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INDONESIA
Eduvest - Journal of Universal Studies
Published by Green Publisher Indonesia
ISSN : 27753735     EISSN : 27753727     DOI : 10.36418
Core Subject : Health, Science, Social, Engineering,
Aerospace Engineering Computer Science & IT Health Professions Neuroscience Social Sciences
Eduvest - Journal of Universal Studies is a double blind peer-reviewed academic journal and open access to multidiciplinary fields. The journal is published monthly by Green Publisher Indonesia. Eduvest - Journal of Universal Studies provides a means for sustained discussion of relevant issues that fall within the focus and scopes of the journal which can be examined empirically. This journal publishes research articles multidisciplinary sciences, which includes: Humanities and social sciences, contemporary political science, Educational sciences, religious sciences and philosophy, economics, Engineering sciences, Health sciences, medical sciences, design arts sciences and media. Published articles are from critical and comprehensive research, studies or scientific studies on important and current issues or reviews of scientific books.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,617 Documents
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The Effect of Empowering Leadership on Innovation Behavior Mediated by Organizational Commitment in Six Basic Service Government Agencies Within the Provincial Government of North Maluku Marliani, Marliani; W. Jabid, Abdullah; Haji, Sulfi Abdul
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.51796

Abstract

This study aims to examine the influence of empowering leadership on innovation behavior mediated by organizational commitment in six basic service OPDs within the scope of the North Maluku Provincial Government. The research method uses a quantitative approach with Structural Equation Modeling analysis techniques based on Partial Least Square (SEM-PLS) using the SmartPLS 4.0 application. The research sample consisted of 137 ASN respondents in six basic service OPDs, including the Social Service, the Health Service, the Education and Culture Service, the Public Works and Spatial Planning Office, the Housing and Settlement Area Service, and the Pamong Praja Police Unit. The results showed that empowering leadership had a positive and significant effect on innovation behavior (t-statistic 2.805; p-value 0.005). Empowering leadership also has a positive and significant effect on organizational commitment (t-statistic 3.897; p-value 0.000). Organizational commitment has been proven to have a positive and significant effect on innovation behavior (t-statistic 5.517; p-value 0.000). Furthermore, organizational commitment significantly mediated the relationship between empowering leadership and innovation behavior (t-statistic 4.172; p-value 0.000). These findings make a theoretical and practical contribution to the development of leadership strategies in the public sector to improve the innovative behavior of employees through strengthening organizational commitment.
Play Therapy for Strengthening Child Attachment through Communication in Children with Autism Spectrum Disorder (ASD) at SLB X Zadok, Wiliam Filix; Yuspendi, Yuspendi; Wardani, Ria
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.51811

Abstract

This study aims to describe the effectiveness of play therapy in strengthening child attachment through communication in children with Autism Spectrum Disorder (ASD) at a Special Needs School (SLB) X. The main issue addressed is the difficulty children with ASD face in forming emotional bonds with their parents due to barriers in social communication. This research employs a quantitative approach with a one-group pretest-posttest quasi-experimental design, involving five boys aged 6–12 years who have been diagnosed with ASD. The intervention consisted of communication-based play therapy sessions that actively involved parents in joint play activities with their children. Attachment was measured using the Attachment Q-Sort (AQS) tool, which covers three dimensions: secure, resistant, and avoidant attachment. Data analysis using the Paired Sample T-Test showed a significant increase in the secure attachment dimension, while changes in resistant and avoidant attachment were not significant. These findings indicate that play therapy emphasizing verbal and non-verbal communication is effective in enhancing secure attachment between parents and children with ASD, highlighting the importance of active parental involvement in fostering warm, responsive interactions that support the child’s social-emotional development.
Work Motivation as a Moderator Between Work Environment and Ethical Leadership on Generation Z Employee Loyalty in Indonesia Handayani, Sofia Afriza; Sary, Fetty Poerwita
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.51821

Abstract

As a generation that grew up in the digital era with rapid technological advances and fast access to information, this affects their perspective on the workforce, shaping their expectations and values. This study focuses on the phenomenon of minimum loyalty from Generation Z employees in Indonesia, highlighting that their loyalty is significantly influenced by factors such as the work environment and ethical leadership. This research utilizes a quantitative approach, drawing on data from literature reviews and the distribution of questionnaires. This study employs Structural Equation Modeling (SEM), specifically the Smart Partial Least Squares (SmartPLS) method, to examine the direct relationship and mediating effects among variables. The results of this study suggest that the work environment has a significant impact on employee loyalty and work motivation. Additionally, there is a relationship between the work environment and ethical leadership, which fosters employee loyalty through increased work motivation. In conclusion, all hypotheses in this study are accepted, indicating that a good work environment and ethical leadership can enhance employee loyalty. The work environment and ethical leadership are closely correlated, enhancing work motivation and potentially leading to greater employee loyalty.
The Influence of Digital Transformation on Organizational Performance in Tokopedia Startup in Indonesia Ridwan, Muhammad; AlFanur, Farah
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.51866

Abstract

Global business dynamics in the digital era require fundamental organizational transformation to stay competitive and sustain performance. Organizational performance—measured by operational efficiency, innovation capability, and customer satisfaction—is a critical success indicator, especially for technology-driven startups. The Indonesian e-commerce sector has grown significantly, propelled by higher internet penetration, altered consumer behavior, and digital innovations from various platforms. This study examines the influence of digital transformation on organizational performance in Tokopedia startups in Indonesia, focusing on technological adoption's effects on operational efficiency, customer experience, and business outcomes. Tokopedia, known for its marketplace model, supports MSMEs and offers diverse services facilitating sellers and buyers. Using qualitative methods with in-depth interviews of MSME actors, employees, and customers, this research defines variables and indicators, employing open-ended questions to capture respondent perspectives. Interview data analyzed with NVivo software reveal that digital transformation improves performance, notably in ordering efficiency and payment speed. However, resource constraints and data security challenges remain barriers needing attention. The study recommends that other tech startups invest in infrastructure and training to maximize digital transformation benefits. This approach highlights how digital technology adoption can significantly impact organizational success in Indonesia's fast-growing e-commerce
Scenario Planning: Enhancing Employee Engagement In Tax Institutions Humairoh, Andi Zahira Al; Maarif, Mohammad Syamsul; Sumertajaya, I Made
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.51869

Abstract

This research explores the intersection of employee engagement and scenario planning within tax institutions, emphasizing the importance of a motivated workforce for enhancing organizational effectiveness. The study employs a mixed-methods approach, integrating qualitative and quantitative data collection techniques, including surveys and semi-structured interviews, to assess current levels of employee engagement and the factors influencing them among approximately 360 employees from various tax institutions across Indonesia. The findings reveal that work-life balance contribute significantly to employee disengagement. By implementing scenario planning, tax institutions can proactively address these challenges, fostering a culture of adaptability and resilience. The research identifies key drivers of engagement and develops actionable recommendations for enhancing employee engagement through targeted strategies, such as improving work-life balance and creating a supportive organizational culture. Ultimately, this study aims to develop actionable recommendations for enhancing employee engagement through targeted strategies, ultimately contributing to improved organizational performance and employee satisfaction. The implications of this study extend to public administration, offering valuable insights for policy and practice in the realm of employee engagement within the public sector.
The Effect of Omnichannel Experience on Repurchase Intention through Customer Satisfaction Luin, Josephine; Bahri, Ronny Samsul
Eduvest - Journal of Universal Studies Vol. 5 No. 12 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i12.51880

Abstract

This study investigates the effect of omnichannel experience on repurchase intention through customer satisfaction at UNIQLO Indonesia. The research addresses the limited integration of physical and digital channels in Indonesian fashion retail and the lack of empirical evidence on its influence on customer loyalty. It fills a gap by examining customer satisfaction as a mediator in omnichannel dynamics within emerging markets, using a unique integration of Stimulus-Organism-Response (SOR), Expectation Disconfirmation Theory (EDT), and Theory of Planned Behavior (TPB)—a framework rarely applied in Southeast Asia. Quantitative PLS-SEM methods tested a mediation model based on primary data from 213 active UNIQLO app users. Analysis included instrument validation, structural model evaluation, and indirect effect testing. Results show omnichannel experience positively affects customer satisfaction (β = 0.957, p < 0.05), which in turn positively affects repurchase intention (β = 0.428, p < 0.05). Additionally, customer satisfaction mediates the relationship between omnichannel experience and repurchase intention (β = 0.409, p < 0.05), explaining 42.7% of the conversion from experience to loyalty. Theoretically, this study is the first to empirically validate the SOR-EDT-TPB model in the Indonesian fashion retail omnichannel context. Managerially, it recommends UNIQLO and similar retailers to enhance seamless channel integration and real-time personalization, suggesting investment in RFID inventory transparency, AI-driven personalization, and loyalty programs rewarding omnichannel engagement over single-channel use. The study provides a valuable framework for optimizing omnichannel experiences to boost repurchase intention in emerging markets.
Influence of Influencer Marketing, E-Wom on Timephoria Purchase Decisions Via Tiktok, Mediated by Fomo Yuwono, Dhiannisa Shabrina; Sudradjat, Ratih Hasanah
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.51885

Abstract

This research aims to analyze the influence of Influencer Marketing and Electronic Word of Mouth (E-WOM) on purchasing decisions of Timephoria cosmetic products on the TikTok social media platform, with Fear of Missing Out (FOMO) as a mediating variable. The growing use of TikTok as a marketing tool and the high consumer engagement with influencer-created content serve as the main background of this research. A quantitative approach was used with Structural Equation Modeling-Partial Least Squares (SEM-PLS), involving 140 TikTok users in Indonesia. The results indicate that both influencer marketing and E-WOM significantly influence FOMO and purchase decisions. Moreover, FOMO significantly mediates the relationship between influencer marketing, E-WOM, and purchase decisions. These findings highlight the importance of marketing communication strategies that leverage influencer credibility and the power of online reviews in shaping consumer behavior. This study contributes to the development of the Elaboration Likelihood Model (ELM) in the digital marketing context and offers practical implications for cosmetic businesses in designing effective promotional strategies on social media.
Analysis of the Influence of Financial Literacy Levels on Financial Management and Micro Business Sustainability (Case Study on Micro Businesses in Bandar Lampung Sunatriyo, Ghesna Larasati
Eduvest - Journal of Universal Studies Vol. 5 No. 11 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i11.51888

Abstract

This study analyzes the influence of financial literacy level on financial management and sustainability of micro businesses in Bandar Lampung. The research method used is qualitative with a case study approach. Primary data were obtained through questionnaires distributed to 137 respondents and in-depth interviews with 5 micro business actors. The results of the study show that the level of financial literacy of micro business actors in Bandar Lampung falls into the category of sufficient literacy, with an average score of 3.83. The findings reveal that financial literacy has a significant impact on business financial management, with an average score of 4.10, as reflected in the aspects of financial planning, recording, reporting, and control. Financial literacy also has a positive effect on business sustainability, with an average score of 3.72, where business actors who possess good financial understanding tend to engage in long-term planning and are able to make data-based strategic decisions. The results confirm the Resource-Based View theory, which posits that financial literacy is a strategic resource that can enhance the competitiveness and resilience of micro businesses in facing market challenges.
Inheritance of Tartib Cultural Values at the Family Level in Ciptarasa Traditional Village Latief, Hikmat Nashrullah; Hermawati, Rina; Suwartapradja, Opan Suhendi
Eduvest - Journal of Universal Studies Vol. 5 No. 12 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i12.51889

Abstract

The residents of Kampung Adat Ciptarasa, which is part of Kesatuan Adat Banten Kidul Kasepuhan Gelaralam Community, are citizens who obey customary rules which they call “Tartib” and are bound to the provisions of ancestral customs or “tatali paranti karuhun”. The purpose of this research is to describe how the adat family conduct the transmission of culture eseciallyas they callthe cultural value of Tartib. This value has the power to guide the lives of the residents of Kampoong Adat Ciptarasa. In addition, this research explains how Tartib is taught to individuals of Kasepuhan Ciptarasa in family level. The research method used is ethnographic qualitative research method with data collection techniques using semi-structured interviews and field observations. The result of this research is that Tartib can be interpreted as what is planned, and what the Kasepuhan people in Kampoong Ciptarasa have done is considered in accordance with the applicable customary procedures. The carefully attitude, is closely related to the principle of Tartib which also means obeying parents, the Baris Kolot or the ols people, to the Sesepuh Girang including the ancestors. In addition, the family has a very important role in instilling the cultural value of tartib in the lives of Kasepuhan eople in Kampoong Ciptarasa.
The Influence of Cost Management and Human Resource Management (HR) on Operational Excellence Monitored Through the Balance Scorecard Framework Avanti, Fatria Asia; Sibarani, Mentiana
Eduvest - Journal of Universal Studies Vol. 5 No. 12 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i12.51890

Abstract

This study aims to analyze the influence of cost management and human resource management (HR) on operational excellence monitored through the Balance Scorecard framework in the oil and gas and limited energy industry in Indonesia. In facing the challenges of the energy transition towards Net Zero Emission 2060, oil and gas companies need to optimize operational efficiency through effective cost management and optimal human resource management. This study uses a quantitative approach with Exploratory Factor Analysis (EFA) and multiple linear regression techniques. Data was collected through a questionnaire of 71 respondents consisting of company leaders, managers, and operational staff in oil and gas and mining companies with at least 3 years of experience. The results showed that cost management had a significant effect on operational excellence with a regression coefficient of 0.454 (t-count = 4.941 > t-table = 1.9960). HR management has a stronger influence on operational excellence with a regression coefficient of 0.486 (t-count = 5.288 > t-table = 1.9960). Simultaneously, the two variables were able to explain 79.5% of the variance in operational excellence (R² = 0.795). The Balance Scorecard has proven to be effective as a holistic monitoring tool that integrates financial and non-financial aspects. This research provides a practical contribution for energy companies in optimizing operational strategies through the synergy of cost management and human resource management supported by a dynamic BSC monitoring system.

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