cover
Contact Name
masri ridwan
Contact Email
masriridwan010@gmail.com
Phone
+6285242117926
Journal Mail Official
masriridwan010@gmail.com
Editorial Address
Tnjg. Bunga, Tamalate, Kota Makassar, Sulawesi Selatan, INA
Location
Kota makassar,
Sulawesi selatan
INDONESIA
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event
ISSN : 26561336     EISSN : 26561301     DOI : https://doi.org/10.33649/pusaka
Pusaka: Journal of Tourism, Hospitality, Travel and Business Event. ISSN: 2656-1336 (Print) | ISSN: 2656-1301 (Online) is an international open access and peer-reviewed journal, published by Politeknik Pariwisata Makassar, Indonesia. It is published two times a year in February-July and August-January. Pusaka: Journal of Tourism, Hospitality, Travel and Business Event is a journal publishes original research, review, and short communication (written by researchers, academicians, professional, and practitioners from all over the world) which utilizes research results, theoretical studies, theoretical applications, conceptual ideas, and book reviews relevant to the Tourism Discipline. Pusaka: Journal of Tourism, Hospitality, Travel and Business Event has been granted SINTA 2 Accreditation based on Decision of the Director General of Higher Education, Research, and Technology Number 72/E/KPT/2024
Articles 218 Documents
Perencanaan Kawasan Agrowisata Di Taman Maccini Sombala Kota Makassar Fadhil Surur; Rizqi Auliyah
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 1 February (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i1.42

Abstract

Agrotourism is a form of tourism activities that utilize agro business as a tourist attraction with the aim to expand knowledge, travel, recreation, and business relationships in the field of agriculture. Development of agro-tourism management especially in urban areas requires close cooperation between various sectors, namely transportation sector, tourism sector, agriculture sector, trade sector, regional development sector and so on. The presence of Taman Maccini Sombala in Makassar City becomes a place to fulfill the needs of green open space (public open space). In line with the development of this potential has not been fully utilized both for the fulfillment of food needs of society and the main function as a public space and tourist space. This role then developed into an agro-tourism area of the city. Assessment in measuring MoI Park development program as one of agro-tourism in Makassar by looking at the existing condition, analyzing the suitability and feasibility of agrowisatanya and how the carrying capacity both physically and with the consideration of the manager and also the development concept that can be applied in Taman Maccini Sombala of Indonesia as object of agro tourism city.
Pengaruh Kualitas Pelayanan Terhadap Keputusan Memilih Hotel dan Wisma di Kabupaten Pinrang Suardi
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 1 February (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i1.37

Abstract

This research is to find out and analyze the quality of service consisting of physical evidence, empathy, responsiveness, reliability and guarantee influence on the decision to choose a hotel and guesthouse in Pinrang Regency. To find out and analyze which quality of service is dominant which influences the decision to choose a hotel and guesthouse in Pinrang Regency. The study was conducted in Pinrang Regency with a population of 385 hotel/guesthouse/inn customers and determined a sample of 196 respondents based on the Slovin formula. Data from the questionnaire were analyzed using descriptive analysis and Multiple Linear Regression. The results of the study found that the quality of service consisting of physical evidence, empathy, responsiveness, reliability and guarantee influence the decision to choose a hotel and guesthouse in Pinrang Regency. The results of multiple linear regression analysis show that physical evidence, empathy and reliability have a positive and significant influence on customer choice decisions, while responsiveness and guarantees have a negative and not significant effect on customer choice decisions. This means that the decision to choose a hotel and a guesthouse is determined by the existence of physical evidence from a hotel or guesthouse that gives comfort to each hotel guest, shows an attitude of care (empathy) in serving hotel guests and the reliability of its employees who provide a fast and non-discriminatory service process.
Kelayakan Operasional Hotel Nonbintang di Sulawesi Selatan Daniel Adolf Ohyver; Nursjam; Kurnia Yusniar Rahman
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 1 February (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i1.38

Abstract

This research aims to know the condition of non-star hotels in relation to product, service and management aspects. In addition, this research was also carried out with the intention of evaluating the feasibility of operating non-star hotels in South Sulawesi. This type of research is applied research with a qualitative approach. Information is obtained through observation using check lists, interviews, and documentation in the form of assessment guidelines. Determination of informants was taken in 10 regions with a total of 56 hotels, each hotel has one informant, plus 10 informants from the Regional Tourism Office, so the number of informants became 66 people. The analysis technique used is descriptive analysis. The results showed that, of the 56 non-starred hotels studied there were 23 that were less feasible, 19 were feasible and 14 were very feasible.
Analisis Sistem Pengadaan Barang Operasional Pada Hotel Bukit Kenari di Parepare Muhammad Anas; Murdiani Sukarana; Andri Machmury
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 1 February (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i1.39

Abstract

The procurement system for operational goods at the Bukit Kenari Hotel in Parepare is the focus of this research. The objectives of this study are: 1). Analyzes the operational goods procurement system at the Bukit Kenari Hotel in Parepare. 2). Explain the administrative procedures for the procurement of operational goods at the Bukit Kenari Hotel in Parepare. This type of research is qualitative using observation and interview data collection techniques. The results of the study indicate that the operational goods procurement system at Bukit Kenari Hotel in Parepare uses several systems including the use of a Contract System for several types of beverages, the Daily System for goods needed regularly, especially in the kitchen, and the monthly procurement system held with cash purchases. Then the administrative procedures for procurement of operational goods at the Bukit Kenari Hotel in Parepare include: filling out the request form, then signed by the head of office (head office), then signed by the operational manager and finally the form is submitted to the procurement department as a basis for buying goods needed by user.
The Implementation of Waiters And Waitresses’ Upselling Techniques At Ticket’s Cafe of Horison Ultima Makassar Hotel Riska Veronika; Nila Sartika Achmadi; Dewi Andriani
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 1 February (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i1.41

Abstract

This study aims to analyze the use of upselling techniques among waiters and waitresses at the Ticket’s Café in Hotel Horison Ultima Makassar. This analysis includes the answer to whether or not they use upselling techniques, how they use it, and what the result is. The data in this research are collected during observation and interview. This research studies the waiters and waitresses along with their superiors. The data are then analyzed with descriptive qualitative method which includes data reduction, presentation and conclusion drawing. The result of this research is that the waiter and waitresses have been proven to use some upselling techniques; however the implementation is not as effective as expected because the number of waiters and waitresses is not enough to deliver the best impacts of the techniques and not all of them use the right upselling techniques.
Effect of Online Marketing (E-Commerce) Activities to the Advantages of Competing Traditional Culinary Products in South Sulawesi Syahrial; Lily Dianafitry Hasan; Muhammad Musawantoro; Faisal Akbar Zainal
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 1 February (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i1.47

Abstract

This study aims to determine whether the method of Online marketing (Ecommerce) influences competitive advantage This type of research is quantitative descriptive with statistical data analysis, where the population and sample are all traditional culinary industries in South Sulawesi especially in Makassar, Pare-Pare, Bulukumba and Bantaeng. This research was conducted by distributing questionnaires to 80 respondents. Samples were taken by puposive sampling. Data analysis was performed using regression analysis The results of this study indicate that the influence of online methods (Ecommerce) on competitive advantage is partially significant.
Analisis Faktor-Faktor Yang Menarik Minat Wisatawan Terhadap Keputusan Pemilihan Rumah Makan Di Sumatera Selatan Mustika Permatasari; Abdu Rahman; Zulkifli Harahap; Rahmat Mandasini
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 2 August (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i2.49

Abstract

Sebagai salah satu provinsi yang kaya akan keanekaragaman kuliner, Sumatera Selatan siap menjadi destinasi wisata kuliner dunia. Penelitian ini dilaksanakan di Sumatera Selatan yang dipilih secara purposive sampling. Populasi dalam penelitian ini adalah Wisatawan yang berkunjung di Sumatera Selatan. Analisa data yang digunakan yaitu statistik deskriptif dan statistik inferens parametrik untuk pengujian hipotesis dengan menggunakan Regresi Linier Berganda melalui program komputer SPSS 22. Berdasarkan hasil uji t diperoleh nilai t hitung lebih kecil t tabel (-4,811<1 ,985), hal ini menunjukkan bahwa variabel harga makanan (X1) tidak berpengaruh signifikan terhadap tingkat pemilihan (Y) Rumah Makan di Sumatera Selatan. Berdasarkan hasil uji t diperoleh nilai t hitung lebih besar t tabel (3,570>1,985), hal ini menunjukkan bahwa variabel kualitas layanan (X2) berpengaruh signifikan terhadap tingkat pemilihan (Y) Rumah Makan di Sumatera Selatan. Berdasarkan hasil uji t diperoleh nilai t hitung lebih kecil dari t tabel (3,464<1,985), hal ini menunjukkan bahwa variabel aksesbilitas (X3) berpengaruh signifikan terhadap tingkat pemilihan (Y) Rumah Makan di Sumatera Selatan. Berdasarkan hasil uji t diperoleh nilai t hitung lebih besar t tabel (6,766>1,985), hal ini menunjukkan bahwa variabel kualitas makanan (X4) berpengaruh signifikan terhadap tingkat pemilihan (Y) Rumah Makan di Sumatera Selatan.
Analisis Pengelolaan Water Sports Event Sebagai Destinasi Wisata Olahraga di Danau Ranau Kab. Oku Selatan Prov. Sumatera Selatan Muhammad Iqbal Djohan; Rhiza Eka Purwanto; Yayan Dian Fitriansyah
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 2 August (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i2.56

Abstract

Analysis of the Management of Water Sports Events as a Sports Tourism Destination in Lake Rana, South Oku Regency, South Sumatra Province. The focus of research is to discuss the formulation of the problem and the purpose of this study are: a) To study and analyze how to plan the implementation process and evaluation of the implementation of water sports events in Lake Ranau District. South OKU, South Sumatra Province. b) To study and analyze how the implementation of water sports events in the District. South OKU, South Sumatra Province. c) provide an alternative strategic policy that can be done to optimize the planning process to the implementation of water sports events in the Regency. South OKU, South Sumatra Province. With data collection techniques used are observation, interviews, and questionnaires. The data analysis model used is the SWOT analysis method (Strength, Weakness, Opportunity, Threats). This study population transferred 30 people consisting of the community and the organization in the Lake Ranau area. This research is expected to offer alternative strategies for optimizing, planning and implementing water sports events.
Pesona Objek Wisata Sejarah di Kabupaten Sinjai Wahyudi Ishak; Ahmadin; Najamuddin
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 2 August (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i2.54

Abstract

This study aims to determine the potential of historical attractions in Sinjai Regency, the development of historical tourism in Sinjai Regency 2008-2016, and the impact of historical tourism on the communities around the site, the government and tourists. The method used in the research and writing of this thesis is a historical research method, which includes: heuristics, source criticism, interpretation and historiography. The techniques used in data collection are observation, interview and literature study techniques. The results of this study indicate that Sinjai as a Level II Region in South Sulawesi has tourism potential that is not inferior to other regions. The Batupake Gojeng Archaeological Park, the Karampuang Indigenous Area, and the Balangnipa Fort are one of the historical tourist destinations offered by Sinjai Regency. Although the Tourism and Culture Office of Sinjai Regency was only established in 2017, activities in the tourism sector will continue to be carried out in previous years. The three historical attractions have their respective developments both in terms of facilities and infrastructure to the number of visitors. The contribution of each element in the development of the historical tourism sector in Sinjai Regency is something that needs to be improved. Based on the results of this study it can be concluded that the historical attractions in Sinjai Regency have an impact on the socio-cultural, educational and economic sectors for the local government and the people who live around the site.
Persuasi Instagram Terhadap Brand Awareness Terhadap Pangsa Pasar Millennial di Intercontinental Bali Resort Putu Bella Ayu Virdani; Putu Diah Sastri Pitanatri; Dewa Ketut Sujatha
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 2, No 2 August (2020)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v2i2.23

Abstract

Social media merupakan salah satu media yang digunakan pihak hotel untuk memasarkan fasilitas dan produknya. Mengikuti tren tersebut, InterContinental Bali Resort menggunakan social media Instagram sebagai salah satu media untuk menjaga dan mengenalkan brand InterContinental Bali Resort. Dilihat dari data yang ingin dicapai pada tahun 2018 masih belum mencapai target, tetapi pengikut Instagram InterContinental Bali Resort dapat dikatakan sudah banyak jika dibandingkan pengikut dengan respon di Instagram masih sangat minim. Oleh karena itu, untuk mengetahui posisi brand awareness InterContinental Bali Resort diperlukan strategi social media khusus pada Instagramnya. Penelitian ini bertujuan untuk mengetahui posisi brand awareness melalui social media Instagram, sehingga dapat mengetahui strategi lanjutan apa yang cocok untuk diterapkan. Penelitian ini dilakukan dengan mengolah data 100 kuesioner dengan 4 indikator brand awareness. Responden kuesioner ini adalah generasi millennial pengguna aktif Instagram. Hasil kuesioner dianalisis dengan tingkatan untuk mengetahui posisi brand dan menentukan strategi lanjutannya. Hasil penelitian ini menunjukkan bahwa posisi brand awareness terhadap Instagram InterContinental Bali Resort terletak pada brand recall yang berarti Instagram InterContinental Bali Resort sudah dikenal tanpa harus mengingatkan kembali akan brand tersebut. Untuk meningkatkan posisi ke “top of mind” diperlukan beberapa strategi lanjutan seperti menjalin komunikasi, membuat kontenkonten yang lebih kreatif dan mengatur waktu postingan yang disesuaikan dengan target market sehingga melalui Instagram InterContinental Bali Resort, produk