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Community Services and Social Work Bulletin Research and Community Service Institute Universitas Muhammadiyah Tangerang. Jl.Perintis Kemerdekaan 1 No.33 Cikokol Tangerang, Indonesia
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Community Services and Social Work Bulletin
Published by Universitas Muhammadiyah Tangerang
ISSN : 30323002     EISSN : 2828027X     DOI : 10.31000/cswb
Core Subject : Economy, Humanities, Science, Education, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Social Sciences
Community Services and Social Work Bulletin (E-ISSN 2828-027X) an academic journal published by Research and Community Service Institute, Universitas Muhammadiyah Tangerang , Indonesia. Community Services and Social Work Bulletin, an academic journal and innovative resources for research topics in the field of community services, community development, social work, social policy, and related fields. Our offerings span the curriculum and reflect our commitment to quality social work content that goes beyond the classroom and focuses on action, advocacy, practice, and sustainability.
Arjuna Subject : Umum - Umum
Articles 62 Documents
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Community Empowerment Via Academic-Community Partnerships In Tourism Event Management: A Case Study Of Lanta Nice Beach Resort Bagus, Alif; Rohim, Abdul; Khazinatul Khaeriah, RD. Hera merdeka; Hayati, Asfitri
Community Services and Social Work Bulletin Vol 5, No 1 (2025): Community Services and Social Work Bulletin Volume 5 No. 1 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i1.14004

Abstract

Lanta Nice Beach Resort demonstrates significant potential for sustainable tourism growth through strategic collaboration between university students and the local community. This study examines a community-based event development initiative, wherein multidisciplinary students engage in capacity-building programs to enhance local tourism attractiveness. The program employed a combination of workshops, discussions, and practical training focused on event planning, marketing strategies, and operational execution. Data were collected through participant surveys and program evaluations to assess knowledge acquisition and perceived benefits. Findings reveal that over 80% of participants reported improved understanding of tourism event management, while 90% acknowledged tangible benefits for local tourism development. Key outcomes include the design of flagship events, such as cultural festivals and art performances, intended to attract both domestic and international visitors. Furthermore, active community participation reflects increased awareness of local cultural identity and the importance of sustainable tourism practices. This research highlights the efficacy of student-community collaboration in co-creating tourism experiences that stimulate economic development, foster cultural preservation, and enhance visitor engagement. The study provides actionable insights for policymakers and practitioners seeking to implement community-driven tourism initiatives in coastal destinations, emphasizing the integration of educational resources with local stakeholder engagement to achieve long-term tourism growth.
Publikasi dan Penelitian Tindakan Kelas dalam Rangka Peningkatan Kapasitas Guru Saputra, Nisvu Nanda; Andriyani, Retno; Yazidah, Nok Izatul; Baist, Abdul
Community Services and Social Work Bulletin Vol 4, No 2 (2024): Community Services and Social Work Bulletin Volume 4 No. 2 2024
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v4i2.14228

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk meningkatkan kapasitas guru dalam melaksanakan penelitian tindakan kelas (PTK) dan publikasi ilmiah. Keterampilan ini penting untuk pengembangan profesionalisme guru dan peningkatan kualitas pembelajaran. Banyak guru menghadapi kendala dalam memahami metodologi PTK yang benar dan dalam menyusun laporan yang memenuhi standar publikasi. Selain itu, minimnya pemahaman tentang berbagai platform publikasi ilmiah juga menjadi hambatan. Kegiatan pengabdian ini dilaksanakan melalui serangkaian workshop interaktif dan pendampingan individual. Materi yang disampaikan meliputi konsep dasar PTK, tahapan pelaksanaan, teknik pengumpulan dan analisis data, serta penyusunan laporan PTK yang sistematis. Peserta juga dibekali dengan strategi menulis artikel ilmiah dan pengenalan jurnal-jurnal pendidikan yang relevan. Metode pendampingan difokuskan pada praktik langsung, di mana peserta didorong untuk mengidentifikasi masalah di kelas mereka, merancang PTK, dan menyusun draf laporan. Hasil pengabdian menunjukkan adanya peningkatan signifikan dalam pemahaman dan keterampilan guru terkait PTK dan publikasi ilmiah. Guru-guru menjadi lebih percaya diri dalam merencanakan dan melaksanakan PTK, serta termotivasi untuk mempublikasikan hasil penelitian mereka. Diharapkan, peningkatan kapasitas ini akan berdampak positif pada peningkatan kualitas pembelajaran di kelas dan mendorong budaya penelitian di kalangan guru
Restaurant Service System During Special Events Based On International Experience At Lanta Nice Beach Resort, Thailand Nuranissa, Dinda Widy; Rohim, Abdul; Kartini, Raden Asri; Adrial, Adrial
Community Services and Social Work Bulletin Vol 5, No 1 (2025): Community Services and Social Work Bulletin Volume 5 No. 1 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i1.14006

Abstract

This study examines the strategic role of restaurant servers in enhancing guest experience and operational success during major festive events, specifically Christmas and New Year’s celebrations at Lanta Nice Beach Resort, Thailand. Based on insights from an international internship program, the paper underscores how restaurant staff perform multiple roles that extend beyond food delivery, including creating an inviting atmosphere, facilitating communication between guests and management, and serving as cultural intermediaries in a multicultural hospitality setting. The analysis identifies core responsibilities of servers, highlights service challenges during peak demand, and emphasizes the competencies required to accommodate diverse international guests. Findings reveal that effective restaurant service relies on a combination of technical proficiency, interpersonal communication, cultural sensitivity, and stress management under time constraints. These results contribute to a deeper understanding of frontline hospitality roles in tourism studies and offer practical implications for workforce training, event management, and service quality improvement in resort settings.
Upaya Penguatan Pariwisata Budaya melalui Penyelenggaraan Event di Lanta Nice Beach Resort, Thailand Sari, Asri Nurmala; Rohim, Abdul; Respati, Rella Dwi; Isaghoji, Isaghoji
Community Services and Social Work Bulletin Vol 5, No 1 (2025): Community Services and Social Work Bulletin Volume 5 No. 1 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i1.14005

Abstract

Kegiatan upaya terkait penguatan pariwisata budaya melalui penyelenggaraan event kepada tamu dari mancanegara di Lanta Nice Beach Resort, Koh Lanta, Krabi, Thailand yang memiliki potensi alam dan budaya yang kuat dalam industri pariwisata, melalui program Kuliah Kerja Nyata (KKN) yang bertujuan untuk mempertahankan seni dan budaya Thailand melalui industri pariwisata, memberikan pengetahuan mendalam terkait budaya lokal dan pengalaman yang menyenangkan dan berkesan bagi tamu mancanegara. Upaya ini berupa penyelenggaraan event yang juga bertepatan dengan perayaan internasional yaitu Christmast Eve. Dalam kegiatan ini dilakukan pendekatan partisipasi langsung, mahasiswa berperan sebagai pembawa acara (MC) dan berpartisipasi dalam berbagai bagian penyelenggaraan acara. Upaya ini membuat para tamu mancanegara mendapatkan pengetahuan baru tentang budaya lokal, mendapatkan pengalaman yang lebih berkesan saat menginap di resort, serta membantu mempertahankan seni dan budaya lokal Thailand kepada generasi mendatang. Pelaksanaan upaya melalui interaksi dengan para tamu menunjukkan antusiasme mereka dalam memberikan tanggapan. Penyelenggaraan Event di Lanta Nice Beach Resort dapat menjadi model dalam penguatan pengalaman akademik mahasiswa serta strategi penguatan budaya dalam industri pariwisata internasional.
STRENGTHENING INTERCULTURAL COMMUNICATION SKILLS OF HOTEL RECEPTIONISTS THROUGH A COMMUNITY-BASED TOURISM APPROACH IN LANTA NICE BEACH RESORT, THAILAND Meerah Siwa; Abdul Rohim; Tiktik Dewi Sartika; Tami Alruby
Community Services and Social Work Bulletin Vol. 5 No. 2 (2025): Community Services and Social Work Bulletin Volume 5 No. 2 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i2.14009

Abstract

Intercultural communication competence is essential for hotel receptionists working in multicultural tourism destinations. This study examines how community-based tourism (CBT) principles can strengthen intercultural communication skills among receptionists at Lanta Nice Beach Resort, Thailand. Using a qualitative case study approach, data were collected through in-depth interviews, observational notes, and document analysis related to guest interactions and cultural events. The findings show that CBT-oriented engagement enhances receptionists’ cultural awareness, communication adaptability, and problem-solving abilities when serving international guests. Participation in cultural activities, such as Christmas and New Year events, also facilitates reciprocal cultural learning between staff and visitors. Improved intercultural competence contributes to higher service quality and a more culturally inclusive guest experience. This study highlights the potential of CBT as a capacity-building strategy for frontline hospitality workers and offers insights for resorts seeking to strengthen guest satisfaction and promote sustainable tourism practices.
WHATSAPP BUSINESS WORKSHOP AS A DIGITAL MARKETING PRACTICE TOOL FOR MARKETING STUDENTS OF SMK IQRO PASAR KEMIS Lukman Azhari; Syepry Maulana Husain; Ri Sabti Septarini
Community Services and Social Work Bulletin Vol. 5 No. 2 (2025): Community Services and Social Work Bulletin Volume 5 No. 2 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i2.14743

Abstract

Amid limited digital-marketing practice in vocational curricula, 80 grade-XI marketing students of SMK Iqro, Pasar Kemis, completed a four-day WhatsApp Business (WAB) workshop. Grounded in experiential-learning theory, the intervention blended classroom tutorials, hands-on catalogue creation, and field mentoring for five nearby MSMEs. Pre-test/post-test results showed a significant knowledge leap (51.9 ± 9.7 to 87.2 ± 6.4; Cohen’s d = 3.3, p < 0.001). Ninety-five percent of students produced full WAB catalogues and 89 % activated automated replies. Partner MSMEs recorded a 2.1-fold rise in customer inquiries after implementing student-designed broadcast campaigns. The study confirms that a brief, low-cost workshop can simultaneously elevate student competencies and deliver tangible benefits to local enterprises.
TRANSFORMING FINANCIAL BEHAVIOR AND GOVERNANCE THROUGH COMMUNITY-BASED EDUCATION: LESSONS FROM YOUTH AND MSMES IN INDONESIA Arif Ahmad Fadilah; Achmad Fauzi; Solihin Solihin
Community Services and Social Work Bulletin Vol. 5 No. 2 (2025): Community Services and Social Work Bulletin Volume 5 No. 2 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i2.14901

Abstract

Financial literacy is a critical life skill that enables individuals to make informed decisions, develop financial resilience, and contribute to sustainable economic growth. However, many youths and micro, small, and medium enterprises (MSMEs) in developing countries continue to face persistent financial literacy gaps that limit their economic empowerment and participation in the formal economy. This community-based engagement study aims to strengthen financial capabilities among youth and MSME actors through a collaborative education model that integrates financial literacy training, practical learning experiences, and digital financial adoption. A qualitative descriptive method was employed, involving in-depth interviews, observations, and documentation with youth aged 15–22 and MSME owners in semi-urban communities. The findings indicate that the program effectively enhanced youth understanding of budgeting, saving behavior, and responsible use of digital financial services. For MSMEs, improvements were observed in bookkeeping practices, separation of personal and business finances, and initial adoption of digital financial applications. The initiative not only fostered positive financial behavior change but also strengthened local economic ecosystems through intergenerational knowledge exchange and practice-based learning. The study concludes that collaborative educational interventions play an essential role in advancing financial inclusion, elevating MSME financial management, and supporting community economic sustainability, suggesting the need for continuous and scalable models in similar contexts.
REVITALIZATION OF MARGA MULYA VILLAGE’S FLAGSHIP PRODUCTS THROUGH ENVIRONMENTALLY FRIENDLY PACKAGING INNOVATION AND DIGITAL SALES STRATEGIES Arief Bowo Prayoga Kasmo; Diah Fistiani Sukardiman; Novena Ulita; Muhammad Raafi Hillal Atha&#039;Ullah Azmi; Meisya Putri; Ravel Setyo Bintoro
Community Services and Social Work Bulletin Vol. 5 No. 2 (2025): Community Services and Social Work Bulletin Volume 5 No. 2 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i2.14973

Abstract

Marga Mulya Village, located in Mauk Subdistrict, Tangerang Regency, possesses considerable potential for the development of home-based industries, particularly fish crackers and handicraft products. However, this potential has not been optimally realized due to limitations in packaging innovation, digital marketing strategies, and brand management. This Community Service Program aims to enhance the competitiveness of the village’s flagship products through the introduction of environmentally friendly packaging and the implementation of digital marketing strategies. The program employed a collaborative participatory approach, encompassing stages of socialization, training, technology implementation, mentoring, and evaluation. The results demonstrate significant improvements in both production and marketing aspects, including the creation of eco-friendly packaging innovations, the establishment of business social media accounts and online stores, and the development of digital catalogs for the village’s flagship products. The program confirms that packaging innovation and the digitalization of marketing can increase revenue, strengthen branding, and promote the sustainability of the local economy.
PENGUATAN LITERASI MASYARAKAT TENTANG BAHAYA HUMAN TRAFFICKING DI DESA BERAKIT, KABUPATEN BINTAN Azhari Setiawan; Azrul Asyikin; Ryan Anggria Pratama; Okky Rizki Azizi; Adhe Fadli Farhan
Community Services and Social Work Bulletin Vol. 5 No. 2 (2025): Community Services and Social Work Bulletin Volume 5 No. 2 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i2.15019

Abstract

The Community Service Program of Expertise of the Riau Islands Dekranasda is a strategic collaboration between Raja Ali Haji Maritime University and the Regional National Crafts Council of the Riau Islands Province. The main objective of this activity is to strengthen the capacity of MSMEs in the downstreaming of creative economy-based tourism products through increasing legal literacy, Intellectual Property Rights certification, and public policy advocacy. The implementation method uses a participatory approach through a policy dialogue forum and technical assistance for IPR registration. The results of this activity show a significant increase in participant knowledge (the average score increased from 4.58 to 4.71) as well as increased legal awareness and business motivation. The policy forum also produced strategic recommendations for strengthening the role of MSMEs in tourism development planning. This article discusses the academic-government-community (pentahelix) collaboration model in promoting the legitimacy and competitiveness of local products in the maritime region.
KEBIJAKAN PRO-UMKM DALAM HILIRISASI PRODUK PARIWISATA BERBASIS EKONOMI KREATIF DI KEPULAUAN RIAU Ida Rahayu; Eki Darmawan; Adhe Fadli Farhan; Azrul Asyikin; Akhdiva Elfi Istiqoh; Rio Ramadan
Community Services and Social Work Bulletin Vol. 5 No. 2 (2025): Community Services and Social Work Bulletin Volume 5 No. 2 2025
Publisher : Universitas Muhammadiyah Tangerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31000/cswb.v5i2.15153

Abstract

The Community Service Program of Expertise of the Riau Islands Dekranasda is a strategic collaboration between Raja Ali Haji Maritime University and the Regional National Crafts Council of the Riau Islands Province. The main objective of this activity is to strengthen the capacity of MSMEs in the downstreaming of creative economy-based tourism products through increasing legal literacy, Intellectual Property Rights certification, and public policy advocacy. The implementation method uses a participatory approach through a policy dialogue forum and technical assistance for IPR registration. The results of this activity show a significant increase in participant knowledge (the average score increased from 4.58 to 4.71) as well as increased legal awareness and business motivation. The policy forum also produced strategic recommendations for strengthening the role of MSMEs in tourism development planning. This article discusses the academic-government-community (pentahelix) collaboration model in promoting the legitimacy and competitiveness of local products in the maritime region.

Page 6 of 7 | Total Record : 62

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