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Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya
Published by Universitas Hindu Negeri I Gusti Bagus Sugriwa Denpasar
ISSN : 25279734     EISSN : 26145340     DOI : -
Core Subject : Education, Art, Social,
Arts Social Sciences Other
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya adalah jurnal ilmiah yang mempublikasikan artikel ilmiah tentang objek materi pariwisata pada ranah agama dan budaya. Objek materi ini muncul menjadi kecenderungan-kecenderungan pariwisata agama, yang dalam intern umat Hindu disebut dengan Tirtayatra. Pariwisata agama ini pada era modern meluas dengan diikuti umat-umat non-agama, yang kemudian disebut dengan sekular pilgrimage, atau perjalanan suci sekuler. Tujuan pariwisata agama ini adalah tempat-tempat suci agama, yang terdiri dari situs alam, budaya dan buatan manusia. Karena itu, pengelolaan situs-situs tersebut juga menjadi bahasan-bahasan pada artikel pada jurnal ini. Dengan demikian, jurnal ilmiah ini memuat artikel-artikel yang berhubungan dengan pariwisata agama, pariwisata budaya, dan pengaruh-pengaruh pariwisata terhadap agama dan budaya. Jurnal ilmiah ini terbit pertama kali pada Maret 2016, yang pada awalnya dengan ISSN cetak 2527-9734 Pada tahun 2017, jurnal ini telah memiliki ISSN online 2614-5340. Sampai tahun ini, jurnal ini terbit dalam dua versi yaitu versi cetak dan online. Pada 12 Nopember 2019 telah terakreditasi Sinta 5 sesuai keputusan Dirjen Penguatan Riset, Teknologi, dan Pendidikan Tinggi Nomor 30/E/KPT/2019.
Arjuna Subject : Umum - Umum
Articles 159 Documents
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TAHAP PERKEMBANGAN WISATA KAMPUNG GERABAH BLITAR BERDASARKAN TEORI TOURISM AREA LIFE CYCLE Lutfiana, Maya; Purnomo, Agus
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 2 (2025): Volume 10 No 2
Publisher : UHN IGB Sugriwa Denpasar

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Abstract

Kampung Gerabah Tourism is the only pottery educational tour in the Blitar area. The tour has been established since 2014. Ideally, with 11 years of age, this tour should have been established and able to attract a significant number of tourist visits. However, findings in the field indicate that the growth in the number of tourist visits is still relatively low. This study aims to identify the development stage of Kampung Gerabah Blitar Tourism by examining tourism elements including attractions, accessibility, amenity, accommodation, and tourist visits which are then analysed using the Tourism Area Life Cycle theory. The method used is a qualitative approach with a case study design. The data in this study includes the number of tourist visits, tourism managers, attractions, accessibility, accommodation, amenity, and the process of tourism activities. The data were obtained from purposive respondents through observation, interviews, and documentation. Data analysis was carried out through data collection, data reduction, data presentation, and conclusion drawing. The results showed that attractions are interesting, while accessibility needs improvement with information boards and directions. The amenity is enough to support the needs of tourists. Meanwhile, lodging accommodation is in the process of being built. Overall, the development of Kampung Gerabah tourism is in the pre-involvment stage, which can be seen from the appearance of the initial signs towards the involvment stage. The implication of this research is to identify the development stage of Kampung Gerabah Tourism so that it can be used by managers in formulating tourism development strategies.
INOVASI DAN TREN PAKET WISATA ERA DIGITAL 5.0 DI KABUPATEN BELU NUSA TENGGARA TIMUR Linda Marlince Taka; Habel Ada Koinmanas
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 2 (2025): Volume 10 No 2
Publisher : UHN IGB Sugriwa Denpasar

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Abstract

This research aims to identify and analyze the innovations and trends of tour packages developing in Belu Regency in facing the 5.0 era, an era where digital technology and artificial intelligence are increasingly affecting various sectors, including tourism. Belu Regency, located in East Nusa Tenggara, has great tourism potential, but still faces challenges in developing tour packages that suit the needs and preferences of modern tourists. Through a qualitative approach, this research collected data through interviews with tourism industry players, as well as literature studies related to technological innovation in the tourism sector. The results show that in the 5.0 era, Belu Regency has begun to integrate technology such as mobile applications, online booking systems, and social media in the development of tour packages. Emerging trends include local experience-based tour packages, culture- and nature-based tourism, and the use of technology to provide more personalized and interactive services for tourists. However, there are still constraints related to digital infrastructure and human resource capacity in managing these technologies. This research recommends the importance of collaboration between the government, local communities, and the private sector in accelerating the adoption of innovations to improve Belu Regency's tourism competitiveness in the digital era.
The ROOM REDEVELOPMENT TO ENHANCE ROOM QUALITY AND INCREASE OCCUPANCY RATES IN VILLA KAYU RAJA, BALI Forida Ayu Herini; Oka, I Made Darma; Ni Made Ernawati
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 2 (2025): Volume 10 No 2
Publisher : UHN IGB Sugriwa Denpasar

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Abstract

This research aims to assess the room redevelopment project at Villa Kayu Raja, focusing on enhancing room quality and increasing occupancy rates and design an applicable model for redevelopment projects in similar hospitality setting. The study employs a Project Management Body of Knowledge (PMBOK) based approach (initiating, planning, executing, monitoring and controlling, and closing) supported by theories in Project Success Criteria and Room Occupancy. This study employs a qualitative descriptive approach, the data was collected through observation, in-depth interviews with eight key informants from the Heads of Department (HOD), Focus Group Discussions (FGDs) involving six operational department heads, and comprehensive document studies. The room redevelopment project at Villa Kayu Raja was implemented using the PMBOK process cycle and driven by both internal inputs from the MOD checklist and external guest feedback. The redevelopment significantly improved room quality and the overall guest experience. Key enhancements included modernized furnishings, upgraded bathroom facilities, improved lighting, and the incorporation of aesthetic design elements, all of which contributed to more positive guest perceptions. Operational benefits were also observed, including increased maintenance efficiency, more streamlined housekeeping processes, and a reduction in guest complaints. Occupancy data analysis indicated a notable post project increase of 93.92%, particularly among Free Independent Travellers (FITs), highlighting a strong correlation between room upgrades and market appeal. Furthermore, guest reviews across major Online Travel Agencies (OTAs) reflected higher ratings and frequent mentions of comfort, cleanliness, and interior design as standout features following the redevelopment. These findings support the application of an operational management cycle model in similar redevelopment initiatives. This study contributes and provide practical insights and valuable applied knowledge to the field of hospitality industry, particularly on how strategic room redevelopment projects enhance room quality and increase occupancy rates in similar villa properties.
MODEL PENGEMBANGAN PEMBUATAN GARAM PALUNGAN SEBAGAI PRODUK WISATA DI DESA WISATA LES KECAMATAN TEJAKULA KABUPATEN BULELENG Kepakisan, Defyartha; Putu Sabda Jayendra; I Wayan Kiki Sanjaya
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 2 (2025): Volume 10 No 2
Publisher : UHN IGB Sugriwa Denpasar

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Abstract

Palungan Salt is a unique tourism potential in Les Tourism Village, Tejakula District, Buleleng Regency. This tourism product not only offers salt processed using traditional methods, but also prioritizes aspects of education, cultural preservation, and community empowerment. It is managed by local entrepreneurs with the aim of collecting, storing, preserving, and introducing Palungan Salt to tourists as an authentic and sustainable attraction. This study highlights the potential and appeal of Palungan Salt, explained through the 4A theory: attractions (unique and educational attractions), accessibility (ease of access to the location), facilities (supporting facilities for tourists), and additional services (additional services to support comfort). The results indicate that Palungan Salt has high selling value as an educational tourism destination as well as a creative economy that can strengthen the image of Les Tourism Village in the tourism arena. Such as limited infrastructure, minimal promotion, low human resource capacity, limited funding, and less than optimal strategic partnerships with educational institutions or the private sector. To overcome these obstacles, the study designed a development model based on community participation, improved facilities, integrated educational programs, sustainable digital promotion, and cross-sector collaboration to strengthen the local economy and preserve cultural heritage. The resulting development model is expected to serve as a strategic reference for managers, village governments, and other stakeholders in improving the quality and number of tourist visits. Furthermore, this model also plays a role in improving operational management, marketing, and the management of local wisdom-based tourist attractions, so that Palungan Salt can become a superior tourism product that provides economic and social benefits to the Les Village community.
PERSEPSI WISATAWAN TERHADAP PELEBON PURI UBUD KECAMATAN UBUD, KABUPATEN GIANYAR Pande Agus, Pande Putu Agus Putrabawa; I Putu Suyasa Ariputra; Wiyasa, I Putu Wiyasa
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 2 (2025): Volume 10 No 2
Publisher : UHN IGB Sugriwa Denpasar

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Abstract

The Pelebon Ceremony At Puri Ubud, Gianyar, Bali Is A Hindu Balinese Funeral Ritual Imbued With Deep Spiritual Significance, While Also Serving As A Major Cultural Tourism Attraction.  However, another potential issue may arise, as Merton also reminds us of the risk of dysfunction, for instance when tourists perceive the ceremony merely as entertainment or a commodity, thereby neglecting its sacred dimension. This Study Aims To Analyze The Perceptions Of Balinese Domestic Tourists, Non-Balinese Domestic Tourists, And International Tourists Toward The Pelebon Ritual, Employing Robert K. Merton’s Structural Functional Theory As The Analytical Framework. A Qualitative Descriptive Method Was Applied Through In-Depth Interviews, Direct Observations, And Literature Reviews. The Findings Reveal That Balinese Domestic Tourists Emphasize The Sacred Function Of Pelebon As A Religious Obligation, Ancestral Heritage Preservation, And Communal Identity Reinforcement. Non-Balinese Domestic Tourists Perceive Pelebon As An Intercultural Experience That Enhances Multicultural Awareness And Strengthens National Identity, Though It Is Sometimes Interpreted Merely As An Exotic Spectacle. Meanwhile, International Tourists Appreciate Pelebon As A Unique Aesthetic And Spiritual Experience That Elevates Bali’s Global Image, Yet It Also Carries The Risk Of Cultural Commodification.
Analisis Pengaruh Women Leadership dan Motivasi Kerja Terhadap Kinerja Karyawan pada The Right Two Wedding Organizer & Event Planner. Sumadi, I Gede; Anna Maulidia; Ni Kadek Swandewi
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 2 (2025): Volume 10 No 2
Publisher : UHN IGB Sugriwa Denpasar

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Abstract

Effective leaders are capable of influencing and motivating their teams to achieve established goals. In modern business dynamics, numerous key factors influence employee performance, particularly in the context of women leadership. This research specifically analyzes the impact of women leadership and work motivation on employee performance at The Right Two Wedding Organizer & Event Planner, a company led by a woman. Utilizing a quantitative and qualitative approach, data was collected through questionnaires and interviews with supporting informants, comprising all permanent and freelance employees at The Right Two Wedding Organizer & Event Planner. A saturated sampling technique was employed. Data was analyzed using multiple linear regression with the aid of SPSS version 26, through validity, reliability, and classical assumption tests (normality, heteroscedasticity, and multicollinearity). The results of this study, via multiple linear regression analysis, indicate that women leadership and work motivation simultaneously have a positive and significant effect on employee performance.
GELIAT RUANG SENI DAN KREATIVITAS DI SANGGAR SENI PEKANDELAN AGUNG I Putu Bagus Restu Pratama Wiwaha; I Wayan Mudra; I Ketut Sariada
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 1 (2025): Volume 10 No 1
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/pariwisata.v10i1.4502

Abstract

Pekandelan Agung Art Studio is an art studio that continues to preserve traditional dance arts amidst the influx of foreign cultures into Indonesia. This study aims to analyze the activities of Pekandelan Agung Art Studio in preserving traditional Balinese dance arts in 2019-2025. Data collection methods were carried out through observation, interviews, and documentation, determining data sources with purposive sampling and data analysis with hermeneutics. The results of the study showed that the activities of Pekandelan Agung Art Studio in preserving traditional Balinese dance arts were carried out through dance education, dance training, and performances internally and externally as well as building social, cultural, and economic values. The positive activities of this studio received the "Parama Patram Budaya" award from the Bali Provincial Culture Office. This award is a form of government appreciation for artists in maintaining traditional cultural values amidst the challenges of modernization.
POTENSI PENINGGALAN ARKEOLOGI KANTOR POS GORONTALO SEBAGAI DAYA TARIK WISATA SEJARAH Arrazaq, Naufal Raffi; Tasnur, Irvan
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 1 (2025): Volume 10 No 1
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/pariwisata.v10i1.4626

Abstract

This study aims to analyze the potential of the Gorontalo Post Office archaeological heritage as a historical tourism attraction. The research employs a qualitative method. The findings indicate that the Gorontalo Post Office holds significant historical value, making it a relevant educational resource for tourists. The site has the potential to become an appealing historical tourism destination through preservation-based management. An adaptive conservation approach, which maintains the authenticity of the building while introducing new functions, such as a mini museum, is considered effective in enhancing its appeal. The involvement of local communities in management and promotion is also a crucial factor in supporting the sustainability of historical tourism. Utilizing digital technology, such as social media and augmented reality-based applications, can expand promotional reach and attract younger generations. This study concludes that the archaeological heritage of the Gorontalo Post Office possesses potential as a historical tourism attraction in terms of historical, cultural, and economic aspects. With integrated management and collaboration among the government, academics, and the private sector, the Gorontalo Post Office can become a historical tourism icon that not only strengthens Gorontalo's cultural identity but also contributes to local economic development and the preservation of cultural heritage for future generations.Top of Form
DAYA TARIK KONTEN MEDIA SOSIAL TIKTOK TERHADAP WISATA SPIRITUAL PENGELUKATAN (STUDI KASUS AKUN TIKTOK TAMAN BEJI GRIYA WATERFALL 369) Made Ika Kusuma Dewi; I Nyoman Surpa Adisastra; Bagus Ade Tegar Prabawa
Jurnal Pariwisata Budaya: Jurnal Ilmiah Pariwisata Agama dan Budaya Vol 10 No 1 (2025): Volume 10 No 1
Publisher : UHN IGB Sugriwa Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25078/pariwisata.v10i1.4707

Abstract

The attraction of tiktok social media content towards spiritual tourism plays a significant role in promotional media. tiktok content is often used as a link in information and connection between creators and the public. The public obtains information about spiritual tourism, namely hugging on the tiktok social media account @beji_griya_waterfall and creators can make a positive contribution in increasing local community income due to the management of spiritual hugging tourism at Beji Griya Waterfall Park and tourists who get spiritual healing and healing experiences. In the digital era, technological developments and the presence of social media have changed the way individuals interact, communicate and share information. How social media such as tiktok provides activities in communicating through video content and the features provided by tiktok social media can be an effective tool in conveying information about the spiritual tourism experience of melukat and healing at Beji Griya Waterfall Park. This approach aims to find out how TikTok social media has an impact on the audience at Beji Griya Waterfall Park. The type of approach used in this research is a qualitative perspective. Data analysis in this research was carried out using the triangulation technique analysis method, defined as a way of validating the data. This data includes using observation, interview and documentation techniques. Keywords: Social Media, Tiktok Account @beji_griya_waterfall, Spiritual Tourism, Taman Beji Griya Waterfall

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