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Gedung Departemen Manajemen Jl. Prof. Dr. Sumitro Djojohadikusumo Kukusan, Kecamatan Beji, Kota Depok Jawa Barat, 16424 Indonesia
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The South East Asian Journal of Management
Published by Universitas Indonesia
ISSN : 19781989     EISSN : 23556641     DOI : 10.7454/seam
Core Subject :
The South East Asian Journal of Management (The SEAM) seeks to publish high quality, scholarly empirical research articles in management, strategic management, organization, entrepreneurship, operations management, human resource management, business and organization topics that test, extend, or build theory and contribute to management and organization practices in the South East Asia region. The SEAM strives to serve as a major vehicle for the exchange of ideas and research among management scholars within or interested in the South East Asia region. The SEAM is an open access journal that is published by Management Research Center, Department of Management, Faculty of Economics and Business, Universitas Indonesia.
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Articles 209 Documents
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The Impact of Political Brand Relationship Quality and Brand Engagement on Voters’ Citizenship Behaviour: Evidence from Indonesia Farhan, Akhmad; Omar, Nor Asiah; Jannat, Taslima; Nazri, Muhamad Azrin
The South East Asian Journal of Management Vol. 14, No. 1
Publisher : UI Scholars Hub

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Abstract

Research Aims: Recently, the usage of branding has become more popular in non-traditional social markets such as politics due to decreasing political participation. This study investigates how political brand relationship quality (satisfaction and trust) influences political brand engagement (PBE) and voters' citizenship behaviour (VCB). Design/Methodology/Approach: The current study collected data from voters who are located in Jakarta and participated in the Indonesian presidential election of 2014. A total of 520 voters participated. Data were collected via quota sampling and drop-off survey and were analysed using structural equation modelling. Research Findings: The empirical findings suggest that satisfaction has the strongest impact on political party brand engagement, while trust has the strongest impact on voters' citizenship behaviour. Further results imply that political brand engagement contributes to voters' citizenship behaviour, as well as significantly mediates the relationship between political brand relationship quality (satisfaction and trust) and voters' citizenship behaviour. Theoretical Contribution/Originality: This study is based on social exchange theory and source credibility theory. The findings of this study have theoretical implications in that the results lend support to the appropriate role of brand relationship quality and brand engagement in creating voters' citizenship behaviour. Managerial Implication in the Southeast Asian Context: The findings of this study add new insights to the political branding literature as well as strategic guidelines for the political parties that are planning to build a relationship with voters. As a way to improve voters' perceptions in Southeast Asia, political parties should adapt conventional marketing theory to a political marketing setting, and implement marketing programmes that keenly engaged with voter's behaviour. Research Limitation and Implications: This study bears several limitations. First, the current study was conducted in the capital city of Indonesia, thus limiting the scope of the research. Second, this study was restricted to a political party. It would be interesting if future studies examine political candidates as a brand.
Do Export Activities Improve Small Firm Performance? Evidence from Indonesia Revindo, Mohamad Dian; Gan, Christopher; Alta, Aditya
The South East Asian Journal of Management Vol. 14, No. 2
Publisher : UI Scholars Hub

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Research Aims: This study investigates the link between involvement in direct export activities and firm performance, with reference to small and medium-sized enterprises (SMEs) in Indonesia. Design/Methodology/Approach: The study employed primary data collected from questionnaires administered to 271 exporting SMEs in seven provinces in Jawa-Bali Region. The OLS and GLM regression techniques were employed to estimate the export impact model. Research Findings: The results show that export activities bring the highest performance improvement in product quality, moderate improvement in marketing and networking techniques, total sales, total profit, production technique or technology and worker productivity, and least improvement in domestic sales. SMEs' exports-induced performance improvement is positively affected by firm size, owners' education, the presence of foreign investors, and assistance from central government agencies, negatively affected by years of exporting, and shows an inverted U-shaped relationship with export intensity. Theoretical Contribution/Originality: The discourse of firm internationalization theories should not only focus on pre-export activities, but also post-export activities. Further, the discourse on the relationship between firm performance and degree of internationalization should consider non-linear relationship. Managerial Implications in the Southeast Asian Context: SMEs should keep actively participating in the government's export assistance programs in their post-export stage. Especially, exporting SMEs should maintain and strengthen their relationships central government agencies. In order to maintain and expand their export activities, SMEs may consider partnership with foreign investors. Research Limitations and Implications: Future research may investigate the specific export stimuli and export barriers that SMEs encounter in post-export stage. The scope of the study can be expanded to provincial or country comparison in Southeast Asia, taking into account differences in social and economic characteristics, or specified to a particular province/region or product group/industry. Other definitions of SMEs-such as those based on asset or turnover size-might be attempted. Data accuracy may also be improved through the use of factual (quantitative) data to replace some perceptual data used in the current study.
Building A Theoretical Research Model for Trust Development: The Case of Mobile Financial Services in Myanmar Tun, Phyo Min
The South East Asian Journal of Management Vol. 14, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims - This research study focuses on the factors affecting customer trust in mobile financial services (MFS) in Myanmar by developing a research model that incorporates six different factors: perceived usefulness, perceived ease of use, social pressure, enabling conditions, service quality, and satisfaction. Design/Methodology/Approach - Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA) were employed to analyse the data. Subsequently, Structural Equation Modeling (SEM) was utilised to examine hypotheses. An analysis was performed on the survey data collected from 250 mobile phone users who are likely to use or currently using MFS in Myanmar. Research Findings - The results indicate that trust in MFS is significantly influenced by enabling conditions, service quality and satisfaction. The study also found that perceived usefulness, perceived ease of use and social pressure have statistically insignificant effects on trust-building in the MFS context. Theoretical Contribution/Originality - A finalised trust-development theoretical research model was formulated and proposed for utilisation in the investigation of customers’ trust in future research within a similar context. Managerial Implication in the South East Asian Context - The findings of this study are beneficial and valuable for Mobile Financial Services Providers (MFSP) in the ASEAN countries, enabling them to create suitable marketing strategies, business approaches and service infrastructures regarding their customers, thereby developing customer trust. Research Limitations and Implications - The conclusion is limited to the mobile financial services sector in Myanmar, and the opinions of non-adopters and rejectors are excluded.
The Influence of Japanese Work Cultures on Malaysian Foodservice Employees' Work Stress and Their Turnover Intention Kamal, Mohd Fairuz Mustaffa; Zahari, Mohd Salehuddin Mohd; Hanafiah, Mohd Hafiz; Ariffin, Nurul Wahidah Mohammad
The South East Asian Journal of Management Vol. 14, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims - This study investigates the influence of Japanese work cultures on Malaysian foodservice employees’ work stress and their turnover intention. Design/methodology/approach - A total of 381 respondents participated in this study, and the research data was validated prior to the empirical assessment. Research Findings - The results of this study signify that the Japanese work culture amplifies workers disorientation, stress and turnover intention. Besides, thru hierarchical regression, workplace stress was found to mediate the relationship between Japanese work culture and employee turnover intention. Theoretical Contribution/Originality - The study reveals the conflicts between the South East Asian employees and the Japanese management culture in the foodservice industry. Managerial Implication in the South East Asian context - This study contributes to the organisational and human resource management literature by examining the direct and indirect effects of Japanese work culture on employees’ workplace stress and their turnover intention in the context of the restaurant industry. Research limitation & implications - As for the study limitation, the current study does not cover all Japanese restaurant in Malaysia as the researchers focus on the Klang Valley setting.
Determining Criteria for Supplier Selection in the Indonesian Oil and Gas Industry Habibah, Nur; Kusumastuti, Ratih Dyah
The South East Asian Journal of Management Vol. 14, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims - This research aims to identify the main criteria of supplier selection in the oil and gas industry in Indonesia and their causal relationships by using the DEMATEL method. Methodology - Based on the literature review and discussions with experts, ten supplier selection criteria were identified and used as the basis of questionnaire development. The questionnaire was distributed to 57 respondents representing supply chain management and other divisions in eight oil and gas companies in Indonesia, with 51 valid responses. The data was analyzed using the DEMATEL method. Research Findings - The results show that product price is the most important criterion, while technical ability was the least important criterion. Moreover, six criteria (product quality, product price, technical ability, service, production capability, and financial situation) were identified as the cause criteria and require more attention compared to the other four effect criteria (delivery performance, stable delivery of goods, lead time, and reaction to demand change in time). Theoretical Contribution/Originality - The research provides insights on the important criteria of supplier selection in oil and gas companies in Indonesia and their causal relationships. Managerial Implications in the Southeast Asian Context - The results can be used by oil and gas companies to better select their suppliers. Research Limitations and Implications - This study uses a non-stratified sample from eight oil and gas companies in Indonesia, which may not accurately represent the Indonesian oil and gas industry.
Night-Market Traders Are They Entrepreneurial or Just Making Ends Meet? Isa, Azwardi Md; Azman, Noor Azura; Sukri, Nur Syazwani Aisyah Ahmad
The South East Asian Journal of Management Vol. 14, No. 2
Publisher : UI Scholars Hub

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Abstract

Research Aims - Night-market is a popular type of micro-business in Southeast Asia. The purpose of this research is to examine night markets from the perspective of business development, a perspective that has received limited attention from the literature. Design/methodology/approach - A total of 300 questionnaires were distributed amongst nightmarket business owners in a selected venue around Penang. Data were analyzed using SEM-PLS to measure the variables proposed in the study. Research Findings - The results of this study showed that commitment and business experience is significantly related to business development while government assistance yields no relationship. The age of the business owner has a significant moderating impact on the effect of commitment and business experience on business development and, again, no impact on the effect of government assistance. Theoretical Contribution/Originality - This study argues that the presumption that all microbusinesses have an entrepreneurial character should be treated with skepticism. It is important to differentiate between being entrepreneurship and making end meets. Managerial Implication in the South East Asian context - Managerial Implication in the Southeast Asian Context: The present study suggests that operating a night-market business and passing it down from generation to generation while at the same time aiming for it to grow bigger is unrealistic. Research limitation & implications - This study has several limitations. First, due to time and geographical constraints, the sample size was limited to 300, and the data were collected only in Penang. Secondly, the study did not consider whether the business owners (night-market traders) were first generation owners, second generation, or beyond.
Efficiency Measurement on the Effectiveness of Train and Wagon Maintenance: A Data Envelopment Analysis Perspective Mustakim, Ramdan; Hendarsjah, Hidajat
The South East Asian Journal of Management Vol. 15, No. 1
Publisher : UI Scholars Hub

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Research Aims: This research aimed to analyse the efficiency measurement on the effectiveness of train and wagon maintenance in three Decision Making Units (DMU) of Balai Yasa of Indonesian Railways Company (KAI). It focused on both output and input orientations and the effectiveness of production. Design: The research methodology was descriptive and quantitative, employing data envelopment analysis (DEA) and overall equipment effectiveness (OEE). The input variables were maintenance costs, spare parts inventory and people operating hours, while the output variable was OEE. A stepwise approach with backward method steps was used to examine the relationship between effectiveness and efficiency. Findings: The results showed that DMU 2 was efficient, while DMUs 1 and 3 were not yet efficient. This indicated that the more effective an organisation is, the more efficient it is. DMU 2 has the highest effectiveness value at 86.19%, while DMUs 1 and 3 had values of less than 85%, indicating the need for improvement in their production departments. Theoretical Contribution: A stepwise approach uses a forward method, adding revenue variables that have not been implemented in previous studies. Managerial Implications in the Southeast Asian Context: Efficacy and revenue have a significant impact on organisational efficiency, which means that if the revenue is high and the organisation is effective, organisational efficiency will be high. Research Limitation and Implications: This research is limited to DMUs, and its focus is on improving the effectiveness and efficiency of the train and wagon maintenance program in Java. The scope can be expanded to Sumatra and/or a comparison with other Southeast Asian countries by considering the characteristic differences of their operations and economies.
Developing Innovation Ecosystem between Cross-Sector Industry Players through Human Resource Quality Improvement Jannah, Syayyidah Maftuhatul
The South East Asian Journal of Management Vol. 15, No. 1
Publisher : UI Scholars Hub

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Abstract

Research Aims: This study aimed to analyze the effect of workforce agility on innovative behavior, the effect of digital literacy and psychological conditions on workforce agility, and the role of digital literacy and psychological conditions as moderator variabels on the relationship between workforce agility and innovative behavior. Design/methodology/approach: The type of data collected was primary data using an online questionnaire. The sampling method was purposive sampling technique. The collected data were then processed and analyzed using SEM-PLS. Research Findings: The results of this study indicated that workforce agility had a positive effect on innovative behavior. Digital literacy and psychological conditions also had positive effect on workforce agility. However, only psychological conditions had a moderating effect on the relationship between workforce agility and innovative behavior. Theoretical Contribution/Originality: The results of this study illustrates how workforce agility affects innovative behavior. The use of digital technology through good digital literacy will further encourage the creation of industrial innovations. Managerial Implication in the South East Asian context: Organisations should build massive collaboration among various industry players in all sectors, by encouraging workforce agility in order to create industrial innovations. Research limitation & implications: This study has uneven number of samples in each industry. Future studies can consider sampling where each industrial sector can have sufficient sample similarity so comparisons can be made.
The Antecedents of Calling: A Career Construction Perspective Ulfa, Bella; Riasnugrahani, Missiliana; Riantoputra, Corina D.
The South East Asian Journal of Management Vol. 15, No. 1
Publisher : UI Scholars Hub

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Research Aims: This study aims to examine the moderating role of leader autonomy support (LAS) in the indirect relationship between cognitive flexibility and calling through job crafting. Design/methodology/approach: Data were collected through an online survey from employees who have been working at a private company for a minimum of one year. Using a convenience sampling method, data were collected from a total of 140 respondents. Data were analysed in SPSS using a moderated mediation model. Research Findings: The results showed that LAS moderated the indirect effect of cognitive flexibility on calling through job crafting. Theoretical Contribution/Originality: This study illustrates the complex relationship between cognitive flexibility, job crafting, and LAS as the antecedents of calling by drawing on career construction theory (CCT), while simultaneously emphasising the importance of situational factors (i.e., LAS) in finding a calling, especially for employees. Managerial Implication in the South East Asian context: Companies are expected to put more effort into understanding the role of individual and situational factors in their employees' journey toward finding a calling. Specifically, leaders' support for employees' job crafting should be strengthened to facilitate employees in discerning their work as a calling. Research limitations & implications: This study has limitations regarding the data collection, as it only uses a cross-sectional design. Additionally, this study only examines the antecedents of calling through employees' perception.
Visual Packaging and Perceived Emotional Value: A Study on Islamic Branded Cosmetics Prabowo, Desny Sekartanti Putri; Aji, Hendy Mustiko
The South East Asian Journal of Management Vol. 15, No. 1
Publisher : UI Scholars Hub

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Research Aims: This study aims to examine the effect of visual packaging and perceived emotional value on purchase intention of Islamic-branded cosmetics. Design/Methodology/Approach: The data were collected from an online survey of selected respondents. By using the purposive sampling technique, the respondents were limited to those who knew of or have used Islamic-branded cosmetics. The data were analysed using the PLS-SEM method. Research Findings: Altogether, this study's sample comprised 257 respondents and found that visual packaging of Islamic-branded cosmetics positively affects perceived emotional value and attitude. However, the results also indicate that visual packaging exerts no significant effect on purchase intention. Moreover, this study also found that perceived emotional value and attitude strongly affected consumers' purchase intention with Islamic-branded cosmetics. Theoretical Contribution/Originality: Most studies on halal or Islamic-branded cosmetics have focussed on religiosity, ingredients and safety, but little attention has been paid to packaging. Therefore, this study contributes to the literature by examining visual packaging's effect on perceived emotional value, attitudes and purchase intention. Managerial Implications in the Southeast Asian Context: Managers of Islamic-branded cosmetics in Indonesia should consider developing strategies to make their packaging visually attractive. The managers also are encouraged to focus on creating emotional value in Islamic-branded cosmetics packaging. Research Limitations and Implications: This study has a limitation in terms of questionnaire distribution. Most of the respondents in this study are students under 20 years old, and most are from Java island.

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