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Muhammad Ichwan Musa
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Jurnal Manajemen
Published by Universitas Negeri Makassar
ISSN : 27238059     EISSN : 28295412     DOI : http://dx.doi.org/10.26858/jm
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Jurnal Manajemen is a media or means of communication and scientific publication from the result of management science thought and research carried out by lecturers, researchers and related research institutions. Jurnal Manajemen are published twice a year (February and August) through Open Journal System (OJS)
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 100 Documents
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GAMIFICATION EXPERIENCE AND ITS IMPACT ON ONLINE PURCHASE INTENTION ON TIKTOK SHOP Aswar, Nurul Fadilah
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.81334

Abstract

Abstract: The rapid advancement of digital technology has driven significant growth in e-commerce in Indonesia, including the increasing use of gamification across various online shopping platforms. TikTok, as one of the fastest-growing platforms, has integrated gamification features to elevate user interaction and encourage purchasing behavior. This study aims to examine the influence of autonomy, rewards, and absorption on enjoyment, as well as the effect of enjoyment on online purchase intention among TikTok Shop users in Makassar City. A descriptive quantitative approach was employed, with data collected through questionnaires administered to 168 respondents aged 18–35 who shop on TikTok and engage with its gamification features. The analysis was conducted using Partial Least Squares–Structural Equation Modeling (PLS-SEM) through SmartPLS 4.0. The findings indicate that all gamification variables—autonomy, rewards, and absorption—positively and significantly influence enjoyment. Furthermore, enjoyment has a positive and significant effect on online purchase intention. These results highlight that the enjoyable experience generated by gamification features serves as a key factor in strengthening consumers’ purchase intentions on TikTok Shop. The study recommends enhancing the design of gamification elements to be more interactive and motivating in order to improve user engagement and potentially increase purchase transactions.Keywords: Gamification, Autonomy, Rewards, Absorption, Enjoyment, Online Purchace Intention, TikTok
THE EFFECT OF CAPITAL STRUCTURE ON PROFITABILITY WITH OWNERSHIP STRUCTURE AS A MODERATING VARIABLE IN MANUFACTURING COMPANIES IN THE FOOD AND BEVERAGE SECTOR LISTED ON THE INDONESIA STOCK EXCHANGE IN THE 2020-2024 PERIOD Aisyah, Sitti; Ramli, Anwar; Anwar, Anwar
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.76762

Abstract

Abstract: This study aims to analyze the effect of capital structure on profitability with ownership structure as a moderating variable in food and beverage companies listed on the Indonesia Stock Exchange (IDX) for the period 2020-2024. Capital structure variables are measured using the Debt to Equity Ratio (DER), Return on Assets (ROA), and ownership structure consists of institutional ownership and managerial ownership. This study uses a quantitative approach with path analysis techniques and moderation regression tests with the help of SPSS 26 software. The sample selected using a purposive sampling technique, as many as 7 companies that meet the criteria from a total of 83 food and beverage manufacturing companies listed on the IDX. The data used is secondary data in the form of five years of financial reports. The results of the study indicate that capital structure does not have a significant effect on profitability. Institutional ownership weakens the relationship between capital structure and profitability, while managerial ownership strengthens the relationship between capital structure and profitability. It is concluded that ownership structure has an important role in increasing the effectiveness of the use of capital structure to increase profitability.Keywords: Capital Structure, Profitability, Institutional Ownership, Managerial Ownership 
THE EFFECT OF WORK MOTIVATION ON EMPLOYEE PERFORMANCE AT THE CURIO DISTRICT OFFICE, ENREKANG REGENCY Rasmawati, Rasmawati; Amin, Andi Mustika; Burhanuddin, Burhanuddin
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.76833

Abstract

Abstract: This study aims to determine the effect of work motivation on employee performance at the Curio District Office, Enrekang Regency. This study used a quantitative approach with 30 respondents who were employees at the Curio District Office. Data were collected through questionnaires and analyzed using simple linear regression with the help of the SPSS program. The results showed that the level of work motivation of respondents was in the high category (93.3%), while employee performance was in the medium to high category (50% each). The regression test showed that work motivation had a positive effect on employee performance with a regression coefficient of 0.333. The t-test showed a significance value of 0.001 <0.05, which means that work motivation had a significant effect on employee performance. Thus, the alternative hypothesis (Ha) was accepted and the null hypothesis (H₀) rejecte.Keywords: Motivation, performance.
THE INFLUENCE OF PRODUCT QUALITY AND PRICE ON CUSTOMER LOYALTY AT MANNERS COFFEE AND SOCIETY Sulaeman, Kurniawan Saputra; Musa, Chalid Imran; Haeruddin, Muhammad Ilham Wardhana
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.76979

Abstract

Abstract: This study aims to examine the effect of product quality and price on customer loyalty at Manners Coffee and Society. This research uses a quantitative approach with an explanatory nature. The population and sample in this study consisted of 50 loyal customers of Manners Coffee and Society. Data collection was conducted using questionnaires, and data analysis was performed using simple linear regression analysis with the assistance of Statistical Product and Service Solutions (SPSS). The results of the analysis show that, partially, product quality and price have a significant effect on customer loyalty at Manners Coffee and Society. Simultaneously, product quality and price also have a significant effect on customer loyalty at Manners Coffee and Society.Keywords: Effect of Product Quality, Price, and Customer Loyalty.
THE EFFECT OF COMPENSATION AND WORKLOAD ON JOB SATISFACTION OF TEACHERS AT STATE SENIOR HIGH SCHOOL 1 TAKALAR Sayba, Sayba; Kurniawan, Agung Widhi; Ruma, Zainal; Burhanuddin, Burhanuddin; Abadi, Rahmat Riwayat
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.77529

Abstract

Abstract: This study aims to determine and analyze the effect of financial compensation, non-financial compensation, and workload on job satisfaction of teachers at SMA Negeri 1 Takalar. This study uses a quantitative approach with a descriptive method. The study population was all 76 teachers who were also respondents through a saturated sampling technique. Data collection was carried out through distributing questionnaires and interviews, then analyzed using multiple linear regression with the help of the SPSS version 25 application. The results of the study indicate that financial compensation, non-financial compensation, and workload partially or simultaneously do not have a significant effect on teacher job satisfaction. This indicates that other factors outside this study are likely more dominant in influencing teacher job satisfaction, such as the work environment, leadership, and intrinsic motivation.Keywords: Compensation, Workload, Job Satisfaction
THE EFFECT OF OCCUPATIONAL SAFETY AND HEALTH (K3) ON ORGANIZATIONAL COMMITMENT WITH JOB SATISFACTION AS AN INTERVENING VARIABLE AT PT PLN INDONESIA POWER UBP BARRU DISTRICT Fahira, Jihan; Dipoatmodjo, Tenri Sayu Puspitaningsih; Hamka, Rezky Amalia
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.77248

Abstract

Abstract: This study aims to analyze the influence of Occupational Safety and Health (K3) on organizational commitment with job satisfaction as an intervening variable at PT PLN Indonesia Power UBP, Barru Regency. Does Occupational Safety and Health (K3) have a positive and significant influence on organizational commitment, does Occupational Safety and Health (K3) have a positive and significant influence on job satisfaction, does job satisfaction have a positive and significant influence on organizational commitment and does job satisfaction have a positive and significant influence in mediating the influence of Occupational Safety and Health (K3) on organizational commitment. This study uses a quantitative approach with a survey method conducted on employees of PT PLN Indonesia Power UBP, Barru Regency. Data were collected through questionnaires distributed to 68 employees as samples, while the sampling method is the Slovin method and analyzed using Structural Equation Model-Partial Least Square (SEM-PLS) analysis techniques. The results of the study indicate that Occupational Safety and Health (K3) has a positive and significant influence on organizational commitment, Occupational Safety and Health (K3) has a positive and significant influence on job satisfaction, Job satisfaction has a positive and significant influence on organizational commitment, Job satisfaction has a positive and significant influence on organizational commitment, Job satisfaction has a positive and significant influence on organizational commitment, Job satisfaction has a positive and significant influence on organizational commitment,positively and significantly mediates occupational safety and health (OHS) and organizational commitment. These findings indicate that optimal OHS implementation not only creates a safe and healthy work environment but also contributes directly to increasing job satisfaction and strengthening employee commitment to the organization.Keywords: Occupational safety and health (K3), job satisfaction, organizational commitment
THE EFFECT OF WORK LIFE BALANCE AND COMPENSATION ON ORGANIZATIONAL COMMITMENT OF EMPLOYEES OF PT BANK NEGARA INDONESIA (PERSERO) MAIN BRANCH OFFICE, MAKASSAR CITY Alam, Nurul Itha Prihasti; Dipoatmodjo, Tenri Sayu Puspitaningsih; Hamka, Rezky Amalia
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.77249

Abstract

Abstract: This study aims to analyze the influence of Work Life Balance and Compensation on Organizational Commitment among employees of PT Bank Negara Indonesia (Persero) Tbk Main Branch Office in Makassar City. The background of this study is based on the phenomenon of imbalance between work demands and employees' personal lives and the perception of some employees that the compensation received is not commensurate with the workload they undertake. This study uses a quantitative method with an explanatory approach, where data is obtained through distributing questionnaires to 105 respondents determined using the Slovin formula from a total population of 146 employees. Data analysis was carried out using multiple linear regression analysis with the help of the SPSS program. The results of the study indicate that Work Life Balance has a positive and significant effect on Organizational Commitment, meaning that the better the balance between work and personal life of employees, the higher their commitment to the organization. Compensation also has a positive and significant effect on Organizational Commitment, indicating that fair and adequate compensation can increase employee loyalty and sense of belonging to the company. Simultaneously, Work Life Balance and Compensation have a positive and significant effect on Organizational Commitment. Thus, this study emphasizes the importance of implementing work-life balance policies and fair compensation systems to strengthen employee commitment to the organization.Keywords: Work Life Balance,Compensation, Organizational Commitment, Employees
THE EFFECT OF GREEN IMAGE ON REVISIT INTENTION MEDIATED BY TRUST AT NIPAH PARK IN MAKASSAR CITY Kasim, Amalia; Ramli, Anwar; Hasdiansa, Ilma Wulansari
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.77351

Abstract

Abstract: This study aims to analyze the effect of green image on revisit intention at Nipah Park with trust as a mediating variable. The main focus of this study is to determine whether the environmentally friendly image of Nipah Park can increase consumer intention to revisit through building consumer trust. This study uses a quantitative approach with a survey method by distributing questionnaires to respondents who meet the criteria. The sample was selected using a purposive sampling technique, with a total of 120 respondents formulated based on the hair formula. The data obtained were analyzed using Partial Least Square (PLS-SEM) based Structural Equation Modeling techniques. The results of the analysis show that green image has a positive and significant direct effect on revisit intention and trust. In addition, trust is also proven to have a positive and significant effect on revisit intention and also mediates the relationship between green image and revisit intention. These findings indicate that trust plays an important role in mediating the influence of green image on consumer visit intention.Keywords: Green Image, Trust, Revisit intention,Nipah Park
THE INFLUENCE OF WORK CULTURE ON EMPLOYEE WORK MOTIVATION AT PT. HADJI KALLA (HOLDING) MAKASSAR Alwiwikh, Moh. Alief Rezkiyah Putra; Anwar, Anwar; Kurniawan, Agung Widhi
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.76853

Abstract

Abstract: This study investigates the influence of work culture on employee work motivation at PT. Hadji Kalla (Holding) Makassar. Employee motivation is widely recognized as a critical factor for organizational performance and long-term sustainability, yet many organizations continue to face challenges in maintaining high levels of motivation among their workforce. At PT. Hadji Kalla, where corporate values and employee development are central, it becomes essential to understand how work culture directly shapes employee motivation. The research employed a quantitative explanatory design aimed at identifying and analyzing the causal relationship between work culture and work motivation. The population consisted of 207 employees, and the study involved 109 respondents who completed structured questionnaires. In addition to the survey, supporting data were collected through observation, interviews, and documentation to enhance reliability. Data analysis was conducted using simple linear regression with the assistance of SPSS version 26, allowing for an objective examination of the extent to which work culture influences employee motivation. The findings reveal that work culture has a significant and positive effect on employee work motivation. Respondents provided a very strong assessment of the existing organizational culture, particularly regarding the internalization of corporate values that shape and guide their work behavior. The study further shows that when employees perceive a strong and consistent work culture, their motivation to perform increases significantly. These results highlight the importance of fostering and maintaining a supportive organizational culture, as it directly enhances employee motivation and contributes to the achievement of organizational goals at PT. Hadji Kalla (Holding) Makassar.Keywords: Celebrity endorsement, brand awareness, purchase intention, Scarlett Whitening, Makassar.
THE EFFECT OF WORKLOAD AND WORK STRESS ON JOB SATISFACTION THROUGH WORK MOTIVATION AS A MEDIATION VARIABLE(CASE STUDY OF EMPLOYEES OF THE MAIN BRANCH OFFICE OF PT BANK NEGARA INDONESIA, MAKASSAR CITY) Amalia, Reski; Sahabuddin, Romansyah; Musa, Muhammad Ichwan
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.77412

Abstract

Abstract: This study aims to analyze the effect of workload and work stress on job satisfaction with work motivation as a mediating variable on employees of PT Bank Negara Indonesia (Persero) Tbk Makassar Main Branch Office. This study uses a quantitative approach with a survey method on 145 permanent employees as a sample selected through a purposive sampling technique. Data were collected through observation, interviews, documentation, and questionnaires, then analyzed using the Partial Least Square (PLS) method. The results of the study indicate that workload and work stress have a significant negative effect on motivation and job satisfaction, while work motivation has a significant positive effect on job satisfaction. Work motivation also acts as a partial mediating variable that weakens the negative effect of workload and work stress on job satisfaction. These findings indicate that work motivation has an important role in maintaining employee job satisfaction, so companies need to manage workload and stress proportionally and increase work motivation to achieve optimal job satisfaction.Keywords: Workload, work stress, work motivation, job satisfaction,

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