Indonesian Journal of Advanced Research (IJAR)
Indonesian Journal of Advanced Research (IJAR) is an open-access and peer-reviewed journal, published by Formosa Publisher, which is mainly intended for the dissemination of research results by researchers, academics, and practitioners in many fields of science and technology. IJAR publishes articles monthly. The editors welcome submissions of papers describing recent theoretical and experimental research related to: (1) Theoretical articles; (2) Empirical studies; (3) Case studies; (4) Literature Review and (5) Applications of recent technology advancement.
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<![CDATA[Occupational Health Safety, Motivation and Discipline Program to Improve Company Employee Performance in Tarakan City ]]>
<![CDATA[Cahyaningrum, Widyastuti]]>;
<![CDATA[Wahyuni, Sri]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.6840
<![CDATA[This research aims to prove the influence of occupational safety and health, motivation and discipline on employee performance in Tarakan City companies. This research uses a quantitative approach with survey methods and data collection by distributing questionnaires. In this research, a probability sampling technique with simple random sampling was used. Measurements in this questionnaire use a Likert scale of 5 to 1. The population in this study was 304 employees with a total sample of 135 respondents. The data analysis method used in this research is multiple linear regression and t test. The results of this research prove that Occupational Health and Safety has a positive and significant effect on employee performance, motivation has a positive and significant effect on employee performance, and discipline has a positive and significant effect on employee performance.]]>
<![CDATA[Criminal Law Policy in Implementing, Values of Justice and Legal Certainty (Case Study of Defamation) ]]>
<![CDATA[Iren Br Bangun]]>;
<![CDATA[Purba, Desriani Ronay Fiona]]>;
<![CDATA[PA, Eh Bungana Beru]]>;
<![CDATA[Ibrahim, Maulana]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.6980
<![CDATA[Globalization, which began in the early 20th century, was marked by revolutions in transportation and electronics, expanding and accelerating trade between countries. The impact is significant, especially in the field of multimedia companies which are competing to dominate the global mass media market. Technology plays a central role in this global phenomenon, turning the world into a global village. A case study of defamation via Facebook in Pandahan Village, South Kalimantan, is the focus of this research. Analysis of material criminal law based on the law is applied in the decision of the Pli District Court. Meanwhile, the Micro, Small and Medium Enterprises (MSME) sector in Indonesia is an important factor in supporting the economy and local economic growth. Through a literature study, this study investigates the application of material criminal law in cases of defamation in cyberspace and explores the potential of MSMEs as drivers of the local economy. It is hoped that the results of this research can provide further insight into the challenges and opportunities faced by society and the government in facing the phenomena of globalization, technology and local economic development.]]>
<![CDATA[Analysis of the Implementation of the Prohibition of Littering Waste in Law No. 32 of 2009 Concerning Environmental Protection and Management ]]>
<![CDATA[Rouli Br Lumban Batu]]>;
<![CDATA[Bangun, Jacklyn Alona Br]]>;
<![CDATA[Husin, Muhammad Habib]]>;
<![CDATA[Br Lumban Batu, Rouli]]>;
<![CDATA[Purba, Viona Francesca]]>;
<![CDATA[Manalu, Vivin Silvia Boang]]>;
<![CDATA[Nababan, Ramsul]]>;
<![CDATA[Ibrahim, Maulana]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.6988
<![CDATA[This study aims to analyze the implementation of the prohibition on littering as regulated in Law Number 32 of 2009. The research method used is analysis of secondary data from various sources such as literature, government reports and related case studies. The results of the analysis show that the implementation of the ban on littering still experiences several obstacles. Factors such as a lack of public awareness of the importance of maintaining a clean environment, limited waste management infrastructure, and a lack of consistent law enforcement are some of the main factors influencing the successful implementation of this Law. In addition, there needs to be a collaborative effort between the government, society and the private sector to increase understanding of the importance of environmental cleanliness and strengthen infrastructure and an effective law enforcement system to ensure compliance with the prohibition on littering. This research suggests the need for a holistic and sustainable approach in addressing this problem, through broader environmental education, stronger policy development, adequate resource allocation, and increased public awareness and participation in keeping the environment clean.]]>
<![CDATA[Analysis of Starbucks Marketing Strategy to Become a Luxury Brand ]]>
<![CDATA[Naibaho, Nelly Artha]]>;
<![CDATA[Manurung, Olivia Theresia]]>;
<![CDATA[Jelita, Putri Dwi]]>;
<![CDATA[Saragih, Lenti Susana]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.7054
<![CDATA[The goal of a marketing strategy is of course to create added value for customers and achieve superiority over competitors in the market. Starbucks is one of the largest and most successful coffee companies in the world. In this case study, an analysis of Starbucks' marketing strategy is carried out so that it can become a luxury brand. Starbucks has and established a very strong marketing strategy and focuses on changing their brand image to be more exclusive and luxurious. This case study was completed through research using the internet searching method where information was obtained from various references, journals and articles. So it has been found that the marketing strategy by Starbucks includes; (1) always innovating products, (2) adding various menu variants, (3) offering merchandise, (4) outlets spread across various cities, (5) word of mouth marketing strategy, (6) building a loyalty program, (7) premium pricing strategy, (8) supporting social movements, (9) providing various attractive promotions, (10) using gimmicks. By implementing this excellent strategy, Starbucks was able to rank first in the most popular coffee in the coffee sector. Starbucks is also able to become a luxury brand because Starbucks itself offers high quality coffee beans from all over the world.]]>
<![CDATA[Marketing Planning for Melted Banana Chips ]]>
<![CDATA[Alya Ega]]>;
<![CDATA[Simanjuntak, Naomi]]>;
<![CDATA[Siallagan, Selvia Santa Maria]]>;
<![CDATA[Saragih, Lenti Susana]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.7056
<![CDATA[Marketing Plan for Melted Banana Chips at Lymivi Chips Micro Business. This research aims to determine the marketing plan for the Lymivi Chips melted banana chips microbusiness in 2023 as a business unit that has just been initiated and has brilliant sales. Data analysis uses library study observation techniques and questionnaires. Observation is expressing a direct observation of an object. The company does not implement sales targets. Based on the results of the analysis of internal and external factors by maximizing strengths and exploiting existing opportunities as well as minimizing weaknesses and threats from outside by improving the quality of melted banana chips products and services to consumers, looking for potential new supplier areas, promotion via the internet and mass media and additional personnel as a company salesperson, and if you buy fishing rods you get free shipping. The strategy implemented by the company is a marketing mix strategy which consists of a product strategy using a packaging system using plastic vacuum, a pricing strategy based on competitor prices, and the main selling price for determining the selling price of melted banana chips, the company's distribution strategy through local sales around the fishing line, company promotion strategy with a good company name and through social media.]]>
<![CDATA[Analysis of Students Difficulties in Solving Mathematics Problems on Number Operations Material Using Qualitative Descriptive Methods for Class IV Students ]]>
<![CDATA[Alya Novita]]>;
<![CDATA[Mailani, Elvi]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.7170
<![CDATA[This research aims to determine students' difficulties in solving mathematics questions on number operations by analyzing using qualitative descriptive methods for Class IV students at SDN 101765 Bandar Setia. The analytical method that will be used in this research is a qualitative descriptive method based on Newman's theory. The results of the research show that there are learning difficulties experienced by students at this school, based on findings in the field the learning difficulties experienced are difficulty reading and understanding questions, processing and transformative difficulties, difficulty writing answers. Difficulty reading and understanding the questions was seen in students who were unable to answer the researcher's questions about fraction operations. The results of the document show that there are still some students who have not been able to complete fraction calculations. Processing and transformative difficulties were seen in students who were unable to answer the researcher's questions about fraction operations. The document results show that there are still some students who have not been able to complete fraction calculations. And difficulties in writing answers are seen in students who have been able to do all the steps, but when it comes to determining the answer they cannot. In this research, students were still unable to multiply the answers with the correct answer.]]>
<![CDATA[Analysis of the Influence of Human Capital on Poverty in North Sumatra 2020 – 2022 ]]>
<![CDATA[Diki Purnomo]]>;
<![CDATA[Harahap, Kartiyani]]>;
<![CDATA[Nadeak, Royan Abel]]>;
<![CDATA[Sitepu, Yoga Erguna]]>;
<![CDATA[Hidayat, Nasrullah]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.7295
<![CDATA[This research aims to analyze the impact of human capital variables on poverty levels in the North Sumatra region. Human capital is measured through education, health and employment factors. The multiple regression method is used to understand the extent to which human capital variables influence poverty levels in this region. This research uses quantitative methods with a multiple regression analysis model. As a result of data analysis, several important conclusions can be drawn regarding the influence of human capital on poverty levels in North Sumatra. This research examines and analyzes the impact of human capital (education, health and employment) on poverty levels in North Sumatra Province. The research conclusion shows that there is a significant and positive influence simultaneously between education, health and employment on poverty levels. Apart from that, partially, education, health and employment also have a significant and positive influence on reducing poverty levels. With an increase in these three variables, the poverty level tends to decrease significantly and positively.]]>
<![CDATA[Meta Analysis of the Effectiveness of the STEM Approach to 21st Century Skills in High School Physics Learning ]]>
<![CDATA[Anggreiny, Lavenia Puspa]]>;
<![CDATA[Limbong, Ezra Egidia Shelomitha]]>;
<![CDATA[Simanjuntak, Andrew]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.7319
<![CDATA[One of the impacts of rapid globalization is the need for education in Indonesia. The current educational challenge is that education must be able to produce human resources (HR) who are equipped with all the skills of the 21st century. The STEM approach to learning is a recommendation for improving 21st century abilities. The STEM approach is a learning approach that emphasizes the relationship between science knowledge and skills, technology, engineering, and mathematics to overcome problems. The aim of this research is to determine the effectiveness of using the STEM approach for 21st century abilities. In this research, the Meta Analysis method is used with data analysis techniques for calculating effect sizes. The sample used in this research was 24 online article items that already had an ISSN. The results of the research that has been carried out can conclude that the STEM approach is efficiently used for 21st century abilities with the results of research data, namely; 1). The average effect size of the STEM approach on 21st century abilities is 1.6 on creative thinking, 2.78 on critical thinking, 4.94 on communication and 3.96 on collaboration; 2). The learning model that is most suitable for using a STEM approach to 21st century abilities is the blended learning model of 3.435 with the most appropriate material, namely business and energy material which has an average effect size of 6.24. 3). Based on the class level that effectively uses the STEM approach, namely high school class X with the very high category, it gets an effect size of 4.05.]]>
<![CDATA[Business Management ]]>
<![CDATA[Alfai, Mujid]]>;
<![CDATA[Mulyani, Ana Susi]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.7404
<![CDATA[The business management discussed in this article includes the functions and roles of management, company organization, management of the production of goods and services, and management of human resources. The main focus is understanding how effective management can improve company performance through strategic planning, good organization, efficient production supervision, and human resource management oriented towards developing employee potential. This article details the importance of integrating all these aspects in achieving business goals and increasing a company's competitiveness in a dynamic business environment. This article was created using the Literature Study Method by searching from book sources related to Business Management which were then studied and collected into data. In business management, the role and function of management is very crucial. Management is responsible for organizing the company, managing the production of goods and services, and managing human resources. By designing efficient organizational structures, coordinating production processes, and leading human resource development, management helps achieve business goals in a sustainable manner. Overall, the role of integrated management plays a key role in the success and growth of the business.]]>
<![CDATA[The Influence of Motivation and Work Commitment on Employee Performance at PT. PDAM South Kalimantan and Central Kalimantan Palangka Raya Area ]]>
<![CDATA[Ferdinand]]>
<![CDATA[ Indonesian Journal of Advanced Research Vol. 2 No. 12 (2023): December 2023 ]]>
Publisher : <![CDATA[PT FORMOSA CENDEKIA GLOBAL ]]>
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DOI: 10.55927/ijar.v2i12.7447
<![CDATA[Research in the field of human resource management, aims to improve employee performance at PT. PDAM Region of South Kalimantan and Central Kalimantan of Palangka Raya Area. The research theory used is organizational culture which will have an impact on organizational effectiveness with the influence of motivation and work discipline. The research method uses an explanatory approach with survey techniques, the number of samples in this study was 40 respondents, and was analyzed by SEM PLS. The results showed that the influence of significant positive motivation of 48.2% in improving performance. Motivation to work discipline is significantly positive at 62% and work discipline is significant positive at 43.5% to employee performance at PT. PDAM (Persero) for South Kalimantan and Central Kalimantan in the Palangka Raya area. The implications of research results can improve organizational culture for organizational effectiveness by increasing the elements/variables of motivation and performance discipline. Further research can examine the value of strategic cultural change to improve employee performance.]]>
