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Husnayain Business Review
Published by Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia
ISSN : 24771368     EISSN : 28298039     DOI : https://doi.org/10.54099/hbr
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Husnayain Business Review (JHBR) is a peer-reviewed economic journal serving as a forum for Business Economics Scholars concerning to area of Accounting, Banking, Economics, Entrepreneurship, Finance, Human Resources Management, and Management. This open accessed Journal publishes original research and review papers. This journal encompasses original research articles including: 1. Banking and Financial Institution 2. Behavioral Economics 3. Development Economics 4. Environmental Economics 5. International Economics 6. Accounting 7. Bussiness and Entrepreneurship 8. Human Resources Management 9. Monetary Economics 10. Public Finance 11. Political Economy 12. Bussiness Management 13. Urban and Rural Economics
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 60 Documents
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The Role of Leadership and Motivation in Improving Employee Performance Nurodin, Idang; Alhidayatullah, Alhidayatullah; Sudarma, Ade
Husnayain Business Review Vol. 3 No. 1 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i1.539

Abstract

Purpose – This research was conducted at the Office of Youth and Sports, Tourism and Creative Economy (Disporapar). The purpose of this study was to determine the influence of leadership dan motivation on the performance of employees of the Youth and Sports, Tourism and Creative Economy Services (Disporapar). Methodology/approach – The population in this study was 43 people from the Youth and Sports, Tourism, and Creative Economy Service (Disporapar). The method of determining samples in this study used saturated or census samples. The data used are primary data and secondary data. The data analysis method used is the multiple linear regression method. Findings – The findings demonstrated that motivation and leadership have a favorable impact on worker performance. Leadership and motivation had a 60.1% impact on staff performance, while other factors had a 39.9% impact. And the dominant variable that affects employee performance is the leadership variable, it can be concluded that the leadership in the Youth and Sports, Tourism, and Creative Economy Service (Disporapar) has been good in influencing employee performance. Novelty/value – This research discusses theories about human resources and contributes to expanding the literature on leadership, organizational culture, and employee performance from the organizational context.
Purchase Decision Analysis Through Price Policy And Brand Image Edi Rahmat Taufik
Husnayain Business Review Vol. 1 No. 1 (2021)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v1i1.580

Abstract

This study aims to analyze the price policy and brand image in relation to purchasing decisions. This type of research is quantitative research using a survey method of 95 respondents. Data collection uses a questionnaire as a data collection tool. Data analysis used validity test, reliability test, classical assumption test, multiple linear regression and determination analysis. AnaStatistical analysis shows that in partial testing the price variable has no effect on purchasing decisions, while brand image has a positive and significant effect on purchasing decisions. Furthermore, in simultaneous testing that price and brand image have a positive and significant effect on purchasing decisions. To find out the contribution of research variables (price and brand image) to purchasing decisions, it is carried out using analysis of the coefficient of determination, and the result is 0.43 or 43% and the rest of the purchasing decisions are influenced by other variables of 0.57 or 57%, namely other variables. for example advertising, product quality and others, which are not included in this research model. key word: Price, Brand Image, Purchase Decision.
Sectors That Accepted The Most Going Concern Audit Opinion During The Covid-19 Pandemic Khairani Shafira; Hanifah Zsalzsalbila; Hasan Ashari
Husnayain Business Review Vol. 3 No. 2 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i2.560

Abstract

Purpose - This study aims to determine which company sectors have been most affected by the COVID-19 outbreak based on the receipt of going concern audit opinions in the company's financial statements for the current year since the start of the COVID-19 pandemic. Methodology/approach - The research method used is the descriptive qualitative method. The data used is secondary: audit reports in the annual financial statements of all companies listed on the IDX in 2020 and 2021. The analysis was carried out qualitatively based on quantitative data. Result - The study results show that in 2020–2021, industries operating in the Transportation & Logistics and Non-Primary Consumer Goods sectors received the most opinions regarding going concerns. Keywords: Going Concern Audit Opinion, COVID-19 Pandemic, Company Sector on IDX
The Effect of Inflation and Government Spending on Economic Growth in The West Sumatra Province Lili Salfina; Nurtati Nurtati; Syofria Meidona; Yully Elvina; dorris yadewani
Husnayain Business Review Vol. 3 No. 2 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i2.702

Abstract

Indonesia is one of the developing countries facing the problem of economic growth, where one of the factors is inflation and government spending. West Sumatra is one of the provinces in Indonesia that is experiencing economic growth problems. This can be seen from the fluctuating inflation rate and government spending, which can affect the rate of economic growth. This study aims to determine the effect of inflation and government spending on economic growth in West Sumatra Province in 1993- 2020. Methodology/approach – This type of research is quantitative with multiple linear regression analysis using secondary data. Data collection techniques are carried out by collecting and retrieving data through the website of the Central Bureau of Statistics for West Sumatra Province, namely sumbar.bps.go.id. the sample in this study was 28 years old starting from 1993-2020. Findings – It there was a partial and simultaneous effect of inflation and government spending on economic growth in West Sumatra Province from 1993-2020. With the regression results Y = 19.432 - 0.145 X1 – 1.892 X2 and a coefficient of determination of 50.9% means that 50.9% of the independent variables are able to explain the dependent variable, while the remaining 49.1% is explained by other variables not examined in this study. Novelty/value – Inflation is the main factor influencing economic growth in West Sumatra province, while government spending is a supporting factor influencing economic growth in West Sumatra province. To increase economic growth in the province of West Sumatra, the regional government of the province of West Sumatra needs to maintain inflation stability in the form of price stability for goods and services and an increase in appropriate government spending to regulate the course of the economy by determining the amount of government revenue and spending each year which is reflected in regional expenditure revenue budget (APBD) with the aim of stabilizing prices, output levels, employment opportunities and encouraging economic growth in the province of West Sumatra. As employee retention has been an important factor in the Baltic region over the last two decades it is vital to understand how to retain employees.
Strategic Planning and Business Sustainability of SMEs in Kigezi Sub-Region Uganda Turtasingura John Bosco; Agaba Moses; Kabagabe Jesse David
Husnayain Business Review Vol. 3 No. 2 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i2.726

Abstract

This study looked at how strategic planning affected business sustainability of small and medium-sized businesses in Uganda. A Kigezi sub-regional case. Utilizing a correctional sectional study design, the investigation was conducted. The study's use of both quantitative and qualitative approaches allowed it to evaluate the relationship between the factors it was examining. A sample of 105 respondents was selected using simple random selection and purposive sampling techniques. The quantitative and qualitative data from the respondents were analyzed using SPSS Version 23.0 and theme analysis, respectively. Tables providing quantitative results in the form of descriptive statistics, correlations, and regressions were presented based on the study's goals. The study found a significant association between strategic planning and the long-term viability of SMEs' businesses (r =.789, P.01). The research's findings and analyses indicate a strong relationship between strategic planning and SMEs' ability to remain competitive in the Kigezi sub-region. According to the study, the majority of respondents said that long-term success for SMEs was strongly impacted by strategic planning. According to the study, SMEs should focus on strategic planning for business longevity if they want to successfully continue their businesses.
The The Nexus Between Talent Management and Corporate University: Its Impacts on Organizational Performance Mindarto Totok Oktaruna; Lijan P. Sinambela; Martino Wibowo; Zainur Hidayah
Husnayain Business Review Vol. 3 No. 2 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i2.731

Abstract

Research Aims: This study aims to examine the effect of talent management on organizational performance moderated and mediated by a corporate university. An investigation was performed at Indonesia's Central Finance and Development Supervisory Agency (Badan Pemeriksa Keuangan dan Pembangunan hereinafter abbreviated as BPKP) office. Design/Methodology/Approach: This study used a disproportionate random sampling technique with a total sample of 438 participants representing management. The analysis technique uses a structural equation model using the Smart SEM-PLS application. Research Findings: The results show that talent management significantly affects corporate university and organizational performance. In addition, a corporate university moderates the impact of talent management on organizational performance. Research Limitation & Implications: This research is limited to parties who are considered to represent management at the Financial and Development Supervisory Agency (BPKP), including all structural officials at echelon II level, echelon III/Supervision Coordinator, echelon IV/Sub Coordinator, and intermediate auditors located in 34 Provinces throughout Indonesia.
Workload and Employee Performance in the Plantation Industry in Indonesia Puspa Liza Ghazali; Dedi Iskamto; Asyraf Aftanorhan
Husnayain Business Review Vol. 3 No. 2 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i2.744

Abstract

This study aims to determine the effect of workload on employee performance at PT. Perkebunan Nusantara V Administrative Division of Human Resources/General Sei Galuh Gardens. The population in this study were employees of the Human Resources/General Administration Section, namely as many as 50 people. In this study, researchers took all employees, namely 50 people. To get a sample of this study researchers used the census method. For data analysis and hypothesis testing using SPSS version 25. Hypothesis testing was carried out to determine the relationship between the independent variable and the dependent variable. The results of the hypothesis show that workload has an effect on employee performance. The determinant test shows that the R Squere value is 90.2%, meaning that there is an effect of workload on employee performance, while the remaining 9.8% is influenced by other variables outside of this research.
The Influence of Online Advertising on Smartphone Purchase Intentions During Covid-19 Pandemic Br Sembiring, Agika Wasinta; Fahlevi, Renza
Husnayain Business Review Vol. 3 No. 1 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i1.344

Abstract

Purpose– The study aims to determine the effect of online advertising on the intention to buy a smartphone during the Covid-19 pandemic in Batam. Methodology/approach– Research using a comparative causal method. The population in this study is the Batam people. The research sample is the people of Batam who have seen the smartphone online advertisements and have the intention to buy a smartphone. The samples collected in the study were 310 respondents. The data is processed using SmartPLS and SPSS software. Findings– The results showed Informativeness, Entertainment, Incentives, and Credibility had significant positive effect towards Advertising Value. Advertising Value had a significant positive effect on purchase intention. It was also found that Irritation had no significant effect on Advertising Value.Novelty/value– This study highlight the importance of Informativeness, Entertainment, Incentives, and Credibility to Advertising Value for designing appropriate advertisements in the future in order to increase purchase intention. Keywords: Informativeness, Irritation, Entertainment, Incentives, Credibility, Advertising Value, Purchase Intention, Smartphone
Advertising Factors Affecting Purchase Intention of Sportswear Products for Batam City People Nurhamidah, Rahel; Fahlevi, Renza
Husnayain Business Review Vol. 3 No. 1 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i1.348

Abstract

Purpose – This study aims to verify whether the variables in social media advertising affect the Purchase Intention of sportswear products mediated by the Attitudes toward Advertising variable. Methodology/ approach – This study uses a causal-comparative method. The population in this study is the people of Batam City who actively use social media. The research sample is Batam City people who have watched social media advertisements. The sample collected in this study numbered 305 respondents. The data is then processed using SmartPLS software. Findings – It is found that social media advertising variables, namely Entertainment, Informativeness, Emotional Appeal, and Creativity have a significant positive effect on Attitudes toward Advertising and indirectly influence Purchase Intention mediated by Attitudes toward Advertising. Novelty/value – This study differentiates itself from the previous research not discussing sportswear products during the Covid-19 pandemic in Batam City. Keywords: Entertainment, Informativeness, Credibility, Emotional Appeal, Creativity, Attitudes toward Advertising, Purchase Intention
Quantitative Strategic Planning Matrix Analytics on Small-Scale Shoemaker Business and Finance Wibowo, Martino; Kurniawan, Wakhid; Rekarti, Endi; Kurniawan, Anton; Chuaynugul , Sompong
Husnayain Business Review Vol. 3 No. 1 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v3i1.537

Abstract

This study is intended to help craftsmen as well as small micro-scale shoe producers to comprehend the external and internal conditions of their business, the strengths and weaknesses of the business unit, and opportunities and threats to the business unit. As part of that, it provides alternative strategy options to be recommended to the small company holders to assist them to overcome their problems. Thus, the businesses owned by MSMEs who are members of joint business groups in Sukaresmi Village, Tamansari District, Bogor can survive and maintain their sustainability amid increasingly fierce-forcing competition among shoe entrepreneurs. The data analysis method used to evaluate the appropriate competitive strategy are using three stages coaxial of analysis. First, using the IFE and EFE matrix; Second, using IE and SWOT analysis and third using QPSM analysis. To sum up, it is concluded that the KUBE- Junashoe joint business group, at Sukasari Village, Tamansari District, Bogor, should  be able to upscale their firm, by increasing promotion and product quality and upskilling the employee. Additionally, develop product and sales innovation, implement branding strategies and other strategies increasing support sales profitability.

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