bogor is a city of Meetings, Incentives, Conventions, and events (MICE), particularly for the hotel sector, and it is currently in a process of recovery following a pandemic. The public's altered behavior during the pandemic has influenced hotels' reassessment of their products. When it comes to the government sector, the usage of online and digital media has a profound impact on meeting attendees. Descriptive qualitative methodologies were used, specifically SWOT analysis, and data was gathered via a literature study and an examination of social media platforms.  The findings indicate that a strategy to strengthen hotel branding in Bogor as a MICE hotel and leisure on weekdays as an alternative target group is required in order to meet the demands of potential customers. In the era following the pandemic, a good marketing strategy will require the creation of new products and services, as well as the introduction of innovative approaches to existing ones.Hotel occupancy rates fell to 12 percent during the height of the COVID pandemic. Bogor is a city of Meetings, Incentives, Conventions, and events (MICE), particularly for the hotel sector, and it is currently in a process of recovery following a pandemic. The public's altered behavior during the pandemic has influenced hotels' reassessment of their products. When it comes to the government sector, the usage of online and digital media has a profound impact on meeting attendees. Descriptive qualitative methodologies were used, specifically SWOT analysis, and data was gathered via a literature study and an examination of social media platforms.  The findings indicate that a strategy to strengthen hotel branding in Bogor as a MICE hotel and leisure on weekdays as an alternative target group is required in order to meet the demands of potential customers. In the era following the pandemic, a good marketing strategy will require the creation of new products and services, as well as the introduction of innovative approaches to existing ones.
Gender-based Stereotypical Practices in Selected Industries in Metro Cebu Louiechi Von R. Mendoza
East Asian Journal of Multidisciplinary Research Vol. 2 No. 7 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i7.5092

Abstract

This study made use of qualitative design as a method for describing the practices of selected industries in Metro Cebu and how gender relates to actual performance and productivity in the workplace. The researcher utilized narratives as qualitative data gathered through interviews. Interviews were made with persons who have direct influence on the hiring, promotion, dismissal, and termination (personnel management) of employees, such as the Human Resource Managers or the Company Owners. There were a total of ten (10) key informants for the study. It was found out that gender-based stereotypes, practices, and beliefs are evident in the selected industries in Metro Cebu. Hiring men is best to protect the interests of the respective companies, citing practicality and productivity considerations.
Contractualization in the Higher Educational Institutions (HEIs) in Cebu Louiechi Von R. Mendoza
East Asian Journal of Multidisciplinary Research Vol. 2 No. 7 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i7.5093

Abstract

This study made use of qualitative design as a method for describing the observance of contractualization in selected Higher Educational Institutions in Cebu. The researcher utilized narratives as well as quantitative data gathered through interviews. Interviews are made with persons directly involved with the practice of contractualization in the administrative and academic offices of the selected Higher Educational Institutions. There are a total of twelve (12) key informants for the study. The key informants are composed of the following: four guest lecturers, four agency-based administrative staff, and four janitorial or maintenance staff. The gathered data is validated by citing related studies and other references.
Concepts and Challenges in the Implementation of Talent Management in Improving Employee Performance at the Company Darmilisani
East Asian Journal of Multidisciplinary Research Vol. 2 No. 9 (2023): September 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i9.5106

Abstract

This study aims to determine and analyze the effect of implementing talent management which consists of workforce preparation, workforce development and workforce management on employee performance through employee engagement. Talent management is one of the important issues that has become a topic of conversation in the world of human resource management. This is a logical consequence of the limited availability of talent, while the need for them continues to increase. One of the signs of this era is increasingly fierce business competition, including the necessity for local companies to compete with companies from regional and even global environments. Every company wants to dominate business and market competition. In realizing this there are three assets that must be owned by a company, namely financial capital, products and labor, but among the three most important assets is the workforce they have. Companies must be able to get and retain the best employees.
The Effect of Instagram Social Media Marketing Content towards the Public Attitude through Online Engagement (Study on the National Narcotics Agency Central Kalimantan Province) Dwi Prawitarini Soedjardjo
East Asian Journal of Multidisciplinary Research Vol. 2 No. 8 (2023): August 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i8.5156

Abstract

This research seeks to see how the public's attitude towards the infobnn_prov_kalteng social media Instagram account currently has a total of 11,500 followers, with responses in the form of comments and likes on average still below 100 for each post uploaded. The purpose of this study was to examine how much influence content marketing carried out by Central Kalimantan BNNP Public Relations on Instagram and other social media has had on public attitudes. In this study, the samples taken were followers of Instagram account infobnn_prov_kalteng, which has 266 followers. The research methodology used is quantitative and analyzed with Data Analysis Techniques: Descriptive analysis and PLS SEM analysis with Smart Pls 3.0 tools. The results of the study show that the role of online engagement is very important (76%). An important research implication is that content marketing has a positive and significant effect on public attitudes through online engagement. This has the implication that if the Central Kalimantan BNNP admin maintains the quality of the content and regularly posts by creating interesting content, the public will receive a positive response.
The Role of Mediation of Work Motivation in Improving the Performance of BNN Employees in Central Kalimantan Province Abd. Kadir
East Asian Journal of Multidisciplinary Research Vol. 2 No. 8 (2023): August 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i8.5157

Abstract

This study aims to determine and analyze the effect of incentives and organizational culture on employee performance through the mediation role of work motivation at the National Narcotics Agency of Central Kalimantan Province. The method used in this research is quantitative research. The sample of this research is 70 people. The data were analyzed using the Structural Equation Modeling (SEM) model using the Partial Least Square approach (SEM-PLS). The results of the study showed that incentives have no significant effect on employee performance and work motivation. Meanwhile, organizational culture has a significant effect on employee performance and work motivation. In addition, work motivation has a significant effect on employee performance. For the mediating role of work motivation, the results showed that work motivation cannot mediate the relationship between incentives and employee performance (no mediation). Meanwhile, work motivation can mediate the relationship between organizational culture and employee performance partially (partial mediation).
The Role of Business Analysis in Strategic Planning: Discuss How Business Analysis Contributes to the Strategic Planning Process in Businesses Mohammed Iberaheem
East Asian Journal of Multidisciplinary Research Vol. 2 No. 7 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i7.5174

Abstract

This research paper aims to discuss the essential role that business analysis plays in strategic planning, primarily by focusing on how it helps organizations to understand their current position, envision potential future scenarios, and determine the best path forward to achieve their business objectives. The methodology of this study hinges on a comprehensive literature review and analysis of existing theories, models, and case studies pertinent to business analysis and strategic planning. The findings showed that organizations incorporating strong business analysis into their strategic planning process are more likely to achieve their objectives and gain a competitive edge. Furthermore, challenges that organizations might face in integrating business analysis with strategic planning and provides insights on how to mitigate them effectively. The paper concludes that business analysis is not merely an optional component but an indispensable aspect of strategic planning.
Case Study of the Application of Ways to Increase Outreach to Patients with Social Isolation Problems at the Puskesmas Bandar Jaya Lahat A. Gani; Echa Hastuti
East Asian Journal of Multidisciplinary Research Vol. 2 No. 7 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v2i7.5185

Abstract

Social isolation is an attempt to avoid interactions and relationships with people. It is characterized by a flat, sad affect, wanting to be alone, an inability to meet other people's expectations, feeling insecure in public places, a history of being rejected, no eye contact, and not having a purpose. The purpose is to learn how to get to know clients in social isolation and to find out the effect of getting to know clients on clients Mrs. H. and Mrs. L. in the working area of the Bandar Jaya Lahat Health Center in 2022. The form of research used is descriptive direct interviews with clients experiencing social isolation, namely making acquaintances and chatting. Results: Reducing signs and symptoms of social isolation and being able to socialize with others.

Page 46 of 105 | Total Record : 1049

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