cover
Contact Name
I Made Trisna Semara
Contact Email
trisna.semara@ipb-intl.ac.id
Phone
+62361426700
Journal Mail Official
info@jbhost.org
Editorial Address
Jalan Kecak, No. 12, Gatot Subroto Timur - Bali
Location
Kota denpasar,
Bali
INDONESIA
Journal of Business on Hospitality and Tourism
ISSN : 25279092     EISSN : 25276921     DOI : https://doi.org/10.22334/jbhost
Core Subject : Social,
JBHOST aims at initiating and stimulating high-impact and innovative research relevant for academics and practitioners within the hospitality and tourism industries. The audience of this publication primarily comprises academics, graduate students, practitioners and all others interested in hospitality and tourism industries. The journal welcomes and encourages articles from practitioners and academics as well as qualitative and quantitative researches. Each paper will be judged according to international standards, originality/innovativeness of paper, contribution to knowledge, its relevance of the subject and its quality of presentation. Those papers are subject to a double blind reviewing.
Articles 410 Documents
THE PHENOMENON OF LAND-USE CHANGE AND THE APPLICATION OF CORPORATE SOCIAL RESPONSIBILITY (CSR) BY SUPPLEMENTARY ACCOMMODATIONS IN NORTH KUTA REGENCY, BALI, INDONESIA Komang Ratih Tunjungsari; A.A. Ayu Arun Suwi Arianty
Journal of Business on Hospitality and Tourism Vol 2, No 1 (2016): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1241.589 KB) | DOI: 10.22334/jbhost.v2i1.83

Abstract

The phenomenon in North Kuta is the tourist accomodations such as restaurants, villas, and housing residents, furthermore said with supplementary accomodations, are increasingly growing in number. This issue of tourism development and land-use change brought some impacts, especially in the environmental, social and economical issue. This research will discuss about the CSR concept in order to balance the effect of the land -use change especially in social and economic issues. The aim of this research is to discover the phenomenon of land use change in North Kuta regency and the application of CSR in developing and supporting local community. We use observation, questionnaires, and interview to data collection instruments or research instruments. Based on our research, we found that, the supplementary accommodations and restaurants in North Kuta regency are applied the CSR’s programs, still they do not provide structured CSR programs as the hotels provide. 
The value of bali's local wisdom on hotel employees in badung regency Made Arya Astina
Journal of Business on Hospitality and Tourism Vol 7, No 3 (2021): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (250.536 KB) | DOI: 10.22334/jbhost.v7i3.286

Abstract

The island of Bali is famous as one of the most popular tourist destinations in the world. Thus, the development of Bali tourism from year to year is strongly influenced by various factors. Culture becomes an important factor for tourists choosing Bali as their preferred tourist destination. In order to support the tourism, the human resource also becoming the significant aspect that need to be taken into account. Given the importance of the role of human resources in the tourism sector, especially in the hospitality subsector, this study analyzed the value of Bali's local wisdom among star hotels in Badung regency. this study also wanted to find out how the phenomenon of local wisdom value in Bali, especially in Badung regency. Identification of the value of local Balinese wisdom is expected to gain contribution of ideas and thought in human resource development to the hospitality sub-sector in Bali in general, and Badung Regency in particular. Through literature studies and questionnaire consisted of  34 questions to measure the six cultural dimension such as Power Distance, Individualism vs. Collectivity, Masculinity vs. Femininity, Uncertainty Avoidance, Long-term orientation vs. Short-term orientation, and Indulgence vs. Restraint, the data then analysed through the VSM (value survey module) developed. The results shows that Badung regency’s star hotels’ employees have a culture with a high level of collectivism, shows a low power distance value, tend to have Feminine culture, have a culture with a relatively low level of Uncertainty Avoidance
THE INFLUENCE OF DESTINATION IMAGES ON REVISIT INTENTION IN MOUNT BATUR Ni Ketut Wiwiek Agustina
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (354.701 KB) | DOI: 10.22334/jbhost.v4i2.125

Abstract

Tourism has become one of idol business in Indonesia, which can be seen by the graph of performance continues to rise up compared to oil, gas, coal, and palm oil which continue to decline. Each destination tries to serve tourists better using many kinds of strategies, one of them is the destination image. This research aims to analyze the influence of destination image on the revisit intention in Mount Batur, Bali. The study is explanatory and done using quantitative and descriptive approaches. The number of samples to be used is 100 samples. The method of data collection is done by questionnaire collection method to analyze the influence of the destination image variable on the variable of revisit intention obtained by descriptive explanation. Based on the results of the research conducted, it shows that the image of the destination has a significant effect on the interest in returning to tourists in Mount Batur, which means that the hypothesis proposed in the study was accepted. This can be seen in the results of the hypothesis test the value of t arithmetic obtained is equal to 7.242 with a significance value of 0.000 smaller than 0.05. Based on the correlation test, the relationship between the two variables is at a moderate level with a percentage of influence of 34.9%. So that from this it is expected that tourists area managers of  Mount Batur must try to maintain security, comfort and the environment.
Positioning Eco-Tourism Objects for Improving Image of Bali Indonesia as An International Tourist Destination I Gusti Bagus Rai Utama
Journal of Business on Hospitality and Tourism Vol 1, No 1 (2015): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1168.282 KB) | DOI: 10.22334/jbhost.v1i1.17

Abstract

Ecotourism objects in this study include: (1) Bali Marine Park, (2) Bali Elephant Safari Park, (3) Bali Barat (West Bali) National Park, (4) Bali Butterfly Park, (5) Bali Reptile Park, (6) Sangeh Monkey Forest, (7) Ubud Botanic Garden, dan (8) Bali Botanic Garden based on the attributes of “facility, attractiveness, accessibility, and service”. This study utilized quantitative method, specifically exploratory research method and conclusive research method based on previous research and existing theories, in order to achieve the research objectives with the goal to generate new findings.  Based on multidimensional scaling analysis, the perception of Bali Botanic Garden is similar to that of Sangeh Monkey Forest and Bali Barat National Park. While not in the same category as Bali Botanic Garden, the similarity coordinate of Ubud Botanic Garden is so close that it is a considerable competitor to Bali Botanic Garden. The ecotourism objects perceived to have similarities are Bali Butterfly Park and Ubud Botanic Garden. Another grouping based on similarity are Bali Marine Park and Bali Elephant Safari Park, whose similarity coordinates are quite distant from the other ecotourism objects. 
FOOD SOUVENIRS FROM BALI – WHAT MATTERS FOR TOURISTS FROM JAKARTA? Diena Mutiara Lemy; Debbie Darmawan; Julio Putra Tjokromulia
Journal of Business on Hospitality and Tourism Vol 5, No 2 (2019): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (231.839 KB) | DOI: 10.22334/jbhost.v5i2.169

Abstract

Bali is one of the popular destinations in Indonesia. It is not only popular for the international tourists, but also for domestic tourist. One large segment of Bali domestic tourist is from Jakarta. This segment like to buy food souvenir from Bali, even though the food do not presenting Balinese local food. The purpose of this research is to determine the degree of influence from brand image, brand awareness and dimension of food souvenirs from Bali towards buying decisions of Tourist from Jakarta when they are in Bali. Usually, product with good brand image and good brand awareness could attract people to buy the products.This research uses descriptive quantitative approach, where the data is collected through questionnaire and observations. To analyze the data, multiple linear regression analysis using SPSS program was applied. The result will determine if the brand awareness and brand image of food souvenirs really influence buying decision of tourist from Jakarta or not. The benefit of this research is expected that it will be a beneficial insight for the tourism industry in Bali in making a strategy for increasing tourist expenditure, from the food souvenirs sector.
Tourism 5A, Tourism Satisfaction, and Electronic Word of Mouth in a Small Island Destination Descarten, Randy
Journal of Business on Hospitality and Tourism Vol 9, No 1 (2023): June 2023
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v9i1.425

Abstract

Electronic Word of Mouth (EWOM) has gained popularity in academia due to its expansion in online communications, such as Websites, social media, and Blogs for travel and recreation purposes. These online activities in tourism can create an advantage for tourist destinations, especially for businesses and tourism service providers. Therefore, there is an urgent need to look into variables that could affect positive conduct on Electronic Word of Mouth among tourists. The primary purpose of this study is to determine the relationship between Tourism 5A's, Tourism Satisfaction, and conduct Electronic Word of Mouth among domestic tourists in Siargao Island, Philippines. The respondents of this study are domestic tourists. Instrumentation was utilizing a 5 Point-Likert Scale. This study utilizing SmartPLS-SEM, results revealed that among the Tourism 5A's, only the Amenities and Activities have a significant relationship to Tourist Satisfaction and could affect by 84.8 percent. On the other hand, Tourist Satisfaction affects EWOM by 65.7 percent.
Visitors' Subjective Well Being: The Effect of the Motivational Sharing Travel Photos Through Instagram Zikri, Muhammad Afdhal; Weldy, Arif Syafri; Ananda, Elviona Rizky; Ferdian, Feri
Journal of Business on Hospitality and Tourism Vol 9, No 1 (2023): June 2023
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v9i1.449

Abstract

Social media is a place where users can exchange information with fellow users, one of the information obtained is about tourism. In today's digital era, social media such as Instagram has become a popular platform for users to share their travel moments. By using social media one can find out a lot of information and reviews from visitors who have experience in tourism travel, so that they have considerations and decisions in visiting tourism places. The purpose of this study was to examine the effect of motivation to share photos on Instagram on visitors' experiences of subjective well-being in the tourism object of Air Manis Beach, Padang City.  The study used a quantitative with a causal associative approach. The data was obtained by distributing questionnaires online through Instagram users who have shared photos of their experiences visiting the tourism object of Air Manis Beach, Padang City. So that as many as 184 people were obtained, with a Likert scale. The data analysis technique used the Partial Least Square Structural Equation Modeling. The results found that recognition and status, enjoyment, and disclosure influenced visitors' experiences of subjective well-being in the tourism object of Air Manis Beach, Padang City. Meanwhile, tourism information did not affect visitors' experiences of subjective well-being in the tourism object of Air Manis Beach, Padang City. This study concluded that when people share motivational and inspiring travel photos via Instagram, they can feel an increase in subjective well-being.
Revitalization and Development of Cultural Heritage Tourism in Gresik Old City Nuruddin, Nuruddin
Journal of Business on Hospitality and Tourism Vol 9, No 1 (2023): June 2023
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v9i1.451

Abstract

Together with old cities in Southeast Asia, Gresik is a city visited by many world traders in the 15th century. Some of the old cities have been transformed into tourist areas, while those in Gresik have not yet been realized. This study aims to analyze the government's efforts to revitalize cultural heritage and its use as a tourist attraction in the old town of Gresik. This study uses a qualitative method with a critical descriptive approach with interpretive analysis. Research data were obtained from government archives, library sources in the form of books and scientific articles, interviews with stakeholders in the Gresik old town area. After the data is collected, the research is continued with the process of data analysis using a qualitative interpretive analysis approach. The results of this study can be concluded that activities related to preservation, revitalization and utilization of cultural heritage in the old city of Gresik have not been maximized. This can be seen from the efforts to identify and determine cultural heritage that have not been completed; spatial planning of cities in historical areas still leaves many differences of opinion; and regulations regarding tourism planning in the old city of Gresik do not yet exist. The solution that can be done is to involve the community who owns ancient buildings from data collection to tourism management, so that the tourism that is developed can be sustainable.
Green Human Resources Management in Supporting Environmental Performance at Six Senses Uluwatu, Bali Yadnya, Putu Ayu Indira; Triyuni, Ni Nyoman; Sari, I Gusti Agung Mas Krisna Komala; Sadguna, I Gde Agus Jaya
Journal of Business on Hospitality and Tourism Vol 9, No 1 (2023): June 2023
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v9i1.427

Abstract

As a hotel that carries the concept of sustainability, it is very important to Six Senses Uluwatu, Bali to understand how green human resources management affects employees' environmentally friendly behavior, which in turn affects the company's environmental performance. Until now, the implementation of green human resources management has not been fully implemented at Six Senses Uluwatu, Bali, because there are still several things that hinder it. This research aims to analyze the implementation of green human resources management and to find out how green human resources management can support the environmental performance at Six Senses Uluwatu, Bali. This research uses a qualitative approach with data analysis techniques Miles and Huberman model, which consists of data reduction, data display, and conclusion drawing/verification. The implementation of Green Human Resources Management at Six Senses Uluwatu, Bali has been running at 75% so far. In addition, practices that have not been implemented are currently in the planning stage to be implemented in the future. Although it is not perfect, there is already a process in implementing green human resources management which is always reviewed and improved.
Tourism Management through Sapta Pesona Concept to Increase Tourist Attraction in Timpag Village, Tabanan Regency Laksmi, Putu Ayu Sita; Yogiarta, I Made; Rustini, Ni Made
Journal of Business on Hospitality and Tourism Vol 9, No 1 (2023): June 2023
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v9i1.445

Abstract

The tourism potential of the Timpag village has not been managed properly so that it has not produced maximum results in the tourism sector. This study aims to see the tourism management of Timpag Village through the concept of Sapta Pesona. This study uses a qualitative approach with data analysis techniques are descriptive analysis. Data collection techniques are by previous research studies and observations. The results showed that Timpag Village has a lot of tourism potential that can be developed, namely Undagi Village Farmer, there are purification sites (pelukatan), breeding huts, Celemanik View, Pondok Uma urip, Telaga Tunjung Dam, Titi Empag River Tubing, Cycling, and artificial tourism weeding culture in Bali typical of Timpag Village. The community's efforts in carrying out sapta pesona in Timpag Village have been in the category very well. The elements of Sapta Pesona are safe, orderly, clean, cool, beautiful, friendly, and memorable. This can be created by the community itself by always keeping their village safe from crime and violence and of course supported by the local Babinsa. However, there is no information on the Timpag Village Map that has not been installed, some areas such as parking lots have not been paved, and there are still local people who have motorbikes using noisy exhaust which results in a little noise in the area.

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